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All Journal Jurnal Ekonomi dan Pendidikan EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis MITRA: Jurnal Pemberdayaan Masyarakat KACANEGARA Jurnal Pengabdian pada Masyarakat Jurnal Pelayanan dan Pengabdian Masyarakat (Pamas) Kumawula: Jurnal Pengabdian Kepada Masyarakat Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Pengabdian kepada Masyarakat Nusantara Unram Journal of Community Service (UJCS) Journal Of Human And Education (JAHE) JDEP (Jurnal Dinamika Ekonomi Pembangunan) Journal of Economics Development Issues Jurnal Ekonomika Dan Bisnis Journal of Community Service JAPI: Jurnal Akses Pengabdian Indonesia Journal of Business Management and Economic Development Journal of Community Service and Society Empowerment Journal of Macroeconomics and Social Development Journal of Economics, Assets, and Evaluation Journal of Regional Economics and Development Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah International Journal of Economics, Business and Innovation Research
Wirya Wardaya
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Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing Public Health Social Sciences Other

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IMPLEMENTASI PENGGUNAAN SURVEY DIGITAL PADA RISET KEBERLANJUTAN UMK MAKANAN DAN MINUMAN DI KECAMATAN GUBENG Nugraha, Dwiki Andreansyah; Ignatia Martha Hendrati; Wirya Wardaya
MITRA: Jurnal Pemberdayaan Masyarakat Vol. 8 No. 2 (2024): Mitra: Jurnal Pemberdayaan Masyarakat
Publisher : Institute for Research and Community Services

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/mitra.v8i2.5099

Abstract

This service project aims to empower Micro and Small Enterprises (MSEs) in Gubeng District through the implementation of digital surveys. The primary objective of the project was to enhance research and data collection efficiency through the utilization of information technology, specifically by employing the CAPI survey method. The project included the creation of a tailored digital survey with the specific purpose of assessing the sustainability dimensions of the MSEs. This survey covered various factors such as products, service, management, digital aspects, and the role of the government. In addition, the project also aimed to conduct a digital survey to the respondents regarding the advantages of digital surveys. The use of a digital survey platform facilitates wider participation and makes it easier to collect data directly. The obtained data were statistically and qualitatively analyzed to produce a comprehensive insight into the sustainability dynamics of MSEs in the Gubeng Sub-district within the food and beverage sector. The advantages of implementing a digital survey include time, cost, and resource savings, as well as making it possible for researchers to achieve a more representative sample. The project's outcomes are expected to offer a comprehensive perspective on the sustainability prospects of Micro and Small Enterprises (MSEs) within the food and beverage industry. In addition, these results aim to offer insights to stakeholders involved in crafting policies and support initiatives.
Penerapan digital branding dalam optimalisasi peningkatan penjualan produk UMKM olahan Bunda Hamiz di Kelurahan Klampis Ngasem Aditia, Nuril Nadia; Hendrati, Ignatia Martha; Wardaya, Wirya
KACANEGARA Jurnal Pengabdian pada Masyarakat Vol 6, No 4 (2023): November
Publisher : Institut Teknologi Dirgantara Adisutjipto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28989/kacanegara.v6i4.1724

Abstract

UMKM Olahan Bunda Hamiz adalah salah satu UMKM kategori makanan dan minuman unggulan berada di wilayah Kelurahan Klampis Ngasem yang memiliki keanekaragaman menu. Dari hasil survei UMKM Olahan Bunda Hamiz diperoleh permasalahan yaitu belum dilakukannya branding usaha dengan kuat ditengah perkembangan teknologi yang sangat pesat oleh karena itu akan dilakukan pendampingan untuk memperkuat personal branding broduk dan merek agar mampu bersaing dengan kompetitor lain melaui platform online. Metode yang digunakan dalam kegiatan ini adalah survei dan wawancara, Focus Group Discussion (FGD), penyuluhan, dan yang terakhir adalah pendampingan. Dalam kegiatan pendampingan terlaksana 4 kegiatan yaitu re-branding logo dan stiker, inovasi dalam pengambilan foto produk, pembuatan katalog produk, dan pembuatan marketplace yaitu  whatsapp bussines. hasil dari kegiatan pengabdian ini adalah pelaku UMKM Olahan Bunda Hamiz sudah bisa menerapkan digital branding untuk mengoptimalkan peningkatan penjualan produknya.
Pendampingan pemanfaatan digital marketing dalam meningkatkan pemasaran produk bagi UMKM RW 09 Kelurahan Menur Pumpungan Kamila, Dhea Amelia Putri; Hendrati, Ignatia Martha; Wardaya, Wirya
KACANEGARA Jurnal Pengabdian pada Masyarakat Vol 6, No 4 (2023): November
Publisher : Institut Teknologi Dirgantara Adisutjipto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28989/kacanegara.v6i4.1725

Abstract

Kelurahan Menur Pumpungan merupakan salah satu kelurahan yang terletak di Kecamatan Sukolilo yang mempunyai potensi dari segi ekonomi yang dapat dilihat dari banyaknya jenis Usaha Mikro, Kecil, dan Menengah. Banyaknya UMKM yang ada di wilayah tersebut dapat mendukung tingkat perekonomian masyarakat. Banyaknya potensi yang dimiliki oleh UMKM tak luput dari berbagai permasalahan. Salah satu contohnya yaitu kegiatan pemasaran yang masih menggunakan cara tradisional dan tidak memanfaatkan perkembangan teknologi digital marketing. Oleh karena itu jangkauan pemasaran produk UMKM juga masih terbatas. Kegiatan pengabdian kepada masyarakat yang kami lakukan bertujuan untuk memberikan pengetahuan tentang pemanfaatan digital marketing untuk mendukung pemasaran produk. Kegiatan yang kami lakukan meliputi penyuluhan digital marketing dan pendampingan pembuatan WhatsApp Business, penambahan titik Google Maps, dan Linktree UMKM. Sebelum dilaksanakan kegiatan tersebut kami melakukan survey dan wawancara untuk menemukan solusi. Dari pelaksanaan kegiatan tersebut, UMKM  Kelurahan Menur Pumpungan telah memiliki akun media sosial sebagai media pemasaran online.
Adaptasi digital marketing dalam rangka mewujudkan ekonomi kreatif UMKM di Kelurahan Penjaringansari Nur Aisyah, Naflah Azmi; Hendrati, Ignatia Martha; Wardaya, Wirya
KACANEGARA Jurnal Pengabdian pada Masyarakat Vol 7, No 1 (2024): Februari
Publisher : Institut Teknologi Dirgantara Adisutjipto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28989/kacanegara.v7i1.1723

Abstract

Kurangnya pengetahuan dalam penggunaan teknologi pemasaran online dan kurangnya pemahaman dalam mengelola usaha melalui situs web, media sosial, dan marketplace, telah menyebabkan produk yang dijual hanya dikenal di wilayah lokal. Berdasarkan hal tersebut maka dilakukan kegiatan pelatihan pemasaran digital dalam rangka Kuliah Kerja Nyata yang diikuti oleh 10 pelaku UMKM di Kelurahan Penjaringansari. Kegiatan ini bertujuan untuk membantu pelaku UMKM memahami strategi digital marketing dan online marketing. Hasil pelatihan ini menunjukkan bahwa pendekatan pemasaran digital yang berfokus pada pembuatan konten yang menarik (menjual melalui cerita) melalui foto dan video dapat membantu pelaku UMKM meningkatkan kualitas dan produktivitas perusahaannya dengan inovasi ide dan memperluas peluncuran produk. .
Improving Disability Independence Through Assistive Device Distribution Programs in Surabaya City Andi Galih Waskito; Wardaya, Wirya; Martha Hendrati, Ignatia
Unram Journal of Community Service Vol. 6 No. 2 (2025): June
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i2.866

Abstract

Persons with disabilities in Indonesia still face significant challenges in achieving independence due to discriminatory views and limited access to various services, including assistive devices. In Surabaya City, with a substantial number of persons with disabilities, the Social Services Department of Surabaya City, through its social rehabilitation program, strives to improve their quality of life by distributing assistive devices. This program involves systematic stages, starting from receiving reports, conducting field surveys, measuring assistive devices, to distributing aid to recipients in need. The program successfully distributed various assistive devices, such as wheelchairs, hearing aids, and prosthetic limbs, with a total of 254 units during the writer's internship period (September 23 - December 31, 2024). As a result, recipients demonstrated significant improvements in independence, both in carrying out daily activities and in interacting with others. Additionally, the families of the recipients also experienced benefits in the form of reduced burdens, as family members who were previously fully dependent now have greater abilities to manage their own needs. This program is expected to continue to grow and provide further solutions to help build an inclusive and empowered society for persons with disabilities in Surabaya.
ANALISIS KESEDIAAN MEMBAYAR (WILLINGNESS TO PAY) GO GREEN CHOP DI KOTA SURABAYA Sari, Putri Kurnia; Wardaya, Wirya; Utami, Anisa Fitria
Jurnal Ekonomi dan Pendidikan Vol. 21 No. 1 (2024)
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jep.v21i1.70687

Abstract

Dalam konteks globalisasi dan meningkatnya kesadaran lingkungan, masyarakat semakin menyadari pentingnya  konsumsi berkelanjutan. Go Green Chop merupakan inovasi dalam mendukung prinsip ekonomi sirkular dengan konsep "give and take". Penelitian ini bertujuan untuk mengetahui kesediaan untuk membayar (Willingness to Pay) dan menganalisis karakteristik konsumen dari produk sumpit tanam Go Green Chop. Penelitian ini menggunakan metode deskriptif kuantitatif dengan pengumpulan data melalui kuesioner kepada 67 responden di Kota Surabaya. Hasil menunjukkan mayoritas responden bersedia membayar dengan range harga Rp. 10.000 – Rp. 15.000, dengan karakteristik konsumen yang dipengaruhi oleh jenis kelamin Perempuan, Tingkat Pendidikan Sarjana (S1), kelompok usia 20-30 tahun, pekerjaan pelajar atau mahasiswa, dan pendapatan per bulan sebesar < Rp. 1.500.000. Responden setuju bahwa Go Green Chop memiliki dampak positif terhadap lingkungan. Meskipun ada kekhawatiran terkait harga, keamanan produk, dan pengetahuan tentang inovasi, strategi edukasi untuk meningkatkan kesadaran dan penerimaan produk di pasar.
Dinamika Kebebasan Ekonomi dan Faktor Ekonomi: Pengaruhnya pada Pertumbuhan di 30 Negara (2013–2022) Muhammad Sofyan Farishi; Wiwin Priana Primandhana; Wirya Wardaya
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 3 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i3.6593

Abstract

                This study aims to analyze the influence of economic freedom and macroeconomic factors on economic growth in 30 countries during the period 2013-2022. In this context, Economic Freedom (EC) is measured using the economic freedom index which includes aspects such as trade freedom, regulation, and fiscal policy. Meanwhile, the macroeconomic factors studied include Inflation (INF), International Trade (PI), Foreign Direct Investment (FDI) and Population Growth (POP). The data used in this study are secondary, obtained from international sources such as the World Bank and the Heritage Foundation's Index of Economic Freedom. The analytical method applied is panel data regression to test the relationship between these variables and economic growth as the dependent variable. The results of the study show that economic freedom significantly affects economic growth, where countries with higher levels of economic freedom tend to have better economic growth. In addition, macroeconomic factors such as International Trade, FDI and Population Growth were also found to have a positive impact on economic growth, while Inflation has a negative impact because every country wants a low inflation rate. This research makes an important contribution to the understanding of the factors that influence economic growth, as well as the application of economic policies that can be implemented by countries with varying levels of economic freedom
Analisis Faktor Penentu Tingkat Partisipasi Kerja Perempuan di Provinsi Jawa Timur Muhammad Handi Rohman; Wiwin Priana Primandhana; Wirya Wardaya
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 5 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah 
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i5.7214

Abstract

Women have a strategic role in economic development, but their participation in the job market is often constrained by social, economic, and cultural factors. This study aims to analyze the factors that affect the Female Labor Force Participation Rate (TPAKP) in East Java Province during the period 2014–2023. The variables studied include the minimum wage, the average length of schooling, and the Gross Regional Domestic Product (GDP). The data used is a combined panel data between time-lapse data and cross-data from 38 districts/cities in East Java. This research method uses panel data regression analysis with the Fixed Effect Model (FEM) model. The results of the study show that the minimum wage and the average length of schooling have a positive and significant influence on TPAKP. Rising wages encourage women to enter the job market, while higher education improves skills and job opportunities. In contrast, GDP has a positive but insignificant influence, as structural barriers in the economic sector limit women's participation. The study suggests increasing the minimum wage, investing in skills education and training, as well as gender-inclusive policies to increase women's participation in the job market. This research is also expected to be a reference for further studies that can expand the understanding of TPAKP determinants in other regions.
Pengembangan Sadar Wisata Melalui Strategi Pentahelix Bagi Masyarakat Desa Wonosalam, Jombang Huda, Syamsul; Wardaya, Wirya; Anitasari, Dwi
Jurnal Ekonomika Dan Bisnis (JEBS) Vol. 1 No. 3 (2021): Jurnal Ekonomika dan Bisnis (JEBS)
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jebs.v2i1.71

Abstract

Wonosalam is in a very the villages in Wonosalam District, Jombang Regency, East Java Province. Wonosalam Village has numerous business potentials which will be developed into holidaymaker destinations, each natural and artificial tourism. the aim of developing a tourist village is to extend growth and preserve the surroundings in an area. The involvement of the encircling community within the method of developing a tourist village will empower the community to create the village in a cooperative way. The existence of tourist destinations can not be separated from the role of pentahelix in the development of tourist villages. it's hoped that with the increasing role of the pentahelix actor, it will improve the event of its holidaymaker village. the upper the role of pentahelix actors (government, academics, business people, mass media, and also the community) in village development, the bigger the probabilities of the village changing into a developed and developing tourist village.
IMPLEMENTASI WEB CRAWLING PADA OPERASIONAL WEBSITE BPS PROVINSI JAWA TIMUR UNTUK MENCARI DATA PDRB DI JAWA TIMUR Razaktania Widodo, Ashilah; Martha Hendrati, Ignatia; Wardaya, Wirya
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2024): Volume 5 No 1 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i1.24030

Abstract

Perkembangan teknologi informasi memainkan peran penting dalam aksesibilitas data ekonomi. Artikel ini membahas implementasi teknologi web crawling pada situs web BPS Provinsi Jawa Timur untuk mengatasi tantangan akses data PDRB. Dengan pendekatan kualitatif deskriptif, kegiatan ini bertujuan untuk mendeskripsikan langkah-langkah implementasi dan mengevaluasi dampaknya. Hasilnya menunjukkan bahwa teknologi web crawling berhasil meningkatkan ketersediaan dan kualitas data PDRB, memungkinkan analisis ekonomi yang lebih cepat dan akurat. Kegiatan ini memberikan solusi konkret untuk permasalahan aksesibilitas data, dengan potensi untuk meningkatkan pemahaman dan pengambilan keputusan ekonomi di Jawa Timur.
Co-Authors Aditia, Nuril Nadia Andi Galih Waskito Anisa Fitria Utami Anitasari, Dwi asyrafi, Aditya Hanan Asyrafi Aysah, *Irma Nur Br Ginting, Sonia Cahyani, Syaharani Diny, Sakinah Mulia Ervinda Anggun Novitasari Hanan, Aditya Hendrati, Ignatia Marta Ignatia Martha Hendrati Jeniper Indah Pandiangan Kamila, Dhea Amelia Putri Liestiawan, Irfandi M. Taufiq Mahani, Khadijah Marshelynda, Alfia Rahmadhanti Muhamad Taufiq Muhammad Handi Rohman Muhammad Sofyan Farishi Nugraha, Dwiki Andreansyah Nur Aisyah, Naflah Azmi Pandiangan, Jeniper Indah Prasetya, Shinta Rifianing Primandhana, Wiwin Priana Putra Perdana Putri Kurnia Sari, Putri Kurnia Ramadhan, Adeva Dimas Razaktania Widodo, Ashilah Romawati, Amelya Sekarwati, Dias Syamsul Huda Tiara Amalia Puasanty Wiwin Priana Primadha Wiwin Priana Primandhana Wiwin Priana, Wiwin Zuraida, Nadia Afny