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All Journal JURNAL ADMINISTRASI BISNIS Jurnal Ilmiah Manajemen dan Bisnis (JIMB) JURNAL ILMU MANAJEMEN DAN BISNIS Journal of Economic, Bussines and Accounting (COSTING) JPP IPTEK (Jurnal Pengabdian dan Penerapan IPTEK) International Journal of Economics, Business and Accounting Research (IJEBAR) Journal of Economics and Business UBS Business Economic, Communication, and Social Sciences Journal (BECOSS) Journal of Accounting, Entrepreneurship and Financial Technology (JAEF) Co-Value : Jurnal Ekonomi, Koperasi & Kewirausahaan COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Jurnal Locus Penelitian dan Pengabdian Journal of Accounting and Finance Management (JAFM) JURNAL ECONOMINA Inkubis: Jurnal Ekonomi dan Bisnis Journal Research of Social Science, Economics, and Management Eduvest - Journal of Universal Studies Jurnal Administrasi Bisnis
Wiliam Santoso
Universitas Ciputra
Aerospace Engineering Humanities Automotive Engineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Mathematics Neuroscience Social Sciences Other

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The Effect of Corporate Social Responsibility (CSR), Customer Trust, and Customer Satisfaction on Customer Loyalty at PT. Kiat Ananda Group Surabaya Lie, Steven; Hermeindito, Hermeindito; Santoso, Wiliam
Journal Research of Social Science, Economics, and Management Vol. 4 No. 11 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i11.859

Abstract

PT. Kiat Ananda Group is a company engaged in the logistics and cold chain industry that focuses on the distribution of products that require strict temperature control. Program Corporate Social Responsibility (CSR) PT. Ananda Group's tips show a positive correlation between CSR initiatives and increased customer satisfaction and loyalty. More active customer engagement in CSR programs, facilitated through innovative and personalized communication campaigns, has the potential to significantly increase the company's sales. By strengthening the emotional bond between customers and brands, companies can build a loyal customer base and drive long-term sales increases. This study aims to analyze the influence of CSR, customer trust, and customer satisfaction on customer loyalty at PT. Tips from Ananda Group Surabaya. This study uses a quantitative method with a random sampling technique and involves 100 respondents of PT. Tips from Ananda Group Surabaya. Primary data is collected through questionnaires to ensure the relevance and accuracy of the information. Data analysis was carried out using a statistical approach using SmartPLS 3.0 to test the proposed hypothesis. Through quantitative/statistical data analysis, this study seeks to test the proposed hypothesis and provide recommendations that can be used by PT. Ananda Group Surabaya's tips to increase their customer loyalty. The results of the study show that: (1) CSR has a positive and significant influence on customer loyalty, (2) customer trust has a positive and significant influence on customer loyalty, (3) customer satisfaction does not have a significant effect on customer loyalty.
Pengaruh Fasilitas Kredit dan Pendampingan Avalis Terhadap Kinerja Usaha Penggemukkan Domba di Kabupaten Tegal Purwananti, Verra Okti; Kohardinata, Cliff; Santoso, Wiliam
COMSERVA : Jurnal Penelitian dan Pengabdian Masyarakat Vol. 4 No. 10 (2025): COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/comserva.v4i10.2950

Abstract

Penelitian ini bertujuan untuk menguji pengaruh fasilitas kredit dan pendampingan terhadap kinerja usaha penggemukkan domba. Penelitian menggunakan metode non-probability sampling dengan pengambilan sampel menggunakan teknik sampling jenuh yang melibatkan 34 peternak domba yang menerima kredit usaha rakyat (KUR) dari Bank Jawa Barat dan Banten dan beberapa bank lain di Kabupaten Tegal. Data dikumpulkan melalui kuesioner dengan skala likert 5 poin dan dianalisis menggunakan teknik analisis regresi linier berganda. Hasil penelitian menunjukkan fasilitas kredit berpengaruh signifikan terhadap kinerja usaha penggemukkan domba. Temuan lain menunjukkan bahwa pendampingan usaha tidak berpengaruh signifikan terhadap kinerja usaha penggemukkan domba.
Analysis of the Influence of Liquidity, Intellectual Capital, and Capital Structure on Financial Performance in Property Companies Listed on the Indonesia Stock Exchange Ningsih Pribadi, Putri; Santoso, Wiliam; Herdinata, Christian
Journal Research of Social Science, Economics, and Management Vol. 5 No. 5 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v5i5.1218

Abstract

This study aims to analyze the influence of liquidity, intellectual capital, and capital structure on the financial performance of property companies listed on the Indonesia Stock Exchange (IDX). The research uses a quantitative approach with financial data from property companies over a specific period. Liquidity is measured using the current ratio, intellectual capital is assessed through the Value Added Intellectual Coefficient (VAIC) method, and capital structure is evaluated using the debt-to-equity ratio. Financial performance is measured by return on assets (ROA). The data are analyzed using multiple regression analysis to determine the relationships between the variables. The findings suggest that liquidity has a positive and significant effect on financial performance, while intellectual capital and capital structure show mixed results, with intellectual capital having a significant positive impact and capital structure showing no significant effect. These results highlight the importance of liquidity management and intellectual capital in enhancing financial performance in the property sector. The study provides valuable insights for property companies and investors, emphasizing the need for efficient capital management and leveraging intellectual assets to improve profitability and competitiveness in the market.
Pengaruh Keputusan Investasi, Keputusan Pendanaan dan Kebijakan Dividen Terhadap Nilai Perusahaan dengan Mediasi Kinerja Keuangan pada Sektor Properti, Real Estat dan Konstruksi Bangunan di Indonesia Lindy Karyadi, Felicia; Santoso, Wiliam; Riza, Fahrul
Journal of Accounting and Finance Management Vol. 6 No. 5 (2025): Journal of Accounting and Finance Management (November - December 2025)
Publisher : DINASTI RESEARCH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jafm.v6i5.2881

Abstract

Penelitian ini bertujuan menganalisis pengaruh keputusan investasi, keputusan pendanaan, dan kebijakan dividen terhadap nilai perusahaan dengan kinerja keuangan sebagai variabel mediasi. Penelitian ini menggunakan analisis regresi linear berganda melalui SPSS dan memanfaatkan data sekunder dari perusahaan sektor properti, real estat, dan konstruksi yang terdaftar di Bursa Efek Indonesia (BEI) periode 2022–2024. Hasil penelitian menunjukkan bahwa keputusan investasi dan keputusan pendanaan berpengaruh signifikan terhadap kinerja keuangan yang diukur dengan ROA, tetapi tidak berpengaruh terhadap EVA. Kebijakan dividen tidak berpengaruh terhadap kinerja keuangan pada kedua proksi tersebut. Selain itu, kinerja keuangan ROA berpengaruh signifikan terhadap nilai perusahaan, sedangkan EVA tidak memberikan pengaruh yang berarti. Kinerja keuangan ROA terbukti memediasi hubungan antara keputusan investasi dan nilai perusahaan. EVA tidak memediasi hubungan tersebut. Kinerja keuangan baik ROA maupun EVA tidak memediasi pengaruh keputusan pendanaan dan kebijakan dividen terhadap nilai perusahaan. Secara langsung, keputusan investasi dan kebijakan dividen berpengaruh terhadap nilai perusahaan, sedangkan keputusan pendanaan tidak memberikan pengaruh yang signifikan. Temuan penelitian ini menunjukkan bahwa ROA merupakan indikator kinerja yang lebih mampu menjelaskan nilai perusahaan dibandingkan EVA, terutama pada sektor padat modal yang memiliki siklus investasi jangka panjang. Penelitian ini memberikan implikasi bahwa efektivitas keputusan investasi serta konsistensi kebijakan dividen merupakan faktor penting dalam meningkatkan nilai perusahaan.
Linking Strategic Planning to Strategic Performance: Mediating Effects of Organizational Agility and Strategic Maneuvering in Indonesian Financial Firms Santoso, Wiliam; Herdinata , Christian; Pranatasari , Fransisca Desiana
Inkubis : Jurnal Ekonomi dan Bisnis Vol. 8 No. 1 (2026): INKUBIS Jurnal Ekonomi Dan Bisnis
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/inkubis.v8i1.202

Abstract

Background: Financial companies in Indonesia are currently facing major challenges due to technological disruptions, regulatory changes, and shifts in consumer behavior that are increasingly leading to digitalization. The use of big data is one of the keys in strategic decision-making, but the success of this digital transformation is highly dependent on the company's ability to develop strategic organizational agility, strategic maneuvering, and proper strategic planning. Objective: This study aims to analyze the influence of these three strategic factors on the strategic performance of big data-based financial companies in Indonesia. Methods: The method used is quantitative research with an explanatory research approach, involving respondents consisting of managers, division heads, and strategic decision-makers from banking, fintech, and insurance companies that have implemented big data. Data were collected by questionnaires and analyzed using the Structural Equation Modeling (SEM) Partial Least Squares (PLS) method. Results: The study shows that strategic planning has an effect on strategic maneuvering and strategic organizational agility, respectively. In terms of strategic performance, it is only significantly influenced by strategic maneuvering, but not significantly by strategic organizational agility or strategic planning. Meanwhile, strategic organizational agility does not mediate the influence of strategic planning on strategic performance. Interestingly, strategic maneuvering fully mediates the relationship between strategic planning and strategic performance. Conclusion: In big data analytics (BDA)-based financial companies in Indonesia, strategic maneuvering not strategic organizational agility is the decisive mechanism through which strategic planning translates into superior strategic performance.
The Influence of Offline BPR Deposit Events by Komunal on Customer Funding Decision Making Mutiara Puspa Putri Iswatie; Wiliam Santoso
JURNAL ECONOMINA Vol. 5 No. 5 (2026): JURNAL ECONOMINA, Mei 2026
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/economina.v5i5.2309

Abstract

his study aims to analyze the influence of offline events on trust, customer intention , and customer decision in placing funds in DepositoBPR by Komunal, both directly and through mediating variables of trust and customer intention . This study uses a quantitative approach with a survey method on 210 respondents, prospective customers and customers of DepositoBPR by Komunal. Data analysis was conducted using Structural Equation Modeling (SEM) with the Partial Least Square (PLS) method through SmartPLS software. The results of the study indicate that offline events have a positive and significant effect on trust, customer intention , and customer decision . In addition, trust has a significant effect on customer intention and customer decision , while customer intention also has a significant effect on customer decision . This study also found that trust and customer intention are able to mediate the influence of offline events on customer decisions in placing funds in DepositoBPR by Komunal. The research findings confirm that marketing strategies through offline events are still effective in building trust, increasing intention, and encouraging customer funding decisions in digital financial services.
Co-Authors Agoestinus Lis Indrianto, Agoestinus Lis Andrean, Haikal Andrianto, Fajar Berlin Fitoansyah Charly Hongdiyanto Christian Herdinata Cliff Kohardinata Fahrul Riza Fahrul Riza Fajar Andrianto Fanny Septina Fransiska Amelia Sugianto Gracia Ongkowijoyo Gunawan, Clara Angelia Hadi Kusuma Sunyoto Haikal Andrean Henry Susanto Pranoto Herdinata , Christian Hermeindito Hosea Kristo Listyatmadja Jeslyn Livia Soedewa Jonathan Edward Surya Lie, Steven Lindy Karyadi, Felicia Luky Patricia Widianingsih Michael Brandon Tjahyadi Michelle Michiko Tjondro Mutiara Puspa Putri Iswatie Nico Nico Ningsih Pribadi, Putri Novita, Rena Nugrhanto, Kaningar Odie Ortega Sevylla Tandra Pranatasari , Fransisca Desiana Purwananti, Verra Okti Salim, Wijaya Sapatra, Enrico Fendy Shrinity, Parthasarathi Stevano James Hermanto Steven Lie Sugianto, Fransiska Amelia Sunyoto, Hadi Kusuma Verra Okti Purwananti Wendra Hartono Yunita Kosasih, Florentina