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All Journal Jurnal Ilmu Pertanian Indonesia Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) JOURNAL ON SOCIAL ECONOMIC OF AGRICULTURE AND AGRIBUSINESS Agro Ekonomi Jurnal SEPA (Social Economic and Agribusiness Journal) JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) JASc (Journal of Agribusiness Sciences) Hasil Pengabdian Kepada Masyarakat Jurnal Pertanian Agros Martabe : Jurnal Pengabdian Kepada Masyarakat AGROMIX Jurnal Penelitian dan Pengabdian Kepada Masyarakat UNSIQ Jurnal Agriuma MAHATANI: Jurnal Agribisnis (Agribusiness and Agricultural Economics Journal) Jurnal Bisnis dan Kewirausahaan Jurnal Agrisep
Litna Nurjannah Ginting
Program Studi Agribisnis, Universitas Syiah Kuala
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Social Sciences Other

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APLIKASI ZERO WASTE MELALUI PEMBUATAN MINYAK ATSIRI DARI LIMBAH KULIT JERUK PERAS Rangkuti, Khairunnisa; Ardilla, Desi; Ginting, Litna Nurjannah
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 3, No 2 (2020): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v3i2.317-324

Abstract

Nowadays, the number of orange juice business increases in Medan city. This business produces a byproduct that is discarded and not utilized by the seller. On the other hand,  many people living in poverty and less empower because they don't have the skills to generate additional income. This program wants to use zero-waste concepts to empowering a community. Zero Waste is one of the solutions to the problem of handling Waste as well as the empowerment of people. Partner of this program is people of Program family Harapan (PKH) incorporated in Kelompok Usaha Bersama (KUBE) Rezeki Jermal located in the village of Denai, Medan. Socialization and training is the method used in this program. Derivative products of essential oil are repellent lotion and aromatherapy candles. The final result of this program are partner know the implication of zero Waste and have the skill to manage the Waste.
MARKET ORIENTATION OF RICE FARMERS IN ACEH BESAR REGENCY Ginting, Litna Nurjannah; Zulkarnain, Zulkarnain; Intan, Dian Retno; Juliaviani, Noratun
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 22, No 1 (2025): FEBRUARY
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v22i1.93328

Abstract

Market orientation is a crucial factor in the success of farmers in the increasingly competitive era of modern agriculture. This study aims to measure the level of market orientation among rice farmers in Aceh Besar Regency using the Crop Specific Marketability Index (CMI) and Market Orientation Index (MOI). Data analysis shows that the market orientation level of rice farmers in Aceh Besar Regency is still in the moderate category. The obtained CMI value of 0.62 indicates that rice farmers in Aceh Besar sell 62% of their rice production. The MOI shows a varied distribution with values ranging from 0 to 0.9. The average MOI value among rice farmers in Aceh Besar is 0.5, meaning that farmers allocate only 50% of their land to produce crops for the market. This indicates that most rice farmers in the study area produce for sale and to meet household consumption needs. Based on these findings, it is recommended that farmers' awareness and capacity to adopt market-oriented agricultural practices through extension services be increased, thereby enhancing productivity and the competitiveness of agricultural products.
Co-Authors Ahmad Humam Hamid Aida Vitayala S Hubeis Akbar Habib, Akbar Akhmad Baihaqi Amalia Nur Milla Desi Ardilla Dian Retno Intan Dwi Sadono Elvira Iskandar Hasibuan, Indiriyani Herlis, Yessy Olivia Ilvira, Rika Fitri Juliaviani, Noratun Kabeakan, Nana Trisna Mei Br Khairul Fahmi Purba Khairunnisa Rangkuti Lily Fauzia, Salmiah Luh Putu Ratna Sundari Lukman Hakim Mujiburrahmad Mujiburrahmad Novi Oktaviana Nunung Kusnasdi Pirngadi, Rahmad Suryanto Rahmat Suryanto Pirngadi Rika Fitri Ilvira Riris Nadia Syafrilia Gurning Safrida Safrida Sofyan Sofyan Syahbudin Hasibuan Syahbudin Hasibuan Takahashi, Makoto umami, Wahyuni Wildani Lubis Yessy Olivia Herlis Zikri, Irfan Zulkarnain Zulkarnain