Garuda - Garba Rujukan Digital

A Study of Relationship between Spiritual Leadership and Affective Commitment in Healthcare Industry Nageeta Tara Rosa; Muhammad Arif; Adrian Irnanda Pratama
Inovbiz: Jurnal Inovasi Bisnis Vol 11, No 1 (2023)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v11i1.3206

This current research examines the influence of spiritual leadership in affective commitment through calling and membership. This research uses a sample of 110 employees either interact or experience direct policies toward the leader with a minimum of 2 years working period at Zainab Mother and Child Hospital in Pekanbaru, Riau Province. Simple Linear Regression is used in this study to measure the contribution toward the dependent variable by using the IBM SPSS version 20. The analysis then shows the results that calling and membership derived from the concept of spiritual leadership have a significant effect on affective commitment. Calling significantly influences affective commitment, and it is similar to membership, which has significant value relates to affective commitment. Recommendations for leaders, employees, and future research are discussed.

A Study of Relationship between Spiritual Leadership and Affective Commitment in Healthcare Industry Nageeta Tara Rosa; Muhammad Arif; Adrian Irnanda Pratama
Inovbiz: Jurnal Inovasi Bisnis Vol 11, No 1 (2023)
Publisher : Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/inovbiz.v11i1.3206

This current research examines the influence of spiritual leadership in affective commitment through calling and membership. This research uses a sample of 110 employees either interact or experience direct policies toward the leader with a minimum of 2 years working period at Zainab Mother and Child Hospital in Pekanbaru, Riau Province. Simple Linear Regression is used in this study to measure the contribution toward the dependent variable by using the IBM SPSS version 20. The analysis then shows the results that calling and membership derived from the concept of spiritual leadership have a significant effect on affective commitment. Calling significantly influences affective commitment, and it is similar to membership, which has significant value relates to affective commitment. Recommendations for leaders, employees, and future research are discussed.Â

ANALISIS STRATEGI PEMASARAN PT. AFRA INSAN AMANAH (STUDI KASUS PADA AGEN DI JABODETABEK) Muhammad Arif; Nageeta Tara Rosa; Erma Domos
Jurnal Manajemen, Bisnis dan Kewirausahaan Vol. 2 No. 1 (2022): APRIL : Jurnal Manajemen, Bisnis dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jumbiku.v2i1.230

PT. Afra Insan Amanah merupakan salah satu bentuk badan usaha yang brand produk kebutuhan anak muslim, PT. Afra Insan Amanah memakai nama Afrakids dalam memasarkan produk. Afrakids dalam memberikan layanan terbaik kepada konsumen tak lepas dari bantuan agen yang berperan serta dalam merebut potensi pasar dan sekaligus sebagai mitra usaha. Tujuan penelitian ini adalah untuk mengetahui faktor eksternal dan faktor internal dalam strategi pemasaran PT. Afra Insan Amanah pada agen di jabodetabek, untuk mengetahui strategi pemasaran berdasarkan SWOT pada agen afrakids di jabodetabek.. Teknik pengambilan sampel dalam penelitian adalah non probability sampling dengan tipe purposive sampling. Sampel dalam penelitian ini adalah agen Afrakids yang berada di jabodetabek sebanyak 12 agen. Teknik pengumpulan data diperoleh dengan wawancara, obserservasi dan dokumentasi. Analisis data menggunakan analisis SWOT. Hasil dari penelitian ini adalah rumusan alternatif strategi pemasaran yang didapatkan berdasarkan faktor-faktor eksternal dan internal adalah memaksimalkan lokasi yang strategis, memperluas dan meningkatkan promosi, memperdalam jalinan dengan mitra, meningkatkan hubungan baik dengan pelanggan, mempertahankan kualitas produk. Strategi yang dapat digunakan Agen Afrakids di jabodetabek berdasarkan matriks SWOT yaitu mempertahankan dan meningkatkan kualitas produk, Memperbanyak serta memperdalam jalinan dengan reseller

Rancang Bangun Aplikasi Market Place “bidibeng.com” Sebagai Peningkatan Pemasaran Digital Tri Handayani; Supriati Supriati; Wahyu Triyono; Muhammad Arif
Madani : Indonesian Journal of Civil Society Vol. 8 No. 1 (2026): Madani : Februari 2026
Publisher : Politeknik Negeri Cilacap

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35970/madani.v8i1.3086

Improving digital marketing is an urgent need for Micro, Small, and Medium Enterprises (MSMEs) fostered by Bengkalis State Polytechnic. These MSMEs often face challenges in expanding their market reach and adopting modern technology for business. This community service focused on the design of a marketplace application that will be integrated with the Teaching Factory Digital Center. The methods used included analyzing the specific needs of the target MSMEs, designing the system architecture, implementing, and testing the application system together with the community service partners. The results of the activity showed that the bidibeng.com marketplace application can function well and is accepted by the target partners. A total of 25 MSMEs successfully onboarded into the system and more than 120 MSME products were successfully uploaded. This application aims to be a centralized platform that facilitates online product promotions and transactions, thereby directly improving digital marketing and the competitiveness of MSMEs. Furthermore, the implementation of this application demonstrates an improvement in the understanding and readiness of SMEs to utilize digital technology for marketing activities. In the future, the marketplace application integrated with the Teaching Factory Digital Center is expected to be further developed with more adaptive features to support the sustainability of SMEs’ digital transformation.

Digitalisasi Bisnis Dengan Pendekatan Solusi Mobile: Meningkatkan Keberlanjutan Dan Daya Saing Usaha pada Koperasi Konsumen Politeknik Negeri Bengkalis Muhammad Arif; Fachroh Fiddin; Nur Rahmani; wahyu triyono
TANJAK : Jurnal Pengabdian Kepada Masyarakat Vol 6 No 2 (2025): TANJAK : Jurnal Pengabdian Kepada Masyarakat
Publisher : P3M Politeknik Negeri Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35314/vz53vs20

The objective of this community service activity is to assist the Politeknik Negeri Bengkalis Consumer Cooperative in implementing business process digitalization through the development and use of a mobile application solution. The Cooperative still runs its operations manually, which results in limitations in financial recording, stock management, and product promotion.The main output of this activity is the handover of one unit of a digital cash register complete with supporting devices (an Android tablet and a receipt printer) as well as training on the use of the Kasir Pintar application. The achieved impact is an increase in the understanding and digital skills of the cooperative management in utilizing digital technology. It is expected that this digitalization will enhance operational efficiency, expand market reach, strengthen business competitiveness, and serve as an initial foundation for sustainable digital transformation

Analysis of The Effect of Sales Promotion on Consumer Purchase Decisions at Alfamart in Bengkalis Subdistrict Nafta Melda Wati Napitupulu; Muhammad Arif; Andri Nofiar. Am
International Journal of Management Science and Information Technology Vol. 6 No. 2 (2026): July - December 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v6i2.7811

This study aimed to analyze respondents' perceptions of sales promotion, respondents' perceptions of consumer purchase decisions, and the effect of sales promotion on consumer purchase decisions at Alfamart in Bengkalis Subdistrict. This study employed an associative research design using a quantitative approach. Data were collected through a questionnaire distributed via a QR code linked to Google Forms, using a non-probability sampling method, specifically the snowball sampling technique. The sample consisted of 100 residents of Bengkalis Subdistrict who had made purchases through sales promotions at Alfamart. The descriptive analysis showed that the sales promotion variable had a mean score of 3.39 (moderate category), while the consumer purchase decision variable had a mean score of 3.44 (high category). Hypothesis testing showed that the calculated t-value (14.265) was higher than the critical t-value (1.661), with a significance value of 0.000 (< α = 0.05). The correlation coefficient (R) was 0.822, and the coefficient of determination (R-squared) was 0.675, indicating that sales promotion influenced consumer purchase decisions by 67.5%, while the remaining 32.5% was explained by other variables not examined in this study. Thus, it can be concluded that sales promotion has a positive and significant effect on consumer purchase decisions at Alfamart in Bengkalis Subdistrict. Therefore, Ho was rejected, and Ha was accepted.

Analysis of The Effect of Reliability in Service Quality on Customer Satisfaction at JNE Express in Bengkalis District Frede Rika Hasibuan; Muhammad Arif; Dwi Astuti
International Journal of Management Science and Information Technology Vol. 6 No. 2 (2026): July - December 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v6i2.7814

This study aims to analyze the effect of the reliability dimension of service quality on customer satisfaction at JNE Express in Bengkalis District. This research employed a quantitative approach with an associative research design. Data were collected through questionnaires distributed to 100 JNE Express customers in Bengkalis District using a purposive sampling technique. The data were analyzed using simple linear regression with the assistance of IBM SPSS Statistics 25. The results revealed that reliability has a positive and significant effect on customer satisfaction, with a regression coefficient (β) of 0.755 and a significance value of 0.000 (p < 0.05). Furthermore, the correlation coefficient (R = 0.809) indicates a strong positive relationship between reliability and customer satisfaction, while the coefficient of determination (R² = 0.654) shows that reliability explains 65.4% of the variation in customer satisfaction. These findings indicate that improving service reliability through accurate, dependable, and consistent service delivery plays an important role in enhancing customer satisfaction at JNE Express in Bengkalis District.

The Influence of Timeliness and Product Availability in Logistics Distribution on Partner Satisfaction at Perum BULOG in Bengkalis Regency Triana Lorenza Munthe; Muhammad Arif; Supriati Supriati
International Journal of Management Science and Information Technology Vol. 6 No. 2 (2026): July - December 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v6i2.7861

This study aims to examine the simultaneous and partial influence of timeliness and product availability in logistics distribution on partner satisfaction at Perum Bulog in Bengkalis Regency. This study employed a quantitative approach using an associative research design. The population consisted of partners of Perum Bulog in Bengkalis Regency. The sample was determined using a saturated sampling technique. Data were collected through a structured questionnaire and analyzed using multiple linear regression analysis. The results indicate that timeliness and product availability simultaneously have a positive and significant influence on partner satisfaction. Partially, timeliness has a positive and significant influence on partner satisfaction. Likewise, product availability also has a positive and significant influence on partner satisfaction. These findings imply that improving delivery timeliness and maintaining product availability are essential for enhancing partner satisfaction and strengthening the effectiveness of logistics distribution at Perum BULOG in Bengkalis Regency.

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