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All Journal JURNAL PENGABDIAN KEPADA MASYARAKAT Jurnal Ilmiah Pangabdhi Jurnal Ekonomi Pembangunan STIE Muhammadiyah Palopo SEIKO : Journal of Management & Business YUME : Journal of Management Jurnal Industri Kreatif dan Kewirausahaan Journal of Management and Bussines (JOMB) Jurnal Sibermas (Sinergi Pemberdayaan Masyarakat) Economics and Digital Business Review Jurnal Manajemen dan Organisasi Review (MANOR) Jurnal Ilmiah Wahana Pendidikan Oikos - Nomos : Jurnal Kajian Ekonomi dan Bisnis JAMBURA: JURNAL ILMIAH MANAJEMEN DAN BISNIS Economic Reviews Journal Majapahit Journal of Islamic Finance and Management Jurnal Pengabdian Masyarakat dan Riset Pendidikan Majapahit Journal of Islamic Finance dan Management As-Syirkah: Islamic Economic & Financial Journal
Yulinda L. Ismail
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Medicine & Pharmacology Public Health Social Sciences Other

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Journal : As-Syirkah: Islamic Economic

 1 
Analisis Strategi Pemasaran dalam Meningkatkan Jumlah Kepesertaan Bukan Penerima Upah di BPJS Ketenagakerjaan Cabang Gorontalo Mia Arista B. Wantu; Tineke Wolok; Yulinda Ismail
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 2 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/dc9fx373

Abstract

Mia Arista B. Wantu, 2024. "Marketing Strategy Analysis in Increasing the Number of Non-Wage Earner Participants in BPJS Employment Gorontalo Branch" Undergraduate Management study program, Faculty of Economics and Business, Gorontalo State University, Supervisor I Mrs. Dr. Tineke Wolok, S.T, M.M and Supervisor II Mrs. Yulinda L. Ismail M.si According to Employment Law No. 24 of 2011 concerning Social Security Administering Bodies which states that: all workers in Indonesia are required to register themselves as BPJS Employment participants for six months. BPJS Employment (Social Security Administering Body) is a public program that provides protection to workers to overcome certain socio-economic risks and its implementation uses sharia mechanisms. This research uses a descriptive qualitative research method with the focus of the research being (1) What are the marketing strategies carried out by the Gorontalo branch of BPJS Employment to increase the number of non-wage earners? and (2) What are the efforts of BPJS Employment Gorontalo Branch to ensure that BPU membership remains active in BPJS Employment Gorontalo? The results of this research are (1) The marketing strategy to increase the number of Non-Wage Earner participants used by BPJS Employment Gorontalo branch uses the Marketing Mix: product, price, people, and process (2) Efforts made by BPJS Employment to ensure membership remains active are marketing communication strategies and customer satisfaction strategies.
Analisis Usaha Mikro Kecil Menengah di Desa Ilotunggula Kabupaten Gorontalo Utara Febriadi Kei; Tineke Wolok; Yulinda L. Ismail
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 4 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/m9r0ev24

Abstract

This research aims to find out what are the internal factors of micro, small and medium enterprises in Ilolangitla Village, North Gorontalo Regency and what are the external factors of Micro, Small and Medium Enterprises in Itolangitla Village, North Gorontalo Regency. The research method used is qualitative descriptive and data collection using observation, interviews and documentation. This research uses SWOT analysis theory. The Data Analysis Technique uses Miles and Huberman, namely, Data Reduction, Data Presentation and Conclusion Drawing. Based on the research results, it shows that the external factors of the business, namely the Opportunities position (14.75), are greater when compared with the Threats position (7.5) and the internal factors in the Strength position have a score value (11.75) which is greater when compared. with Weaknesses position (5,5).  
Co-Authors Abdul Azis S. Bratan Abdussamad, Zulfia K. Agus Hakri Bokingo Alansyah H. Mantu Amalia Deviyani M Mansur Andi Juanna Asnawi, Melan Angriani Citra Aditya Kusuma Citrawati Fadjar Citron S Payu Djoko Lesmana Radji Elviansri Katili Erlin. S Uge Fanessa Palantu Faradila Wulandari Potabuga Febriadi Kei Febriadi Kei Fritania Bonde Gude, Siti Rahmawati Hais Dama Hapsawati Taan Haris Danial Herlina Rasjid Idris Yanto Niode Indri Wirahmi Bay Isa, Ramlan Amir Jihan Asmita Mandiri Melisawati Kau Mia Arista B. Wantu Mia Arista B. Wantu Muchtar Ahmad Muhamad Gafur Maladjai Muhammad Rezky F. Payu Nur Ihsan Nue Nur Rahma Junus Nurjihan Zhabrina Dude Pautina, Yazid Bustomin Resma Ibrahim Rifal Dukalang Rismawati Hamid Samuel, Masita Sartin H Pontoh Siti Chairunnisa Siti Nur Afni Saman Solly Aryza Sri Indrawaty Nune Sri Widyarti Ali Suleman, Siti Samsia Syam S. Kumaji Talib, Imelda Nur Septiana Tineke Wolok Umin Kango Valentina Monoarfa Villy Epifania Suruata Yanti Aneta Yazid Bustomin Pautina Yazid Bustomin Pautina Yazid Bustomin Pautina Yuli Isnawati Zulfia K Abdussamad Zulfia K. Abdussamad