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Pengaruh Harga Sewa dan Kualitas Layanan Terhadap Kepuasan Pelanggan Pada Apartemen PT Gunawangsa Merr Jeni Ayu Tria Praneta; Nuryadi Nuryadi; Komarun Zaman
CEMERLANG : Jurnal Manajemen dan Ekonomi Bisnis Vol. 3 No. 4 (2023): CEMERLANG : Jurnal Manajemen dan Ekonomi Bisnis
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/cemerlang.v3i4.1823

Abstract

The purpose of this study was to determine the effect of rental prices and service quality on customer satisfaction at Pt Gunawangsa Mapan Sentosa Merr. This study uses primary and secondary data. Data collection techniques using observation and questionnaires. The analysis technique used is quantitative. The results of this study are, Based on the results of partial hypothesis testing there is a significant effect of rental prices on customer satisfaction, and there is also a significant effect of service quality on customer satisfaction. As for simultaneously there is a significant influence of rental prices and service quality on customer satisfaction
PENGARUH KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN PELANGGAN PADA ANAK NEGERI TOUR TRAVEL CIAMIS Siti Romlah; Komarun Zaman
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 3 No. 3 (2023): November : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaemb.v3i3.2051

Abstract

In this area service is very important with many people who use it to travel far or near or just send package, in this regard, many accommodation or tour & travel service providers, ranging from small businesses to large industries. Management can increase the competitiveness of a business by maximizing service delivery. The purpose of this study was to determine and analyze : 1) the effect of service quality on costumer loyalty 2) the effect of service quality on costumer satisfaction 30 the effect of costumer satisfaction on costumer loyalty 4) the effect of service quality on costumer loyalty through costumer satisfaction. This type of research is quantitative research using questionnaires as a data collection technique. This research was conducted on the ciamis tour & travel children. The population in this study were all costumer who had used tour & travel service with a sample of 100 respondents using a purposive sampling technique. Data analysis used path analysis with the help of SPSS 22 software. The results showed 1) there was a significant effect of service quality on costumerloyalty, 2) the was a significant effect of service quality on costumer satisfaction, 3) there was a significant effect of costumer satisfaction on loyalty costumer, 4) there is a significant influence of costumer satisfaction a mediating variable of service quality on costumer loyalty
Pengaruh Komitmen Organisasi Terhadap Kinerja Karyawan di PT. Senyum Sehat Sejahtera Destrina Permata Sari; Waloyo Waloyo; Komarun Zaman
Populer: Jurnal Penelitian Mahasiswa Vol. 2 No. 3 (2023): September : Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v2i3.1252

Abstract

This study to determine the effect of organizational commitment on employee performance at PT. Senyum Sehat Sejahtera. This study uses quantitative research with an descriptive approach. In this study saturated sampling was used as a sampling technique, as many as 20 employees at the company as samples in this study. Data collection techniques were in the form of observation and questionnaires. The results of this study indicate that Organizational Commitment (X1) has a partially positive and significant effect on Employee Performance.
Analisis Penerapan Aplikasi E-Commerce Untuk Meningkatkan Penjualan di PT Kreasi Nostra Mandiri (Sayurbox) Ulfa Dian Susanti; Komarun Zaman
Jurnal Bintang Manajemen Vol. 2 No. 1 (2024): Maret : Jurnal Bintang Manajemen (JUBIMA)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v2i1.2696

Abstract

This study aims to describe the analysis of sales revenue at PT. Nostra Mandiri creations from 2019-2022. the data used in this study are primary data and secondary data using existing data at PT. Kreasi Nostra Mandiri from 2019-2022 Data collection techniques through observation, interviews and documentation as well as triangulating data from the findings. The analytical method used is qualitative research combined with descriptive analysis. A qualitative approach is an analysis that is used without calculating numbers, but based on judgments or opinions as well as basics that can support subjective decision making. While the use of descriptive analysis aims to explore the description of the object studied empirically. So, it can be informed of the real phenomena of the object under study. The analysis technique used in this study is to present an explanation of sales revenue by implementing an e-commerce sales system. The results of the research show that the income of PT. Kreasi Nostra Mandiri can be seen from the first time it was established in 2019 where the applications that existed at that time had many limitations with minimal usage. Tools and lots of trial and error. Not as many items are being sold as are currently provided in the application, which can be seen from the slogan in 2019 of Rp. 115,383,211, in 2020 revenue of Rp. 592,135,110, in 2021 revenue of Rp. 7,686,905,515 and in 2022 revenue will increase drastically by Rp. 57,688,312,526. The company's revenue has increased after upgrading its e-commerce application in sales by adding sub-category features, banners on the front view, and additional promos from ELDP, today's special slots and promos on IGS as well as pop up notifications via gadgets, payment methods which can be cashless (e-wallet and bank transfer).
QUANTITATIVE STUDY: THE INFLUENCE OF HUMAN RESOURCE COMPETENCE ON EMPLOYEE PERFORMANCE Nur Jannah, Aysya Rokhmah; Syamsul Arifin; Komarun Zaman
International Journal of Global Accounting, Management, Education, and Entrepreneurship Vol. 5 No. 2 (2025): International Journal of Global Accounting, Management, Education, and Entrepre
Publisher : Sekolah tinggi ilmu ekonomi pemuda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.48024/ijgame2.v5i2.194

Abstract

This study aims to analyze the effect of human resource competence on employee performance at Muhammadiyah 10 High School GKB Gresik (Smamio). This study uses a quantitative approach with a regression analysis method to test the relationship between the two variables. The sample of this study consisted of 65 employees. The results of the study indicate that human resource competence has a positive and significant effect on employee performance, with a positive regression coefficient of 1.198 indicating that increasing human resource competence is accompanied by increasing employee performance. The correlation coefficient (R) value of 0.606 indicates a strong relationship between human resource competence and employee performance. The determination coefficient (R²) value of 0.367 reveals that 36.7% of employee performance variations can be explained by human resource competence. This finding supports the hypothesis that the importance of increasing human resource competence in improving employee performance in the educational environment. This study is expected to contribute to the management of human resources in the education sector, especially in improving the performance of educators and education personnel.
Analisis Strategi Customer Relationship Management (CRM) untuk Meningkatkan Kepuasan Pelayanan di Rumah Sakit Darmo Surabaya Neny Haryuningtias; Komarun Zaman
JUMBIWIRA : Jurnal Manajemen Bisnis Kewirausahaan Vol. 4 No. 3 (2025): Desember : Jurnal Manajemen Bisnis Kewirausahaan
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jumbiwira.v4i3.3230

Abstract

This study aims to analyze the implementation of Customer Relationship Management (CRM) strategies in improving patient service satisfaction at Darmo Hospital Surabaya. The competition among premium private hospitals in major cities has become increasingly intense, particularly in serving middle-to-upper-class patients with high expectations of healthcare services. This research applied a qualitative field study approach, including direct observation, interviews with patients and medical staff, and document analysis. The findings reveal that patient satisfaction improved significantly through the implementation of a comprehensive CRM strategy. The strategy emphasizes Service Excellence, which consists of six main pillars: competence, attitude, appearance, attention, action, and accountability of healthcare staff. In addition, Darmo Hospital actively strengthens long-term relationships with the community through social service programs, health seminars, and the use of digital media such as Instagram and its official website to expand interactions with patients. Patient complaints are handled promptly and efficiently through standardized procedures (SOP Handling Complaint), contributing to higher trust and loyalty among patients. Another crucial factor is healthy communication between medical staff and patients, characterized by empathy, openness, support, and personalized care. This study concludes that structured, innovative, and responsive CRM practices can enhance patient satisfaction while simultaneously strengthening the hospital’s competitive position. These findings are expected to serve as a strategic model for other hospitals aiming to improve service quality and patient loyalty in the era of global healthcare competition.
Pengaruh Insentif Terhadap Motivasi Kerja Karyawan Pada PT. Saerah Surya Perkasa Surabaya Ima Ismatul Khasanah; Komarun Zaman
Journal of Islamic Economics and Finance Vol. 1 No. 4 (2023): November: Journal of Islamic Economics and Finance
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/jureksi.v1i4.392

Abstract

The purpose of this study was to determine whether incentives affect employee motivation at PT Saerah Surya Perkasa Surabaya, to determine how much influence incentives have on employee motivation at PT Saerah Surya Perkasa Surabaya. In this thesis research, the sample used is simple ramdom sampling, namely random sampling without regard to level and the population in this study amounted to 100 people. This study uses primary and secondary data. Data collection techniques using observation and questionnaires. The analysis technique used is quantitative. The results of this study are, Data is analyzed by validity test, reliability test and simple regression test (t test) using SPSS 20 for windows application. The results showed that incentives had an influence on employee work motivation and the magnitude of the influence of incentives on employee work motivation at the regent's office of Southwest Aceh Regency was 10.0%.
Pengaruh Budaya Organisasi Terhadap Kinerja Karyawan di Waringin Group Surabaya Rosalia Sukma Indayani; Nuryadi Nuryadi; Komarun Zaman
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 2 No. 3 (2023): September : Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v3i3.2146

Abstract

This research aims to determine the influence of organizational culture on employee performance at Waringin Group Surabaya. This research used a sample of 65 who were permanent employees and employees who had worked for at least one year at Waringin Group Surabaya. Data was collected through literature studies, questionnaires, interviews and observations. Data analysis techniques in this research include instrument testing, classical assumption testing, simple linear regression analysis, and hypothesis testing. The research results show that organizational culture has a significant effect on employee performance at Waringin Group Surabaya.
Pengaruh Rating dan Online Customer Review terhadap Keputusan Pembelian Skincare pada Aplikasi Marketplace Shopee di Surabaya Soviatun Lailih; Komarun Zaman; Nur Hidayah
Jurnal Mahasiswa Manajemen dan Akuntansi Vol. 4 No. 2 (2025): Oktober : JUMMA'45: Jurnal Mahasiswa Manajemen dan Akuntansi
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jumma45.v4i2.5136

Abstract

In Indonesia, the growth of e-commerce, particularly in the skincare sector, is driven by advances in digital technology. Features such as ratings and online customer reviews have become important components in customer decisions about online shopping. The purpose of this study was to determine how ratings and online customer reviews influence people's decisions in Surabaya City to purchase facial care products through the Shopee application. The respondents in this study were 45 active Shopee customers who had purchased facial care products. Data were collected through a Likert-based questionnaire, and the SPSS program was used to analyze multiple linear regression. The results showed that the rating and online customer reviews variables had a significant influence simultaneously on purchasing decisions, but only online customer reviews had a significant influence partially. These results emphasize that informative and reliable review content is more important than rating value alone in building trust and influencing customer purchasing decisions.
Pengaruh Hubungan Tren TikTok terhadap Pembelian Produk Online di Bojonegoro Jihan Agusta Anis Vabella; Komarun Zaman; Aisyah Darti Megasari
Jurnal Mahasiswa Manajemen dan Akuntansi Vol. 4 No. 2 (2025): Oktober : JUMMA'45: Jurnal Mahasiswa Manajemen dan Akuntansi
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jumma45.v4i2.5139

Abstract

This study aims to analyze the influence of TikTok trends on online product purchases in Bojonegoro Regency. The background of this research is based on the phenomenon of increasing use of TikTok as a social media that not only functions as entertainment, but also as a means of product promotion that has an impact on consumer behavior. The method used is a quantitative approach with simple linear regression analysis. The research sample amounted to 44 respondents who were selected through purposive sampling techniques, with the criteria of active TikTok users who have made online product purchases in the last three months. Data collection was carried out through an online questionnaire using the Likert scale, and the research instruments have been tested for validity and reliability. The results of the analysis showed that the TikTok trend had a significant effect on the purchase of online products, with a determination coefficient value (R²) of 0.690. This means that TikTok trends are able to explain 69% of the variation in consumer purchase decisions. These findings support the Stimulus-Organism-Response (SOR) theory, which states that stimuli in the form of TikTok viral content can shape consumer perceptions and responses in the form of purchase decisions. This research provides practical implications for business people to utilize TikTok trends as an effective digital marketing strategy in increasing product sales online.