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All Journal Jurnal Kebijakan Kesehatan Indonesia The Indonesian Accounting Review SAR (Soedirman Accounting Review): Journal of Accounting and Business UHAMKA Graduate School Thesis Abstract Collection Jurnal Pertanian Agros JURNAL PANGAN Jurnal Bisnis dan Manajemen Dinasti International Journal of Digital Business Management Jurnal Pendidikan Madrasah Aksara: Jurnal Ilmiah Pendidikan Bahasa dan Sastra Indonesia Jurnal Inkofar Berita Kedokteran Masyarakat Cakrawala: Jurnal Pengabdian Masyarakat Global Jurnal Administrasi Sosial dan Humaniora (JASIORA) Jurnal Kabar Masyarakat Aspirasi : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat Tazkiyya: Jurnal Keislaman, Kemasyarakatan dan Kebudayaan Kesejahteraan Bersama : Jurnal Pengabdian dan Keberlanjutan Masyarakat
Supriyati Supriyati
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Transportation

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Penguatan Jiwa Kewirausahaan Mahasiswa melalui Strategi Pemasaran Digital Yudhi Novriansyah; Supriyati Supriyati; Herawati Herawati; Muhammad Asman; Ida Zuliyana
ASPIRASI : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat Vol. 3 No. 4 (2025): Juli : ASPIRASI : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat
Publisher : Asosiasi Periset Bahasa Sastra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/aspirasi.v3i4.2144

Abstract

Lectures of the Management Study Program at Muara Bungo University (UMB) have implemented a Community Service Program (PKM) to boost students' entrepreneurial spirit. This was carried out through a seminar and discussion with the theme "Strengthening the Entrepreneurial Spirit of Students through Digital Marketing Strategies" in the UMB Faculty of Economics Auditorium. It is hoped that the seminar and discussion, designed with a participatory learning approach, will enhance the entrepreneurial spirit of UMB Management Study Program students and teach them how to use digital marketing to start businesses and open ventures.
Co-Authors Ade Rahima Adhi Fitra Ramadhani Bela Putra Darham Darham Darham Wahid Deni Kurniadi Sunjaya Erida Herlina Erwin Gunawan Fransisca Debora Handewi Purwati Salim Rachman Herawati Herawati Ida Zuliyana Iwan Yulis Setiawan Khairun A Roni Khairun A Roni Muhammad Asman Muhammad Cholil N. Erna Marlia Susfenti Nurmala Sari Pangesti Kartika Putri Probosuseno Probosuseno Rizki Arya Rosmawati Endang Indriyani Sri Sari Utami Suheri Suheri yanto, heri Yosef Maing Yudhi Novriansyah Yusuf Arif Purnama Putra