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All Journal Jurnal Teknik Industri Journal of Mechanical Engineering Science and Technology Conference on Innovation and Application of Science and Technology (CIASTECH) Kurawal - Jurnal Teknologi, Informasi dan Industri Specta Journal of Technology Jurnal Abdi Insani Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Jurnal Teknik Industri Terintegrasi (JUTIN) Jurnal Sains dan Aplikasi Keilmuan Teknik Industri Prosiding Seminar Nasional Teknik Industri Jurnal Pengabdian Masyarakat Charitas Metris: Jurnal Sains dan Teknologi Journal of Indonesian Economic Research
Teguh Oktiarso, Teguh
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Agriculture, Biological Sciences & Forestry Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Mechanical Engineering Nursing Social Sciences Transportation Other

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PERANCANGAN SISTEM CUSTOMER RELATIONSHIP MANAGEMENT UNTUK MENINGKATKAN EFISIENSI OPERASIONAL DAN KEPUASAN PELANGGAN Putrianto, Novenda kartika; Widyastuti, Yuanita Maria; Oktiarso, Teguh
Kurawal - Jurnal Teknologi, Informasi dan Industri Vol 7 No 1 (2024): Jurnal Kurawal Volume 7, Nomor 1, March 2024
Publisher : Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/kurawal.v7i1.1066

Abstract

This study aims to design and implement an effective Customer Relationship Management (CRM) system for PT XYZ, a company operating in the financial services sector. Through the design phase of the System Development Life Cycle (SDLC), the CRM system is expected to enhance the company’s operational efficiency, particularly in managing customer data, marketing processes, and customer services. The research findings indicate that the developed CRM system successfully meets the identified business needs, such as facilitating customer information management, increasing the effectiveness of marketing activities, and providing faster and more accurate solutions in responding to customer complaints. The implications of this study suggest that a system design tailored to user needs can have a significant positive impact on company performance. Additionally, this research provides practical guidance for other companies in developing CRM systems that align with their specific requirements. However, the study also acknowledges limitations in evaluating the long-term performance of the implemented system. Therefore, future research is recommended to focus on the continuous evaluation of system performance and its impact on customer satisfaction and retention.
IMPLEMENTASI SISTEM CUSTOMER RELATIONSHIP MANAGEMENT Putrianto, Novenda kartika; Widyastuti, Yuanita Maria; Oktiarso, Teguh
Kurawal - Jurnal Teknologi, Informasi dan Industri Vol 7 No 1 (2024): Jurnal Kurawal Volume 7, Nomor 1, March 2024
Publisher : Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/kurawal.v7i1.1068

Abstract

This study discusses the implementation of a Customer Relationship Management (CRM) system at PT XYZ, focusing on the implementation stages within the System Development Life Cycle (SDLC). The primary goal of this study is to enhance the company's operational efficiency through better customer data management, more systematic prospect reporting, and more effective campaign result monitoring. During the implementation process, various stages were carried out, including system development, testing, and deployment in the company environment. The study's results indicate that the CRM implementation successfully improved operational efficiency, particularly in handling customer complaints and providing comprehensive information access. This study also offers important implications for other companies looking to adopt a CRM system, highlighting the importance of thorough planning and user training to maximize system benefits. Further studies are recommended to evaluate the long-term impact of CRM on company performance and to explore the integration of new technologies such as AI and machine learning into the CRM system.
Quality Improvement of X Brand Tube Packaging PT XYZ Using the Six Sigma Method and Failure Mode and Effect Analysis (FMEA) Oxamudra, Levana; Noya, Sunday; Ekawati, Yurida; Putrianto, Novenda Kartika; Oktiarso, Teguh; Purnomo, Purnomo
Jurnal Sains dan Aplikasi Keilmuan Teknik Industri (SAKTI) Vol. 5 No. 02 (2025): December 2025
Publisher : Teknik Industri Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/sakti.v5i02.167

Abstract

PT XYZ is a manufacturing company producing cosmetic products, including 180 ml lotion packaged in tubes. Production data from January to July 2024 indicate an average defect rate of 0.82%, exceeding the company’s maximum tolerance limit of 0.8%. This study aims to evaluate process performance using the sigma level, identify the root causes of packaging defects, and propose effective quality improvement measures. The research employs the Six Sigma methodology integrated with Failure Mode and Effect Analysis (FMEA) through the DMAIC (Define, Measure, Analyze, Improve, and Control) framework. The results identify four dominant defect types: unsealed sealing, damaged caps, damaged batches, and dented containers. The initial process performance shows an average sigma level of 3.27, indicating suboptimal quality conditions. FMEA results reveal that the primary causes of defects are worn machine components, imprecise dosing and sealing mechanisms, and the absence of standardized work instructions. Improvement actions include replacing critical machine components, optimizing machine parameters, implementing bulk material viscosity control, and installing a leakage tester. Post-implementation evaluation demonstrates a significant improvement in quality performance, with the sigma level increasing to 4.30 and the average defect rate decreasing by 96.65%. These findings confirm that the integration of Six Sigma and FMEA is effective in reducing packaging defects and enhancing process stability in cosmetic manufacturing.
Co-Authors Ardianto, Dony Aurelia, Chika Azaria, Tabitha Fadhlullah, Faris Gunawan, Evelyn Livia, Clara Yessica Mandasari, Revina Margaretha, Natasha Meme Susilowati Mukti, Badrus Sururi Natasha, Felisitas Nugroho, Didit Prasetyo Oesman Hendra Kelana Oxamudra, Levana Purnomo , Purnomo Purnomo Putrianto, Novenda Putrianto, Novenda K. Putrianto, Novenda Kartika Safitri Safitri Samudra, Eko Roby Santoso, Jose Alfonso Sunday Noya Sutrisno, Iddo Christian Syahfarini, Zakinah Mutiara Widiamsa, Adam Edward Widyastuti, Yuanita Maria YURIDA EKAWATI, YURIDA Yuswono Hadi