Article Per Year (5 Year)
p-Index From 2021 - 2026
2.717
P-Index
This Author published in this journals
All Journal Jurnal Teknik Industri Journal of Mechanical Engineering Science and Technology Conference on Innovation and Application of Science and Technology (CIASTECH) Kurawal - Jurnal Teknologi, Informasi dan Industri Specta Journal of Technology Jurnal Abdi Insani Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Jurnal Teknik Industri Terintegrasi (JUTIN) Jurnal Sains dan Aplikasi Keilmuan Teknik Industri Prosiding Seminar Nasional Teknik Industri Jurnal Pengabdian Masyarakat Charitas Metris: Jurnal Sains dan Teknologi Journal of Indonesian Economic Research
Teguh Oktiarso, Teguh
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Mechanical Engineering Nursing Social Sciences Transportation Other

Published : 22 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 22 Documents
Search

 1   2   3 
PERANCANGAN SISTEM CUSTOMER RELATIONSHIP MANAGEMENT UNTUK MENINGKATKAN EFISIENSI OPERASIONAL DAN KEPUASAN PELANGGAN Putrianto, Novenda kartika; Widyastuti, Yuanita Maria; Oktiarso, Teguh
Kurawal - Jurnal Teknologi, Informasi dan Industri Vol 7 No 1 (2024): Jurnal Kurawal Volume 7, Nomor 1, March 2024
Publisher : Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/kurawal.v7i1.1066

Abstract

This study aims to design and implement an effective Customer Relationship Management (CRM) system for PT XYZ, a company operating in the financial services sector. Through the design phase of the System Development Life Cycle (SDLC), the CRM system is expected to enhance the company’s operational efficiency, particularly in managing customer data, marketing processes, and customer services. The research findings indicate that the developed CRM system successfully meets the identified business needs, such as facilitating customer information management, increasing the effectiveness of marketing activities, and providing faster and more accurate solutions in responding to customer complaints. The implications of this study suggest that a system design tailored to user needs can have a significant positive impact on company performance. Additionally, this research provides practical guidance for other companies in developing CRM systems that align with their specific requirements. However, the study also acknowledges limitations in evaluating the long-term performance of the implemented system. Therefore, future research is recommended to focus on the continuous evaluation of system performance and its impact on customer satisfaction and retention.
IMPLEMENTASI SISTEM CUSTOMER RELATIONSHIP MANAGEMENT Putrianto, Novenda kartika; Widyastuti, Yuanita Maria; Oktiarso, Teguh
Kurawal - Jurnal Teknologi, Informasi dan Industri Vol 7 No 1 (2024): Jurnal Kurawal Volume 7, Nomor 1, March 2024
Publisher : Universitas Ma Chung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33479/kurawal.v7i1.1068

Abstract

This study discusses the implementation of a Customer Relationship Management (CRM) system at PT XYZ, focusing on the implementation stages within the System Development Life Cycle (SDLC). The primary goal of this study is to enhance the company's operational efficiency through better customer data management, more systematic prospect reporting, and more effective campaign result monitoring. During the implementation process, various stages were carried out, including system development, testing, and deployment in the company environment. The study's results indicate that the CRM implementation successfully improved operational efficiency, particularly in handling customer complaints and providing comprehensive information access. This study also offers important implications for other companies looking to adopt a CRM system, highlighting the importance of thorough planning and user training to maximize system benefits. Further studies are recommended to evaluate the long-term impact of CRM on company performance and to explore the integration of new technologies such as AI and machine learning into the CRM system.
Co-Authors Ardianto, Dony Aurelia, Chika Azaria, Tabitha Fadhlullah, Faris Gunawan, Evelyn Livia, Clara Yessica Mandasari, Revina Margaretha, Natasha Meme Susilowati Mukti, Badrus Sururi Natasha, Felisitas Nugroho, Didit Prasetyo Oesman Hendra Kelana Purnomo , Purnomo Purnomo Putrianto, Novenda Putrianto, Novenda K. Putrianto, Novenda Kartika Safitri Safitri Samudra, Eko Roby Santoso, Jose Alfonso Sunday Noya Sutrisno, Iddo Christian Syahfarini, Zakinah Mutiara Widiamsa, Adam Edward Widyastuti, Yuanita Maria YURIDA EKAWATI, YURIDA Yuswono Hadi