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All Journal IJHCM (International Journal of Human Capital Management) Jurnal Pendidikan Ekonomi & Bisnis Scientific Journal of Reflection : Economic, Accounting, Management and Business Business, Economics and Entrepreneurship ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat Jurnal Manajemen dan Ilmu Administrasi Publik (JMIAP) Moestopo International Review on Social, Humanities, and Sciences (MIRSHuS) Jurnal Pijar : Studi Manajemen dan Bisnis KELOLA: Jurnal Ilmiah Manajemen Indo-Fintech Intellectuals: Journal of Economics and Business
Zahera Mega Utama, Zahera Mega
Faculty of Economic, University of Borobudur, Indonesia
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences

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ANALISIS DAMPAK SISTEM KERJA FLEKSIBEL TERHADAP KINERJA PEGAWAI DI BADAN PEMERIKSA KEUANGAN Utama, Zahera Mega; Eveline, Sunniasi; Laksana, I Gusti Ayu Putu Sandra Crisna; Putri, Irna Anggraeni
Jurnal Pijar Vol 3 No 3 (2025): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v3i3.1854

Abstract

Perubahan dunia kerja, didorong oleh teknologi dan pergeseran nilai sosial, membawa sistem kerja fleksibel sebagai solusi efektif. Sistem ini memungkinkan pegawai mengatur waktu dan tempat kerja, meningkatkan keseimbangan kehidupan dan produktivitas. Pandemi COVID-19 mempercepat adopsi sistem ini, terbukti memberikan manfaat seperti pengurangan stres dan biaya operasional. Di Indonesia, pemerintah telah mengadopsi sistem kerja fleksibel untuk ASN, termasuk di Badan Pemeriksa Keuangan (BPK), berdasarkan Perpres No. 21 Tahun 2023. Meskipun menjanjikan, penerapannya menghadapi tantangan dalam manajemen waktu, koordinasi tim, dan dampak psikologis pegawai. Penelitian ini bertujuan untuk mengevaluasi dampak implementasi sistem kerja fleksibel di BPK terhadap kinerja pegawai dan kualitas pelayanan publik. Hasil penelitian diharapkan memberikan rekomendasi strategis bagi pengambilan keputusan dan peningkatan efisiensi kerja di sektor publik.
PRODUCT QUALITY AND PRICE FAIRNESS ON PURCHASE DECISIONS THROUGH DISTRIBUTION CHANNELS Astanto, M. Tony Andy; Abdullah, Thamrin; Karunia, Luki; Marwan, Jubery; Utama, Zahera Mega
KELOLA: Jurnal Ilmiah Manajemen Vol 10, No 1 (2024)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/kelola.v10i1.4528

Abstract

The research was conducted with the aim of knowing the description of product quality, price fairness and distribution channels on purchasing decisions at PT Dynatech International. As well as knowing the role of distribution channels in mediating product quality and price fairness on purchasing decisions at PT Dynatech International. The study was studied using the post-positivism paradigm, with quantitative research methods. The population of the study was consumers of PT. Dynatech International totaling 250 people. The data used were primary data in the form of questionnaires measured using the Likert scale. The study used the Structural Equation Model-Partial Least Square approach with a measurement model using the Smart PLS version 3 program. The results of the study directly show that Product Quality and Price Fairness have an influence on Distribution Channels. Product Quality, Price Fairness, and Distribution Channels directly have an influence on Purchasing Decisions. While indirectly Distribution Channels mediate the influence of Product Quality and Price Fairness on Purchasing Decisions. From the research results, it can be concluded that Distribution Channels have the strongest influence on Purchasing Decisions. While Price Fairness has the weakest influence on Purchasing Decisions.
IMPLEMENTASI, HAMBATAN DAN DAMPAK DISIPLIN APARATUR SIPIL NEGARA PADA BIRO SEKRETARIAT PIMPINAN BADAN PEMERIKSA KEUANGAN Utama, Zahera Mega; Santika, Agnes Riris; Meirianita, Aldina; Armen , Muhammad Yudi
Jurnal Pijar Vol 3 No 3 (2025): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v3i3.1855

Abstract

Discipline is a fundamental aspect for employees in ensuring that a process is carried out accurately and in accordance with applicable rules and regulations. In the context of the civil apparatus in the Republic of Indonesia, this is regulated under Government Regulation (PP) Number 94 of 2021 concerning the Discipline of Civil Servants. This study was conducted with a sample of 51 employees to assess the extent to which the policy on employee discipline implementation within the Board Member Secretariat Bureau of the Audit Board of Indonesia (BPK) has been executed along with its impacts. The results indicate that, despite efforts to socialize the regulation in question, there are still civil apparatus (ASN) who do not fully understand the regulation and its consequences. In 2024, instances of ASN arriving late to work, unauthorized absences, and a lack of awareness among some ASN in fulfilling their duties and responsibilities were still found, which could potentially affect the achievement of planned performance targets. The method used in this study was qualitative analysis incorporating interviews, literature review, data analysis, and observation. The findings of this study are expected to provide input to relevant parties as supporting data for evaluating the implementation of employee discipline.
Pengaruh Work Family Conflict dan Stres Kerja terhadap Komitmen Pegawai di Biro SDM Kementerian Pendidikan, Kebudayaan, Riset dan Teknologi Republik Indonesia Suryana, Nana Ade; Utama, Zahera Mega; Fajarusman, Bambang
Jurnal Manajemen dan Ilmu Administrasi Publik (JMIAP) Vol 5 No 4 (2023): Jurnal Manajemen dan Ilmu Administrasi Publik (JMIAP)
Publisher : Laboratorium Jurusan Ilmu Administrasi Negara Fakultas Ilmu Sosial Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jmiap.v5i4.858

Abstract

This research is about the phenomenon of employees who work in government institutions and also play a role in the household and family. These two different roles are considered to have an impact on work activities which cause stress in the implementation of work which in turn also affects the implementation of employee work commitments. The aim of the research is to determine the influence of work family conflict and work stress on employee work commitment at the HR Bureau of the Ministry of Education, Culture, Research and Technology of the Republic of Indonesia. The research method uses a quantitative approach with survey methods. Data analysis using the classic assumption test and t test. The research results explain that there is a significant influence between work family conflict and work stress and employee commitment, but the relationship is negative. The simultaneous test between work-family conflict and work stress and employee commitment also explains a significant relationship.
Can Knowledge Sharing and Work Proffesionalism Create a Conducive Organizational Climate? Marwan, Jubery; Utama, Zahera Mega
IJHCM (International Journal of Human Capital Management) Vol. 8 No. 1 (2024): International Journal of Human Capital Management
Publisher : Program Studi S3 Ilmu Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/IJHCM.08.01.7

Abstract

Abstract The role of human resources in creating a good organizational climate is an issue that has been researched previously. However, if we look at the effectiveness criteria presented by experts in the field of management, we understand that knowledge-sharing behavior and work professionalism can directly or indirectly play a very important role in improving employee performance. This study aims to analyze the contribution of knowledge sharing and work professionalism to creating a good organizational climate through emotional intelligence. This research was conducted at University of Prof. Dr. Moestopo (Beragama), Jakarta. Researchers use questionnaires as a tool to obtain primary data. Sampling used the entire population of 168 respondents. The research results show that: 1) knowledge sharing and work professionalism contribute significantly to emotional intelligence; 2) knowledge sharing and work professionalism contribute significantly to emotional intelligence, both directly and indirectly, to the organizational climate through emotional intelligence. Knowledge sharing and work professionalism behavior in an organization can create several positive things, including good organizational decision-making, a good organizational climate, and increased knowledge distribution on a more complex team work scale. The ability to manage emotional intelligence can create a good organizational climate. However, managing each individual's emotional intelligence depends on how much the individual is able to respond to their own emotional strength.
Peran Serikat Pekerja dalam Menyelesaikan Peselisihan Hubungan Industrial di Kota Tangerang Utama, Zahera Mega; Uniariny, Uniariny; Nur, Auliah Ichwan; Sulandri, Sulandri
SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 8 No. 4 (2025): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business
Publisher : Sekolah Menengah Kejuruan (SMK) Pustek

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/sjr.v8i4.1223

Abstract

This study explores the strategic role of labor unions in resolving industrial relations disputes in Tangerang City, one of the major industrial centers in Banten Province, Indonesia. In the dynamic reality of modern labor relations, tensions often arise between workers who seek fairness and protection and employers who prioritize efficiency and profit. Using a qualitative case study approach, this research seeks to gain an in-depth understanding of how labor unions help balance power in the workplace. Data were collected through in-depth interviews, field observations, and document analysis involving union representatives, government officials, company management, and workers engaged in labor conflicts. The findings reveal that labor unions serve as advocates, watchdogs, enforcers of agreements, mediators in negotiations, educators for members, and facilitators of social dialogue. These roles have proven effective in resolving conflicts peacefully, often preventing escalation into formal legal processes. The study emphasizes that the presence of active and empowered labor unions is essential for building fair, healthy, and sustainable industrial relations especially in labor-dense industrial regions such as Tangerang City.
AI dalam Rekrutmen: Analisis terhadap Kecepatan, Efisiensi Waktu, Objektivitas Penilaian dan Risiko Kualitas Utama, Zahera Mega; Rizki, Lutfi Nur; Suprakto, Reza Pratiknyo; Puspitarini, Lusie Prasetyawati
SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 8 No. 4 (2025): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business
Publisher : Sekolah Menengah Kejuruan (SMK) Pustek

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/sjr.v8i4.1224

Abstract

The advancement of artificial intelligence (AI) has significantly transformed recruitment and employee selection processes. This study explores the use of AI in recruitment, focusing on speed, time efficiency, assessment objectivity, and the potential risks to candidate quality. Using a qualitative descriptive approach and literature review, this paper analyzes how AI is integrated into various stages of recruitment, including CV screening, chatbot-based interviews, and algorithm-driven candidate analysis. The findings indicate that AI can enhance recruitment efficiency and reduce the administrative burden on HR departments. However, it also presents challenges such as algorithmic bias, limitations in evaluating soft skills, and the risk of losing the human touch. Therefore, the most effective approach lies in combining AI systems with human HR professionals to ensure a recruitment process that is not only fast and objective but also accurate and focused on long-term quality.
FAKTOR-FAKTOR PENENTU STRATEGI MARKETING UNTUK MENINGKATKAN PENJUALAN PADA PERUSAHAAN ALAS FOTO PROPS Tirtorahardjo, Darren; Marwan, Jubery; Utama, Zahera Mega
KELOLA: Jurnal Ilmiah Manajemen Vol 11, No 2 (2025)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/kelola.v11i2.6748

Abstract

In a business environment, increasing sales is a priority for companies to maintain profitability and competitiveness. Adaptation and innovation are essential for success. Sales growth requires an understanding of market dynamics, consumer behavior, and industry trends. Implementing an effective marketing strategy is key, involving analysis, planning, implementation, and evaluation. Market research and analysis help companies identify opportunities to boost sales. Jerome McCarthy introduced the 4P marketing mix consisting of product, price, place, and promotion. Kotler and Keller later expanded it to 8P, adding people, process, physical evidence, and productivity. Other factors such as word of mouth, social media, and influencer. This study examines these 11 factors to analyze determining factors in marketing strategy that impact sales and to identify relevant factors to increase sales. Data was collected through questionnaires distributed to 130 respondents using random sampling. Data analysis was conducted using SPSS. The result indicate that price has t-value of 2.377 > t-table of 1.98, with a significance level of .019. Physical evidence has t-value of 2.384 > t-table of 1.98, with a significance level of .019. price has t-value of 2.279 > t-table of 1.98, with a significance level of .024
Strategi Pemberdayaan Perempuan dalam Menunjang Ekonomi Kreatif dalam Perspektif UKM Marwan, Jubery; Franky, Franky; Nugroho, Michael Adhi; Utama, Zahera Mega; Rasdan, Rathoyo; Rahayu, Rahayu
ABDI MOESTOPO: Jurnal Pengabdian Pada Masyarakat Vol 9, No 1 (2026): Januari 2026
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/abdimoestopo.v9i1.6275

Abstract

This Community Service Program aims to formulate a women's empowerment strategy to support the creative economy based on small and micro enterprises in urban areas. Through a participatory and contextual approach, this activity was carried out in Pondok Labu Village, South Jakarta, involving women micro-entrepreneurs as active partners. The implementation methodology included identifying community needs, designing training modules, conducting training and mentoring, and evaluating the activity's outcomes qualitatively and quantitatively. The results indicated that women SMEs face significant barriers in digital literacy, online marketing, access to capital, and business networks. Interventions through locally based training and community mentoring resulted in a 63% increase in digital knowledge and participants' success in utilizing e-commerce platforms such as TikTok Shop and Shopee. Furthermore, this program encouraged the formation of community business networks, strengthened local product identity, and increased women's self-confidence and leadership. The program's impact extends beyond individual impacts to strengthening an inclusive and sustainable local economic ecosystem. These results confirm that a holistic, contextual, and participatory women's empowerment strategy is highly effective in driving SME-based socio-economic transformation.
Work Motivation and Organizational Culture Mediating Transformational Leadership on Employee Performance Gunawan, Arsyad Daiva; Utama, Zahera Mega; Marwan, Jubery
Moestopo International Review on Social, Humanities, and Sciences Vol. 6 No. 1 (2026)
Publisher : Universitas prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/mirshus.v6i1.152

Abstract

This study examines the influence of transformational leadership on employee performance, with work motivation and organizational culture as mediating variables. The research was conducted to understand the mechanisms through which leadership affects employee performance within organizational settings. A quantitative approach with a cross-sectional research design was employed. Data were collected through a questionnaire distributed to 304 employees, and the analysis was conducted using path analysis and the Sobel test to examine both direct and indirect relationships among variables. The results indicate that transformational leadership significantly influences work motivation and employee performance. Work motivation also has a significant positive effect on employee performance and plays a mediating role in the relationship between transformational leadership and employee performance. However, transformational leadership does not significantly influence organizational culture, and organizational culture does not mediate the relationship between transformational leadership and employee performance. These findings contribute to leadership and organizational behavior literature by demonstrating that the effectiveness of transformational leadership in improving employee performance operates primarily through individual motivational mechanisms rather than through broader organizational culture. Practically, the results suggest that organizations should strengthen leadership practices that enhance employee motivation in order to improve performance outcomes.
Co-Authors Abdullah, Thamrin Apriyana Apriyana Armen , Muhammad Yudi Aryani, Ricca Dwi Astanto, M. Tony Andy Darmayanti, Ratna Tri Dyandra, Zarach Ade Eveline, Sunniasi Fajarusman, Bambang Febriyanti, Ni Putu Diana FRANKY, FRANKY Gunawan, Arsyad Daiva Heri Gunawan Hutagalung, Erikson Chandra Rianto Ismayanti, Silvia Johannes Maruli Tua Laksana, I Gusti Ayu Putu Sandra Crisna Marwan, Jubery Meirianita, Aldina Melinda Muhammad Ishaq Mustika, Anna Mustikawati, Rani Nugroho, Michael Adhi Nur, Auliah Ichwan Nuraeny, Virna Puspitarini, Lusie Prasetyawati Putri, Irna Anggraeni R Luki Karunia Rahayu Rahayu Rathoyo Rasdan Rizki, Lutfi Nur Safura, Siti Samad, Abdul Wahab Santika, Agnes Riris Saputro, Andriyanto Sintanis, Dini Sulandri, Sulandri Suprakto, Reza Pratiknyo Suryana, Nana Ade SURYANI Syahbana, Azwin Firman Tirtorahardjo, Darren Uniariny, Uniariny Yosie, Yosie