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All Journal J-MAS (Jurnal Manajemen dan Sains) Jurnal Pendidikan dan Konseling Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Majalah Ilmiah Dian Ilmu Jurnal Ilmiah Manajemen Ubhara Jurnal Ilmu Komunikasi Nusantara Science and Technology Proceedings Jurnal Bisnis Indonesia El-Mujtama: Jurnal Pengabdian Masyarakat Transformasi Manageria: Journal of Islamic Education Management Aurelia: Jurnal Penelitian dan Pengabdian Masyarakat Indonesia Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi MERDEKA: Jurnal Ilmiah Multidisiplin ManBiz: Journal of Management and Business
Hidayat, Rusdi
Department Of Business Administration, Faculty Of Social And Political Science, Universitas Pembangunan Nasional “Veteran” Surabaya, East Java, Indonesia
Religion Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Social Sciences Other

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PENDEKATAN INOVATIF PERENCANAAN PENGEMBANGAN BISNIS DI ERA DIGITAL Zesa Dinda Auliya; Erica Intan Nur Aini; Ratu Ajeng Pratiwi; Rusdi Hidayat N; Maharani Ikaningtyas
Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 2 No. 4 (2024): Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Publisher : Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pendekatan inovatif telah menjadi strategi penting bagi perkembangan bisnis di era digital yang dinamis. Artikel ini menjelaskan bagaimana inovasi dan kreativitas berperan penting dalam meningkatkan perkembangan bisnis di era digital. Kami mengkaji dampak pendekatan inovatif dalam perencanaan pengembangan bisnis, serta bagaimana kreativitas dan inovasi memengaruhi perkembangan bisnis digital. Selain itu, kami akan mengidentifikasi dampak positif dan negatif era digital terhadap bisnis, serta strategi komunikasi yang diperlukan untuk menghadapi perubahan tersebut. Dengan fokus pada peningkatan kreativitas dan inovasi, kami membahas berbagai strategi yang dapat digunakan untuk mengembangkan bisnis di era digital. Meskipun era digital membawa manfaat seperti akses cepat terhadap informasi dan peningkatan inovasi, kami juga melihat risiko seperti pelanggaran hak cipta dan risiko teknis. Dengan memahami secara cermat dampak-dampak tersebut dan menerapkan pendekatan inovatif, perusahaan dapat memanfaatkan potensi era digital untuk tetap kompetitif di pasar yang terus berubah.
Perencanaan Strategi Bisnis Usaha Online: UMKM Fira Rosida; Indria Ikhtia Zahra; Meisha Farah Widyaningrum; Rusdi Hidayat N; Maharani Ikaningtyas
ManBiz: Journal of Management and Business Vol. 3 No. 1 (2024): ManBiz: Journal of Management and Business 
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/manbiz.v3i1.5546

Abstract

The development of micro, small and medium enterprises (MSMEs) requires a joint role in the environment from both regulators and other companies. The Business Competition Supervisory Commission (KPPU) together with the Ministry of Cooperatives and SMEs signed a memorandum of understanding to form a task force to monitor partnerships established between SMEs and large industries. This article explores the programs organized by the Ministry of Cooperatives and Small and Medium Enterprises for the development of MSMEs. Through literature and online research about company programs, researchers can compare them with government policy programs to analyze the accuracy of expert programs. The research results show that the joint Business Competition Supervisory Commission (KPPU) program can fulfill the policies of the Ministry of Cooperatives and SMEs stipulated in the 2020-2024 Strategic Plan.
Analysis of Social Perception of the Tegaren Community on the Progress of Tourism Village Joko Mijiarto; Rusdi Hidayat; Budi Prabowo; Firdaus Nuryananda; Praja Firdaus Nuryananda
Nusantara Science and Technology Proceedings 7st International Seminar of Research Month 2022
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2023.3335

Abstract

This research is also a follow-up to the research with the same scheme in 2021, entitled "Local-Based Empowerment: Tourism Village Development and Local Village Women's Empowerment". In addition, the team from UPN "Veteran" Jawa Timur has helped the development of tourist villages in Tegaren Village through the preparation of the Tegaren Tourism Master Plan 2019-2031. So, this research, in addition to examining the development of Trenggalek Regency to develop its tourism sector, will also discuss the perception of the people of Tegaren about the progress of their tourism village which has been supported by the Tegaren Tourism Master Plan. This will be the main indicator for the research team to carry out a follow-up plan for the preparation of the Tegaren Tourism Master Plan document. The specific objectives of this research are twofold, namely 1) to find and further examine the perception of the people of Tegaren about the progress of their tourist village and 2) to formulate and apply a follow-up plan (RTL) for the development of the Tegaren tourism sector based on the Master Plan document. This research is the embodiment of the UPN "Veteran" Jawa Timur’s Research and Community Service Strategic Plan 2021-2026. This research is in line with one of the six main themes of the research and community service program in 2022, namely tourism. In addition, this research also pays attention to the linearity of the themes of national research and community service programs, namely economic recovery and tourism development. On a regional and regional scale, this research also supports the RIPPDA of Trenggalek 2017-2031 in the tourism sector. The outputs of this research are 1) scientific journals/articles to be published in periodicals and 2) oral and poster presentations at the International Seminar of Research Month event. Theories and concepts used in this study are the theory of community social perception, asset-based community development, community based tourism, and sustainable tourism. This research will be carried out in three stages, namely the preparation stage, the field study implementation stage and the evaluation stage. This research uses descriptive-exploratory research. In this study, the data collection techniques used were literature studies, interviews, questionnaires, and observations. While the data analysis used qualitative data analysis techniques. This research also involves 5 students who will later be converted into the MBKM program with recognition of 20 credits. The temporary results achieved are the satisfaction of the people of Tegaren with the progress of their tourist village. This satisfaction was obtained through interviews with stakeholders in Tegaren.
Utilizing Digital Promotion on the Besek Program for the Besek Kurban Alfiandi Imam Mawardi; Prihandono Wibowo; Budi Prabowo; Rusdi Hidayat; Praja Firdaus Nuryananda
Nusantara Science and Technology Proceedings 7st International Seminar of Research Month 2022
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2023.3337

Abstract

The Bekurban program is a program to distribute besek (traditional packaging made of bamboo) from one of the fostered villages of UPN “Veteran” Jawa Timur, namely Tegaren village in Trenggalek Regency, to mosques and the organizers of one of the activities of the Idul Qurban, namely the slaughter of sacrificial animals. The purpose of using this besek is to replace the plastic packaging that has been used to wrap the meat of sacrificial animals. By replacing plastic bags with plastic bags, the production of plastic bags on the Idul Qurban will also decrease. BUMDes Banyu Lumut is a business unit that used to take up business activities as a savings and loan cooperative. However, the BUMDes Banyu Lumut experienced a long-term debt default phase. Therefore, it is very difficult to provide health or stimulus to BUMDes Banyu Lumut. The proposing team has formulated two main problems, namely a) the unprofessional management of the BUMDes Banyu Lumut which causes management to fail, and b) the Besek Untuk Kurban program which still does not have marketing instruments. As a solution, the proposing team brought up the making of a video profile of Besek Untuk Kurban activities as a means of digital promotion and new knowledge for village youth and BUMDes Banyu Lumut administrators in Tegaren Village. This PIKAT community service activity is carried out using two methods, namely 1) asset-based community development (ABCD) as a method of social approach to the community and 2) production of profile videos with a soft skill approach. Meanwhile, the mandatory outputs include modules, printed and electronic media articles, publications on YouTube, speakers at scientific meetings, the application of science and technology, intellectual property rights and the MBKM program with a minimum conversion of 2 credits for students. The provisional result is that the Bekurban program has managed to collect donations of more than 10 million rupiah this year to provide incentives to besek craftsmen in Tegaren. The team's plan after this is to make a sustainability plan for the Bekurban program through social media.
Co-Authors Acep Samsudin Adam Firdausi Adela Aurelia Kinaya Dewi Adelia Rizma Y. Adisa Lupita O. Afina Hasya Faza Aisyah Widya Ayu Alfiandi Imam Mawardi Alissa Azizah Herman Susilo Alvianti Notia Pramesti Amelia Dwi Lestari Ananda Rizkiah S Andri Rizal Setiawan Anggun Fatmawati Anindya Sekar Purnomo Arifania Pratiwi Arya Mahardika P Badi Atus Sa’adah Bagus Firmansyah Bebyzanna Bella Faumara Bella Karunia Sandhy Berta Melati A.C Budi Prabowo Budi Prabowo Budi Prabowo Cantika Aura Jahzy Christnugroho S.E. Citra Nia Ramadhani Cyntia Ayu S. Daivan Putra Tanzaga Daniar Bihas Nana Daniel Aditya Davina Ayu F. Dayyan Ramadhan Santoso Decinta Putri A Dela Kristiana Della Sari Devi Dwi A Dina Aprilia Irawan Dini Annisa Pelupessy Dwi Retno Anjasari Dwi Wulan Suci Dwiva Octaqiyyah Eddy Poernomo Ely Nanda Khamdiyah Erica Intan Nur Aini Eries Priandana Putra Faizah Radinka Faradilla Aghnia A Fatiha Salma Febby Dzurrotul Amaliyah Feri Sukma Putra Fikha F. Fira Rosida Firdaus Nuryananda Firdausii Khoirunnisa Fitri Ayu Faddilla Fitri Maharani Andamdewi Habib Ahmad Hanatasya Aulia R P Hanifa Fazarina Hanna Tsania Nabiella Herlina Suksmawati Indria Ikhtia Zahra Indy Melva Adinda Marsha Inggrid Destrina Innatus Solehah Intan Dwi Isma Saputri Intan Mitayani Intan Wiani Januar Reza, Ramadhan Jenny Amelia Gifani Joko Mijiarto Kinanti Sekar Kirana Krisna Rahmadani Pratama Laisya Kezia Clarinta Liana Rahma Kusumadini Lilyana Fransiska Sinaga lvira Aprilia Primastika Maharani Ikaningtyas Maharani Ikaningtyas Manuel Vivien R T Marcella Tutut Salsabillah Maulyna Nur Bany Mayra Reninta Khansa Megahnanda A.K Mei Florencia Meidya Ayu Prameswari Meisha Farah Widyaningrum Melinda Wahyuning Putri Melisa Cornelia Mia Dwi Risandi Minanti Dwi Setianingrum Mohammad Zahrain Monikasari, Siti Nur Azizah Muhammad Falihul Royhan Muhammad Fathin R Muhammad Galih Wijaya Muhammad Irfan Ramadhan Muhammad Qowiyyudin Mutmainah Mutmainah Nabiilah Shinta Ramadhani Nabilla Rahma Maharsany Nafa Shoimah Nanda Nadia Naro Laurensia Damanik Nashrum Minallah Naufal Azani P.R Naura Husnina Athifanita Putri Nur Annisa Fatiha Nuryananda, Praja Firdaus Okalifta Rale Travito Oktaviana N.A. Pramesti Intan Destari Prihandono Wibowo Priscilia Salsabilah Putri Anggeliya S. Rafiqah Afif Zahra Rafli Aprilian Firmansyah Rangga Eka Saputra Rangga Restu Prayogo, Rangga Restu Raniasani Sisyawati Ratu Ajeng Pratiwi Restiatin Restiatin Rio Bastian Rista Adhalia Fani Rosa Ainun R Sabita Tiarailsa Sarah Putri N. Selfi Nasrul Rosyda Shafannisa Aulia Shinta Kezia Apriliani Silvia Anisah Lubis Silvia Nur Safitri Sri Linda Handayani Stevani Anindhita Netanya Sukaina Abir S Syafira Widya Uni Putri Syahrul Dwi  K Syakirotul Hayati Talita Karisma Syaharani Tarissa Seshita Hadi Thomas Ferdiansyah Tri Agusnia W. Unsiah Zulfa Ulinnuha Vanny Rahma Yulianti Wildan Izzan Azmi Wirda Fitria Sahila Yanda Bara Kusuma Yolla Nanda Tio Erchikka Zalman Alfarizt Zefania Mikha Manurung Zesa Dinda Auliya