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OPTIMALISASI IN OUT BARANG LOGISTIK DENGAN SISTEM RFID Igo Permana; Ruby Galuh Septiono; Budiantoro; Besar Agung Martono
Prosiding SEMANIS: Seminar Manajemen Bisnis Vol. 1 No. 1 (2023): Februari 2023
Publisher : Prosiding SEMANIS: Seminar Manajemen Bisnis

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Abstract

Technological advances in the industry are currently growing rapidly, in increasing the speed of time in and out of goods and accurate data in the logistics area requires a system that can automatically detect and store integrated data. The use of identification technology can simplify the coding system. Identification technology used is RFID (Radio Frequency Identification). RFID is a method that can be used to store or receive data remotely using a device called an RFID tag. The purpose of this research is optimizing the entry and exit system of goods with RFID technology, designing hardware and software supporting the RFID Logistics System. From the implementation, it is concluded that RFID is one of the tools needed in data reading automation activities to anticipate human error in the goods entry and exit system. With the development of a Logistics System supported by RFID, it is hoped that the speed and accuracy of transaction data can be achieved so that it can help companies
PENGARUH METODE PEMBAYARAN CASH ON DELIVERY (COD) TERHADAP KURIR DI ERA DIGITAL Umul Sidikoh; Abdurohim; Arna Soraya Hutasuhut; Kasih Bunga Melati; Besar Agung Martono
Prosiding SEMANIS: Seminar Manajemen Bisnis Vol. 1 No. 1 (2023): Februari 2023
Publisher : Prosiding SEMANIS: Seminar Manajemen Bisnis

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Abstract

The purpose of this study is to determine the effect of the Cash On Delivery payment system on couriers during the buying and selling transaction process. The method used in this research is using the desk study method, which is carried out by studying the literature on COD cases, online payment system users and other data based on related documents, such as mass media, electronic media, and activity reports. The results of this research are to provide suggestions for business people, such as marketplaces, sellers and expeditions to make better schemes and provide education to customers about these schemes
What Drives Gig Worker Success? Investigating the Impact of Relevant Experience and Self-Directed Learning Putra, Hamzah Muhammad Mardi; Martono, Besar Agung; Said, Jamaliah; Setyaningrum, Retno Purwani
Jurnal Manajemen Bisnis Vol. 16 No. 2: September 2025
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v16i2.26861

Abstract

Research aims: This study aims to explore the relationship between self-directed learning, relevant work experience, and digital freelancers' performance in Southeast Asia, especially Indonesia and Malaysia, by considering the role of intrinsic motivation as a moderating variable.Design/Methodology/Approach: The study was conducted in two countries, Indonesia and Malaysia, involving 235 freelance respondents from various digital fields. Data were analyzed using SEM-PLS.Research findings: The results indicate that relevant experience is an important bridge between self-learning and work performance. Interestingly, intrinsic motivation does not act as a reinforcement of this relationship.Theoretical Contribution/Originality: The present study expands theoretical understanding of how work competencies are formed in the gig economy ecosystem, as well as how internal motivation needs to be viewed more contextually through self-determination theory (SDT) framework.Practitioners/Policy Implications: These findings reinforce the urgency of developing individual learning capacity and creating a support ecosystem, especially in a country like Indonesia that still lacks formal regulation and protection for freelancers, compared to Malaysia, which has been more progressive in recognizing and supporting the role of freelancers in the digital economy.Research Limitations/Implications: As the approach used is quantitative and cross-sectional, the data only shows conditions at a certain point in time. Future longitudinal studies are recommended to capture changes in behavior and performance in more depth over time.
Strategic Partnerships: Mediating Service Diversification and Environmental Performance for Waste Management Sustainability in Cement Company Agus Setiawan; Besar Agung Martono
Journal Research of Social Science, Economics, and Management Vol. 5 No. 11 (2026): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v5i11.1535

Abstract

This research investigates the role of strategic partnership as a mediator in the relationship between service diversification, environmental performance, and sustainability in waste management within the cement industry, focusing on PT Bangun Jaya Indonesia Tbk (AFR Division). This research aims to analyze the direct effect of service diversification and environmental performance on sustainability business, examine their direct effect on strategic partnership, test the direct effect of strategic partnership on sustainability business, and analyze the mediating role of strategic partnership in the relationship between service diversification and environmental performance on sustainability business. Using a quantitative approach with a correlational and experimental design, data were collected from all 121 employees using a structured questionnaire and supported by secondary data from company reports. Partial Least Squares Structural Equation Modeling (PLS-SEM) was employed to analyze direct and mediated relationships among variables. The results indicate that service diversification does not directly affect sustainability business performance but significantly influences strategic partnerships. Environmental performance directly contributes to sustainability business but does not significantly affect strategic partnerships. Strategic partnerships have a positive and significant direct effect on sustainability business and mediate the impact of service diversification. However, strategic partnerships do not mediate the effect of environmental performance, as environmental initiatives are implemented independently by the company. These findings highlight the critical role of strategic partnerships in translating service diversification into sustainable business outcomes, while environmental performance operates directly. The research provides empirical evidence for cement companies to leverage partnerships strategically to enhance sustainable operational performance in waste management.
The Impact Of Digital Marketing, Electronic Word Of Mouth (E-Wom) And Personal Selling On Purchasing Decisions And The Influence Of Competitors' Products As Moderating Variables Andy Firmansyah; Besar Agung Martono
Interdiciplinary Journal and Hummanity (INJURITY) Vol. 2 No. 7 (2023): INJURITY: Journal of Interdisciplinary Studies.
Publisher : Pusat Publikasi Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58631/injurity.v2i7.105

Abstract

This study aims to explain the presence or absence of the impact of several independent variables, namely Digital Marketing, Electronic word of Mouth (e-WOM), Personal Seling and the Influence of Competitor Products as Moderating Variables on Purchasing Decisions. The purchase decision in this study is the decision to choose a copy trading application issued by PT Digital Cerberus Indonesia, a growing local cryptocurrency platform (starup). The research was conducted at a digital currency trading company, PT Digital Cerberus Indonesia, based in Bekasi, which has 2,135 users and a random research sample of 100 people was taken. PT Digital Cerberus Indonesia is a company founded by the author in 2021 and managed until now. The research instrument used is in the form of a questionnaire that has passed the validity and reliability test so that the instrument is declared valid and reliable. Furthermore, the collected data was analyzed by the SPSS 26 method including Correlation test and Multiple Regression test. The results showed that Digital Marketing variables had a positive impact on the decision to choose the Cerberus copy trading application. Word of Mouth Electronic Variables have a positive impact on the decision to choose Cerberus applications. Poersonal Selling variables have a positive impact on the decision to choose the Cerberus application. This means that the three independent variables themselves affect the decision to choose a cerberus treading coffee application. From multiple regression analysis, it is concluded that the three free variants mentioned above together (simultaneously) have a positive impact on the decision to choose the Cerberus application. The moderating variable does not have a positive impact on the decision to choose the Cerberus application.