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All Journal Jurnal Menata Jurnal Indonesia Sosial Sains Jurnal Keker Wisata: Kegiatan Pengabdian Kepada Masyarakat
Natal Olotua Sipayung
Manajemen Tata Hidangan, Politeknik Pariwisata Batam
Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Neuroscience Physics Public Health Social Sciences Veterinary

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ANALISIS REVIEW HOTEL OYO DI PADANG DARI SITUS PEMESANAN KAMAR "BOOKING.COM" Rezki Alhamdi; Natal Olotua Sipayung
JURNAL MENATA Vol. 1 No. 1 (2022): MEI
Publisher : Puslitabmas Batam Tourism Polytecnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (274.079 KB)

Abstract

This study discusses and understands the development of OYO Rooms hotel francaise in Padang. OYO Rooms is a low-cost accommodation provider or budget hotel. With this research it is expected to be able to analyze the OYO hotel in the city of Padang. The method used by researchers is qualitative by taking data reviews and ratings on the booking booking site and the experience of researchers staying at OYO hotels. There are 17 properties under the auspices of OYO in the city of Padang. Researchers use the Booking.com site to see how a review of the guest experience staying at this hotel then concludes it. The results of this study are proven that this budget hotel Francaise gets a pretty good rating and review from the booking.com site and that some of the hotels are relatively new and have not received any reviews from guests.
Pelatihan Pengolahan Kopi Manual Brew, Latte Art dan produk olahan Kopi Dengan Mesin Rezki Alhamdi; Dewi Aurora Mikasari; Natal Olotua Sipayung; Taufik Bachrul Ulum Lubis
JURNAL KEKER WISATA Vol. 1 No. 2 (2023): JULI 2023
Publisher : PUSLITABMAS-Politeknik Pariwisata Batamc

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jkw.v1i2.140

Abstract

The business opportunity of selling coffee drinks is quite good, this is evidenced by the many coffee outlets in several places. The coffee outlets that we can find are usually in the form of cafes, coffee shops, or just stands that offer a limited selection of coffee. this has a positive impact on both coffee drink sellers, distributors and coffee farmers. There is a lot of knowledge that we can get and develop from this coffee drink which in the end can provide economic benefits for coffee drink businesses. We can give this knowledge to several people who have the desire and pursue the profession and business of drinking coffee. One of the suitable places to be given education about the knowledge of both coffee beans and drinks is SMA. SMA is the last education before and female students go on to college or want to find a job. one of the favorite high schools in Batam City is SMAK Yos Sudarso. SMAK Yos Sudarso is a high school that has quite a lot of students. The Batam Tourism Polytechnic has the opportunity to provide education and training to students there. students and female students are given education about coffee drinks and coffee beans, then later students and female students are shown and demonstrated how to make processed coffee drinks using machines and also made manually. and finally the point is how to make latte art.
Pelatihan Pengolahan Kopi Manual Brew, Latte Art dan produk olahan Kopi Dengan Mesin Rezki Alhamdi; Dewi Aurora Mikasari; Natal Olotua Sipayung; Taufik Bachrul Ulum Lubis
JURNAL KEKER WISATA Vol. 1 No. 2 (2023): JULI 2023
Publisher : PUSLITABMAS-Politeknik Pariwisata Batamc

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jkw.v1i2.140

Abstract

The business opportunity of selling coffee drinks is quite good, this is evidenced by the many coffee outlets in several places. The coffee outlets that we can find are usually in the form of cafes, coffee shops, or just stands that offer a limited selection of coffee. this has a positive impact on both coffee drink sellers, distributors and coffee farmers. There is a lot of knowledge that we can get and develop from this coffee drink which in the end can provide economic benefits for coffee drink businesses. We can give this knowledge to several people who have the desire and pursue the profession and business of drinking coffee. One of the suitable places to be given education about the knowledge of both coffee beans and drinks is SMA. SMA is the last education before and female students go on to college or want to find a job. one of the favorite high schools in Batam City is SMAK Yos Sudarso. SMAK Yos Sudarso is a high school that has quite a lot of students. The Batam Tourism Polytechnic has the opportunity to provide education and training to students there. students and female students are given education about coffee drinks and coffee beans, then later students and female students are shown and demonstrated how to make processed coffee drinks using machines and also made manually. and finally the point is how to make latte art.
Analysis of Promotion Strategies through the Addition of Play Areas with Cats at Mostcat Cafe Batam Sweiney Sweiney; Natal Olotua Sipayung; Wahyudi Ilham; Rezki Alhamdi
Jurnal Indonesia Sosial Sains Vol. 5 No. 11 (2024): Jurnal Indonesia Sosial Sains
Publisher : CV. Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jiss.v5i11.1507

Abstract

Mostcat Cafe is the first cafe in Batam that integrates the concept of direct interaction with cats. Adopting the "cat cafe" model popular in Taiwan since 1998, this cafe offers a relaxing experience while enjoying food and drinks, as well as the opportunity to interact with various breeds of cats. This study aims to analyze the marketing strategy implemented by Mostcat Cafe, including the Marketing Mix elements: product, price, promotion, and location. The method used is a qualitative approach with in-depth interviews and field observations. The results showed that the addition of a play area with cats increased customer loyalty and frequency of visits, and the price set was in line with the experience provided. Mostcat Cafe succeeded in creating a solution for cat owners and providing a space for cat lovers to gather, thus strengthening the cafe's position in the thematic culinary industry in Batam. This research is expected to provide valuable insights for similar business owners in developing effective marketing strategies.
Co-Authors Dewi Aurora Mikasari Rezki Alhamdi Rezki Alhamdi Sweiney Sweiney Taufik Bachrul Ulum Lubis Wahyudi Ilham