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Analisis Kinerja Dinas Pariwisata Dan Kebudayaan Kabupaten Solok Dalam Pengembangan Objek Wisata Alahan Panjang Resort Hafiya Sherli Putri; Ida Nirwana; Arfimasri Arfimasri; Afniyeni Afniyeni
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2023): Agustus : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i3.1237

Abstract

This study aims to analyze the performance of the Solok Regency Tourism and Culture Office in the Development of the Alahan Panjang Resort Tourism Object which is located in Nagari Alahan Panjang, Lembah Gumanti District, Solok Regency. The method in this research is a descriptive qualitative method using SWOT analysis through the IFAS and EFAS matrix approach. With the SWOT analysis, the situation of the Alahan Panjang Resort tourist attraction can be identified by identifying the internal factors and external factors that influence the tourist attraction. The research results based on the SWOT Analysis Diagram show that the coordinate position of the Performance Analysis of the Solok Regency Tourism and Culture Office in developing the Alahan Panjang Resort tourist attraction is in quadrant 1 with a cut point of 0.73; 0.33. This shows that the Alahan Panjang Resort tourist attraction is in a growth oriented strategy position or implementing a strategy referring to aggressive growth so as to enable the Solok Regency Tourism and Culture Office to carry out further development.
Faktor-Faktor Yang Mempengaruhi Kepuasan Pengunjung: Studi Kasus Pada Wisata Pemandian Air Panas Bukit Kili, Kabupaten Solok Esi Sriyanti; Arfimasri Arfimasri; Mesi Afrita
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 1: November 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i1.5648

Abstract

This research aims to Factors that Influence Visitor Satisfaction: Case Study of Bukit Kili Hot Springs Tourism, Solok Regency with a sample of 100 respondents who were studied using quantitative methods. Based on the results of statistical analysis, it can be interpreted that Service Quality partially has a significant effect on Visitor Satisfaction, this is proven by the t test with a significant value of tcount 24,043 > ttable 1.66071 and a significance value of 0.000 < 0.05. So it can be interpreted that the development of Service Quality has a significant effect on Visitor Satisfaction. Based on the results of statistical analysis, it can be concluded that infrastructure partially has a significant effect on visitor satisfaction at the Bukit Kili Hot Springs Tourism, Solok Regency. This is proven by the t test with a significant value of tcount 22,572 > ttable 1.66071, and a significance value of 0.005 < 0.05. So it can be concluded that Infrastructure has a significant effect on Visitor Satisfaction. Simultaneously, the quality of service and infrastructure has a significant effect on visitor satisfaction at the Bukit Kili Hot Springs Tourism, Solok Regency. This is proven by using the F test with a significant value of fcount 304.933 > ftable 3.09 with the resulting significance of 0.000, this value is much smaller than (0.05). This can also be seen from the R Square value obtained at 0.863 or 86.3% and the remaining 13.7% is influenced by other variables not included in this research.
Pengaruh Pengalaman Kerja, Kompetensi dan Kecerdasan Emosional Terhadap Prestasi Kerja Pegawai Studi Kasus Kantor Dinas Pendidikan Kota Solok Miza Maiyanti; Afni Yeni; Arfimasri Arfimasri
MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis Vol. 1 No. 3 (2023): Juli : MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis
Publisher : LP3M INSTITUT KH YAZID KARIMULLAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/muqaddimah.v1i3.351

Abstract

This research was conducted at the Solok City Education Office, the purpose of this research was to determine the effect of work experience, competence and emotional intelligence on employee performance at the Solok City Education Office. In this study, the population was employees at the Solok City Education Office, totaling 82 people. By using purposive sampling, a sample of 41 people was obtained. The data collection technique used is by using a questionnaire or questionnaire. Based on multiple linear regression analysis of the variables Work Experience, Competence and Emotional Intelligence affect Employee Performance. Y = 11.627 a + 0.029 X1 + 0.354 X2 + 0.339 X3. From the t test conducted, it was found that the variable X1 Work Experience had a significant effect on Employee Performance with a variable value of 0.265 > 1.687 and a significant value level of 0.042 < 0.05. Variable X2 Competence has a significant effect on employee performance with a variable value of 1.896 > 1.687 and a significant value level of 0.026 < 0.05. variable X3 Emotional Intelligence has a significant effect on Employee Performance with a variable value of 2.109> 1.687 and a significant value level of 0.031 < 0.05. From the f test conducted, it was found that Work Experience, Competence and Emotional Intelligence have a simultaneous effect on Employee Work Performance F count is 22.391 > F table 2.859 and with this the significance is 0.000 < 0.05.
Community Empowerment through Financial Literacy and Management to Build Sustainable MSMEs in Solok Regency, West Sumatra Wahyu Indah Mursalini; Afni Yeni; Esi Sriyanti; Arfimasri Arfimasri; Mohamed Ayyub Hassan
Jurnal Mamangan Vol 15, No 1 (2026): Jurnal Ilmu Sosial Mamangan Accredited 2 (SK Dirjen Ristek Dikti No. 0173/C3/DT
Publisher : LPPM Universitas PGRI Sumatera Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22202/mamangan.v15i1.10293

Abstract

Understanding the basic concepts of financial literacy and management of MSMEs in Solok Regency is still low, resulting in slow economic growth. The purpose of this study to analyze how community empowerment through financial literacy and management can build sustainable MSMEs in Solok Regency. The research method used is a quantitative approach, with MSMEs in the food and beverage sector as the unit of analysis. The data used are primary data, collected using purposive sampling through surveys and questionnaires from 90 respondents using a Likert scale. Data analysis uses statistical analysis with the Multiple Linear Regression method using the SPSS program, whose stages include: validity, reliability, t, f, and determination tests. The results show that the interaction of financial literacy and management complement and strengthen each other in influencing to performance MSMEs the food and beverage sector in Solok Regency. Between the two variables, financial literacy has a significant influence on MSME performance. Financial management practices demonstrate the need for awareness of the importance of good financial management. However, there is still room for improvement, particularly in financial education, the use of technology, and the development of a more formal management system. Theoretically, the concept of innovation and sustainable knowledge in financial management will enable MSMEs to make wise decisions for the sustainability of their businesses. Practically, these findings imply the importance of training and support from the government or relevant institutions. Therefore, this study makes a significant contribution to community empowerment in MSME development, economic growth, and national development. With an increasingly complex economy and the needs of individuals, groups, and governments, it is crucial for MSME performance to be managed and adapted to developments in science and technology.
Faktor-Faktor Yang Mempengaruhi Kepuasan Pengunjung: Studi Kasus Pada Wisata Pemandian Air Panas Bukit Kili, Kabupaten Solok Esi Sriyanti; Arfimasri Arfimasri; Mesi Afrita
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 1: November 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i1.5648

Abstract

This research aims to Factors that Influence Visitor Satisfaction: Case Study of Bukit Kili Hot Springs Tourism, Solok Regency with a sample of 100 respondents who were studied using quantitative methods. Based on the results of statistical analysis, it can be interpreted that Service Quality partially has a significant effect on Visitor Satisfaction, this is proven by the t test with a significant value of tcount 24,043 > ttable 1.66071 and a significance value of 0.000 < 0.05. So it can be interpreted that the development of Service Quality has a significant effect on Visitor Satisfaction. Based on the results of statistical analysis, it can be concluded that infrastructure partially has a significant effect on visitor satisfaction at the Bukit Kili Hot Springs Tourism, Solok Regency. This is proven by the t test with a significant value of tcount 22,572 > ttable 1.66071, and a significance value of 0.005 < 0.05. So it can be concluded that Infrastructure has a significant effect on Visitor Satisfaction. Simultaneously, the quality of service and infrastructure has a significant effect on visitor satisfaction at the Bukit Kili Hot Springs Tourism, Solok Regency. This is proven by using the F test with a significant value of fcount 304.933 > ftable 3.09 with the resulting significance of 0.000, this value is much smaller than (0.05). This can also be seen from the R Square value obtained at 0.863 or 86.3% and the remaining 13.7% is influenced by other variables not included in this research.
PENGARUH MANAJEMEN USAHA DAN ADOPSI TEKNOLOGI TERHADAP KINERJA UMKM DI KABUPATEN SOLOK Arfimasri Arfimasri; Wahyu Indah Mursalini; Nurhayati Nurhayati; Dorris Yadewani; Yanti Murni; Ratna Rahmadani
Jurnal Pendidikan Ekonomi (JURKAMI) Vol 11, No 1 (2026): JURKAMI
Publisher : STKIP Persada Khatulistiwa Sintang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31932/jpe.v11i1.6226

Abstract

Business management and technology utilization play a crucial role in addressing the gap between the potential role of MSMEs and their actual performance in the region. The purpose of this study was to determine the effect of business management and technology adoption on the performance of Micro, Small, and Medium Enterprises (MSMEs) in Solok Regency. The approach used was quantitative with the causal associative method. Data collection was conducted by distributing questionnaires to the sample. The sample was selected based on a purposive sampling technique totaling 52 MSMEs, using a Likert scale. Data analysis used multiple linear regression statistics, assisted by the SPSS program. The results showed that business management and technology adoption significantly influenced the performance of MSMEs in Solok Regency, both partially and simultaneously. This study suggests the need for a more in-depth study by adding other variables that can influence MSME performance such as innovation, compensation, and policy support. Due to time and scope limitations that cover local sector boundaries, business management and digitalization training are needed to be able to compete globally.
DAMPAK LINGKUNGAN KERJA DAN PRESTASI KERJA TERHADAP EFEKTIVITAS PELAYANAN PADA DINAS PENDIDIKAN KOTA SOLOK Esi Sriyanti; Wahyu Indah Mursalini; Arfimasri Arfimasri; Serly Rama Yanti
Jurnal Pendidikan Ekonomi (JURKAMI) Vol 11, No 2 (2026): JURKAMI
Publisher : STKIP Persada Khatulistiwa Sintang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31932/jpe.v11i2.6375

Abstract

This study was conducted at the Solok City Education Office to determine the impact of the work environment and work performance on service effectiveness. The study population consisted of 96 employees at the Solok City Education Office, with a sample of 50 individual’s selected using purposive sampling. Data collection was carried out via questionnaires. Substantively, the findings indicate that both the work environment and work performance have a positive and significant influence on service effectiveness at the Solok City Education Office, whether analyzed individually or simultaneously. Consequently, agency leadership should formulate policies focused on enhancing employee performance through competency training programs, clear work targets, and rewards for high-performing staff. The study's limitations include the use of a non-probability sampling method (purposive sampling) and a relatively small sample size, necessitating caution when generalizing the results. Furthermore, the study was limited to two independent variables, whereas public service effectiveness is also influenced by factors such as digital technology adoption, leadership style, and organizational culture—none of which were included in this research model.
PEMBERDAYAAN MASYARAKAT MELALUI KELOMPOK USAHA TANI KOPI NAGARI KOTO HILALANG Fera Zora; Helvita Roza; Arfimasri Arfimasri; Intan Putri Delima; Adinda Putri Ellia
PUAN INDONESIA Vol. 8 No. 1 (2026): Jurnal PUAN Indonesia Vol. 8 No. 1 Juli 2026
Publisher : ASOSIASI IDEBAHASA KEPRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37296/jpi.v8i1.513

Abstract

This community service program aims to improve the institutional capacity and business management capabilities of the Nagari Koto Hilalang Coffee Farmers Group. The program was implemented in several stages: outreach to partners and stakeholders on May 18, 2025, business management and financial literacy training on May 23, 2025, and post-harvest coffee processing training on June 6, 2025. Methods used included lectures, discussions, demonstrations, and hands-on practice. The business management training materials covered business planning, organization, simple financial record keeping, and group institutional restructuring. The results of the program demonstrated an increase in group members' understanding of business governance, financial record keeping, and post-harvest coffee handling techniques, which is expected to improve the quality and economic value of the coffee produced. This activity also strengthened the synergy between the farmer group and stakeholders in supporting sustainable coffee business development. Keywords: Community Empowerment, Coffee, Post-Harvest, Farmer Group, Business Management.
PELATIHAN DIGITAL MARKETING PADA UMKM KEC. X KOTO DI ATAS KAB. SOLOK Eka Hendrayani; Wahyu Indah Mursalini; Arfimasri Arfimasri; Esi Sriyanti; Afni Yeni; Ramadhani Kirana Putra; Elsi Susanti
PUAN INDONESIA Vol. 8 No. 1 (2026): Jurnal PUAN Indonesia Vol. 8 No. 1 Juli 2026
Publisher : ASOSIASI IDEBAHASA KEPRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37296/jpi.v8i1.562

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran penting dalam meningkatkan perekonomian masyarakat, namun masih menghadapi kendala dalam pemanfaatan teknologi digital sebagai media pemasaran. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan pengetahuan dan keterampilan pelaku UMKM di Kecamatan X Koto Di Atas, Kabupaten Solok, dalam memanfaatkan digital marketing sebagai strategi pemasaran produk. Metode yang digunakan meliputi penyampaian materi, pelatihan, praktik langsung pembuatan konten digital, serta pendampingan penggunaan media sosial sebagai media promosi. Kegiatan diikuti oleh 25 pelaku UMKM yang bergerak di berbagai bidang usaha. Hasil kegiatan menunjukkan adanya peningkatan pemahaman dan keterampilan peserta dalam mengelola media sosial bisnis, membuat konten promosi, serta memanfaatkan platform digital untuk memperluas jangkauan pasar. Selain itu, peserta menunjukkan perubahan sikap yang lebih positif terhadap penerapan teknologi digital dalam pengembangan usaha. Meskipun masih terdapat kendala berupa keterbatasan akses internet dan konsistensi dalam pengelolaan media sosial, pelatihan ini memberikan dampak positif terhadap peningkatan kapasitas dan daya saing UMKM. Oleh karena itu, pendampingan secara berkelanjutan diperlukan agar implementasi digital marketing dapat dilakukan secara optimal dan mampu mendukung keberlanjutan usaha. Kata Kunci: Digital marketing; UMKM; Media sosial; Pelatihan; Daya saing.