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All Journal Kanal : Jurnal Ilmu Komunikasi Jurnal Politik Profetik Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal Pengabdian Masyarakat AbdiMas Ekspresi dan Persepsi : Jurnal Ilmu Komunikasi Journal of Humanity and Social Justice Jurnal Studi Jurnalistik ABDIMAS Jurnal Pengabdian Kepada Masyarakat Journal of Scientific Communication (JSC) Arus Jurnal Sosial dan Humaniora Jurnal Impresi Indonesia Journal Of World Science Journal Media Public Relations Jurnal Ilmu Komunikasi International Journal of Media and Communication Research International Journal of Advanced Multidisciplinary Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi
Ramli, Muh. Ruslan
Universitas Esa Unggul
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

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Journal : journal of scientific communication jsc

 1 
Kecenderungan Berita Kongres Luar Biasa (KLB) PSSI di Media Indosport.com Ruslan Ramli; Fildzah Yumna Fasya
JOURNAL OF SCIENTIFIC COMMUNICATION (JSC) Volume 3 Issue 1, April 2021
Publisher : Magister Komunikasi Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (250.223 KB) | DOI: 10.31506/jsc.v3i1.11090

Abstract

This research discusses the news of the PSSI Extraordinary Congress (KLB) published by indosport.com in November 2019. This event will elect the PSSI Chairperson for the 2019-2024 period. This study aims to determine the trend of indosport.com news issues towards PSSI outbreaks by using content analysis techniques with descriptive quantitative methods. The results of this study indicate that the struggle for the Chairperson of the PSSI is the most prominent issue as news. Regarding the issue of seizing the chair for chairperson, the direction of indosport.com news tends to be negative. Overall, however, the majority of the coverage was neutral. In terms of news types, soft news is the type of news that appears most often. Meanwhile, in the resource aspect, the candidate for chairperson is the most dominant. Indosport.com also tends to use its journalist coverage rather than taking it from other news agencies. Then the informative side is the most dominant writing style.
Analisis Semiotika Roland Barthes pada Iklan Burger King Versi “Pesanlah dari McDonald’s” Regita Nur Safitri; Muhammad Ruslan Ramli; Ballian Siregar
JOURNAL OF SCIENTIFIC COMMUNICATION (JSC) Volume 3 Issue 2, Oktober 2021
Publisher : Magister Komunikasi Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (746.666 KB) | DOI: 10.31506/jsc.v3i2.12440

Abstract

Kajian ini membahas tentang iklan Burger King versi “Pesanlah dari McDonald’s” yang tayang pada Media Sosial Instagram @BurgerKing.id. Iklan yang rilis pada November 2020 ini menggabungkan kekuatan visual dan teks. Daya tarik pesannya ini ada pada ajakan membeli produk kepada publik Burger King. Kepada publik, Burger King justru mendorong pembelian kepada pesaing utamanya yaitu McDonald’s. Penelitian ini bertujuan untuk mengungkap makna di balik iklan tersebut dengan menggunakan semiotika model Roland Barthes.  Pendekatannya memakai kualitatif-deskriptif untuk menjelaskan makna pesan melalui tiga tahapan yang ditawarkan oleh Barthes yaitu denotasi, konotasi, dan mitos. Hasil penelitian menunjukkan bahwa makna denotasi iklan Burger King Versi “Pesanlah dari McDonald’s sebagai ajakan normatif Burger King kepada public untuk membeli produk McDonald’s. Makna konotasinya mengandung arti adanya kompetisi alot antara Burger King dan McDonald’s pada produk yang sama. Sedangkan mitosnya bermakna terjaganya tradisi persaingan yang turun temurun Burger King dan McDonald’s.
Representasi Iklan Ramai Sepi Bersama Versi #silaturahmisetiaphari Muhammad Ruslan Ramli; Asma Rokhmatuddhuha; Ikbal Rachmat; Ivanina Zuhdi
JOURNAL OF SCIENTIFIC COMMUNICATION (JSC) Volume 4 Issue 2, Oktober 2022
Publisher : Magister Komunikasi Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31506/jsc.v0i0.18270

Abstract

AbstractThis study discusses Eid Mubaraq-themed advertisements which published in social media. During the Covid-19 pandemic, the people can't go anywhere, including on the day of Eid Mubaraq. Everyone is asked to stay at home to avoid the spread of Covid-19. This research aims to reveal the advertising message of "Ramai Sepi Bersama" Version #SilaturahmiEveryDay by using semiotic analysis. The method used is Roland Barthes' semiotics model. As a result, the denotative meaning of this ad impresses someone with their daily activities interspersed with the use of cell phones. While the connotative meaning is a message for someone who can't go anywhere because of the Covid-19 pandemic. A child is only able to celebrate Eid Mubaraq through a cell phone.Keywords: advertising, pandemic, semiotics.
Co-Authors Abdillahsyah, Faqih Imtiyaaz Ahmad Haikhal Akbar, Nurdyas Aldiansyah, Alfin Alfi Dini Rahman Aritonang, Sovian Asma Rokhmatuddhuha Aulia, Azhari Putri Bachtiar, Youna Chatrine Ballian Siregar Chairunnisa, Puspita Dani Vardiansyah Das'ad Latif Dasad Latif Dasad Latif Delliana, Santi Denny Suryakusuma Febriani, Erna Fildzah Yumna Fasya Fitriyanti, Anizha Halomoan Harahap Hani Astuti Hong, Thao Ikbal Rachmat Ivanina Zuhdi Latif, Dasad Linda Purnamasari Mantika, Mariana Evi Maryam Maryam Maulana, Robik Ndari, Sri Wahyu Noor, Dani Vardiansyah Novita Sari Nugroho, Ayub Aji Nuraini Nuraini Nuria Astagini, Nuria Pradisti, Stefhanny Prakoso, Jatayu Hadi Pujastra , Aji Satya Purwanti, Indah Dwi Putri, Ayuga Kencono Putri, Dwita Uthami Regita Nur Safitri Riana Putri Ryani, Ryani Safitri, Regita Nur Salman Sarmento, Tadeu Amaral SITI MARYAM Sumartono Sumartono Tandjung, Alan Verdiyan Taufiq Shobri Widyawati, Windi Wijaya, Sophian Hadi Yosheila, Yosheila Youna Chatrine Bachtiar