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Penggunaan Ragam Bahasa Santai dalam Pemasaran Usaha Akomodasi Pariwisata pada Media Sosial Instagram Muftisirod, Aristalia; Arifin, Ferdi
Narasi: Jurnal Kajian Bahasa, Sastra Indonesia, dan Pengajarannya Vol. 2 No. 1 (2024): April
Publisher : Institut Agama Islam Negeri (IAIN) Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/narasi.v2i1.2736

Abstract

Penelitian ini memiliki tujuan untuk mendeskripsikan bentuk penggunaan ragam bahasa santai dalam pemasaran usaha akomodasi pariwisata pada media sosial dengan menggunakan kajian sosiolinguistik. Sumber data penelitian ini adalah unggahan akun Instagram @reddoorzid dan @oyo.indonesia. Penelitian ini termasuk ke dalam penelitian deskriptif kualitatif menggunakan kajian sosiolinguistik. Maka dari itu dapat dilihat melalui penjelasan di atas bahwa peneliti akan menganalisis mengenai ragam bahasa santai pemasaran akomodasi pariwisata yang terdapat dalam akun Instagram @reddorzid, dan @oyo.indonesia. Proses pengumpulan data menggunakan teknik simak, teknik catat, dan teknik dokumentasi. Teknik analisis data yang digunakan melalui proses pengumpulan data, mereduksi data, menyiapkan data, dan penarikan simpulan. Teknik keabsahan pada penelitian ini menggunakan teknik triangulasi. Teknik Ini dilakukan dengan meninjau data dari berbagai sumber untuk menggambarkan masalah yang diteliti. Penelitian ini menggunakan teknik analisis data dari Miles dan Huberman yang terdiri atas pengumpulan data, reduksi data, penyajian data dan penarikan kesimpulan. Hasil penelitian ini ditemukan terdapat banyak diksi yang digunakan dalam proses pemasaran akomodasi pariwisata yang menggunakan ragam bahasa santai.
ADDRESSING SHARIA VALUES THROUGHOUT MARKETING STRATEGY OF SYARIAH HOTEL SOLO DISCOURSE ON INSTAGRAM Arifin, Ferdi
NIVEDANA : Jurnal Komunikasi dan Bahasa Vol. 5 No. 2 (2024): NIVEDANA: Jurnal Komunikasi & Bahasa
Publisher : Sekolah Tinggi Agama Buddha Negeri Raden Wijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53565/nivedana.v5i2.1245

Abstract

This study aims to elaborate the marketing strategy of Syariah Hotel Solo addressing sharia values throughout the discourse on their Instagram account. The method employs qualitative because it is the most suitable to examine the data derived from social media Instagram. The result shows that the marketing strategy of Syariah Hotel Solo successfully reinforces their selling products and services, upholds religious teachings, and addresses sharia value as an accommodation business model. Moreover, the combination between visual and copywriting on each posts of Syariah Hotel instagrams strengthens their identity as a sharia business model that follows regulations from the Ministry of Tourism and Creative Economy and Indonesian Council Ulama at the same time.
Penggunaan Ragam Bahasa Santai dalam Pemasaran Usaha Akomodasi Pariwisata pada Media Sosial Instagram Muftisirod, Aristalia; Arifin, Ferdi
Narasi: Jurnal Kajian Bahasa, Sastra Indonesia, dan Pengajarannya Vol. 2 No. 1 (2024): April
Publisher : Institut Agama Islam Negeri (IAIN) Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/narasi.v2i1.2736

Abstract

Penelitian ini memiliki tujuan untuk mendeskripsikan bentuk penggunaan ragam bahasa santai dalam pemasaran usaha akomodasi pariwisata pada media sosial dengan menggunakan kajian sosiolinguistik. Sumber data penelitian ini adalah unggahan akun Instagram @reddoorzid dan @oyo.indonesia. Penelitian ini termasuk ke dalam penelitian deskriptif kualitatif menggunakan kajian sosiolinguistik. Maka dari itu dapat dilihat melalui penjelasan di atas bahwa peneliti akan menganalisis mengenai ragam bahasa santai pemasaran akomodasi pariwisata yang terdapat dalam akun Instagram @reddorzid, dan @oyo.indonesia. Proses pengumpulan data menggunakan teknik simak, teknik catat, dan teknik dokumentasi. Teknik analisis data yang digunakan melalui proses pengumpulan data, mereduksi data, menyiapkan data, dan penarikan simpulan. Teknik keabsahan pada penelitian ini menggunakan teknik triangulasi. Teknik Ini dilakukan dengan meninjau data dari berbagai sumber untuk menggambarkan masalah yang diteliti. Penelitian ini menggunakan teknik analisis data dari Miles dan Huberman yang terdiri atas pengumpulan data, reduksi data, penyajian data dan penarikan kesimpulan. Hasil penelitian ini ditemukan terdapat banyak diksi yang digunakan dalam proses pemasaran akomodasi pariwisata yang menggunakan ragam bahasa santai.
Beyond Indigenous Religions in Indonesia: Struggling for their rights Arifin, Ferdi
SHAHIH: Journal of Islamicate Multidisciplinary Vol. 8 No. 2 (2023)
Publisher : Universitas Islam Negeri Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/shahih.v8i2.8790

Abstract

ndigenous religions in Indonesia include several registered organizations that struggle for their community rights. However, their struggle seems endless because the majority has insufficient knowledge and perspective of indigenous religions’ belief system. This study examines the process of their struggle historically to unveil their efforts to obtain their rights as citizens. Employing a qualitative method is suitable for this study because it utilizes literature reviews to understand the historical story of indigenous religions’ journey during their struggle. This study shows that the communities of indigenous religions should be paid attention by the government because the supreme council court of Indonesia has claimed legally their existence but the sub-institutions in each region cannot fully imply the legal standing of the decision.
‘To Ugi’ in the Bugis-Wajo Kinship System: Language, Culture, and the Shaping of Social Identity Basri, Rina Khuzaimah; Zakiyah, Millatuz; Arifin, Ferdi
Waskita: Jurnal Pendidikan Nilai dan Pembangunan Karakter Vol. 9 No. 1 (2025): WASKITA: Jurnal Pendidikan Nilai dan Pembangunan Karakter
Publisher : PUSAT MPK UNIVERSITAS BRAWIJAYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.waskita.2025.009.01.3

Abstract

This study observes the linguistic diversity of a community to find out the cultural inheritance for the next generation in Wajo Regency, South Sulawesi. The objectives of this study are to describe the meaning of the kinship system in Bugis society in the marriage custom, second to describe the inheritance system of the perception of To Ugi in Wajo district, South Sulawesi, and third to describe the nickname “To Ugi” in the kinship system. A descriptive qualitative approach was used to investigate data sources by describing the symptoms arising from the meaning of To Ugi in the Bugis Society in Wajo District, Tempe. Research data were collected from observation and interviews with four informants, one of whom was a Wajo traditional leader. The results showed that the Bugis-Wajo kinship system found 10 series of traditional processions, forbidden marriages, the main standards of the family that have to be followed when people enter marriage, and the stages before marrying based on the word assiajingeng. Kinship in Wajo is classified as parental by following the social system of the father and mother or the lineage of both parents. The 2:1 cultural inheritance sharing system between men and women benefits those who do not understand the kinship laws in Wajo Regency. The contribution of this study is that it opens up further opportunities for exploration into the relationship between language, social structure, and the formation of social classes within traditional communities, as well as the potential integration of local wisdom into character education and sustainable development.
Promoting Wayang Kulit as a Media in Internalizing Islamic Values Ferdi Arifin
Edukasia Islamika : Jurnal Pendidikan Islam Vol 3 No 2 (2018): Edukasia Islamika - Jurnal Pendidikan Islam
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/jei.v3i2.1685

Abstract

Despite a wide array of research on wayang kulit (shadow puppets), scant attention has exposed the correlation between wayang kulit performances and learning media. As a local wisdom, wayang kulit promotes many benefits, especially in solving some educational issues in Indonesia, including students’ low motivation as well as their moral decadency. This present study aims to explore the use of wayang kulit as a media in internalizing Islamic values, especially the language used in its performance. A qualitative descriptive approach was employed in this research by using cognitive linguistic theory. The findings demonstrate that wayang kulit as intangible culture heritage of humanity leads today’s society to learn social life in the past to be applied in current condition, including the learning process of Islamic education. Another result reveals that language usage of wayang kulit provides us with the characters of Indonesian ancestors’ minds, motivation, honesty, loyalty, and good integrity. It indicates that this study offers that wayang kulit can play a role as one of learning media in fostering Islamic values
PERCEPTIONS OF THE ACADEMIC SOCIETY ON COMMUNICATION STYLE AND ETHICS IN THE 2024 ELECTION PRESIDENTIA DEBATES Danang Try Purnomo; El Guyanie, Gugun; Arifin, Ferdi; Husin Al Fatah, Muhammad
NIVEDANA : Jurnal Komunikasi dan Bahasa Vol. 6 No. 1 (2025): NIVEDANA: Jurnal Komunikasi & Bahasa
Publisher : Sekolah Tinggi Agama Buddha Negeri Raden Wijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53565/nivedana.v6i1.2084

Abstract

Abstract The presidential candidate debate in the 2024 election is an interesting concern for the academic community. This is related to the focus of this research, which is to see the perceptions of the academic community towards the style and ethics of debate communication affecting choice preferences. This type of research is descriptive qualitative and data collection is done using survey and interview techniques. The results obtained in this study illustrate the perception that the aggressive-assertive communication style dominates in debate shows, while in communication ethics the elements of honesty-objectivity, respect, and empathy are obtained in the process of the debate. Overall, both communication styles and ethics are still within the limits of relatively reasonable and positive communication. From the aspect of the relevance of the style and ethics of debate communication to the choice of presidential and vice presidential candidates, it shows a significant influence, namely the broadcast of the debate has increased voters' confidence in making their political choices.
Communication Norm on Digital Network: Interpreting Islamic View on Language Used Arifin, Ferdi; Hadziq, Abdulloh
Khatulistiwa Vol 11, No 1 (2021)
Publisher : The Pontianak State Institute of Islamic Studies

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24260/khatulistiwa.v11i1.2120

Abstract

Industrial revolution provides social media for communicating and sharing with each other. Yet, this study investigates chosen language on social media comments that is to have many improper and impolite languages based on Islamic views. The method uses in this study utilizing systematic review as a development of the qualitative method, which is classifying and interpreting the obtained data. The finding of this study elaborates language used on social media comments divided into improper and impolite language. The result shows us that improper and impolite chosen language on social media indicate that the users are misunderstanding and ignoring Islamic teaching which is already regulated in the holy Quran. This study concludes that Muslim users might understand Islamic views on the language used on social media.
Cara Seru Mengelola Uang yang Bijak dengan Belajar Strategi Keuangan di Sekolah arifin, ferdi; Ramadansyah , Aldi; Sa'adah, Siti; Marisa , Nina; Aprilla, Karina; Sari Dewi S.E., M.Ak, CAP, Ririn; Syahriyah S.Ak, M.Ak, Yayah
TRIDAYA: Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 1 (2026): TRIDAYA [In Pres]
Publisher : Prodi Akuntansi, Universitas Pamulang Kampus Serang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pengelolaan keuangan sejak usia sekolah merupakan keterampilan penting yang sering diabaikan. Mitra sekolah menghadapi masalah rendahnya pemahaman siswa tentang strategi keuangan sederhana, seperti menabung, membuat anggaran, dan membedakan kebutuhan serta keinginan. Tujuan pengabdian ini adalah memberikan edukasi keuangan yang menyenangkan dan mudah dipahami melalui pendekatan interaktif di kelas. Metode yang digunakan meliputi pelatihan, simulasi permainan keuangan, diskusi kelompok, serta praktik membuat rencana anggaran pribadi. Hasil kegiatan menunjukkan peningkatan pengetahuan siswa tentang konsep dasar keuangan, kemampuan menyusun anggaran sederhana, serta sikap lebih bijak dalam menggunakan uang saku. Kesimpulan dari pengabdian ini adalah bahwa pembelajaran keuangan dengan metode kreatif mampu meningkatkan literasi finansial siswa secara signifikan. Saran yang diberikan adalah perlunya keberlanjutan program dengan dukungan sekolah dan orang tua agar keterampilan keuangan dapat diterapkan dalam kehidupan sehari- hari
BEYOND TIKTOK: OPTIMIZING SOCIAL MEDIA PLATFORM FOR ENGLISH LEARNING PURPOSE Ferdi Arifin
ELT Echo : The Journal of English Language Teaching in Foreign Language Context Vol. 7 No. 1 (2022): JUNE
Publisher : IAIN Syekh Nurjati Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24235/eltecho.v7i1.9579

Abstract

All of Indonesian students take an English subject since elementary school to high school, but less then 50% of the students are not fluent in English. There must be a new way to deliver English materials for students, and one of them is optimizing Tiktok that is a popular social media among them. Tiktok provides many features in its platform for socializing, communicating, and learning. The research aims to elaborate Tiktok as an effective social media for English learning purpose. It is a qualitative method that employs netnography approach. The results shows that many educators have already optimized Tiktok as a medium for English learning. There are several recommendations derived from Tiktok as good tools to catch up students to have feeling joy and find happiness during English learning.