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Peningkatan Literasi Visual pada Generasi Muda di Kota Gorontalo melalui Bedah Film Pendek ‘Panggoba’ Bau, Rahmat Taufik R.L; A, Hermila; Juniarti, Gita; Nasiru, La Ode Gusman; Rumambie, Wira Pratama; Thomas, Abdul Wahab
Jurnal Sibermas (Sinergi Pemberdayaan Masyarakat) Vol 14, No 2 (2025): Jurnal Sibermas (Sinergi Pemberdayaan Masyarakat)
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/sibermas.v14i2.33529

Abstract

Upaya pengabdian masyarakat ini bertujuan untuk meningkatkan literasi visual dan pemahaman sinematografi di kalangan generasi muda di Kota Gorontalo dengan fokus pada praktik bedah film. Berlatarbelakang paparan konten visual yang masif di era digital dan kurangnya kemampuan analisis kritis terhadap konten tersebut, bedah film ini membekali peserta dengan pengetahuan tentang sinematografi sebagai fondasi visual cerita. Metodologi pelaksanaan pengabdian melibatkan identifikasi prinsip-prinsip belajar aktif dan relevansi langsung, dimulai dengan tahap pra-pelaksanaan untuk menentukan tujuan dan sasaran, yaitu meningkatkan literasi film dan melatih analisis kritis bagi generasi muda yang tertarik pada sinematografi. Film yang dibedah adalah short movie berjudul "‘Panggoba’" karena film ini memiliki potensi memicu generasi muda untuk berdiskusi tentang budaya Gorontalo. Kegiatan bedah film ini dilaksanakan pada 9 Mei 2025, di Justmie X Justcoffee Gorontalo. Materi yang disampaikan mencakup pengenalan budaya ‘Panggoba’ dan bagaimana mengemas budaya tersebut di dalam sebuah film pendek. Adapun feedback peserta menunjukkan peningkatan pemahaman tentang budaya ‘Panggoba’ dan sinematografi, serta minat untuk praktik pembuatan film secara langsung, mengindikasikan dampak positif dan berkelanjutan dari kegiatan ini. Hasilnya adalah 68 generasi muda yang terlibat dalam program ini memiliki peningkatan pengetahuan dan minat di bidang sinematografi. Program ini direkomendasikan untuk berlanjut dengan pelatihan praktis, mendorong generasi muda untuk menghasilkan film bertema budaya Gorontalo.
SOSIALISASI BUDIDAYA SORGUM DENGAN BERBAGAI VARIETAS BERBEDA SEBAGAI DASAR PENGUATAN DESA AGROINDUSTRI PANGAN DI DESA BANUROJA, RANDANGAN, POHUWATO, GORONTALO Rachman, Agus Bahar; Thomas, Abdul Wahab; Tamu, Yowan; Mulyati, Yenni
Jurnal Pengabdian Masyarakat Teknologi Pertanian Vol 2, No 2 (2023)
Publisher : Universitas Negeri Gorontalo

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Abstract

Sorghum is one of the food commodities that has the potential to be developed in Indonesia. Increasing sorghum productivity can be done by applying good cultivation, one of which is by planting different varieties. This activity was carried out from June to September 2023 in Banuroja Village, Randangan District, Pohuwato Regency, Gorontalo Province. The purpose of this community service program is to provide knowledge and skills to the Banuroja community to cultivate using sorghum seeds with different varieties. The main target of this community service program is the Banuroja Village farmer group. The methods used include lectures, hands-on practice, and discussions. The results of the activity concluded that: 1) Participants' knowledge about sorghum cultivation increased by about 28%; 2) This activity has benefited the Banuroja community, especially the farmer groups with an increase in the desire of participants to follow similar training of around 98%; and 3) Sorghum cultivation can be used as an alternative activity to corn and paddy cultivation.
Exploring Perspective of Local Tourists About City Branding: Study on Gorontalo As Serambi Madinah and Manokwari As Kota Injil Juniarti, Gita; Sulistijowati, Rieny; Thomas, Abdul Wahab; Rosidi, Moh. Imron
Jurnal Bina Praja Vol 15 No 1 (2023): City Branding
Publisher : Research and Development Agency Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21787/jbp.15.2023.29-42

Abstract

City branding is an object contested by various cities and regencies in Indonesia. The goal was to introduce their identity of them, so strong branding could be the basis for marketing tourism from the city. Therefore, the purpose of this study was to examine the perspectives of domestic tourists about city branding that use religion as the basis for their branding. This study analyzes the perspectives of tourists who visit Gorontalo City and Manokwari Regency. Gorontalo has the branding Serambi Madinah, and Manokwari is famous with Kota Injil as its branding. This study uses a qualitative approach and descriptive analysis based on Tourism Consumption Behavior (TCB) and critical questions for developing a city brand strategy. This study was conducted in 19 days, from 1 February to 20 February 2023, by interviewing tourists who visited Gorontalo City and Manokwari Regency. Literature studies also support the discussion in this study. The results showed that Gorontalo City, which has Serambi Madinah branding, has not attracted tourists' attention to sites, mosques, and religious festivals held in Gorontalo City. Tourists prefer to travel to the coast of Tomini Bay, such as Pulo Cinta and Botubarani Whale Sharks. Meanwhile, tourists visiting Manokwari have a more perspective that Manokwari is Kota Injil, where the bible first entered Papua through Manokwari. Several factors can also influence city branding: local history, culture, natural resources, and religion. Local wisdom is also essential to support the city's branding.
english english Pakaya, Siti Mayasari; Kartika, Intan Tiara; Mursalim, Muhammad Akram; Thomas, Abdul Wahab
SOSIOHUMANIORA: Jurnal Ilmiah Ilmu Sosial dan Humaniora Vol 12 No 1 (2026): February 2026
Publisher : LP2M Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/sosio.v12i1.20837

Abstract

This study examines the role of digital micro, small, and medium enterprises (MSMEs) in advancing Indonesia’s Sustainable Development Goals (SDGs), focusing on three interrelated issues: digital inclusivity, access inequality, and platform market dominance. Adopting a qualitative descriptive approach through library-based research, the study analyses secondary data from journal articles, international agency reports, official government publications, and statistical sources from 2019 to 2025. Data analysis employed thematic synthesis supported by NVivo 12 Plus for coding, theme identification, and word cloud visualisation. The findings reveal that digitalisation contributes to inclusive economic participation and women’s entrepreneurship, aligning with SDG 8 (Decent Work and Economic Growth). However, persistent infrastructure disparities, uneven broadband distribution, and limited digital literacy—particularly in rural regions—continue to constrain equitable access, impeding progress toward SDG 9 (Industry, Innovation, and Infrastructure). Moreover, the dominance of a few e-commerce platforms such as Tokopedia and Shopee reinforces market dependency and unequal power relations, counteracting the objectives of SDG 10 (Reduced Inequalities). Applying the Global Political Economy, Capability Approach, and Inclusive Innovation frameworks, the study concludes that realising the SDGs through MSME digitalisation requires oversight of platform power, equitable digital infrastructure, and empowerment of entrepreneurial capabilities. Policy implications include strengthening competition regulation, expanding digital skills programmes, and institutionalising inclusive innovation strategies. Future research should explore comparative and mixed-method studies across ASEAN contexts to validate and deepen these findings.
Peningkatan Ketahanan Pangan Melalui Budidaya Ikan Nila: Promosi Digital Inovasi Budidaya Ikan Nila Thomas, Abdul Wahab; Agustina, Agustina; Mursalim, Muhammad Akram; Pakaya, Siti Mayasari; Kartika, Intan Tiara; H. Kai, Martarisa; Dilo, Apriyanto
Jurnal Pengabdian Masyarakat Farmasi : Pharmacare Society Vol 5, No 1 (2026)
Publisher : State University of Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/phar.soc.v5i1.35719

Abstract

Objektif kegiatan pengabdian kepada masyarakat ini adalah memperkuat ketahanan pangan dan meningkatkan kapasitas ekonomi masyarakat melalui inovasi budidaya ikan nila berbasis teknologi bioflok dan pemanfaatan media digital. Tujuan kegiatan meliputi peningkatan pengetahuan dan keterampilan pelaku usaha dalam penerapan sistem bioflok, serta optimalisasi media digital sebagai sarana edukasi dan promosi budidaya ikan nila. Metode pelaksanaan menggunakan pendekatan partisipatif bersama mitra usaha Sikofish Gorontalo. Kegiatan dilaksanakan melalui beberapa tahapan, yaitu sosialisasi program, pelatihan teknis budidaya ikan nila berbasis bioflok, pelatihan produksi dan pengelolaan konten digital, penerapan inovasi teknologi, pendampingan, serta evaluasi berkala. Konten edukasi diproduksi dan dipublikasikan melalui platform digital seperti YouTube dan Instagram untuk memperluas jangkauan informasi. Hasil kegiatan menunjukkan peningkatan pemahaman dan keterampilan peserta dalam menerapkan teknologi bioflok, yang ditunjukkan oleh tingginya partisipasi pada sesi praktik dan meningkatnya interaksi audiens terhadap konten edukasi yang diunggah secara daring. Selain itu, mitra usaha memperoleh sarana promosi digital yang lebih efektif sehingga informasi mengenai praktik budidaya dan produk ikan nila dapat menjangkau masyarakat yang lebih luas. Kesimpulan, kegiatan pengabdian ini memberikan dampak positif terhadap peningkatan kapasitas masyarakat dalam budidaya ikan nila, mendukung kemandirian pangan lokal, serta mendorong pemanfaatan media digital sebagai media edukasi dan promosi berkelanjutan