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PERSEPSI DAN PREFERENSI KONSUMEN TERHADAP PENGGUNAAN QRIS SEBAGAI ALAT PEMBAYARAN YANG EFEKTIF: STUDI KASUS PADA WILAYAH KOTA SURABAYA Rochmathullah, M. Zakaria; Fadhillah, Is
Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 2 No. 11 (2024): Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Publisher : Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi

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Abstract

Penelitian ini ingin mengetahui tentang “persepsi dan preferesi konsumen terhadap penggunaan QRIS sebagai alat pembayaran yang efektif” sesuai dengan pokok permasalahan yang diangkat yakni bagaimana QRIS sebagai salah satu metode pembayaran digital yang banyak digunakan masyarakat terutama dikota surabaya. Penelitian ini dilatarbelakangi oleh banyaknya persepsi dan preferensi masyarakat tentang pengguaan QRIS itu sendiri. Tujuan dari penelitian ini adalah untuk mengetahui bagaimana QRIS sebagai alat pembayaran digital yang efektif dibandingkan dengan metode pembayaran lainnya. Terdapat beberapa faktor yang berpengaruh terhadap banyaknya pilihan masyarakat menggunakan QRIS dibandingkan dengan metode pembayaran digital lainnnya hal ini juga mendasari bahwasannya penggunaan QRIS masi jauh lebih efektif ketimbang metode pembayaran lainnya. Kesimpulan dari penelitian ini adalah QRIS merupakan salah satu metode pembayaran yang efektif dibandingkan dengan metode pembayaran lainnya dan merupakan salah satu metode pembayaran dengan pengguna terbanyak.
PENGARUH KUALITAS PRODUK, CITRA MEREK DAN HARGA TERHADAP KEPUASAN KONSUMEN COFFEE SHOP JANJI JIWA DI KOTA SORONG, PAPUA BARAT DAYA Papuangan, Sitti Anisa Sari; Fadhillah, Is
Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 2 No. 12 (2024): Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Publisher : Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi

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Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh kualitas produk, citra merek dan harga terhadap kepuasan konsumen Coffee Shop Janji Jiwa Kota Sorong. Penelitian ini menggunakan metode kuantitatif dengan pendekatan kausal. Responden pada penelitian ini sebanyak 97 orang dengan menggunakan teknik accidental sampling. Metode analisis data pada penelitian ini menggunakan uji deskriptif, uji validitas, uji reliabilitas, uji asumsi dasar, uji asumsi klasik, analisis linear berganda serta uji hipotesis. Berdasarkan hasil penelitian diperoleh hasil sebagai berikut; 1) Kualitas produk berpengaruh secara parsial dan signifikan terhadap kepuasan konsumen Coffee Shop Janji Jiwa di Kota Sorong. 2) Citra merek berpengaruh secara parsial dan signifikan terhadap kepuasan konsumen Coffee Shop Janji Jiwa di Kota Sorong. 3) Harga berpengaruh secara parsial dan signifikan terhadap kepuasan konsumen Coffee Shop Janji Jiwa di Kota Sorong. 4) Kualitas produk, Citra merek, dan Harga berpengaruh secara simultan dan signifikan terhadap kepuasan konsumen Coffee Shop Janji Jiwa di Kota Sorong.
Pengaruh Penggunaan Paylater dan Kepuasan Pelanggan Terhadap Keputusan Pembelian di Marketplace Shopee di Kota Surabaya Pratiwi, Eliza; Fadhillah, Is
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 3 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/q4xz3p40

Abstract

This research wants to further examine "The influence of using PayLater and customer satisfaction on purchasing decisions in the Shopee marketplace in the city of Surabaya". The background for conducting this research is that the author saw the phenomenon of PayLater use which is currently widespread in the Shopee marketplace, especially in the city of Surabaya. Want to know about customer satisfaction with using PayLater so you can make purchasing decisions on the Shopee marketplace. In conducting this research the author used quantitative research methods with a sample of 100 respondents, and the sampling technique used was purposive sampling technique. In collecting data the author used a questionnaire using a Likert measuring scale.
Pengaruh Promosi dan Kualitas Pelayanan Terhadap Keputusan Pembelian Konsumen di Indomaret Wilayah Kecamatan Gubeng Kota Surabaya Sultoni, M. Agam; Fadhillah, Is
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 3 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/ne9zhb76

Abstract

This study aims to analyze the influence of promotions and service quality on consumer purchasing decisions at Indomaret stores in the Gubeng District of Surabaya City. The background of this research stems from intense competition in the retail industry, which demands companies to enhance attractiveness through optimal promotional strategies and improved service quality. In facing these challenges, it is crucial for retail companies like Indomaret to understand the factors influencing consumer purchasing decisions to formulate appropriate strategies. This research employs a correlational method to measure the relationship between the variables of promotion and service quality with consumer purchasing decisions. Data were collected through a survey conducted among Indomaret customers in the Gubeng District of Surabaya City, with a sample size of 100 randomly selected consumers to ensure the representativeness of the research findings. The survey included various questions designed to evaluate consumer perceptions of Indomaret's promotions and the service quality they received. Data analysis utilized multiple linear regression to determine the influence of each independent variable—promotion and service quality—on the dependent variable, consumer purchasing decisions. The results indicate that both promotion and service quality significantly influence consumer purchasing decisions at Indomaret in the Gubeng District of Surabaya City. This suggests that effective promotional strategies such as discounts and loyalty programs, along with high service quality such as staff friendliness and service speed, can enhance consumer purchasing decisions. The conclusion emphasizes the importance for retail companies to develop and implement innovative promotional strategies and continuously improve service quality. Thus, Indomaret can maintain and increase consumer loyalty, and compete more effectively in the competitive retail industry. This research contributes significantly to understanding consumer behavior in the retail context and serves as a reference for other retail companies in designing effective marketing strategies.  
Pengaruh Motivasi dan Stres Kerja Terhadap Kinerja Karyawan Distribution Center Tam Surabaya Setiawan; Fadhillah, Is
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 3 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/sxr98t76

Abstract

This research wants to further examine ‘The influence of motivation and work stress on the performance of TAM Surabaya Distribution Centre employees’. The background of this research is that the author sees the phenomenon of employees feeling less motivated at work because there are problems with superiors and fellow workers. A fraction of employees who like to complain about the existing work pressure. Which has an impact on the performance of these employees decreasing or not focusing on work. Meanwhile, some employees still work with the same motivation every time and rarely complain. In conducting this research the authors used quantitative research methods with a sample of 56 respondents, and the sampling technique used was tehkin pusrposive sampling. In collecting data the author uses a questionnaire using a Likert measuring scale. The data analysis methods used are validity test, reliability test, normality test, linearity test, simple regression analysis, coefficient of determination and t test.
Pengaruh Kompetensi Sumber Daya Manusia Terhadap Kinerja Karyawan Satiriani; Fadhillah, Is
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 4 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/hh3cqt94

Abstract

This study wants to find out more about "The Influence of Human Resource Competence on Employee Performance". The background of this research is that employee performance assessment can be known from various aspects, namely aspects of knowledge, skills and behavior (attitude). Each employee has different abilities and talents. Therefore, employee performance assessments need to be carried out to understand the HR competencies of each employee. By recognizing and measuring employee performance, companies can monitor the success of the recruitment process, and equate the company's vision with the employee's vision. The purpose of this study is to determine the influence of human resource competence on employee performance at PT Berkah Lancar Abaditama. This research method uses a quantitative research method with a sample of 30 respondents. Data collection was carried out using a questionnaire with a scale of 5 likerts. The data analysis methods used were validity test, reliability test, normality test, multicollinearity test, linear regression analysis, determination coefficient and t-test. The conclusion of this research is that the independent variable, namely human resource competency, significantly makes a large contribution to employee performance variables.
Peran Front Office Department dalam Meningkatkan Kualitas Pelayanan Check In dan Check Out Tamu di Hotel Banjar Permai Kota Banjarbaru Kalimantan Selatan Octavia, Zilla Arum; Fadhillah, Is
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 4 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/0ne9xd75

Abstract

This research was conducted to find out more about "The Role of the Front Office Department in Improving the Quality of Guest Check In and Check Out Services at the Banjar Permai Hotel, Banjarbaru City, South Kalimantan" which was motivated by the decline in guest arrival rates during the Covid-19 period and currently continues and try to stabilize occupancy by improving service quality. This research uses a qualitative approach, with the subjects are employees of the Front Office Department, Supervisors, and overnight guests as purposive sampling material. The Data was obtained through interviews, observation and documentation, which was then carried out through descriptive qualitative analysis. The results of this research are: 1) The role of the Front Office Department in improving the quality of check-in and check-out services must follow existing service standards and must provide service that exceeds the expectations of an overnight guest and creates a good first and last impression. so that it results in customer satisfaction and customer loyalty in the future. 2) Various obstacles that occur in the check-in service process, namely; guests do not want to provide identification, impatient guests, while checking out; guests leaving the room without announce, room keys being taken away by guests, lost hotel items, and so on. All of this is stated in full in the researcher's thesis.  3) Solutions in facing all obstacles can be overcome by each Front Office because they have been accustomed to and learning from each other, apart from that there are clear rules and firm actions but still adhering to the value of politeness in dealing with guests which is the main value in the quality of service provided guarded by a Front Office. Every obstacle that occurs is always evaluated in monthly meetings for the Front Office Department and upper levels so that good service can be improved and create satisfaction for each customer and have an impact on the progress of the Banjar Permai Hotel in the future.
Pengaruh Kualitas Pelayanan dan Kualitas Produk Terhadap Ulasan Pelanggan pada Mie Gacoan Cabang Solo Veteran Muzazanah, Siti; Fadhillah, Is
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 4 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/n6m9pc15

Abstract

Indonesia is a country with a variety of cultures, customs, regional languages ​​and food which has different characteristics in each region. Various culinary delights have become an attraction for local and foreign tourists. Seeing this huge interest and potential, it has aroused people's interest in trying businesses in the culinary sector. Mie Gacoan is one of Indonesia's culinary businesses that is growing and spread across various regions. By having a unique menu name at the beginning of its opening, Mie Gacoan succeeded in attracting many consumers with its flagship menu, namely spicy noodles with adjustable levels of spiciness and selling other products in the form of dim sum and various kinds of drinks. This research aims to determine the influence of service quality and product quality on customer reviews of Mie Gacoan at the Solo Veteran branch. Data collection in this research used a questionnaire containing 12 questions which were distributed to 126 respondents who were Mie Gacoan Solo Veteran customers. With questions and statements related to the variables being studied, namely the influence of service quality and product quality on customer reviews of Mie Gacoan Solo Veteran Branch. The method used in this research uses quantitative methods.  Sampling used a non-purposive sampling technique with respondents who currently reside in the Greater Solo area and have made purchases at Mie Gacoan Solo Veteran Branch. The results of the analysis on the t test of the service quality variable have a significance value of 0.106 which is greater than 0.05 with a calculated t value of 1.629, so it can be said that the service quality variable has no effect on the review variable. Meanwhile, the value of the product quality variable is the calculated t and t table values ​​or 6.359 > 1.661. Apart from that, it is known that the significance of X2 to Y is 0.00, which means it is smaller than 0.05. So it is concluded that there is a significant influence between product quality on the reviews that customers will give to Mie Gacoan Solo Veteran Branch.
Analisis Penerapan Standar Operasional Prosedur Terhadap Kualitas Kinerja Karyawan pada Custom Gift Box di Purwokerto Jawa Tengah Parlina, Fatma Iin; Fadhillah, Is
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 4 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/pgk28555

Abstract

To the organization's goals, standard operational procedures (SOPs) require an approach to prevent and reduce errors and deviations in the performance of tasks.  SOP is an administrative control model accompanied by supervision by the leadership or staff who acquire duties and functions.  Employee performance is influenced by the implementation of Standard Operational Procedures (SOPs), where the work process is based on standards and criteria that have been previously established.  Some of the facts still found in the field are: 1) product specifications do not match customer request specifications; 2) delays in delivery times; 3) uneven workloads of employees.  Besides, there are activities that haven't run according to the instructions / short and there is still a waste of time on the production process.  This research aims to describe the strategy of implementing Standard Operational Procedures in improving the quality of employee performance on Custom Gift Box in Purwokerto Central Java.  The research approach used is qualitative where this approach produces findings obtained through data collected in a variety of ways, including interviews, observations, and documentation studies to gain an in-depth understanding of the problem rather than generalization.  This research produces a description of the application of Standard Operational Procedures (SOP) production in Custom Gift Box in running the production process of making custom-boxes.In addition, the implementation of Standard Operations procedures in Custom Gift Boxes has an impact on improving the performance of employees in carrying out custom box making process through the awareness of owners and employees.
Pengaruh Public Speaking dan Good Looking Terhadap Kinerja Staff Marketing Visigo Academy Aceh Akmal, Nailatul; Fadhillah, Is
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 4 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/aw03fx66

Abstract

Competition between businesses between companies is getting tighter, public speaking skills and good looking are considered important in the world of work. This study aims to find out more about “The influence of public speaking and good looking on the performance of marketing staff Visigo Academy Aceh. Public speaking and good looking skills have an important role in the performance of marketing staff in every company. This research uses quantitative methods and questionnaire surveys distributed to all students of Visigo Academy Aceh. The results showed that most students of Visigo Academy Aceh agreed that public speaking and good looking affect the performance of marketing staff. Therefore, it can be concluded that public speaking and good looking affect the performance of marketing staff of Visigo Academy Aceh.