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All Journal JDM (Jurnal Dinamika Manajemen) Syntax Literate: Jurnal Ilmiah Indonesia SEIKO : Journal of Management & Business MBIA Community Engagement and Emergence Journal (CEEJ) Management and Sustainable Development Journal Public Policy : Jurnal Aplikasi Kebijakan Publik dan Bisnis Journal Of Business, Finance, and Economics (JBFE) Paradoks : Jurnal Ilmu Ekonomi Majapahit Journal of Islamic Finance dan Management Majapahit Journal of Islamic Finance dan Management Journal of Business Application Jurnal Manajemen Maranatha
Arthur Sitaniapessy
Politeknik Negeri Ambon
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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Journal : Management and Sustainable Development Journal

 1 
TESTING ANTECEDENTS OF REVISIT INTENTION Sitaniapessy, Arthur
Management and Sustainable Development Journal Vol. 6 No. 2 (2024): Management and Sustainable Development Journal
Publisher : Department of Management - Institut Shanti Bhuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46229/msdj.v6i2.900

Abstract

This study investigates the impact of customer engagement, memorable tourism experiences, and tourism identification on revisit intention. The population of this research consists of students in the city of Ambon, with a total of 138 respondents. The findings indicate that all three factors—customer engagement, memorable tourism experiences, and tourism identification—positively affect revisit intention. The implications of these findings are highly significant for tourism management and marketing strategies, suggesting that efforts to enhance customer engagement and create memorable experiences can effectively build tourist loyalty and encourage repeat visits. Keywords: customer engagement, memorable tourism experience, tourism identification, revisit intention
Co-Authors Albert Gamot Malau Anas, M. Azwar Anggaraeni, Ni Made Anindita, Maya Sri Aunalal, Zany Irayati Ayati, Syari Eliya Azis Endang Sutrasmawati Hermawati, Agustin Joko Rizkie Widokarti Maria, Maya Matulessy, Aprillianti Jeane Meirani Harsasi Muksydayan, Donni Pratama, Denny Ari Sitaniapessy, Harry Anthony Pierre SULTAN, ZULKIFLI Tahalele, Marie Ch Weni Novandari