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Journal : Research Horizon

Competitive Intensity, Innovation Capability and Dynamic Marketing Capabilities Ari Riswanto
Research Horizon Vol. 1 No. 1 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (817.066 KB) | DOI: 10.54518/rh.1.1.2021.7-15

Abstract

Competition intensity (CI), innovation capability (IC) and dynamic marketing capabilities (DMCs) are still an interesting problem for studies in scientific research. This study aims to determine the extent of the ability of innovation in mediating the effect of the intensity of competition on dynamic marketing skills. Quantitative descriptive becomes the method used in this study, with simple linear regression analysis and SPSS v 23 and Amos v. 23 software as a calculation tool, beginning with the measurement of the model using Confirmatory Factor Analysis (CFA) and Product of Coefficient Strategy analysis: Single Mediation Model, with a sample of 189 MSMEs engaged in the processing industry in Sukabumi. This study shows that the innovation capability variable (IC) can mediate the influence of competition intensity (CI) on dynamic marketing capabilities (DMCs) on MSMEs in Sukabumi, West Java, Indonesia in 2018.
The Influence of Employee Discipline, Learning and Supervision on the Service Performance of Public Works in Bina Marga Office of Ponorogo Regency Noer Soetjipto; Gogi Kurniawan; Sulastri Sulastri; Ari Riswanto
Research Horizon Vol. 1 No. 4 (2021)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (482.867 KB) | DOI: 10.54518/rh.1.4.2021.143-149

Abstract

This study aims to the influence of employee discipline, learning and supervision on the service performance of public works in Bina Marga office of Ponorogo Regency. The results showed the simultaneous influence of discipline and organizational learning behavior on the performance. The results empirically prove that discipline and organizational learning behavior is highly relevant as a measuring tool with sufficient accuracy to determine the service performance of service employees in the Public Works and Bina Marga Office of Ponorogo Regency. The simultaneous influence of employee discipline with learning behavior of organization on employees in the licensing sector at PU in Ponorogo Regency which has an impact on the performance or performance of public services can be illustrated that Public Works Department employees as a learning organization are not far from the mindset that only senior management can and do all the thinking for the whole institution. The learning behavior of organization challenges all employees to utilize their mental resources and potential, with the hope that every employee in the PU office can build their own community based on the principles of freedom, humanity, and a collective desire to learn. As a managerial implication, it can be said that discipline in the work process at the Ponorogo District Public Works office goes hand in hand with the willingness of employees to increas discipline and organizational learning behavior which are correlated to form service performance