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All Journal Gender Equality: Internasional Journal of Child and Gender Studies Al-Madrasah: Jurnal Ilmiah Pendidikan Madrasah Ibtidaiyah Shafin: Sharia Finance and Accounting Journal
Alfiatur Rohmaniyah, Alfiatur
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Economics, Econometrics & Finance Education Social Sciences

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Accounting Analysis of Cost and Benefit of Celebrity Endorsements in Micro, Small and Medium Enterprises Priyadi, Ira Hasti; Halida, Uly Mabruroh; Jannah, Safiratul; Rohmaniyah, Alfiatur
Shafin: Sharia Finance and Accounting Journal Vol. 4 No. 2 (2024)
Publisher : Institut Agama Islam Negeri (IAIN) Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19105/sfj.v4i2.15622

Abstract

Indonesian. Abstract describes the purpose of research writing, methodology, and shows the In the era of digitalization, social media has become an integral part of human life, not only as a communication tool but also as a branding and marketing platform. This phenomenon creates opportunities for businesses to use celebrities, well-known individuals on social media, as product promotion agents. However, this strategy is not without significant costs. This research aims to conduct a cost-benefit analysis (CBA) on product promotion through celebrity endorsements in Indonesia, with a focus on MSMEs in Pamekasan. Mixed research methods are used to combine quantitative and qualitative approaches. Data was obtained through interviews with MSME actors and program celebrities, documentation and literature studies. Quantitative data includes endorsement rates for well-known celebrities, while qualitative data involves evaluating the benefits received by MSMEs. It is known that celebgrams charge varying rates, with some of the most expensive celebgrams reaching IDR 50,000,000. A cost-benefit analysis was conducted to assess the efficiency of investment in this promotion. It can be seen that several MSMEs achieved the highest Cost-Benefit Ratio (CBR), indicating high efficiency in generating benefits.
Problematic preventive efforts of sexual harassment through Islamic gender justice values-based education Fadhilah, Ningsih; Rohmaniyah, Alfiatur
INTERNATIONAL JOURNAL OF CHILD AND GENDER STUDIES Vol 9, No 2 (2023)
Publisher : Universitas Islam Negeri Ar-Raniry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/equality.v9i2.19586

Abstract

This article aims to uncover preventive efforts against sexual harassment in higher education conducted by UIN KH Abdurrahman Wahid Pekalongan[1], which involved education based on Islamic gender justice. Education based on gender justice values in Islam needs to be carried out because Islam is a Rahmatanlil'alamin religion and is the main pillar of human values. This qualitative study employed interviews, observations, and documentation for collecting data. Meanwhile, the data analysis techniques proposed by Miles, Huberman, and Saldana, like data condensation, data presentation, concluding, and verification. The findings indicated that the portrait of sexual harassment phenomena among students could be considered an urgent condition. The student's understanding of sexual violence, Islamic gender justice, and preventing and handling sexual violence regulations was still inadequate. Moreover, various cases of sexual harassment, ranging from verbal to physical forms, have been identified. However, the preventive efforts against sexual harassment by UIN Gusdur through PSGA[2] and ULT SETARA[3] have been relatively effective. Meanwhile, education based on Islamic gender justice is carried out by socializing the problems cases regarding understanding gender and Islam.[1] K.H Abdurrahman Wahid Pekalongan State Islamic University (UIN) usually called UIN Gusdur Pekalongan, is located on Jl. Hero KM 5 Kajen Pekalongan Regency, Central Java 51156.[2] Center for Gender and Child Studies (PSGA) is a study center that focuses on issues of gender equality and justice in higher education [3] Integrated Service Unit (ULT) SETARA is a service under the center for gender and child studies which focuses on preventing and handling sexual violence at UIN Gusdur Pekalongan
Sebuah Studi Systematic Literature Review: Efektivitas Metode Pembelajaran di Jepang dan Indonesia dalam Mengembangkan Keterampilan Abad ke-21 di Madrasah Ibtidaiyah Rohmaniyah, Alfiatur; Diana, Rizki; Kamal, Rahmat
Al-Madrasah: Jurnal Ilmiah Pendidikan Madrasah Ibtidaiyah Al-Madrasah Vol. 9, No. 4 (Oktober 2025)
Publisher : Sekolah Tinggi Ilmu Al-Qur'an (SIQ) Amuntai Kalimantan Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35931/am.v9i4.5100

Abstract

Penelitian ini bertujuan untuk membandingkan metode pembelajaran yang digunakan di Jepang dan Indonesia serta menganalisis konsistensi penerapannya dan dampaknya terhadap pengembangan keterampilan 4C dalam konteks pendidikan Madrasah Ibtidaiyah. Penelitian ini menggunakan pendekatan Systematic Literature Review (SLR) dengan protokol PRISMA, melalui analisis terhadap 20 artikel ilmiah terbitan tahun 2015–2025 yang diperoleh dari basis data Scopus dan Google Scholar. Analisis difokuskan pada lima aspek utama: jenis metode, strategi implementasi di kelas, peran guru dan siswa, keterlibatan kognitif, serta keterkaitan metode dengan pencapaian keterampilan 4C. Hasil penelitian menunjukkan bahwa Jepang secara konsisten menerapkan metode seperti lesson study dan pembelajaran reflektif, yang menekankan kolaborasi dan kedalaman pemahaman. Sebaliknya, di Indonesia ditemukan kecenderungan penggunaan metode yang beragam namun belum disertai dengan penerapan yang stabil dan reflektif. Temuan ini mengindikasikan pentingnya membangun praktik pembelajaran yang berkesinambungan dan berbasis refleksi dalam konteks madrasah. Penelitian ini menyimpulkan bahwa efektivitas metode pembelajaran tidak hanya ditentukan oleh variasinya, tetapi lebih pada konsistensi, kualitas implementasi, dan kesesuaiannya dengan konteks kebutuhan peserta didik. Temuan ini memberikan kontribusi keilmuan dengan menyediakan landasan berbasis data yang dapat digunakan untuk merancang strategi pembelajaran yang lebih kontekstual dan berkelanjutan di lingkungan Madrasah Ibtidaiyah.
Co-Authors Diana, Rizki Halida, Uly Mabruroh Ira Hasti Priyadi, Ira Hasti Jannah, Safiratul Ningsih Fadhilah Rahmat Kamal