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PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN ASTRA CREDIT COMPANIES CABANG MEDAN Rara Astili Siregar
Jurnal Bisnis Corporate Vol 3, No 2 (2017)
Publisher : Program Studi Ilmu Administrasi Bisnis FISIP Universitas Dharmawangsa Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/jbc.v3i2.71

Abstract

SOSIALISASI MENCUCI TANGAN DENGAN BENAR DAN PELATIHAN PEMBUATAN PAPER SOAP DI SMP NEGERI 1 SORKAM, KECAMATAN SORKAM KABUPATEN TAPANULI TENGAH Emy Hariati; Hendra; Nuri Ramadhan; Leni Malinda; Sisilia Florina Yanti; Nurbaity Situmorang; Dewi Novina Sukapiring; Mastari Ramadhani; Juhardi Sembiring; Rizky Ananda; Fatimah Pohan; Suharsih; Syarifah Ainun Harahap; Rara Astili Siregar
Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2024): Juni 2024
Publisher : Unity Academy

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70340/japamas.v3i1.117

Abstract

Regular handwashing is the first 5M health protocol and is effective in preventing the transmission of viruses and diseases. However, mobility and activities cause many to neglect to always have soap on hand when travelling. For this reason, a simple innovation for the use of soap is needed, namely by using paper soap. Paper soap is much more practical in its use and easy to carry anywhere. Based on the survey of the service team, several problems were found, such as students who were often absent from school due to illness, students' low understanding of hand washing with soap, and students' lack of knowledge in making paper soap. The purpose of this community service is to improve students' knowledge and skills in applying the six steps of handwashing with soap and to improve students' skills in making paper soap with natural ingredients. This community service was carried out by providing counselling on the importance of hand washing, assistance in making paper soap from natural ingredients to students. The results obtained from this service are an increase in knowledge and creativity of students who initially did not know how to make paper soap to know, and increased student understanding of the steps of good and correct hand washing.
Pengembangan Strategi Pemasaran Digital terhadap Penjualan Produk Peralatan Rumah Tangga di Toko Mekar Bireuen Zuriani Ritonga; Fatimah Zuhra; Afriana Afriana; Rara Astili Siregar
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 1 (2025): Maret : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i1.6587

Abstract

This study aims to analyze effective digital marketing strategies in increasing sales of household appliance products at Toko Mekar. The growth of digital technology has changed the business landscape, and businesses must adopt relevant marketing strategies to stay competitive. Through a qualitative approach, data is collected through in-depth interviews with Store owners who have implemented digital marketing strategies. The analysis was conducted to identify patterns, challenges, and successes in implementing the strategy. The findings show that those who implement digital marketing strategies well tend to have a significant increase in their sales. Factors such as a good understanding of the target market, creativity in content, and the appropriate use of digital platforms have proven to be effective in increasing the visibility and appeal of products on their stores. This research provides valuable insights for business actors and other stakeholders about the importance of digital marketing strategies in increasing business competitiveness and growth in the digital era.