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All Journal ProTVF Mandala: Jurnal Ilmu Hubungan Internasional Andalas Journal of International Studies Martabe : Jurnal Pengabdian Kepada Masyarakat Jurnal Madani Turast: Jurnal Penelitian dan Pengabdian Randwick International of Social Science Journal Journal of Tourism Economics and Policy Jurnal Pertahanan dan Bela Negara Jurnal Impresi Indonesia AMMA : Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat Mandira Cendikia (JPKM-MC)
Syahrul Salam
Univeristas Pembangunan Nasional Veteran Jakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Nursing Public Health Social Sciences Other

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DIPLOMASI EKONOMI INDONESIA DALAM MENINGKATKAN EKSPOR KAKAO KE MALAYSIA PERIODE 2017 – 2021 Putri, Melisa Triatika Putri; Darmastuti, Shanti; Salam, Syahrul
Mandala: Jurnal Ilmu Hubungan Internasional Vol 8 No 1 (2025): Mandala: Jurnal Hubungan Internasional
Publisher : Fakultas Ilmu Sosial Ilmu Politik, Universitas Pembangunan Nasional "Veteran" Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33822/mjihi.v8i1.11284

Abstract

Indonesia is one of the countries that relies on international trade to support its economic growth. Since the 1980s, Indonesia's international trade has undergone significant changes, where previously, its exports heavily depended on oil and gas commodities. However, non-oil and gas commodities, such as cocoa, have now become dominant sectors in Indonesia's export development. Exports play a vital role in a country's economy, as an increase in exports compared to imports benefits the country, while dependence on imports can lead to a trade balance deficit. Malaysia is one of the main destinations for Indonesia's cocoa exports, followed by China, India, the United States, and the Philippines. Total cocoa exports in the last five years have shown fluctuations. Although geographically close, there are significant differences between Indonesian and Malaysian cocoa beans, especially in processing practices, particularly cocoa bean fermentation. Studies have shown that Indonesia's cocoa exports to Malaysia have increased, although from 2017 to 2021, there was a slight decline in the export volume. Indonesia's economic diplomacy, including cocoa product promotion and production quality improvements, has played a crucial role in maintaining and enhancing the competitiveness of Indonesian cocoa in the Malaysian market. Overall, Indonesia's economic diplomacy has significantly contributed to boosting cocoa exports to Malaysia during the 2017–2021 period through various initiatives that strengthen the competitiveness and quality of Indonesian cocoa products in the international market.
Sosialisasi UU Nomor 27 Tahun 2022 Tentang Perlindungan Data Pribadi Di Kelurahan Serua, Bojongsari, Depok Salam, Syahrul; Setiadarma, Aan; Saripudin, Mohamad Hery; Utami, Rahmadini Agung Ayu
Jurnal Pengabdian Masyarakat Mandira Cendikia Vol. 3 No. 5 (2024)
Publisher : YAYASAN PENDIDIKAN MANDIRA CENDIKIA

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Abstract

Prinsip hak privasi terhadap data pribadi menjadi aspek kritis dalam era digital. Interaksi dengan teknologi digital yang intens dilakukan setiap harinya menuntut keamanan yang lebih terjamin bagi aliran data yang ada sebab masyarakat memberikan data pribadi mereka secara daring dalam transaksi tersebut. Untuk menjawab tuntutan ini, pemerintah mengesahkan Undang-Undang Nomor 27 Tahun 2022 tentang Perlindungan Data Pribadi sebagai peraturan terbaru atas perlindungan data pribadi. Sosialisasi ini dilakukan guna menambah wawasan serta kesadaran masyarakat terhadap pentingnya keamanan data pribadi seseorang serta sanksi pelanggarannya. Sosialisasi dilakukan menggunakan metode presentasi dengan melibatkan warga Kelurahan Serua, Bojongsari, Depok. Hasil yang didapatkan adalah terdapat peningkatan pengetahuan peserta terkait data pribadi serta UU PDP itu sendiri. Para peserta juga memahami metode-metode yang sebaiknya mereka lakukan pada akun-akun sosial media dan pesan instan mereka untuk meminimalisir penyalahgunaan data pribadi, seperti Two Factor Authentication (2FA), mode “privat”, dan End-to-end encryption.
Film narratives as public relations in Hollywood-China soft power rivalry Suprapto, Deddy; Sjoraida, Diah Fatma; Salam, Syahrul
ProTVF Vol 10, No 1 (2026): March 2026
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/ptvf.v10i1.61924

Abstract

Background: Film has been playing more of the role as a symbolic tool for public relations to externalize countries’ soft power and nationalism in such geo-political competition among major countries in world communication. Purpose: This study aims to analyse how these filmic narratives function as public relations texts within the sphere of soft power competition between Hollywood and Chinese cinema through an analysis of both the ideological meaning and cultural significance constructed around these personalities, figures, and ideas on a global scale. Methods: Drawing on the qualitative comparative case study methodology and a media political economy model, this study examines theme narratives of certain Hollywood and Chinese films that depict representations of national identity and geopolitical interests along three dimensions; (a) literary narrative, (b) censorship laws, and (c) capitalist structure of media. Results: I find that Hollywood films promote a narrative of global leadership, technological advancement and liberal values in the context of what I call “entertainment capitalism”, while Chinese movies emphasize nationalism, state ideology and reinterpreting history under conditions of “state capitalism” with severe media regulation. Conclusion: In both cases, film narratives work as symbolic public relations rather than institutional ones that frame these forms of soft-power competition between Hollywood and China Implications: The study emphasizes the value of storytelling in film that changes as the experiential space is utilized for public diplomacy; here, it promises contributions to theorization in film studies, cultural diplomacy and international communication research.
Pemahaman terkait COVID-19 Varian Baru dan Vaksin Booster di Karang Taruna Desa Pancoran Mas, Kecamatan Pancoran Mas, Kota Depok Syahrul Salam; Mansur Juned; Nurmasari Situmeang; Rahmadini Agung Ayu Utami; Hasna’ Zahidahni Hamidah
AMMA : Jurnal Pengabdian Masyarakat Vol. 1 No. 06 (2022): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

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Abstract

Omicron merupakan varian COVID-19 yang memiliki potensi penularan 70 kali lebih tinggi. Walaupun sudah menyebar di Indonesia, masih ada masyarakat yang tidak mengetahui virus varian baru ini. Selain masalah di bidang wawasan kesehatan, perilaku sosial masyarakat juga masih sulit untuk ditertibkan dan menolak vaksin booster. Diantara kelompok masyarakat yang menolak vaksin booster, kelompok usia muda mendominasi penolakan tersebut. Padahal kelompok ini merupakan kalangan dengan mobilitas dan produktivitas yang tinggi. Tim pengabdi melakukan penyuluhan dan sosialisasi terkait COVID-19 varian Omicron dan vaksin booster dengan menyasar kelompok Karang Taruna Desa Pancoran Mas, Kecamatan Pancoran Mas, Kota Depok sebagai peserta. Penyuluhan turut melibatkan perwakilan tenaga kesehatan dari Fakultas Kedokteran UPN Veteran Jakarta selaku narasumber ahli. Penyuluhan dilakukan dengan memetakan masalah melalui pre-test yang dibagikan kepada peserta, kegiatan pemaparan materi melalui google meeting, serta pengisian post-test untuk mengetahui pemahaman akhir peserta. Penyuluhan ini bermanfaat untuk menambah kesadaran peserta terhadap pentingnya mendapatkan vaksin booster dan pemahaman terhadap COVID-19 varian baru.
Penyuluhan Pengelolaan Sampah dengan Metode Pemilahan di Sukahati, Kabupaten Bogor Mohamad Hery Saripudin; Syahrul Salam; Aan Setiadarma; Yuliani Widianingsih
AMMA : Jurnal Pengabdian Masyarakat Vol. 3 No. 12 : Januari (2025): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

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Abstract

This counselling aims to increase participants' knowledge and awareness regarding household waste sorting practices. Negligent behaviour towards waste sorting impacts the mixing of waste and can lead to the accumulation of waste that is not managed properly. This can cause waste problems in the area, so active community participation to help sort waste from the household level is very much needed. The community service carried out this time is counselling that takes place bravely. The participants involved are residents of the Sukahati area, Bogor Regency. The counselling is also supported by tracing the participants' understanding using pre-test and post-test questionnaires. Based on this service, the community service team has made efforts to increase participants' knowledge regarding awareness and knowledge of participants regarding waste sorting.
Sosialisasi Keselamatan Berkendara Guna Mencegah Kecelakaan Lalu Lintas Di Yayasan Al Kamilah, Serua Bojongsari, Depok Mohamad Hery Saripudin; Syahrul Salam; Siti Maryam; Sophiana Widiastutie; Pribadi Sutiono; Yuliani Widianingsih
AMMA : Jurnal Pengabdian Masyarakat Vol. 4 No. 6 : Juli (2025): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

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Abstract

This socialization aimed to increase participants' knowledge of driving safety. Participants who are students at Al Kamilah Foundation need to be equipped with knowledge related to driving safety because they are at high risk of experiencing road incidents due to negligence.  Youth health and safety are necessary to empower future generations as human resources. The service provided this time was a socialization that took place in a hybrid manner. The participants were students at the Al Kamilah Foundation, Serua Bojongsari, Depok. Socialization was also supported by tracking participants' understanding using pre- and post-test questionnaires. Based on this service, the service team has made efforts to increase participants' knowledge of driving safety.
Kritis Sejak Awal: Penguatan Kemampuan Berpikir Kritis Dan Liberasi Digital Bagi Mahasiswa Baru Fisip UPNVJ Mansur Juned; Abdullah Arif; Mohamad Hery Saripudin; Syahrul Salam; Aan Setiadarma
AMMA : Jurnal Pengabdian Masyarakat Vol. 4 No. 12 : Januari (2026): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

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Abstract

The democratization of information through digital platforms has radically changed the system of information production and dissemination. Information that was once the product of a small group of people turned into a product produced by the masses. Anyone can make and disseminate information. This condition is a positive indicator for democracy. However, this phenomenon creates space for the emergence of complex challenges. The democratization of information that is close to liberalization has an impact in the form of a mixture of facts and opinions, between truth and hoaxes. Without adequate critical thinking skills, one will only become the object of the democratization of information. In response to these conditions, this study aims to equip new students within the Faculty of Social and Political Sciences UPNVJ with critical thinking skills that include theoretical to practical aspects. The training method uses an interactive material delivery model, case studies, and group discussions. The results of the training showed a significant increase in understanding, application skills, and awareness of the importance of critical thinking in assessing information and solving social issues. This activity is expected to be the first step of intervention and mentoring for new students who are starting to enter the academic world and are open to the process of digitizing information.
Pemberdayaan Masyarakat Lokal Dalam Memanfaatkan Peluang Ekonomi Media Sosial Nurmasari Situmeang; Shanti Darmastuti; R. Maisa Yudono; Syahrul Salam
AMMA : Jurnal Pengabdian Masyarakat Vol. 4 No. 12 : Januari (2026): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

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Abstract

The development of digital technology has transformed social media into a major catalyst for the economic empowerment of local communities. However, this potential is often hampered by the lack of public understanding of effective digital marketing strategies, which result in many local businesses still using the platform conventional and trapped in a medium-dominated commercial system. This community service activity aims to empower PKK mothers in Desa Mekarjaya, Sukabumi, Jawa Barat, by utilizing social media as a self-distribution channel. The implementation method uses a participatory-educative approach, with pre-test and post-test assessments to measure the increase in knowledge. Pre-test results show that the majority of participants have never received training on the economic benefits of social media and most use it only to communicate. Through extension, participants are taught practical strategies such as the technique of taking photos of products using mobile phones, creating persuasive product descriptions, and active communication to build customer trust. Materials are emphasized on the importance of recognizing the peculiarities of local products and consistent in posting to build a credible digital track record. Results showed significant improvement in participants’ understanding; the majority of respondents had understood the economic benefits of social media and considered it an effective new market for local business promotion, particularly local food. The activity successfully cuts the long distribution chain, enabling PKK mothers to control their product prices, increase profit margins, and build sustainable financial independence. Continuous mentoring is required to improve technical skills and further innovation.
Diplomasi Ekonomi Indonesia dalam Meningkatkan Ekspor Produk Tekstil ke Australia melalui IA-CEPA Tahun 2020-2023 Syifa Humaira Amani; Syahrul Salam
Andalas Journal of International Studies (AJIS) Vol 13, No 1 (2024): Published in May 2024
Publisher : Andalas Institute of International Studies UNAND

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/ajis.13.1.63-79.2024

Abstract

This research aims to analyze the economic diplomacy strategy carried out by Indonesia to export textile products, especially apparel, to Australia through the Indonesia Australia Comprehensive Economic Partnership Agreements (IA-CEPA) for 2020-2023. In this research, the method used is a descriptive method using interviews and literature study. The research results show that although the overall export trend shows positive results, there has been no significant change in exports of Indonesian textile products since IA-CEPA was implemented. This happens because there are still trade challenges both internal and external. The economic diplomacy carried out by the Indonesian Government is not only to overcome these challenges but also to encourage increased exports of Indonesian textile products to Australia. Economic diplomacy is analyzed based on Kishan S. Rana's theory which consists of four stages, namely economic salesmanship, networking, image building, and regulation management. Economic diplomacy is carried out through exhibitions, network expansion, information dissemination, promotions digital, and accelerated implementation of IA-CEPA with a memorandum of understanding and issuing Minister of Trade Regulation No. 36 of 2023 concerning Import Policies and Regulations to protect the domestic textile industry.
Diplomasi Ekonomi Indonesia - Jepang Studi Kasus Ekspor Kopi Arabika Tahun 2019 - 2024 Fian Trinugraha; Shanti Darmastuti; Syahrul Salam
Jurnal Impresi Indonesia Vol. 5 No. 3 (2026): Jurnal Impresi Indonesia
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v5i3.7672

Abstract

Hubungan dagang Indonesia-Jepang yang telah lama terjalin, khususnya melalui Indonesia-Japan Economic Partnership Agreement (IJ-EPA), membuka peluang besar bagi peningkatan ekspor komoditas unggulan nasional, salah satunya kopi Arabika. Namun, pasar Jepang dikenal sangat selektif dengan standar kualitas dan keamanan pangan yang ketat, sehingga diperlukan strategi diplomasi ekonomi yang tepat untuk dapat bersaing dan mempertahankan pangsa pasar. Penelitian ini mengkaji peran diplomasi ekonomi Indonesia-Jepang dalam mendorong ekspor kopi Arabika ke Jepang pada periode 2019 hingga 2024. Berdasarkan pendekatan kualitatif dengan studi literatur dan analisis data sekunder, penelitian ini mengidentifikasi strategi kerja sama bilateral, seperti pemanfaatan Indonesia-Japan Economic Partnership Agreement (IJ-EPA), promosi melalui pameran dagang, serta inisiatif riset bersama dan sertifikasi. Temuan penelitian menunjukkan bahwa diplomasi ekonomi telah berkontribusi terhadap pertumbuhan ekspor kopi Arabika Indonesia ke Jepang, meskipun menghadapi tantangan seperti persaingan global, standar keamanan pangan Jepang yang ketat, dan gangguan akibat pandemi COVID-19. Studi ini juga menyoroti peran krusial sinergi antara pemerintah, pelaku usaha, dan petani dalam memperkuat posisi Indonesia sebagai pemasok kopi spesialti berkualitas tinggi di pasar Jepang. Rekomendasi kebijakan meliputi penguatan branding, peningkatan kapasitas petani, dan optimalisasi skema perdagangan bilateral guna memastikan keberlanjutan ekspor.
Co-Authors Aan Setiadarma Abdullah Arif Agung Ayu Utami, Rahmadini Ali Zafir Talmullah Ali Zhafir Talmullah Bhayu Akoso, Dimas Diah Fatma Sjoraida Fian Trinugraha Hasna’ Zahidahni Hamidah Mansur Juned Mohamad Hery Saripudin Nurfarah Nidatya Nurmasari Situmeang Putri, Melisa Triatika Putri R. Maisa Yudono Rafika Rafika Rahmadini Agung Ayu Utami Rahmadini Agung Ayu Utami Rahmadini Agung Ayu Utami Rahmadini Ayu Agung Utami Rizky Hikmawan Setiadarma, Aan Shanti Darmastuti Sindy Yulia Putri Siti Maryam Sophiana Widiastutie Suprapto, Deddy Sutiono, Pribadi Syifa Humaira Amani Talmullah, Ali Zhafir Utami, Rahmadini Agung Ayu Wahyuningratna, Ratu Nadya Yuliani Widianingsih Zhafir Talmullah, Ali