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All Journal ETIKONOMI MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Jurnal Manajemen dan Bisnis (Performa) JDM (Jurnal Dinamika Manajemen) Al-Iqtishad : Jurnal Ilmu Ekonomi Syariah (Journal of Islamic Economics) Jurnal Manajemen Teori dan Terapan IMAGE Jurnal Ilmiah Ekonomi Islam Al Tijarah Jurnal Bisnis dan Manajemen Perisai : Islamic Banking and Finance Journal Economica: Jurnal Ekonomi Islam al-Uqud : Journal of Islamic Economics International Journal of Islamic Economics and Finance (IJIEF) Jurnal Ekonomi Islam Al-Muzara'ah TIJAB (The International Journal of Applied Business) JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) JURNAL SYARIKAH : JURNAL EKONOMI ISLAM JABE (Journal of Applied Business and Economic) EKONOMIKA SYARIAH : Journal of Economic Studies Ultima Management : Jurnal Ilmu Manajemen International Journal of Islamic Business and Economics (IJIBEC) Amwaluna Jurnal Ekonomi dan Keuangan Syariah El-Barka: Journal of Islamic Economics and Business Valid Jurnal Ilmiah Review of Islamic Economics and Finance Jurnal Penelitian TSARWATICA (Islamic Economic, Accounting, and Management Journal) Jurnal Iqtisaduna Jurnal Inspirasi Binsis dan Manajemen EKONOMIKA SYARIAH : Journal of Economic Studies Jurnal Manajemen dan Pemasaran Jasa Jurnal Ekonomi Islam Indonesian Journal of Sustainability Accounting and Management Society International Journal of Islamic Business and Economics (IJIBEC)
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Journal : Al Tijarah

Aplikasi Teori Personal Selling: Kasus pada Bank Regional Meria Sri Primariyanti; Egi Arvian Firmansyah
Al Tijarah Vol 3, No 2 (2017)
Publisher : Universitas Darussalam Gontor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21111/tijarah.v3i2.1589

Abstract

This research is a descriptive research aiming at knowing the implementationof bjb SurePrize program at bank bjb (bank Jabar Banten) Cianjur branchwhich is seen from the framework of personal selling theory. In addition, thisresearch is also aimed at determining the growth rate (trend) of savings anddemand deposits at bank bjb in the period of enactment of bjb SurePrize program.The research methods used are interview and literature study. The resultsshowed that the implementation of personal selling in the bjbSurePrizeprogram at bank bjb Cianjur branch is executed by executive personal selling,inside personal selling and outside personal selling. Personal sellingprocess conducted uses 6 (six) stages, namely: prospecting, pre-approach,presentation and demonstration, overcoming objections, closing and followup. In addition, there is also a contribution from the bjb SurePrize program.on the growth of savings and demand deposits in the year 2016 of 0.16%.
Aplikasi Teori Personal Selling: Kasus pada Bank Regional Meria Sri Primariyanti; Egi Arvian Firmansyah
Al Tijarah Vol. 3 No. 2 (2017): Al Tijarah | December
Publisher : University of Darussalam Gontor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21111/tijarah.v3i2.1589

Abstract

This research is a descriptive research aiming at knowing the implementationof bjb SurePrize program at bank bjb (bank Jabar Banten) Cianjur branchwhich is seen from the framework of personal selling theory. In addition, thisresearch is also aimed at determining the growth rate (trend) of savings anddemand deposits at bank bjb in the period of enactment of bjb SurePrize program.The research methods used are interview and literature study. The resultsshowed that the implementation of personal selling in the bjbSurePrizeprogram at bank bjb Cianjur branch is executed by executive personal selling,inside personal selling and outside personal selling. Personal sellingprocess conducted uses 6 (six) stages, namely: prospecting, pre-approach,presentation and demonstration, overcoming objections, closing and followup. In addition, there is also a contribution from the bjb SurePrize program.on the growth of savings and demand deposits in the year 2016 of 0.16%.