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All Journal JURNAL MANAJEMEN Cross-border Jurnal Pengabdian Masyarakat Paguntaka Jurnal Manajemen, Akuntansi dan Bisnis International Journal of Management and Business Applied Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Jurnal Pengabdian Kepada Masyarakat Indonesia Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan
Suryaningsih
Program Studi Manajemen, Universitas Borneo Tarakan
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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ANALYSIS OF THE FACTORS THAT INFLUENCE THE INTEREST IN USING E-MONEY ON THE LINKAJA APPLICATION DURING THE COVID 19 PANDEMIC (CASE STUDY AT THE BUSINESS UNIT OF THE UNIVERSITY OF MUHAMMADIYAH SIDENRENG RAPPANG) Suryaningsih Suryaningsih; Bahtiar Herman; Wahyuni Saleh
JPIM (Jurnal Penelitian Ilmu Manajemen) Vol 7 No 3 (2022): JPIM (Jurnal Penelitian Ilmu Manajemen)
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/jpim.v7i3.1273

Abstract

Kami ingin menyampaikan artikel penelitian orisinal berjudul “Analysis Of The Factors That Influence The Interest In Using E-Money On The Linkaja Application During The Covid 19 Pandemic (Case Study At The Business Unit Of The University Of Muhammadiyah Sidenreng Rappang)” untuk dipertimbangkan oleh JPIM: Jurnal Penelitian Ilmu Manajemen. Kami mengonfirmasi bahwa karya ini asli dan belum dipublikasikan di tempat lain, juga tidak sedang dipertimbangkan untuk publikasi di tempat lain.Dalam tulisan ini, kami laporkan bahwa hasil pengabdian ini bertujuan untuk mengetahui pengaruh faktor Ekspektasi Bisnis, Kepercayaan, Pengaruh Sosial, dan Fitur Layanan terhadap minat menggunakan uang elektronik berbasis e-money (LINKAJA). Hasil dari penelitian ini menunjukkan bahwa terdapat pengaruh yang positif dan signifikan Ekspektasi Bisnis, Kepercayaan, Pengaruh Sosial, dan Fitur Layanan terhadap minat menggunakan uang elektronik berbasis e-money (LINKAJA).
Analisis Pengaruh Digital Marketing Terhadap Peningkatan Penjualan Hasil Industri Rumahan Desa Samataring Kec. Kelara Kab. Jeneponto Suprianto. K; Suryaningsih Suryaningsih; Irsang Irsang
JUMABI: Jurnal Manajemen, Akuntansi dan Bisnis Vol 3 No 1 (2025): JUMABI : JANUARI
Publisher : CV. Eureka Murakabi Abadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56314/jumabi.v3i1.279

Abstract

The rapid development of information technology currently has an impact on society in supporting various business activities. Samataring Village, one of the areas in Kelara District, Jeneponto Regency, has high regional potential in improving community welfare through home businesses created by the community itself. The purpose of this study is to determine the extent to which digital marketing is effective in increasing sales in order to obtain maximum profit. The method used is Descriptive verification where researchers describe the state of digital marketing in increasing sales volume. Correlation analysis is the analysis used in this study, partial hypothesis testing to determine its influence. The conclusion of this study is that digital marketing has a positive and significant effect on sales, meaning that the benefits of digital marketing on sales are very much needed because it will increase or decrease sales.
Co-Authors Aan Digta Malik Adhy Satya Pratama Ahmad Juliana Ahmad Kamaludin Ahmatang Ahmatang Ahmatang Arwin Aswan Aswan Deni Marsha Dodi Apriadi Ferawati Usman Herman, Bahtiar Irsang Irsang karunia, Erick Malik, Aan Digita Muh. Irfandy Azis Muh.Irfandy Azis Nizhammuddin A.B Nursia Nursia Nurul Hidayat Olivia Pamilangan Andilolo Roni Padliansyah Shalahuddin Sudarto Sudarto Suprianto. K syahran syahran Triyani Utomo, Mohamad Nur Wahyuni Saleh Widya Surya Nigrum Widya