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All Journal Jurnal Abdimas BSI: Jurnal Pengabdian Kepada Masyarakat J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Jurnal Review Pendidikan dan Pengajaran (JRPP) Jurnal Trias Politika Jurnal Kajian Komunikasi dan Pembangunan Daerah Al-MIKRAJ: Jurnal studi Islam dan Humaniora Jurnal Ilmiah Multidisiplin Jurnal Penelitian Sistem Informasi Jurnal Media Penyiaran Saber: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Jurnal Ilmiah Nusantara Brand Communication
Murtiadi Murtiadi
Universitas Bina Sarana Informatika
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Representasi Maskulin Jokowi Pada #JKWVLOG Tinju Dalam Analisis Semiotika Roland Barthes Lymbarski Caesariano; Yulianti Fajar Wulandari; Murtiadi Murtiadi; Yan Bastian
Brand Communication Vol. 1 No. 3 (2022): Komunikasi Era Media Baru
Publisher : Prisani Cendekia Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this research is to find out the symbols that appear on a video blog or vlog. In this study, a video blog or vlog becomes the object of research. Video blog (vlog) featuring boxing with the concept of imaging an adult male figure with a masculine appearance. President Joko Widodo or Jokowi is one of the vloggers. In the video blog (vlog) he made with the title of the blog entitled "#JKWVLOG TINJU" it shows a figure who is far from the symbol of the presidency. This is what researchers are interested in analyzing from the semiotic side of Roland Barthes. The aim is to find out how the symbol of masculinity is raised by President Jokowi through his vlog content. This research uses constructivism paradigm, with this research approach using descriptive qualitative method. In this study, data were collected through thorough observations on the object of research, namely a vlog entitled "#JKWVLOG TINJU" as a knife of analysis by researchers using Roland Barthes' semiotics model, namely an analysis of sign relationships. The results showed that the representation of masculinity was no sissy stuff, Give them Hell, Be a Big Wheel, and Be a Sturdy Oak
KOMUNIKASI ANTARPRIBADI PEMANDU MUSEUM PADA LAYANAN VIRTUAL TOUR MUSEUM KEHUTANAN MELALUI APLIKASI ZOOM Wulandari, Yulianti Fajar; Rahastine, Mareta Puri; Bastian, Yan; Murtiadi, Murtiadi; Pranawukir, Iswahyu
DIALEKTIKA KOMUNIKA: Jurnal Kajian Komunikasi dan Pembangunan Daerah Vol. 11 No. 1 (2023): DIALEKTIKA KOMUNIKA: Jurnal Kajian Komunikasi dan Pembangunan Daerah
Publisher : Universitas Islam Syekh Yusuf

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33592/dk.v11i1.3447

Abstract

Museum Kehutanan merupakan destinasi wisata di Jakarta yang dikelola Kementerian Lingkungan Hidup dan Kehutanan. Pandemi yang melanda selama dua tahun membuat Museum Kehutanan mengadaptasi layanan publik dengan menggunakan teknologi komunikasi kekinian, yakni virtual tour dengan memanfaatkan aplikasi zoom. Interaksi sosial dan komunikasi antarpribadi yang terbangun dalam layanan virtual tour antara Pemandu Museum Kehutanan selaku Komunikator dan Para peserta Layanan Virtual Tour sebagai Komunikan menarik untuk diteliti. Tujuan penelitian ini adalah memahami dan menjelaskan peran komunikasi antarpribadi Pemandu Museum dalam layanan virtual tour Museum Kehutanan melalui aplikasi zoom. Penelitian ini menggunakan metode deskriptif kualitatif dengan desain studi kasus di Museum Kehutanan. Hasil penelitian menunjukan bahwa Pemandu Museum Kehutanan dalam proses interaksi sosial dan komunikasi antar pribadi melakukan pendekatan sesuai teori DeVito, yakni keterbukaan, empati, sikap mendukung, sikap positif dan kesetaraan, agar kegiatan virtual tour tidak membosankan dan berkesan bagi Peserta untuk datang berkunjung secara langsung di Museum Kehutanan. Respon peserta virtual tour sangat positif dan berharap dapat memotivasi siswa untuk aktif mencari pengetahuan agar berprestasi baik di sekolah.
Peran Organisasi Ketua Karang Taruna Dalam Membangun Solidaritas Pemuda Chandra Baru RW 017 Aloysius Faby Sukmawardi; Yudha Febri Al Paksi; Murtiadi Murtiadi
JURNAL PENELITIAN SISTEM INFORMASI (JPSI) Vol. 1 No. 4 (2023): NOVEMBER : JURNAL PENELITIAN SISTEM INFORMASI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jpsi.v1i4.994

Abstract

The purpose of this study was to determine the pattern of organizational communication in Karang Taruna Komplek Chandra Baru Rw17. The data collection technique in this study used purposive sampling technique which was obtained by conducting interviews with 2 Youth Organization administrators and filling out questionnaires to several Youth Organization administrators. The analysis method is qualitative analysis without using statistical analysis. Karang Taruna Rw 017 has prioritized solidarity, interesting programs, member development, good organizational culture, and responsibility for the surrounding environment. However, there are several problems that can hinder Karang Taruna in completing its responsibilities, so efforts need to be made to overcome these problems.
Pemberdayaan Komunikasi Pembangunan Program Entrepreneurship Success Challenge bagi Pengusaha Milenial Gen-Z di Sumatera Barat Rachmadani, Rina; Wulandari, Yulianti Fajar; Bastian, Yan; Murtiadi, Murtiadi; Deryansyah, Adzan Desar
Jurnal Ilmiah Multidisiplin Vol 2 No 1 (2023): Jurnal Ilmiah Multidisiplin
Publisher : PT KIMSHAFI ALUNG CIPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59000/jim.v2i1.94

Abstract

Pemprov Sumatera Barat berupaya membangun daerahnya menjadi propinsi yang kuat secara ekonomi. Survei kependudukan 2020, menunjukkan populasi penduduk Indonesia, begitupula dengan Sumatera Barat didominasi oleh Milenial Gen-Z. Inovatif, kreatif dan produktif adalah karakter generasi tersebut. Pemprov Sumatera Barat ingin mencetak dan membina mereka agar berwirausaha, untuk mengatasi isu pengangguran maupun kurangnya modal bisnis yang mendominasi generasi ini. Tujuan penelitian ini adalah menjelaskan pemberdayaan komunikasi pembangunan program Entrepreneur Success Challenge (ESC) untuk menjaring calon pengusaha muda milenial Gen-Z di Sumatera Barat. Paradigma penelitian yang digunakan adalah konstruktivisme dengan metode penelitian kualitatif deskriptif dan desain studi kasus. Hasil penelitian menunjukkan populasi Sumatera Barat didominasi Milenial Gen-Z yang melek teknologi dan punya semangat wirausaha tinggi. Pemprov Sumatera Barat melihat peluang tingginya populasi mereka untuk mengembangkan ekonomi di wilayahnya. Program ESC adalah kegiatan kreasi dan inovasi dalam wirausaha. Program ESC mengundang Milenial Gen-Z Sumatera Barat untuk berpartisipasi dalam lomba yang merebutkan tidak hanya hadiah uang untuk modal, juga pendampingan dan edukasi bagi pemenangnya sampai menjadi pengusaha muda yang sukses. Program ESC menjadi strategi komunikasi pembangunan Pemprov Sumatera Barat untuk mencetak 100 Pengusaha Minang Milenial Gen-Z.
Strategi Komunikasi Pemkot Depok Dalam Kampanye 3R Melalui Bank Sampah Menuju Lingkungan Yang Bersih Dan Sehat Wulandari, Yulianti Fajar; Bastian, Yan; Murtiadi, Murtiadi; Afianto, Heri
AL-MIKRAJ Jurnal Studi Islam dan Humaniora (E-ISSN 2745-4584) Vol 4 No 02 (2024): Al-Mikraj, Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v4i02.5425

Abstract

The research objective is to explain and evaluate the Depok City Government's communication strategy in the 3R campaign through the Waste Bank to create a clean and healthy environment. This research uses a qualitative approach with a case study design to explore the Depok City Government's communication strategy in the 3R campaign through the Waste Bank. Primary data was obtained through in-depth interviews and FGDs with City Government officials, Waste Bank managers and the community, while secondary data was taken from official documents and media publications. Data was analyzed using thematic analysis techniques to identify key themes, patterns and relevant relationships, providing a comprehensive picture of the success of the 3R campaign in Depok. The result of this work is that the Depok community's awareness of the importance of 3R has increased significantly with active participation in seminars, workshops and training organized by the Depok City Government. The effectiveness of the Waste Bank and the use of social media and information technology has succeeded in reducing the amount of waste in landfills and empowering the community in managing household waste. Collaboration between the City Government, the private sector and local communities through CSR support and active participation of environmental communities has had a positive impact. Regular evaluation and improvement of infrastructure is a priority for the Depok City Government, with incentives and rewards to encourage community participation, ensuring the sustainability of the 3R program.
Strategi Komunikasi Guru Kepada Siswa Kelas 5 SDN 01 Cisangu dalam Meningkatkan Kemampuan Literasi Digital Murtiadi, Murtiadi; Fitriyanto, Fitriyanto; Mutiara, Mutiara
AL-MIKRAJ Jurnal Studi Islam dan Humaniora (E-ISSN 2745-4584) Vol 5 No 2 (2025): Al-Mikraj, Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v5i2.6956

Abstract

SDN 01 Cisangu is one of the elementary school education units in Bengkok Village, Cisangu Village, Cibadak Sub-district, Lebak Regency, Banten Province. SDN 01 Cisangu is under the auspices of the Ministry of Education and Culture. This study aims to describe the communication strategies applied by teachers in an effort to improve the digital literacy skills of grade 5 students. In this study using qualitative research methods with a descriptive approach. Data collection techniques were carried out by means of observation, interviews, and documentation. The results show that teachers use a variety of effective communication strategies in teaching digital literacy, including the use of digital media, interactive approaches and providing constructive feedback. These strategies enable students to be engaged and active in the learning process, as well as improve their understanding and skills in digital literacy. This finding is in line with Joseph A. Devito's theory of interpersonal communication, which states that effective interpersonal communication is characterized by several features, namely openness, empathy, support, positivity and equality. Teachers at SDN 01 Cisangu demonstrate these traits in their interactions with students, which helps to create a supportive and effective learning environment. Teachers' openness in conveying information and listening to students, empathy in understanding students' needs and difficulties, support and positivity in providing constructive feedback all contribute to improving students' digital literacy.
Pengaruh Kecerdasan Emosional Terhadap Etika Komunikasi Remaja Karang Taruna Lingkungan RT 005 Mustika Jaya Bekasi Alisya Fairuz Zahira; Adinda Salsabila; Cindy Febbiola; Dhisva Putri; Fildza Aulia Rahma; Haya Thabitah Nayanthi; Heri Sandi; Hilda Agny Muanih; Kamayla Imara; Meilvia Maulidina; Monica Theresa; Noneng Fidela; Syifa Nur Fiqhiyah; Yoni Afiliansyah; Murtiadi, Murtiadi
AL-MIKRAJ Jurnal Studi Islam dan Humaniora Vol. 5 No. 2 (2025): Al-Mikraj, Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v5i2.7496

Abstract

This study aims to analyze the influence of emotional intelligence on the communication ethics of Karang Taruna teenagers in the RT 005 Mustika Jaya Bekasi environment, with the background that emotional intelligence is a key factor in forming effective and ethical communication among teenagers. Emotional intelligence, which includes the ability to recognize, understand, and manage one's own and others' emotions, is believed to play an important role in encouraging ethical communication behavior, such as honesty, responsibility, and respect for others. Karang Taruna teenagers as an age group that is experiencing dynamic emotional and social development, often face challenges in maintaining communication ethics due to low emotional intelligence, which can trigger internal conflicts, misunderstandings, and decrease the quality of social interactions. Through a quantitative approach, this study examines the relationship between emotional intelligence and communication ethics, with the hope of providing both practical and academic contributions in efforts to strengthen the character of the younger generation who are able to communicate politely, ethically, and build positive social relations in society, especially in youth organizations such as Karang Taruna RT 005 Mustika Jaya Bekasi.
Strategi Penggunaan Media Sosial Instagram sebagai Alat Komunikasi dalam Penguatan Branding One Media Digital tvOne Putri Mahardhika Sakinah; Murtiadi Murtiadi; Roynaldi Arista
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 3 No. 4 (2025): Oktober: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v3i4.3321

Abstract

This study aims to enhance the utilization of One Media Digital tvOne by employing Instagram as a strategic communication tool. Instagram was chosen because of its strong visual and interactive characteristics as well as its large active user base in Indonesia, making it highly relevant in the context of strengthening the branding of digital television media. The focus of this research is to explore how tvOne leverages Instagram to reinforce its branding, increase audience participation, and build emotional closeness with its followers. The research adopts a descriptive qualitative approach with data collection techniques including in-depth interviews, participatory observation, and documentation. The informants consist of the tvOne social media team responsible for managing the official account, as well as active Instagram users who represent the primary audience. Two main theories support the analysis: Uses and Gratifications Theory, which emphasizes audience motives and satisfaction in media consumption, and Brand Awareness Theory, which relates to efforts in building awareness and audience loyalty toward a brand. The findings reveal that tvOne applies a consistent communication strategy through engaging visual content and the use of Instagram features such as reels, stories, and live streaming, combined with an interactive communication style. These strategies have proven effective in enhancing brand awareness, reinforcing a positive image, and cultivating audience loyalty. Personal approaches through direct interactions also foster a sense of emotional involvement among followers of the @tvonenews account. Thus, Instagram serves not only as an entertainment platform but also as a strategic communication device that continuously strengthens tvOne’s digital branding.
Persepsi Siswa MP Kelas X Mengenai penggunaan Media Sosial Instagram dalam Meningkatkan Citra SMK Sandikta Ayu Wulandari; Murtiadi Murtiadi; Roynaldi Arista
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 3 No. 4 (2025): Oktober: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v3i4.3322

Abstract

This study aims to explore the positive perceptions of Office Management grade X students regarding the use of the Instagram account @osissmksandikta in efforts to enhance the image of SMK Sandikta. The background of this research is based on the importance of social media as a means of public communication in the digital era, particularly in building the reputation of educational institutions among the younger generation. The OSIS Instagram account is viewed as the school’s representation in delivering information, promoting activities, and creating emotional engagement between the student organization and both internal and external audiences. The research employed a qualitative descriptive approach. Data collection techniques included in-depth interviews, participatory observation, and documentation to obtain comprehensive findings. The informants consisted of one key informant, namely the OSIS advisor, and three main informants who were Office Management grade X students. Informants were selected purposively, considering their direct involvement with the OSIS Instagram account. The findings reveal that the @osissmksandikta Instagram account is perceived as effective in building a positive school image through the presentation of engaging visual content, a communication style suited to student characteristics, and the provision of relevant, easily accessible information. The account also fosters a sense of involvement and pride since its management is carried out alternately by OSIS members, thereby strengthening collective ownership. Furthermore, active student participation in responding to content reinforces the relationship between the school and its students. The study concludes that the use of Instagram can serve as an effective medium for enhancing a school’s positive image if managed consistently, interactively, and in alignment with the needs and preferences of the target audience. This finding is expected to contribute to the development of school communication strategies through social media.
Strategi Komunikasi Organisasi Ketua Karang Taruna Sub Unit 032 Kecamatan Jatiasih dalam Meningkatkan Loyalitas Anggota Avriliani Sugianto; Murtiadi Murtiadi; Roynaldi Arista
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 3 No. 4 (2025): Oktober: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v3i4.3323

Abstract

This study aims to identify, describe, and analyze the organizational communication strategy implemented by the Chairman of the Youth Organization Sub Unit 032 of Jatiasih District in increasing member loyalty. The phenomenon behind this study is the fluctuation in the presence of members in organizational activities and the challenge of maintaining active youth participation in the digital era. Members' loyalty is seen as a determining factor for the success of an organization in carrying out social, cultural, and community programs. The research method used is qualitative with a descriptive approach. Data was collected through in-depth interviews, direct observation of Karang Taruna activities, and documentation of organizational archives. The research informants were selected using purposive sampling techniques, including the Chairman of the Youth Organization and members who actively participated. Data analysis is carried out using an interactive model that includes collection, reduction, data presentation, and conclusion drawn. The results of the study show that the communication strategy of the Chairman of the Youth Organization is democratic, participatory, and interpersonal. The communication media used is in the form of WhatsApp Groups for quick coordination and face-to-face meetings to strengthen emotional bonds between members. The Chair also utilizes informal strategies such as casual conversations and non-formal social interactions to get closer to members. This strategy has a positive effect on member loyalty indicators, such as compliance, responsibility, active participation, and a sense of belonging to the organization. This study concludes that effective, open, empathetic, and adaptive communication to the needs of members is the main factor in strengthening the loyalty of youth organizations. These findings are expected to make an academic contribution to the study of community-based organizational communication and practical benefits for Karang Taruna administrators and similar organizations in managing membership dynamics at the local level.
Co-Authors Adinda Salsabila Afianto, Heri Akbar, Ahmad Zulfitri Al Paksi, Yudha Febri Alisya Fairuz Zahira Aloysius Faby Sukmawardi Arista, Roynaldi Avriliani Sugianto AYU WULANDARI Bastian, Yan Cindy Febbiola Deryansyah, Adzan Desar Devy Putri Kussanti Dhisva Putri Fildza Aulia Rahma Fitriyanto Fitriyanto Haya Thabitah Nayanthi Heri Afianto Heri Sandi Hilda Agny Muanih Iswahyu Pranawukir Kamayla Imara Kresyanto, Nadhifah Rara Puspita Lymbarski Caesariano Mareta Puri Rahastine Mareta Puri Rahastine, Mareta Puri Meilvia Maulidina Mike Indarsih Monica Theresa Muhammad Anggi Azhar Pratama mutiara mutiara Noneng Fidela Paksi , Yudha Febri Al Pramelani Putri Mahardhika Sakinah Rachmadani, Rina Rahman, Dany Alif Roynaldi Arista Sultan Hikmawan Syifa Nur Fiqhiyah Trimilda Shopiyah, Annur Yan Bastian Yoni Afiliansyah Yudha Febri Al Paksi Yulianti Fajar Wulandari