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All Journal JURNAL DIAN Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Journal of Economic, Bussines and Accounting (COSTING) OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Ilomata International Journal of Management Golden Ratio of Finance Management Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam JER Jurnal Multidisiplin Indonesia Jurnal Ekonomi, Manajemen, Akuntansi Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Jurnal Pengabdian Kepada Masyarakat Indonesia The Journal of Community Empowerment and Sustainability Services
Ariati Anomsari
Program Studi Manajemen, Fakultas Ekonomi Dan Bisnis, Universitas Dian Nuswantoro
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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ANALISIS PROFITABILITAS, LIKUIDITAS DAN UKURAN PERUSAHAAN TERHADAP NILAI PERUSAHAAN PADA PERUSAHAAN SUBSEKTOR KONSTRUKSI DAN BANGUNAN DI BEI PERIODE 2020–2024 Ayu Isna Fauziah; Linda Ayu Oktoriza; Ariati Anomsari; Almira Santi Samasta
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 10 No 1 (2026): Edisi Januari - April 2026
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v10i1.7248

Abstract

The study aims to examine how profitability, liquidity, and company size affect the value of companies in the construction and building sub-sector listed on the Indonesia Stock Exchange (IDX) for 2020–2024. The role of company value is very important because it reflects investors' perceptions of the company's performance and prospects. An explanatory quantitative approach was used, supplemented by secondary data, particularly annual financial reports. Profitability is measured using ROE, liquidity using CR, company size using the natural logarithm of total assets, and company value using PBV. Panel data regression with EViews is used for data analysis. The results show that profitability has a significant negative effect on company value, liquidity has a significant positive effect, while company size has a significant negative effect. This means that an increase in profit or company size does not necessarily lead to an increase in company value, while good liquidity management actually increases investor confidence. Overall, all three have a significant effect on company value. Therefore, management is advised to pay attention to operational efficiency and liquidity management, as well as to assess company size strategically. Investors are advised to pay attention to liquidity as a crucial benchmark for making investment decisions. This research contributes empirically to the literature on financial management and the construction sector.
PENGARUH PERCEIVED ORGANIZATIONAL SUPPORT, KOMPETENSI, DAN MOTIVASI INTRINSIK TERHADAP KINERJA TENAGA KESEHATAN ASN PUSKESMAS KECAMATAN BRANGSONG, KABUPATEN KENDAL Bilqis Nisrina Ubaydella; Mila Sartika; Ariati Anomsari; Febrianur Fitroh Sukono Putra
Journal of Economic, Bussines and Accounting (COSTING) Vol. 9 No. 3 (2026): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/8t2d8g65

Abstract

Tenaga kesehatan mempunyai peran dalam meningkatkan mutu pelayanan kesehatan primer, namun capaian program pada Puskesmas Kecamatan Brangsong masih belum optimal. Penelitian ini bertujuan untuk mengkaji perceived organizational support, kompetensi, dan motivasi intrinsik terhadap kinerja tenaga kesehatan ASN di Puskesmas di wilayah Kecamatan Brangsong. Penelitian ini menetapkan Puskesmas di wilayah Kecamatan Brangsong sebagai subjek kuantitatif, dengan harapan Puskesmas mampu memanfaatkan sumber daya manusianya secara optimal untuk pencapaian tujuan. Populasi studi terdiri dari 112 tenaga kesehatan ASN. Pengujian meliputi uji validitas konvergen dan diskriminan, evaluasi inner model, serta uji hipotesis. Terdapat hubungan pengaruh positif yang signifikan secara statistik antara kinerja tenaga kesehatan dengan persepsi mereka atas dukungan organisasi, kompetensi, dan motivasi intrinsik. Hasil penelitian ini menggarisbawahi urgensi penguatan dukungan organisasi, peningkatan kompetensi, serta pengembangan motivasi intrinsik untuk meningkatkan kinerja tenaga kesehatan dan kualitas pelayanan kesehatan primer.  
The Influence of Fintech Payment Usage, Financial Literacy, and Lifestyle on the Financial Management Behavior Sabrina Nafishabila; Ariati Anomsari
Golden Ratio of Finance Management Vol. 6 No. 2 (2026): April - September
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grfm.v6i2.2234

Abstract

This research looks at how lifestyle, financial literacy, and fintech payments affect university students` financial management practices. It aims to identify the extent to which digital payment usage, financial knowledge, and consumption patterns influence students’ ability to manage their finances effectively. A quantitative explanatory technique is used in this research. Purposive sampling was applied to gather data collected from Universitas Dian Nuswantoro Faculty of Economics and Business students. Respondents were given a standardized questionnaire employing a 5-point Likert scale. To assess the correlations between the variables, the data were analyzed through Structural Equation Modeling (SEM) with the Partial Least Squares (PLS) method. The findings show that fintech payment, financial literacy, and lifestyle have significant effects on financial management behavior, both partially and simultaneously. Financial literacy shows the strongest influence, while fintech payment and lifestyle also contribute to shaping financial behavior among students. This study presents empirical data on financial behavior, especially with regard to students' use of digital finance. Practically, the findings highlight the importance of strengthening financial literacy and promoting responsible use of digital payment systems to support better financial decision-making.
Faktor-Faktor Penentu Minat Generasi Z dalam Penggunaan Buy Now Paylater pada Mahasiswa Universitas Dian Nuswantoro Semarang Tharisya Alvita Cahyarani; Vicky Oktavia; Ariati Anomsari; Almira Santi Samasta
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 7 No. 3 (2026): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v7i3.11115

Abstract

This study aims to identify the factors influencing the interest of Universitas Dian Nuswantoro students in using Buy Now Pay Later (Paylater) services. The research focuses on three aspects: Perceived Ease of Use, Functional Financial Needs, and Hedonistic Lifestyle. The method employed is descriptive quantitative research with a survey approach. The study involved 160 students who had previously used Paylater services. The collected data were analyzed using SmartPLS 4 software, examining validity, reliability, and structural model tests. The results indicate that Hedonistic Lifestyle positively and significantly affects the intention to use Paylater, followed by Functional Financial Needs, which also have a significant influence. Meanwhile, Perceived Ease of Use does not have a significant effect, as young people, particularly Generation Z, are already very familiar with various digital applications, making operational ease not a primary factor. The study concludes that students’ interest in using Paylater is more influenced by their consumption patterns and financial needs rather than the technical aspects of the system. Based on these findings, several recommendations are offered: to enhance education on the responsible use of Paylater services and to provide clear information about the services so that users can manage their expenses more effectively.
MODEL PENGELOLAAN PASAR TRADISIONAL BERDASARKAN PEMASARAN DIGITAL ROGOWONGSO PATI aditya aditya; Ariati Anomsari; Piji Pakarti; Awanis Linati Haziroh
OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Vol 10 No 1 (2025): OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi
Publisher : Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The development of digital technology and the internet has driven significant changes in consumer behavior, requiring traditional markets to adapt to remain relevant and competitive with modern markets and e-commerce. The purpose of this study was to find a traditional market management model based on digital marketing that is suitable for the Rogowongso Pati traditional market. This study used a quantitative method by distributing questionnaires to 157 traders at Rogowongso Pati Market. The analysis used PLS-SEM through SmartPLS version 3. The results showed that the use of e-commerce and training and digital literacy had a positive and significant effect on the success of market management, while the use of social media had no significant effect. In addition, government support strengthened the relationship between the use of e-commerce and the success of market management, but weakened the relationship between social media use and did not moderate the relationship between training and digital literacy on the success of market management. These findings confirm that the success of traditional markets in the digital era is more determined by the ability of traders to utilize e-commerce technology and digital literacy than simply using social media. This study recommends that the government focus on improving the digital capacity of traders through ongoing training, strategic assistance in the use of social media, and the provision of secure online infrastructure and payment systems.
Pengaruh Brand Ambassador, Brand Image, Brand Awareness dan Harga terhadap Keputusan Pembelian Skincare Wardah Lavenia Pramesti Ribowo; Yohan Wismantoro; Ida Farida; Ariati Anomsari
Jurnal Economic Resource Vol. 9 No. 2 (2026): April - September
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i2.2521

Abstract

Upaya penelitian ini bertujuan untuk mengkaji dampak brand ambasador, brand image, brand awareness, dan harga terhadap keputusan pembelian yang berkaitan dengan produk Skincare Wardah dalam batas-batas Kota Semarang. Investigasi menggunakan pendekatan metodologis kuantitatif dengan penentuan sampel yang dilakukan melalui formula Rambut, yang berpuncak pada populasi sampel 100 responden. Teknik pengambilan sampel yang diadopsi adalah metode pengambilan sampel non-probabilitas. Pengumpulan data difasilitasi melalui kuesioner dan kemudian dianalisis menggunakan aplikasi SPSS untuk mengevaluasi keterkaitan antara variabel. Temuan tersebut menjelaskan bahwa kuintet variabel duta merek, citra merek, kesadaran merek, dan harga menunjukkan validitas dan keandalan sebagai konstruksi pengukuran. Selain itu, analisis parsional dan simultan mengungkapkan bahwa variabel duta merek, citra merek, kesadaran merek, dan harga memberikan pengaruh positif dan signifikan secara statistik pada keputusan pembelian.
DAMPAK FINANCIAL TECHNOLOGY, LITERASI KEUANGAN DAN FEAR OF MISSING OUT (FOMO) TERHADAP MINAT INVESTASI: PERAN KEMUDAHAN PENGGUNAAN SEBAGAI VARIABEL MODERASI M Ainun Naim; Fakhmi Zakaria; Ariati Anomsari; Diana Puspitasari
Jurnal Maneksi Vol. 15 No. 3 (2026): Jurnal Maneksi (Management Ekonomi Dan Akuntansi)
Publisher : Politeknik Negeri Ambon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31959/jm.v15i3.4042

Abstract

Introduction: The rapid development of digital transformation in the financial sector, known as financial technology, has provided broader access to financial services. Generation Z, as a generation that has grown up with digital technology, is highly susceptible to trends and psychological phenomena such as Fear of Missing Out (FOMO). In Semarang City, this trend is accompanied by an increase in the number of first-time investors; however, many novice investors still make investment decisions without adequate understanding due to limited financial literacy. Therefore, understanding the psychological and behavioral factors that influence investment interest among Generation Z, as well as the role of ease of use in these relationships, is essential.Methods: This study employed a quantitative approach with an explanatory research design. Data were collected through a survey of 120 Generation Z respondents residing in Semarang City who were interested in investing. Data analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) with the assistance of SmartPLS software to test the hypotheses and evaluate the validity and reliability of the research model, including the role of ease of use as a moderating variable.Results: The results show that financial technology, financial literacy, and FOMO have a positive and significant influence on investment interest among Generation Z in Semarang City. Financial technology facilitates access to and improves the efficiency of investment activities, financial literacy supports wiser investment decision-making, while FOMO encourages investment interest due to the desire to keep up with investment trends. Furthermore, ease of use positively moderates the effects of financial technology, financial literacy, and FOMO on investment interest. These findings highlight the importance of accessible digital platforms and financial knowledge in increasing investment interest among Generation Z.Keywords: Financial Technology; Financial Literacy; Fear of Missing Out; Ease of Use; Investment Interest.
Foreign Direct Investment in Asean: The Moderating Role of Regulatory Quality on Macroeconomic Factors and Political Stability April Kurniawan; Herry Subagyo; Ariati Anomsari
Ilomata International Journal of Management Vol. 7 No. 1 (2026): January 2026
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v7i1.1973

Abstract

This study examines the determinants of Foreign Direct Investment (FDI) inflows in developing ASEAN countries, focusing on interest rates, exchange rates, inflation, and political stability, with regulatory quality as a moderating variable. Employing a quantitative, causal-comparative design, the study utilizes panel data from eight ASEAN countries (Malaysia, Thailand, Vietnam, Myanmar, Indonesia, Laos, the Philippines, and Cambodia) spanning the period from 2003 to 2023, sourced from the World Bank and the Worldwide Governance Indicators. Chow and Hausman tests indicate that the Fixed Effects Model provides the best fit for the data. The results indicate that interest rates have a negative and significant impact on FDI inflows, suggesting that higher borrowing costs deter foreign investors. Exchange rates exert a positive and significant influence, suggesting that currency depreciation enhances investment attractiveness. Inflation is found to be insignificant, indicating that investors can tolerate moderate inflation. Political stability shows a positive and significant effect, underscoring its crucial role in reducing investment risk and enhancing investor confidence. Furthermore, regulatory quality significantly moderates the effects of interest rates, exchange rates, and political stability on FDI. Strong regulatory frameworks can cushion the impact of adverse macroeconomic conditions and strengthen investment security. These findings extend institutional theory and emphasize the importance of macroeconomic, political, and regulatory stability in attracting FDI.
Peran Brand Image Dan Brand Attitude Dalam Memediasi Ewom Terhadap Purchase Intention Pada Produk Skintific Di Tiktok Shop Faroq Muchtar; Piji Pakarti; Ariati Anomsari; Awanis Linati Haziroh
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 5 No. 6: September 2026
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v5i6.18691

Abstract

Penelitian ini bertujuan untuk menguji bagaimana EWOM  memengaruhi konsumen Indonesia yang menggunakan TikTok Shop, baik melalui jalur langsung maupun melalui peran mediasi Brand Image dan sikap Brand Attitude. Ekspansi pesat pasar perawatan kulit domestik, seiring dengan meningkatnya peran EWOM  dalam memengaruhi keputusan konsumen, menjadi latar belakang penelitian ini. Niat beli sangat dipengaruhi oleh proses konstruksi persepsi dalam konteks perilaku konsumen. Analisis data dilakukan dengan menggunakan teknik pemodelan jalur PLS melalui SmartPLS versi 4.0. Pengambilan sampel bertujuan guna menguji secara empiris hubungan yang dihipotesiskan, mengidentifikasi 153  responden yang memenuhi persyaratan sebagai pengguna TikTok dengan pembelian produk Skintific sebelumnya. Penelitian ini menemukan bahwa EWOM  berpengaruh positif dan signifikan terhadap Purchase Intention, Brand image, dan Brand Attitude. Brand image juga berpengaruh positif terhadap Purchase Intention serta berhasil memediasi pengaruh EWOM terhadap Purchase Intention secara signifikan. Sebaliknya Brand Attitude tidak berpengaruh signifikan terhadap Purchase Intention maupun sebagai mediator. penelitian ini menunjukkan bahwa Brand Image menjadi faktor dominan dibandingkan Brand Attitude dalam meningkatkan niat beli konsumen produk skincare di TikTok Shop. Penelitian ini memberikan implikasi bahwa perusahaan perlu memaksimalkan strategi EWOM  dan membangun Brand image untuk meningkatkan Purchase Intention di industri perawatan kulit.
Pengaruh Content Marketing dan E-WOM terhadap Keputusan Pembelian Fashion Poliester di TikTok melalui Fear of Missing Out Alif Nur Fadillah; Roymon Panjaitan; Ariati Anomsari; Awanis Linati Haziroh
Jurnal Multidisiplin Indonesia Vol. 4 No. 3 (2026): September: Jurnal Multidisiplin Indonesia
Publisher : PT. ALHAFI BERKAH INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62007/joumi.v4i3.891

Abstract

The rapid growth of TikTok Shop as a social commerce platform has transformed consumer behavior in purchasing polyester-based fashion products, where purchasing decisions are no longer influenced solely by product characteristics but also by digital marketing strategies and consumers' psychological factors. This study aims to examine the effects of Content Marketing and Electronic Word of Mouth (E-WOM) on Purchase Decisions, both directly and indirectly through Fear of Missing Out (FoMO) as a mediating variable among consumers of polyester-based fashion products on TikTok Shop. This study employed a quantitative approach using a purposive sampling technique involving 120 respondents who were active TikTok users and had previously purchased polyester-based fashion products. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0. The results indicate that Content Marketing and E-WOM have a positive and significant effect on both Purchase Decisions and FoMO. Furthermore, FoMO has a positive and significant effect on Purchase Decisions and significantly mediates the relationship between Content Marketing and E-WOM and Purchase Decisions. These findings imply that fashion businesses on TikTok Shop should optimize the quality of their content marketing and foster credible E-WOM to enhance consumers' Fear of Missing Out, thereby encouraging purchase decisions for polyester-based fashion products.
Co-Authors Adelia Nirmala Cahya aditya aditya Agus Prayitno Alif Nur Fadillah Almira Santi Samasta Amalia Nur Chasanah Amron Amron April Kurniawan Aulia Nurul Hidayah Awanis Linati Haziroh Ayu Isna Fauziah Bilqis Nisrina Ubaydella Dandy Aprilya Diana Aqmala Diana Puspitasari Dwi Eko Waluyo Fakhmi Zakaria Faroq Muchtar Febrianur Ibnu Fitroh Sukono Putra Fina Putri Handayani Herry Subagyo Ida Farida Klarisa Widiana Pratiwi Lavenia Pramesti Ribowo M Ainun Naim Mahmud Mahmud Mami Stya Widyaningrum Mila Sartika Nadiya Fikriyatuz Zakiyah Nadya Febrianti Prayogi Nayla Salsabila Putri Arshinta Oktoriza, Linda Ayu Piji Pakarti Roymon Panjaitan Rudi Kurniawan Sabrina Nafishabila Sisca Dian Rahmawati Suhita Whini Setyahuni Tharisya Alvita Cahyarani Tito Aditya Perdana Tubagus Achmad Darodjat Vicky Oktavia Vincent Didiek Wiet Aryanto Vivi Gusfiani Yohan Wismantoro