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Systematic Literature Review (SLR) Strategi Pemasaran Perbankan Syariah Di Indonesia Hanifa Al Izati; Whilma Lindary; Naufal Afif Putra; Nur Ihsan; Anzu Elvia Zahara
E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Vol 16 No 2 (2023): JURNAL ILMIAH EKONOMI DAN BISNIS
Publisher : STEKOM PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/e-bisnis.v16i2.1195

Abstract

This study aims to conduct a literature review of the results of research on the marketing strategy of Islamic banking in Indonesia. The method used in this study is a Systematic Literature Review (SLR) with a qualitative-descriptive approach, to published journal articles from 2020-2023 obtained from the Google Scholar database on Islamic banking marketing strategies. The results of the discussion of the Systematic Literature Review show that marketing strategy has a very important role in the increasingly fierce competition in Islamic banking by implementing various strategies that can be used for the development of Islamic banking products in Indonesia.
Systematic Literature Review (SLR) Implementasi Akad Mudharabah dalam Perekonomian di Indonesia Dwi Lestari; Elvi Khairani Sofyan; Rambe Roisuddin Ery; Sulhi; Anzu Elvia Zahara
E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Vol 16 No 2 (2023): JURNAL ILMIAH EKONOMI DAN BISNIS
Publisher : STEKOM PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/e-bisnis.v16i2.1196

Abstract

This study aims to conduct a literature review of the results of research on the Implementation of Mudharabah Agreements in the Economy in Indonesia. This study uses a Systematic Literature Review (SLR) with a qualitative approach. The results of this study indicate that based on the results of the Systematic Literature Review, it shows that the mudharabah contract is one of the pillars of the sharia economy that represents Islamic principles to realize social justice through a profit-sharing system. As well as the implementation of the mudharabah contract in the Indonesian economy is in accordance with maqasyid sharia which is able to encourage the welfare of the people. This research method uses the Systematic Literature Review (SLR) method using a qualitative descriptive approach.
Systematic Literature Review (SLR): Kontribusi Perbankan Syariah Dalam Pembangunan Ekonomi Nasional M. Ali; Devi Rahmawati; Bella Hermanika Putri; Muhammad Avisena Mosani; Anzu Elvia Zahara
E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Vol 16 No 2 (2023): JURNAL ILMIAH EKONOMI DAN BISNIS
Publisher : STEKOM PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/e-bisnis.v16i2.1200

Abstract

This paper aims to provide an explanation of the contribution of Islamic banking in the framework of national economic development, considering that the Islamic industry has developed rapidly in the last few decades. The method used is a systematic literature review (SLR) by documenting several articles that have similar research. The findings show that economic development aims to improve the welfare of its people. The success of a country's development can be seen from a high and sustainable level of economic growth. This growth can be seen through the increase in the production of industrial goods, the number of schools, the increase in infrastructure, and the increase in the service sector. Economic development will have an impact on changes in the economic structure towards a better stage, so that socio-economic aspects in society can be seen in the form of reduced poverty, unemployment, and increased people's purchasing power. Unstable economic growth has resulted in Indonesia still being in the middle income zone, therefore the participation of all elements of the government, society and the banking sector is no exception. Banking has an important role in advancing the national economy, besides functioning as a collector and distributor of public funds, banking also aims to support the implementation of national development in the framework of increasing equity and economic stability towards increasing the welfare of the community at large. Especially in the Islamic economy, Islamic banking seeks to accelerate economic growth by carrying out financial, commercial and investment activities in accordance with Islamic teachings. Islamic banks are not only banks that eliminate the interest system in their operations but also carry out social welfare oriented roles. The Islamic banking industry has a strategic role in the development of the people's economy, contributing to transforming the economy into productive, value-added and inclusive economic activities.
Pengaruh Perilaku Kewirausahaan Dan Modal Usaha Terhadap Keberhasilan Usaha Di Kecamatan Telanaipura Kota Jambi Nisa Gistia Ningsih; Anzu Elvia Zahara; Puteri Anggi Lubis
E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Vol 16 No 2 (2023): JURNAL ILMIAH EKONOMI DAN BISNIS
Publisher : STEKOM PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/e-bisnis.v16i2.1357

Abstract

Entrepreneurial behavior and capital are interrelated and complementary in the context of business success. Entrepreneurship brings ideas and vision, while capital provides the financial impetus to turn those ideas into reality. The success of a business is determined by how these two elements integrate and are effectively managed by entrepreneurs. Therefore, a good understanding of entrepreneurship and the importance of capital will assist entrepreneurs in facing challenges and building sustainable and successful businesses. This research aims to determine the influence of entrepreneurial behavior and capital on business success in Telanaipura District, Jambi City. The method used in this study is quantitative research with data analysis using the coefficient of determination test. The sample in this study consisted of 30 respondents who are coffee shop/cafeteria owners in Telanaipura District, Jambi City. The results of the study indicate that entrepreneurial behavior has a positive and significant partial influence on business success, while capital does not have a positive and significant influence on business success. Simultaneously, the results show that entrepreneurial behavior and capital together have a significant influence on business success in Telanaipura District, Jambi City. The coefficient of determination calculations shows that the entrepreneurial behavior variable accounts for 37.5% of the variance, while the remaining 62.5% is influenced by other variables outside the scope of this study.
PENGARUH PROGRAM PINJAMAN MODAL TERHADAP NASABAH PERMODALAN NASIONAL MADANI MEKAAR SYARIAH DI DESA SUNGAI RUAN ULU KECAMATAN MARO SEBO ULU Anzu Elvia Zahara; Jevi Saputra; Oni Novela
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 7 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i7.2104

Abstract

This research is motivated by the existence of a capital loan program provided by PNM Mekaar Syariah to underprivileged women who are ultra-micro entrepreneurs based on a fatwa and/or statement of sharia conformity from the National Sharia Council of the Indonesian Ulema Council. This research aims to determine whether or not there is an influence of the capital loan program on PNM Mekaar Syariah customers in Sungai Ruan Ulu Village, Maro Sebo Ulu District, Batanghari Regency. The number of samples in this study was 80 people and used a simple random sampling technique, namely a sampling method by selecting directly from the population and the opportunity for each member of the population to become a sample was very large. Simple regression analysis is used as a data analysis technique. The results of this research show that the capital loan program has an effect on PNM Mekaar Syariah customers in Sungai Ruan Ulu Village, Maro Sebo Ulu District, Batanghari Regency. Based on data analysis in this research, these variables are valid and reliable. When testing classical assumptions with a normal distribution, heteroscedasticity and multicollinearity do not occur
Analisis Peran Digitalisasi Marketing Sertifikasi Halal Dan Product Knowledge Bagi Kemajuan Ekonomi Kreatif Rohama Ubainahum; Anzu Elvia Zahara; G.W.I Awal Habibah
Kompak :Jurnal Ilmiah Komputerisasi Akuntansi Vol. 17 No. 2 (2024): Jurnal Ilmiah Komputer Akuntansi (KOMPAK)
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/kompak.v17i2.2009

Abstract

The purpose of this research is to find out the role of marketing digitalization, halal certification and product knowledge. The results of this study show that, first, the role of marketing digitalization facilitates the business of the creative culinary industry in the city of Jambi, including (1) finding consumers, (2) flexible media in promotion, (3) the choice of digital marketing platforms as needed so that they can divert the budget to programs more effectively and, (4) To increase the sales volume, it can carry out management periodically. Second, the role of halal certification is; (1) ensuring that the products that have been produced are avoided from harmful substances and, (2) a form of increasing halal awareness. The third role of product knowledge for creative culinary industry businesses in Jambi City as an understanding of needs is; (1) maintaining human welfare protecting the wealth spent towards the path of goodness, (2) The role of product knowledge as an understanding of the existence of a reciprocal relationship between entrepreneurs and consumers towards products.
Pengaruh Perkembangan Bank Syariah sebelum dan Saat Covid-19 Hanifah Anisya Yualita; Anzu Elvia Zahara; Nurfitri Martaliah
Jurnal Ekonomi Islam Vol 2 No 2 (2023): August 2023
Publisher : Scimadly Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55657/iefj.v2i2.90

Abstract

This study aims to determine the difference between the Non-Performing Financing (NPF) ratio and the Ratio of Operating Income to Operating Expenses (BOPO) in Islamic Banks before and during Covid-19. The type of research used in this study is a descriptive type of research with a quantitative approach, the object of this study is Non-Perfoming Financing (NPF) as a variable (X1) and Operating Expenses Operating Income (BOPO) as a variable (X2). The time of this study was conducted from September 2, 2022 to September 14, 2022. The data source used in this study is secondary data sourced from the Financial Services Authority website through the OJK website. The population of this study is all shari'a banks registered with the Financial Services Authority (OJK). The sampling method used in this study was purposive sampling. The results of this study are that there is no difference in financing performance at shari'a banks before and during Covid-19. Based on a significance value of 0.562 with a profitability of 0.000 > 0.05, so that the NPF value before Covid-19 and during Covid-19 did not experience a significant difference. Based on the significance value of 0.577 with a profitability of 0.000 > 0.05, so that the result is no difference in the ratio of operating expenses to operating income (BOPO) in sharia banks before Covid-19 and during Covid-19 did not experience a significant difference.
SURVEY LITERASI DAN INKLUSI KEUANGAN USAHA MIKRO KECIL DAN MENEGAH (UMKM) DI KOTA JAMBI Simah Anjali; Addiarrahman; Anzu Elvia Zahara
EKSYA : Jurnal Ekonomi Syariah Vol 4 No 2 (2023): JURNAL EKSYA: JURNAL EKONOMI SYARIAH
Publisher : Program Studi Ekonomi Syariah Sekolah Tinggi Agama Islam Negeri Mandailing Natal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56874/eksya.v4i2.1487

Abstract

The purpose of this study was to determine literacy and financial inclusion of Micro, Small and Medium Enterprises (MSMEs) in Jambi City. The method in this study uses a descriptive method with a survey approach. Methods of data collection using observation, surveys, and documentation. The sampling method in this study was to use purposive sampling. Data analysis techniques using analysis according to Miles and Huberman, namely data collection, data reduction, data presentation, drawing conclusions. The results of the study concluded that: (1) there are still many MSMEs that do not have financial literacy; and (2) there are still many MSMEs that do not use financial products. Researchers suggest that: (1) For further research it is advisable to carry out quantitative analysis and use statistical analysis tools; and (2) For further research to increase the number of samples even more so that research can achieve more accurate results. Keywords: Financial Literacy, Financial Inclusion, Micro, Small and Medium Enterprises (MSMEs)
ANALISIS PERILAKU KONSUMEN DALAM PENGAMBILAN KEPUTUSAN PEMBELIAN PADA USAHA MANDIRI FURNICHIA FURNITURE DI KECAMATAN SUNGAI GELAM MENURUT PERSPEKTIF ISLAM Suci Ramadani Harahap; Anzu Elvia Zahara; Nurfitri Martaliah
Jurnal Kajian dan Penalaran Ilmu Manajemen Vol. 1 No. 4 (2023): Oktober : Jurnal Kajian dan Penalaran Ilmu Manajemen
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jkpim.v1i4.239

Abstract

Furniture is a term that refers to objects that are used to support human activities in the room, such as sitting, lying down, eating, working, or storing goods. Furniture is an important part of the interior design of a room, because apart from its practical function, furniture also provides aesthetics and an atmosphere that is in accordance with the style and purpose of the room. The researcher uses qualitative research methods. Qualitative research methods are research approaches that focus on deep understanding of social phenomena or human life. This method collects and analyzes descriptive data, such as interviews, observations, or document analysis to explore meanings, patterns, and interpretations of the information collected on consumer behavior in different Furnichia Furniture independent businesses. Monthly income data obtained from research, it is known that some respondents in this study have their own way of determining the payment method used to buy furniture products. Some respondents who consume according to their financial capabilities will choose the cash payment method. And there are also those who do consumption, choosing the payment method in installments. Part of the consumption behavior of consumers in the independent business of Furnichia Furniture has not fully implemented the consumption guidelines taught in Islam. Consumption activities that are carried out sometimes just want to fulfill their desires without seeing the benefits. Buying Furniture products because they are influenced by friends or the environment so they don't think about whether the purchase is in accordance with their financial capabilities or not.
Analisis Sukuk Pada Keuangan Syariah di Indonesia : Systematic Literature Review Nurul Ma’rifah Engget; Nisya Adella Jaya; Alim Erdiansah; Asrial; Anzu Elvia Zahara
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 4 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i4.1092

Abstract

The capital market is one of the means used for investment but there are many capital market instruments that contain elements that are not halal (haram) according to Islamic law. This study aims to see Indonesia's position in the Islamic financial market through the role of sukuk. Because considering that Indonesia is a Muslim-majority country and investment in the capital market is the government's effort to encourage and strengthen Indonesia's position on the national and global Islamic financial markets. This research uses a Systematic Literature Review (SLR) approach to journal publications from 2012 to 2022. The results show that research on Islamic finance in Indonesia focuses on 3 topics and trends, namely SBSN, Green Sukuk and Sukuk from an Islamic perspective. And the most frequently used method is the library research method by 50%, the qualitative method by 40% and the Analytic Network Process Problem-Solution Method by 10%.