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All Journal International Journal of Economics and Management Research Jurnal Ekonomi dan Industri
Arief Syah Safrianto
Universitas Krisnadwipayana
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Customer Satisfaction And Product Quality As Intervening Variables Arief Syah Safrianto
International Journal of Economics and Management Research Vol. 2 No. 3 (2023): December : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v2i3.142

Abstract

The purpose of this study project is to clarify two things: (1) how product quality affects customer happiness among Xiboba beverage product customers in Jakarta; and (2) how price affects customer satisfaction among Xiboba beverage product consumers in Jakarta. (3) How product quality affects product consumers' loyalty to a product. Drinks Xiboba in Jakarta (4) Price's Impact on Customer Loyalty Among Jakartan Xiboba Drink Product Users Customers in Jakarta who purchased Xiboba Drink Products. This study employs a quantitative methodology and an associative type. The participants in this study are those who buy Xiboba drinks in the Jakarta region. In the meantime, the sample consists of 92 respondents who are over the age of 18 and reside in Jakarta and purchase and consume Xiboba beverage products on a regular basis. Path analysis techniques are employed for data analysis. The results of the analysis of this research activity showed that Price (X2) and Product Quality (X1) both had positive and significant effects on Customer Satisfaction (Z), Customer Loyalty (Y) and Product Quality (X1) had a positive and significant effect on Customer Loyalty (Z).
PENGARUH PROMOSI DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN DI ALFAMART JATIMAKMUR PONDOK GEDE BEKASI Margareta Jun; Arief Syah Safrianto
Jurnal Ekonomi dan Industri Vol 26 No 1 (2025): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v26i1.191

Abstract

The purpose of this study is to analyze the influence of promotion and location on purchasing decisions at Alfamart Jatimakmur Pondok Gede Bekasi. This study uses a quantitative approach. The population in this study were customers of Alfamart Jatimakmur Pondok Gede Bekasi. The analysis method uses multiple and simple linear regression. The results of the study show that both simple and joint promotion and location have a positive and significant influence on purchasing decisions at Alfamart Jatimakmur Pondok Gede Bekasi.
PENGARUH KEPERCAYAAN DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PELANGGAN DI MARKETPLACE SHOPEE Achmad Jalil; Arief Syah Safrianto
Jurnal Ekonomi dan Industri Vol 24 No 2 (2023): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v24i2.484

Abstract

This study aims to analyze the effect of customer trust and product quality on purchasing decisions on the Shopee marketplace. This research uses a causality approach between customer trust and product quality on purchasing decisions on the Shopee marketplace. The object of this research was conducted at Krisnadwipayana University students, the research location is located at Jalan. UNKRIS Jatiwaringin, Pondok Gede. This study used a sample of 100 students at the Student Organization of the Faculty of Economics, Krisnadwipayana University. The results of the study show that customer trust and product quality can have a positive and significant influence on purchasing decisions on the Shopee marketplace.
PENGARUH KEAHLIAN DAN PROSES PRODUKSI TERHADAP KUALITAS PRODUK CV. ORIBEAN COFFEE Dani Saputra; Arief Syah Safrianto
Jurnal Ekonomi dan Industri Vol 24 No 3 (2023): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v24i3.500

Abstract

This study aims to determine the effect of Skills and Production Processes on Product Quality at CV. Oribean Coffee. This research is included in the category of causal associative research using a quantitative approach. The research was carried out by distributing questionnaires to respondents who were all CV. Oribean Coffee. The sampling technique used in this research was saturated sampling. The research method uses simultaneously and partially linear regression analysis. Based on the results of the study it can be concluded that skill and production process simultaneously and partially have a positive and significant effect on product quality.
PENGARUH KUALITAS LAYANAN DAN KUALITAS PRODUK TERHADAP KEPUASAN PELANGGAN CV. PONDOK LEBAH WILAYAH JABODETABEK Eko Saputro; Arief Syah Safrianto
Jurnal Ekonomi dan Industri Vol 23 No 2 (2022): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v23i2.526

Abstract

The analyze the effect of service quality and product quality on consumer satisfaction CV. Pondok Lebah Wilayah Jabodetabek. This research is included in the category of causal associative research using a quantitative approach. The research population is all consumers of CV. Pondok Lebah Wilayah Jabodetabek. The sampling technique used was purposive sampling. The research method using simultaneous and partially linear regression analysis. The results of the study show that both service quality and product quality have a positive and significant effect on consumer satisfaction of CV. Pondok Lebah Wilayah Jabodetabek.
PENGARUH KUALITAS LAYANAN DAN HARGA TERHADAP KEPUASAN PELANGGAN COFFEE SHOP SAN9A GALAXY Kurnia Gandhy; Arief Syah Safrianto
Jurnal Ekonomi dan Industri Vol 21 No 3 (2020): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v21i3.575

Abstract

This study aims to determine the effect of service quality and price on customer satisfaction at the San9a Galaxy coffee shop. The research method used for data collection is through primary data by distributing questionnaires. The results showed that together it is known that the variables of service quality and price have a positive and significant effect on consumer satisfaction of the San9a Galaxy coffee shop. Based on the partial test, both service quality and price variables have a positive and significant effect on consumer satisfaction of the San9a Galaxy coffee shop consumers.
PENGARUH KETERAMPILAN WIRAUSAHA DAN PENGALAMAN USAHA TERHADAP KEBERHASILAN KEWIRAUSAHAAN Keke Arnesia Iskandar; Arief Syah Safrianto
Jurnal Ekonomi dan Industri Vol 21 No 1 (2020): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v21i1.602

Abstract

The purpose of this study was to determine the effect of entrepreneurial skills and business experience on entrepreneurial success (Case study of the food and beverage sector in Bojong Rawalumbu village). The number of population used was 158 taken from the food and beverage sector entrepreneurs in the Bojong Rawalumbu village and the number of samples used in this study was 97 respondents. This research is a quantitative study, using multiple linear regression analysis. The results of this study were obtained simultaneously showing a positive and significant effect of entrepreneurial skills on entrepreneurial success and simultaneously business experience had a positive and significant effect on entrepreneurial success. Partially, there is a positive and significant influence of entrepreneurial skills and business experience on entrepreneurial success. And there are suggestions given, namely in the Bojong Rawalumbu village so that entrepreneurs in the food and beverage sector are more concerned with holding routine skills development training programs in order to gain more business experience, to achieve entrepreneurial success.
PENGARUH KEMUDAHAN DAN KEAMANAN TERHADAP KEPUASAN PENGGUNA SHOPEE PAY LATER DI KOTA BEKASI Efrialdi Sulaeman; Arief Syah Safrianto
Jurnal Ekonomi dan Industri Vol 26 No 2 (2025): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v26i2.621

Abstract

The porpose to analyze the influence of convenience and Security on Shopee Pay Later user satisfaction in Bekasi. This research is included in the category of causal associative research using a quantitative approach. The population in this study were Shopee Pay Later users in Bekasi. The sampling technique used incidental sampling technique. The analytical method uses simultaneous and partially linear regression analysis. The results of the research show that in simultaneous and partially ways convenience and security have a positive and significant effect on on Shopee Pay Later user satisfaction in Bekasi
Co-Authors Achmad Jalil Dani Saputra Efrialdi Sulaeman Eko Saputro Keke Arnesia Iskandar Kurnia Gandhy Margareta Jun