Claim Missing Document
Check
Articles

Found 7 Documents
Search

Analisis Pengaruh Harga: Studi Kasus Terhadap Keputusan Pembeli Makanan Tradisional Palembang Di Pasar 26 Sherly Malini; Abdul Rahman
JURNAL MANAJEMEN DAN BISNIS EKONOMI Vol. 2 No. 2 (2024): April : JURNAL MANAJEMEN DAN BISNIS EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jmbe-itb.v2i2.1473

Abstract

The city of Pempek as the capital city of South Sumatra Province is well-known as the word "empek-empek" which has the potential to develop food tourism, considering that some of the typical folk foods of this area are of interest to local residents and migrants, including tourists. For consumers, prices are all forms of monetary costs sacrificed by consumers to obtain, own, utilize a number of combinations of goods and services from a product. Many consumers use prices as an influence on purchasing decisions  
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN PADA SEOUL KOREAN RESTAURANT DI PALEMBANG Agung Indriansyah; Sherly Malini
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 1 No. 4 (2022): November : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1046.121 KB) | DOI: 10.55606/jekombis.v1i4.540

Abstract

This study is entitled "The Effect of Service Quality on Customer Satisfaction at Seoul Korean Restaurant in Palembang". This study aims to determine the effect of service quality on customer satisfaction at the Seoul Korean Restaurant in Palembang. The problem of this research is whether service quality has a positive effect on customer satisfaction at the Seoul Korean Restaurant in Palembang. The type of research used is descriptive of the survey method. The research sample was 60 customers, and the data collected were primary and secondary. The analysis model uses simple linear regression, correlation, coefficient of determination, and hypothesis testing using a student t-test. The results showed a positive and significant effect of service quality on customer satisfaction at the Seoul Korean Restaurant in Palembang. This shows that quality service plays an important role in shaping customer satisfaction, but it is also closely related to creating profits for the company. The higher the quality of service provided by the company, the higher the satisfaction felt by the customer.
Pelatihan Kewirausahaan Sebagai Peluang Bisnis Kepada Staff Bengkel Ac Palembang Agung Indriansyah; Sherly Malini
Jurnal Pengabdian Masyarakat Sains dan Teknologi Vol. 1 No. 4 (2022): Desember : Jurnal Pengabdian Masyarakat Sains dan Teknologi
Publisher : Fakultas Teknik Universitas Cenderawasih

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (188.556 KB) | DOI: 10.58169/jpmsaintek.v1i4.51

Abstract

Tujuan dari kegiatan pengabdian masyarakat ini adalah untuk memberikan pelatihan kewirausahaan sebagai peluang usaha bagi pegawai Bengkel AC Palembang. Metode pengabdian kepada masyarakat ini menggunakan metode diskusi dan metode simulasi. Dalam kegiatan pengabdian masyarakat ini sasaran utamanya adalah Generasi Muda atau generasi milenial yang berdomisili di Kecamatan Sukarami Kota Palembang. Jumlah peserta dalam kegiatan ini adalah 10 orang peserta yang bekerja di perusahaan tersebut. Kegiatan pengabdian kepada masyarakat ini dilaksanakan melalui Pertemuan secara ofline. Dalam kegiatan ini dibahas tentang jenis-jenis wirausaha dan bisnis yang dapat dilakukan karyawan di masa mendatang, misalnya toko online reseller / dropshipper, bisnis kuliner, bimbingan belajar online serta kebutuhan dasar bisnis. Kunci utama menjalankan bisnis di masa pandemi adalah mau mencoba peluang bisnis, tetap tenang, terus mencoba, berinovasi, ide kreatif, selalu mencoba, pantang menyerah dan lawan rasa takut. Kegiatan ini sekaligus untuk menumbuhkan jiwa wirausaha, mencari peluang dan ide bisnis bagi generasi milenial dan masyarakat khususnya di masa pandemi, serta mengetahui tantangan dan hambatan dalam berwirausaha dan berbisnis.
Pulau Kemaro : Simbol Toleransi Antaragama di Sumatera Selatan Fitria Marisya; Dwi Hanadya; Nyayu Ully Auliana; Sherly Malini; M. Bambang Purwanto
Cakrawala: Jurnal Pengabdian Masyarakat Global Vol. 3 No. 3 (2024): Cakrawala: Jurnal Pengabdian Masyarakat Global
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/cakrawala.v3i3.3058

Abstract

This Community Service (PKM) activity aims to promote and strengthen the values of interreligious tolerance in South Sumatra through the introduction and preservation of Kemaro Island as a symbol of tolerance. Kemaro Island is a small island in the Musi River, Palembang, which is known for the legend of love between a Chinese prince and a princess of Palembang as well as the existence of Buddhist temples that are side by side with the traditions of the local community. Through a series of activities such as workshops, seminars, cultural exhibitions, and educational tours, the program engages various elements of society, including youth, religious leaders, and academics, to understand the history and cultural values of Kemaro Island. This activity also includes training for local tour guides to be able to convey accurate and interesting information about Kemaro Island to visitors. In addition, this program seeks to increase public awareness of the importance of maintaining and preserving cultural sites as valuable heritage. It is hoped that through this activity, the community can better appreciate cultural and religious diversity and foster a spirit of tolerance and harmony in daily life. The results of this PKM activity will be documented in the form of scientific reports and publications, and are expected to be a model for other regions in developing and promoting the values of tolerance through local cultural heritage.
Entrepreneurship Improvement Training in Palembang City Muhammad Iqbal; Sherly Malini; Agung Indariansyah
Cakrawala: Jurnal Pengabdian Masyarakat Global Vol. 2 No. 4 (2023): Cakrawala: Jurnal Pengabdian Masyarakat Global
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/cakrawala.v2i4.1759

Abstract

This community service aims to provide skills and knowledge to women entrepreneurs who work on batik fabrics in weaving centers in the city of Palembang. service This approach uses interviews, observation, field studies and field practice. The results of this service are related to non- formal education-based women's empowerment, there are several processes ranging from awareness raising to increasing women's interest in being involved in empowerment, the awareness process is carried out by identifying needs that are used as the basis decision making, the next program is to encourage and invite women to participate in the program by outreach to the wider community, the process of transforming knowledge and skills is carried out by training in an effort to provide knowledge and skills for women that are adapted to the conditions of women and carried out by the method of withdrawing batik materials that are the goal is an effort to increase women's independence in the development of batik as well as efforts to improve the quality of batik production that is able to compete in the national market and international.
Pelatihan Dasar Analisis Data Menggunakan Google Colab dan Python Untuk Siswa SMA di Wilayah Saboking-king Palembang Sinta Bella Agustina; Sherly Malini; Ilsa Palingga Ninditama; Yike Diana Putri
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 2 No. 2 (2025): Mei : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v2i2.1397

Abstract

This training program is designed to strengthen digital literacy and basic skills in data analysis for high school students in the Saboking-king area, Palembang, by introducing the Python programming language and the use of Google Colab as a cloud-based programming platform. The approach applied is project-based learning and hands-on experience, which includes planning, implementation, and evaluation stages. Based on the implementation results, the majority of participants showed a good understanding of Python basics and successfully completed the mini-project assignments. The final evaluation revealed an increase in students' motivation and interest to explore programming further. The success of this program confirms that the learning methods and media used are able to support students' understanding of the basic concepts of data analysis. Similar activities are recommended to be implemented in other areas that have limited access to technology.
Pengaruh Gaya Kepemimpinan dan Budaya Organisasi Terhadap Kinerja Karyawan pada PT. Indotex Jaya Sentosa Prabumulih Sherly Malini; Tiara Suri Handayani
Jurnal Publikasi Ilmu Manajemen Vol. 1 No. 3 (2022): September: Jurnal Publikasi Ilmu Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1270.588 KB) | DOI: 10.55606/jupiman.v1i3.861

Abstract

Tujuan penelitian ini adalah untuk mengetahui pengaruh Gaya Kepemimpinan dan Budaya Organisasi terhadap Kinerja Karyawan di PT. Indotex Jaya Sentosa Prabumulih. Metode yang digunakan dalam penelitian ini adalah metode kuantitatif. Populasi dalam penelitian ini berjumlah 100 karyawan sedangkan sampelnya berjumlah 60 responden dengan menggunakan rumus Slovin. Data yang dikumpulkan dengan metode kuisioner, yang selanjutnya dianalisis menggunakan analisis regresi berganda menggunakan SPSS versi 25. Hasil penelitian menunjukkan bahwa secara parsial variabel Gaya Kepemimpinan terdapat pengaruh positif tapi tidak signifikan terhadap kinerja karyawan, sedangkan variabel Budaya Organisasi berpengaruh positif dan signifikan terhadap Kinerja Karyawan. Secara simultan, variabel Gaya Kepemimpinan dan Budaya Organisasi berpengaruh positif dan signifikan terhadap Kinerja Karyawan PT. Indotex Jaya Sentosa Prabumulih. Hasil analisis koefisien determinasi diperoleh 0,467 atau 46,7% yang artinya kontribusi variabel Gaya Kepemimpinan dan Budaya Organisasi terhadap kinerja karyawan sebesar 53,3%. Sedangkan sisanya 53,3% dipengaruhi oleh variabel lain diluar persamaan regresi ini atau variabel lain yang tidak diteliti.