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All Journal Jurnal Manajemen dan Ekonomi Kreatif Manajemen Kreatif Jurnal Jurnal Riset Manajemen Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Jurnal Nuansa: Publikasi Ilmu Manajemen dan Ekonomi Syariah Journal Economic Excellence Ibnu Sina Menawan : Jurnal Riset dan Publikasi Ilmu Ekonomi Jurnal Manajemen Bisnis Era Digital Pedagogic Research - Applied Literacy Journal Jurnal Strategi Bisnis Teknologi Jurnal Manajemen Kewirausahaan dan Teknologi Global Leadership Organizational Research in Management Tamilis Synex: Multidimensional Collaboration
Anis Fitriyasari
Unknown Affiliation
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences

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Journal : Jurnal Riset Manajemen

 1 
Pengaruh Minat dan Harga Terhadap Keputusan Pembelian Produk Tanaman Hias di Desa Banyuurip Kecamatan Kedamean Gresik Nur Jannah Oryza Putri; Iswati Iswati; Anis Fitriyasari; Eny Sulistyowati
JURNAL RISET MANAJEMEN (JURMA) Vol 2 No 3 (2024): September : Jurnal Riset Manajemen
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jurma.v2i3.2214

Abstract

This research aims to analyze the influence of interest and price on purchasing decisions for ornamental plant products at flower shops in Banyuurip village, Kedamean Gresik district. This type of research is quantitative using an explanatory approach. The data collection technique was carried out using a questionnaire which was distributed to 100 customers who had made purchase transactions at least twice at the flower stand in Banyuurip Village, Kedamean Gresik District. The data analysis technique used is multiple linear regression analysis t test, f test, classical assumptions, normality with the help of the SPSS program. The results of the research show that there is a positive and significant influence between purchasing interest and selling price on purchasing decisions for ornamental plant products at flower shops in Banyuurip village, Kedamean Gresik subdistrict." This research has the implication that flower shops in Banyuurip village must increase consumer buying interest so that consumers carry out purchase transactions regularly and sustainably and pay attention to selling prices that are competitive with other markets, the quality is the same but the price is slightly different or cheaper or the selling price is expensive but the quality is better.
Pengaruh Kepuasan Kerja dan Disiplin Kerja terhadap Kinerja Karyawan PT Nusatrans Anugerah Makmur Septiana Elma Sinta; Iswati Iswati; Siti Aisyah; Anis Fitriyasari
JURNAL RISET MANAJEMEN (JURMA) Vol 2 No 3 (2024): September : Jurnal Riset Manajemen
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jurma.v2i3.2333

Abstract

Job satisfaction and employee discipline are closely related to employee performance. In accordance with the subject matter raised, namely the effect of job satisfaction and work discipline on performance at PT Nusatrans Anugerah Makmur.the background of this research is that there have been many cases of low job satisfaction and work discipline PT Nusatrans Anugerah Makmur, this has resulted in negative things. Job satisfaction which is considered positive is an increase in performance, loyalty and commitment to the company. the higher the job satisfaction, the better the employee's work discipline. conversely, the lower the job satisfaction, the worse the employee's work discipline. this study aims to determine the effect of job satisfaction and work discipline on employee performance PT Nusatrans Anugerah Makmur. this type of research is associative. The population of this study were all employees at PT Nusatrans Anugerah Makmur and all were sampled. this study uses the census method or saturated sample.The data collection techniques in this study were questionnaires and library data.
Co-Authors Ageng Pratiwi Ananda Nurhadi Syaifulloh Aribowo, Handy Arief Widijatmoko Arief Widjadmoko Cindy Eka Ainur Putri Delmy Fergin Elmy Junti Diah Ayu Sekarnadi Emilia Pranata Eny Sulistyowati Fistia Shofil Ashfiyah Fitria Fandalisah Gina Sila Nuryana Is Fadhilah Is Fadhillah Isfadhilah Iswat Iswat Iswati Iswati Jelita Amalia Putri Jihan Fauziah Umardi Lasifau Maryamis Lukya Salmi Maryamis Mita Rusdiana Muhamad Diva Daniswara S Muhammad Fahmi Saputro Muhammad Nurtajudin Nur Jannah Oryza Putri Princess Taza Tesalonica Rispa Rispa Septiana Elma Sinta SITI AISAH Siti Aisyah Sriwigati Wulandari Alvisha Suliyanfi Garnis Diah Pitaloka Suyono Suyono Wulandari Dita Zainal Aprianto Bagus Pratama Zaiza Fun Nabila