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All Journal Jurnal Ekonomi Syariah Pelita Bangsa Jurnal Pelita Ilmu Ekonomi Syariah (JPIES) Jurnal Pengabdian Pelita Insani (JPPI) Jurnal Pengabdian Pelita Insani (JPPI)
Iin Masriah
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Religion Humanities Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Tantangan Dan Solusi Bisnis UMKM Di Era Digital Suhrowardi; Iin Masriah; Enur Hotimah; Dede NI; Asih Sugiyanti
JPPI: Jurnal Pengabdian Pelita Insani Vol. 1 No. 01 (2024): JPPI Edisi Februari 2024
Publisher : LPPM STEBIS YPII

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71195/jppi.v1i01.13

Abstract

Pandemi Covid-19 merupakan krisis kesehatan yang berdampak pada seluruh aspek kehidupan masyarakat, terutama aspek ekonomi dan bisnis. Dalam arahannya, Presiden Joko Widodo menginstruksikan untuk melakukan realokasi anggaran dan refocusing kebijakan guna memberikan insentif ekonomi bagi pelaku UMKM dan sektor informal, sehingga mereka tetap dapat berproduksi dan beraktivitas tanpa melakukan Pemutusan Hubungan Kerja (PHK). “Pertama, bidang kesehatan, terutama dalam upaya pengendalian Covid-19. Kedua, Social Safety Net, yaitu bantuan sosial. Ketiga, insentif ekonomi bagi pelaku usaha dan UMKM,” ujar Presiden. Selain itu, Presiden juga meminta agar program-program bantuan sosial yang dapat meningkatkan konsumsi diperbesar, dan Kredit Usaha Rakyat (KUR) lebih intensif serta dieksekusi sebanyak-banyaknya. RUU Cipta Kerja juga diharapkan dapat menjadi motor penggerak pertumbuhan ekonomi yang berkeadilan dan menciptakan pemerataan kesejahteraan masyarakat, sehingga kesejahteraan dapat merata di seluruh lapisan masyarakat. Bisnis digitalisasi juga menjadi peluang besar dalam memasarkan UMKM, terutama di era new normal ini.
Membangun Brandmark Produk Rengginang UMKM Desa Karang Harum Bernad Hananto; Wiranta; Iin Masriah; Suhrowardi; M Ulil Albab
JPPI: Jurnal Pengabdian Pelita Insani Vol. 1 No. 02 (2024): JPPI Edisi Agustus 2024
Publisher : LPPM STEBIS YPII

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71195/jppi.v1i02.17

Abstract

Karang Harum Village is one of the villages located in Kedungwaringin District, Bekasi Regency. In Karangharum Village, there are several home industries that process various raw products around their homes into processed products that have added value. One of the home industries that is still running today is the rengginang industry. The rengginang industry in this village is developing well and is still producing today. However, the absence of packaging and labeling makes this industry slightly hampered in terms of marketing. The method used in this community service activity is the method of mentoring and educating the community regarding marketing strategies, especially packaging and labeling. The final result of this study is packaging branding, labeling for rengginang processed products, and registration of the industry with the Health Service and the Industry, Trade, and Cooperatives Service, Bekasi Regency as a home industry based on processed agricultural products because the main ingredient is rice flour. Product labeling and registration of products with the relevant agencies are expected to spur and develop this industry on a wider scale.
Pembangunan Sentra Kreasi Desa Sebagai Wadah Aspirasi Menuju Desa Karangmekar Yang Sehat Dan Sejahtera Suhrowardi; Iin Masriah; Enur Hotimah; Dede NI; Rahadian SA
JPPI: Jurnal Pengabdian Pelita Insani Vol. 1 No. 02 (2024): JPPI Edisi Agustus 2024
Publisher : LPPM STEBIS YPII

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71195/jppi.v1i02.18

Abstract

Karangmekar Village is one of the locations considered suitable for carrying out community service. Karangmekar Village also has advantages in its geographical location. This potential should be developed as regional income, but this is not in line with the socio-economic development and welfare or education of the village community. This can be seen from the low percentage of the number of residents working as factory employees not because the industrial sector cannot absorb workers from Karangmekar Village, but rather because of the low work ethic of the local population, usually they do not last long working in the factory and leave without any clear work. The impact is that there is a socio-economic gap between the local population and the newcomers. The concept designed by the STEBIS YPII Community Service team to be implemented and developed in order to answer all the problems that arise in Karangmekar Village is "Development of Village Creative Centers as a Container for Aspirations Towards a Healthy and Prosperous Karangmekar Village" and this service activity collaborates with local BUMDES partners so that the efforts made in this Service can synergize with one of the functions of BUMDES.
Entrepreneurial Networks, Entrepreneurial Orientation, And SEM Performance: Supply Chain ​​Capabilities Azmy Muhammad Habiby; Iin Masriah; Bernard Hananto; Wiranta; Deni Santoso; Agung Yannesa
JPIES: Jurnal Pelita Ilmu Ekonomi Syariah Vol. 2 No. 02 (2025): JPIES Edisi Juli 2025
Publisher : LPPM STEBIS YPII

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71195/ae0d3t53

Abstract

 
Optimalisasi Penerapan Sertifikasi Halal UMKM Halal Melalui Manajemen Supply Chain Management Nasrun Baldah; Suhrowardi; Andi Suhandi; Bernad Hananto; Iin Masriah
JPPI: Jurnal Pengabdian Pelita Insani Vol. 2 No. 02 (2025): JPPI Edisi Agustus 2025
Publisher : LPPM STEBIS YPII

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71195/d3b1bm20

Abstract

The Department of Cooperatives, Micro, Small and Medium Enterprises (MSMEs) in the Kedung Waringin District Government, Bekasi Regency is currently actively trying to develop business potential by collaborating with MSMEs. Many MSMEs in the Kedung Waringin District area are currently still using manual/traditional bookkeeping management and administration and many errors are still found in bookkeeping so that it is difficult for the supervisory board to carry out its supervisory function. The purpose of this community service is to provide comprehensive guidance and counseling to MSMEs in the Kedung Waringin District, Bekasi Regency, with the hope that MSMEs in the future will be able to compete both in terms of product quality produced and in service quality. The method used in implementing guidance with counseling and at the same time conducting training by applying entrepreneurial management training, financial management and marketing management to MSMEs in the Kedung Waringin District, Bekasi Regency. The results obtained after carrying out this training activity are that the MSMEs have been able to manage their businesses (entrepreneurial management), and know financial governance (financial management) by using applications to achieve zero errors, and the MSME participants can apply the training knowledge they have obtained in marketing management (administration) in developing quality products (turnover) and effective and efficient services.space.
Optimalisasi Penerapan Sertifikasi Halal UMKM Halal Melalui Manajemen Supply Chain Management Nasrun Baldah; Suhrowardi; Andi Suhandi; Bernad Hananto; Iin Masriah
JPPI: Jurnal Pengabdian Pelita Insani Vol. 2 No. 02 (2025): JPPI Edisi Agustus 2025
Publisher : LPPM STEBIS YPII

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71195/d3b1bm20

Abstract

The Department of Cooperatives, Micro, Small and Medium Enterprises (MSMEs) in the Kedung Waringin District Government, Bekasi Regency is currently actively trying to develop business potential by collaborating with MSMEs. Many MSMEs in the Kedung Waringin District area are currently still using manual/traditional bookkeeping management and administration and many errors are still found in bookkeeping so that it is difficult for the supervisory board to carry out its supervisory function. The purpose of this community service is to provide comprehensive guidance and counseling to MSMEs in the Kedung Waringin District, Bekasi Regency, with the hope that MSMEs in the future will be able to compete both in terms of product quality produced and in service quality. The method used in implementing guidance with counseling and at the same time conducting training by applying entrepreneurial management training, financial management and marketing management to MSMEs in the Kedung Waringin District, Bekasi Regency. The results obtained after carrying out this training activity are that the MSMEs have been able to manage their businesses (entrepreneurial management), and know financial governance (financial management) by using applications to achieve zero errors, and the MSME participants can apply the training knowledge they have obtained in marketing management (administration) in developing quality products (turnover) and effective and efficient services.space.
Startegi SWOT dalam Pengembangan Ekonomi Berbasis Syariah Di Era Digital Andi Suhandi; Iin Masriah; Dede Nur Iskandar; Suhrowardi
JPIES: Jurnal Pelita Ilmu Ekonomi Syariah Vol. 2 No. 01 (2025): JPIES Edisi Januari 2025
Publisher : LPPM STEBIS YPII

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71195/22fy8c70

Abstract

Artikel ini mengkaji pengembangan ekonomi berbasis syariah di era digital. Tema ini diangkat dengan dasar pemikiran bahwa ekonomi berbasis syariah menemui masalah yang tidak mudah. Tidak hanya adanya pengetahuan masyarakat yang minim, yang berakibat munculnya asumsi persamaan ekonomi syariah dengan ekonomi konvensional, akan tetapi juga terjadi penurunan ekonomii syariah di Indonesia. Belum lagi adanya era digitalisasi yang mutlak merubah praktik ekonomi syariah. Kajian dibatasi pada aspek peluang, tantangan, kekuatan dan kelemahan.. Dengan menggunakan pendekatan kualitatif dengan metode studi pustaka, maka dapat disimpulkan  bahwa ekonomi syariah merupakan ekonomi yang bebasis Islam. Ia harus mengadopsi digitalisasi pada zaman sekarang. Adapun mengenai beberapa peluang ekonomi syariah di era digital adalah masyarakat Indonesia sebagai Muslim terbesar dan promosi produk dengan bentuk digitalisasi; tantangannya ialah sumber daya manusia dan cyber security (keamanan siber); sedangkan kendalanya yang dihadapi adalah kurangnya  kesadaran masyarakat yang minim dan keterbatasan teknologi. Adanya peluang, tantangan, dan kendala tersebut berimplikasi pada pengembangan ekonomi syariah yang harus bertumpu pada aspek digital dengan segala macam kekurangannya. Kata Kunci: Ekonomi Syariah, Era Digital, Tantangan, Peluang, Kendala.
Pemanfaatan Digital Art untuk Membentuk Manajemen Kewirausahaan SMK Karya Bakti  Ds. Waringinjaya Kec. Kedung Waringin Iin Masriah; Wiranta; Ari Mulyono Hadi; Enur Hotimah
JPPI: Jurnal Pengabdian Pelita Insani Vol. 2 No. 01 (2025): JPPI Edisi Februari 2025
Publisher : LPPM STEBIS YPII

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71195/1c2s1a88

Abstract

An abstract This Community Service Program (PkM) aims to enhance the knowledge, skills, and creativity of students at SMK Karya Bakti, Waringinjaya Village, Kedung Waringin District, Bekasi, through the utilization of digital art as a medium for developing entrepreneurial management. The background of this activity is the high unemployment rate among vocational school graduates, which is generally caused by limited skills, low work readiness, and the lack of entrepreneurial spirit. The implementation methods include initial surveys, focus group discussions, training, mentoring, digital art-based product development, and the introduction of marketing strategies through e-commerce and social media. The results show a significant improvement in students’ competencies. The average post-test score reached 71, with 95% of students able to answer more than 10 questions correctly, an increase compared to the pre-test results. Furthermore, students successfully produced digital art products with economic value and gained an understanding of strategies to build independent businesses. Thus, the utilization of digital art has proven effective in fostering an entrepreneurial mindset, creating new business opportunities, and contributing to the economic independence of vocational school students.
Pemanfaatan Digital Art untuk Membentuk Manajemen Kewirausahaan SMK Karya Bakti  Ds. Waringinjaya Kec. Kedung Waringin Iin Masriah; Wiranta; Ari Mulyono Hadi; Enur Hotimah
JPPI: Jurnal Pengabdian Pelita Insani Vol. 2 No. 01 (2025): JPPI Edisi Februari 2025
Publisher : LPPM STEBIS YPII

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71195/1c2s1a88

Abstract

An abstract This Community Service Program (PkM) aims to enhance the knowledge, skills, and creativity of students at SMK Karya Bakti, Waringinjaya Village, Kedung Waringin District, Bekasi, through the utilization of digital art as a medium for developing entrepreneurial management. The background of this activity is the high unemployment rate among vocational school graduates, which is generally caused by limited skills, low work readiness, and the lack of entrepreneurial spirit. The implementation methods include initial surveys, focus group discussions, training, mentoring, digital art-based product development, and the introduction of marketing strategies through e-commerce and social media. The results show a significant improvement in students’ competencies. The average post-test score reached 71, with 95% of students able to answer more than 10 questions correctly, an increase compared to the pre-test results. Furthermore, students successfully produced digital art products with economic value and gained an understanding of strategies to build independent businesses. Thus, the utilization of digital art has proven effective in fostering an entrepreneurial mindset, creating new business opportunities, and contributing to the economic independence of vocational school students.
Co-Authors Agung Yannesa Andi Suhandi Ari Mulyono Hadi Asih Sugiyanti Azmy Muhammad Habiby Bernad Hananto Bernard Hananto Dede NI Dede Nur Iskandar Deni Santoso Enur Hotimah Hananto, Bernad M Ulil Albab Nasrun Baldah Rahadian SA Saphira VJ Savero RN Suhrowardi Wiranta