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Analisa Cross Culture, Organizational Structure dan Corporate Culture Type McDonald’s Suyanti, Suyanti; Monica, Iveren; Cindy, Cindy; Seputra, Jeremy Kent; Wang, Thalia; Sentoso, Antony
Social Engagement: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 2 (2024): Maret 2024
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

McDonald's has had a huge impact on pop culture and fast food around the world. This company continues to adapt to changes in food trends and consumer demands and is committed to providing consistent and quality fast food. Implementing good management integration and good organizational structure must be prioritized by Mc Donald's. Several aspects illustrate Mc Donald's efforts in pursuing this, namely, Training and Education, Waste and Energy Management, Human Resources and Welfare, Commitment to protecting the Environment. The social responsibility aspect is very important for the McDonald's company. This research is aimed at analyzing the work and social culture that occurs at McDonald's, the method used in this research is descriptive data analysis, the conclusion that can be drawn is that McDonald's can ensure that every employee feels valued and has the same opportunity to contribute. This can also create a dynamic and innovative culture.
PENGARUH PENERAPAN MANAJEMEN RESIKO BISNIS DALAM BISCOTTI CAKERY & COFFEE Cristina, Cristina; Cindy, Cindy; Ng, Dennys; Andelson, Jeffrey; Wang, Thalia
J-MACC Vol 7 No 1 (2024): April
Publisher : Fakultas Ekonomi Universitas Islam Darul Ulum Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52166/j-macc.v7i1.4224

Abstract

Café is one of the popular businesses among the public because it offers a comfortable place to relax while enjoying drinks and snacks. However, like other businesses, cafes also face risks that need to be managed well to operate efficiently and generate optimal profits. One of the risks often faced by cafes is operational risk, such as stock loss, delayed orders, and product quality issues. These risks can lead to financial losses and damage the cafe's reputation if not handled properly. The purpose of this research is to analyze the implementation of business risk management at Biscotti Cakery and Coffee. Data will be collected through in-depth interviews with cafe owners, managers, and employees involved in risk management. Qualitative data will be analyzed using a thematic analysis approach. To ensure the validity of the data, the researcher will use data source triangulation and method triangulation. This will help ensure that the research findings are reliable and valid. The suggestions you've given regarding Biscotti Cakery are very good for improving service and managing risks. Having a strong leader and providing good service to customers are indeed key to success in the food and beverage business. Adding a warning if there is a mistake and offering attractive promotions can also increase customer interest. The use of digital promotions and expanding the menu are also good steps to reach more customers.
Perilaku Penggunaan E Wallet Oleh Generasi Z Dalam Pembayaran Aplikasi Transportasi Online Fahlevi, Renza; Wang, Thalia; Sinambela, Fitriana Aidnilla
REVITALISASI : Jurnal Ilmu Manajemen Vol 13 No 2 (2024): REVITALISASI : Jurnal Ilmu Manajemen
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/revitalisasi.v13i2.5847

Abstract

Currently, the use of e-wallet applications has increased, especially after the Covid-19 pandemic. The use of e-wallet applications has become popular for financial transactions and payments for online applications such as Grab and Gojek. The purpose of this research is to test the relationship between the variables such as perceived usefulness, social influence and perceived security on attitude toward using and intention to use e-wallet for generation Z users from a payment online transportation transaction perspective. This study is a quantitative study. The number of research respondents was 205 respondents who were e-wallet users aged 11 to 26 years. Data collection was carried out by distributing questionnaires via google form. Research data was processed using by PLS application. The results of the research showed that the variables perceived usefulness and perceived security are variables that influence attitude using toward and intention to use e-wallet, but other variables, namely social influence do not affect attitude using toward and intention to use e-wallet.
Program Peningkatan Penjualan Melalui Pemasaran Digital Pada Kedai Kopi Aan Fahlevi, Renza; Sinambela, Fitriana Aidnilla; Wang, Thalia
Jurnal Pengabdian Masyarakat Bangsa Vol. 3 No. 4 (2025): Juni
Publisher : Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/jpmba.v3i4.2423

Abstract

Kedai kopi Aan merupakan salah satu usaha kuliner yang ada di kota Batam. Saat ini kedai kopi Aan menghadapi persaingan yang ketat dalam industri kuliner. Pada beberapa periode waktu sebelumnya, Kedai kopi Aan mengalami penurunan penjualan karena semakin banyaknya kompetitor sejenis dan belum maksimalnya pelaksanaan pemasaran secara digital. Program pengabdian ini bertujuan untuk membantu mitra yaitu kedai kopi Aan untuk meningkatkan omzet usaha. Program yang akan dilaksanakan meliputi perancangan dan penerapan strategi pemasaran digital melalui media sosial dan penjualan di aplikasi pengantaran makanan secara daring seperti aplikasi Gofood dan Grabfood. Metode yang digunakan dalam program pengabdian ini meliputi observasi langsung ke lokasi dan wawancara ke pemilik usaha dan konsumen. Hasil akhir dari program pengabdian menunjukkan terdapat peningkatan jumlah pelanggan baru dan peningkatan omzet usaha setelah implementasi program pengabdian.
Analisa Cross Culture, Organizational Structure dan Corporate Culture Type McDonald’s Suyanti, Suyanti; Monica, Iveren; Cindy, Cindy; Seputra, Jeremy Kent; Wang, Thalia; Sentoso, Antony
Social Engagement: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 2 (2024): Maret 2024
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/se.v2i2.8901

Abstract

McDonald's has had a huge impact on pop culture and fast food around the world. This company continues to adapt to changes in food trends and consumer demands and is committed to providing consistent and quality fast food. Implementing good management integration and good organizational structure must be prioritized by Mc Donald's. Several aspects illustrate Mc Donald's efforts in pursuing this, namely, Training and Education, Waste and Energy Management, Human Resources and Welfare, Commitment to protecting the Environment. The social responsibility aspect is very important for the McDonald's company. This research is aimed at analyzing the work and social culture that occurs at McDonald's, the method used in this research is descriptive data analysis, the conclusion that can be drawn is that McDonald's can ensure that every employee feels valued and has the same opportunity to contribute. This can also create a dynamic and innovative culture.
The Four Risk of International Business Mc Donald’s dalam Pemasaran Global Cindy, Cindy; Cristina, Cristina; Wang, Thalia; Ng, Dennys; Andelson, Jeffrey
Jurnal Ilmu Manajemen Profitability Vol. 8 No. 1 (2024): FEBRUARI 2024
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/profitability.v8i1.14030

Abstract

As time goes by and the development of the business being undertaken, of course the opportunities for expansion will also be higher. Mc Donald's is one of the multinational companies engaged in the fast food sector and has been known by many people who have finally expanded globally. The purpose of this research is to identify and analyze the four risks faced in international business or the four risks of international businesses that have Mc Donald's. The research method that we use is qualitative method, observation and internet searching. Observation of Mc Donald's uses a qualitative method, namely the four risks of international business which consist of cross cultural risk, country risk, currency risk, financial, and commercial risk. Mc Donald's in dealing with cultural differences in expanding business to other countries is by studying the culture implemented by the country to maintain its success. Mc Donald's provides services by meeting consumer needs by considering local, demographic and geographical factors of the country. Mc Donald's must give a good impression and find out whether the cooperation partners can create good cooperation in the company's operations. McDonald's has the best fast food chain management in its business as well as being a pioneer in a global marketing strategy, implementing a certain system that is adapted to the region where the McDonalds's store is located. McDonald''s success in the fast food industry is due to its ability to adapt not only locally but on a global scale
Analyzing External Environment Mc Donald’s Cristina, Cristina; Cindy, Cindy; Wang, Thalia; Ng, Dennys; Andelson, Jeffrey
Jurnal Ilmu Manajemen Profitability Vol. 8 No. 1 (2024): FEBRUARI 2024
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/profitability.v8i1.14031

Abstract

The rapid development and advancement of technology plays a significant role for fast food restaurants. As technology continues to improve, literacy and the dissemination of information about fast food are increasing. The McDonald's company is a restaurant that provides fast food service which is quite good, because from the formation of McDonald's itself, it has implemented operating standards in the form of service and cleanliness of the restaurant. In this research we use The five forces of competition model and PESTEL analyziz. The purpose of this study is to determine the effect of strategic quality on customer satisfaction