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The Creativity and Strategies of the Principal in Building School Branding at SDN Sengon I Purwosari Mahmudah, Mahmudah; Thohirin, Ahmad; Wahyudi, M. Furqon
The Future of Education Journal Vol 5 No 1 (2026)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v5i1.1664

Abstract

In the context of accelerating educational transformation and increasing demands for 21st-century competencies, school leadership plays a decisive role in shaping adaptive and sustainable learning environments. This study examines how transformational leadership of a school principal enhances teachers’ work motivation and pedagogical competence to improve instructional quality at the elementary level. A qualitative case study was conducted at SDN Gunting I Sukorejo using in-depth interviews, observations, and document analysis. Data were analyzed through data reduction, display, and verification, supported by methodological triangulation to ensure credibility. The findings indicate that visionary direction, continuous academic supervision, collaborative culture building, and teacher empowerment significantly strengthen intrinsic motivation and reflective pedagogical practices. These leadership strategies foster structured lesson planning, innovative instructional approaches, and greater student engagement. Moreover, the principal’s role extends beyond administrative coordination toward cultivating a professional learning ecosystem that supports adaptive and student-centered education. The novelty of this study lies in its integrated analysis of transformational leadership as a catalytic mechanism linking motivation reinforcement and pedagogical competence within a future-oriented elementary education framework. The study highlights the strategic repositioning of school principals as change agents who drive sustainable professional growth and educational innovation.
Model Kepemimpinan Kepala Sekolah Dalam Membangun Kearifan Lokal Di UPT SDN Dagangan Nuviyah, Yeti; Thohirin, Ahmad; Suyitno, Suyitno
Science and Education Journal (SICEDU) Vol 5 No 1 (2026): Science and Education Journal 2026
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/sicedu.v5i1.352

Abstract

This study aims to describe the leadership model of the school principal in building local wisdom at UPT SD Negeri Dagangan, Parengan District, Tuban Regency. The research employed a qualitative approach using a descriptive case study design. The research subjects consisted of the principal, teachers, educational staff, and students, selected through purposive sampling. Data were collected through observation, in-depth interviews, and documentation. Data analysis was conducted interactively through data reduction, data display, and conclusion drawing, while data validity was ensured through source and technique triangulation.The findings reveal that the principal’s leadership plays a significant role in strengthening local wisdom through exemplary behavior, participatory communication, and the development of school culture. Local values such as mutual cooperation, politeness, responsibility, and social awareness are integrated into school policies, learning activities, and daily habits. The leadership model applied is participatory and humanistic, creating a conducive school climate and strengthening character education. This study concludes that leadership based on local wisdom contributes positively to the development of school culture and students’ character formation. The results of this study are expected to serve as a reference for the development of local wisdom–based educational leadership in primary education institutions..