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Journal : Economics and Business Journal

The Role of Information Systems in Control Raw Material Supply Using The Exponential Smoothing Method: Case Study at PT Sugar Group Companies Rahman, Fatmawati A; Masmarulan; Rostini; Muhammad, A Fadel; Bakri, Risna melati sukma
Economics and Business Journal (ECBIS) Vol. 2 No. 4 (2024): May
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v2i4.134

Abstract

PT Sugar Group Companies requires an information system that affects raw material inventory control. In this research, the Exponential Smoothing method is implemented to estimate the amount of raw materials needed in the future. This method is useful for companies to carefully calculate the amount of raw materials needed, this can reduce the budget and increase operational capabilities. The results of the study state that the Exponential Smoothing method can be used effectively in raw material inventory control information systems, both in industries that have high differences in demand for raw materials. Therefore, this system can facilitate PT Sugar Group Companies in optimizing the use of resources and developing service quality.
The Role of Digitalization In Improving Human Resources Management Performance at PT. Semen Indonesia Unit Tonasa in Makassar City Rostini; Ibadurrahman; Syahribulan; Rahman, Fatmawati A
Economics and Business Journal (ECBIS) Vol. 3 No. 1 (2024): November
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v3i1.160

Abstract

The digitalization of Human Resource Management (HRM) at PT. Semen Indonesia Unit Tonasa has significantly transformed the company’s HR operations, improving efficiency and effectiveness across various HR functions. Located in Makassar, PT. Semen Indonesia Unit Tonasa, a major player in the cement manufacturing industry, faced challenges in managing its large and diverse workforce, including slow recruitment processes, inconsistent performance evaluations, and inefficient data management. To address these challenges, the company adopted cloud-based HR management systems, automated recruitment tools, and performance management software, allowing for real-time monitoring and data-driven decision-making. The results of this digital transformation were notable: recruitment time was reduced by 30%, performance evaluations became more transparent and objective, and employee engagement increased through self-service portals and online learning platforms. The integration of real-time data analytics enabled HR managers to make more informed decisions, aligning HR practices with organizational goals. Despite facing resistance to change and technical challenges related to system integration, the company effectively managed the transition through comprehensive training and ongoing support. This study demonstrates how digital tools can optimize HR processes, enhance employee satisfaction, and improve organizational performance. The success of PT. Semen Indonesia Unit Tonasa’s digital HR implementation provides valuable insights for other organizations seeking to modernize their HR functions in an increasingly digital and competitive environment
Optimization of Human Resources to Improve Corporate Financial Health: A Qualitative Perspective and Best Practices Hamsyah; Arimbawa, I Gede Arya Pering; Rostini; Bakri, Risna Melati Sukma; Muhammad, A Fadel
Economics and Business Journal (ECBIS) Vol. 2 No. 6 (2024): September
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v2i6.189

Abstract

In the era of globalization and increasingly intense competition, the management of Human Resources (HR) has become a crucial factor for ensuring company sustainability and growth. This study aims to explore the impact of HR optimization on a company's financial health using a qualitative approach. Employing a case study methodology, the research analyzes companies that have successfully implemented effective HR strategies, including employee development, competitive compensation policies, performance management, and wellness programs. Data was collected through in-depth interviews with HR managers, executives, and employees, as well as internal document analysis and direct workplace observation. The findings indicate that effective HR practices can reduce costs, enhance productivity, and lower turnover rates, all contributing to improved financial performance. The results support Wright and McMahan's (2011) theory that effective HR management acts as an enabler for achieving competitive advantage. The study also aligns with Huselid’s (1995) research, which highlights the importance of competitive compensation policies in boosting productivity and financial health. This research underscores the significance of aligning HR strategies with financial goals and adopting best practices in HR management to improve operational efficiency and achieve sustainable financial objectives.
Strategy for Human Capital Development in The Entrepreneurial Environment in The Digital Era Rostini; Arimbawa, I Gede Arya Pering; Goeliling, Ardhie; Vianti, Nela Nur; A Rahman, Fatmawati
Economics and Business Journal (ECBIS) Vol. 3 No. 3 (2025): March
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v3i3.192

Abstract

In the digital era, entrepreneurship has undergone significant transformation, particularly in human capital management. This study explores strategies for human capital development within digital entrepreneurial environments, focusing on digital skills training, collaborative learning, and flexible work arrangements. Using a qualitative approach, data were collected through semi-structured interviews, focus group discussions (FGDs), and document analysis. The findings indicate that entrepreneurs who adopt digital-based human capital development strategies experience improvements in workforce skills, innovation, and business productivity. However, challenges such as limited resources, resistance to change, and digital literacy gaps remain significant barriers, particularly for small and medium enterprises (SMEs). This study highlights the role of leadership and digital platforms as solutions to overcome these obstacles. The findings provide valuable insights for business practitioners and policymakers in designing more effective and sustainable human capital development strategies in the digital age.
Evolution of Technology Management in Human Resource Development: a Qualitative Perspective on Start-Up Companies Sukiman; Pering, I Gede Arya; Muhammad, A Fadel; Razak, Annisa Zhalila; Rostini
Economics and Business Journal (ECBIS) Vol. 2 No. 6 (2024): September
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v2i6.213

Abstract

This study investigates the role of technology management in human resource management (HRM) within start-up companies in Indonesia. Focusing on start-ups that have been operating for at least three years and employ a minimum of 20 personnel, the research utilizes a qualitative descriptive approach. Primary data was collected through in-depth interviews with HR managers, company executives, and employees, while secondary data was sourced from company documents and participatory observation. The findings show that the adoption of technology, particularly Human Resource Management Systems (HRMS) and Learning Management Systems (LMS), has improved HR processes, including recruitment, training, and performance management. However, challenges remain, such as digital literacy issues, cost constraints, and the misalignment of technology with organizational culture. While technology enhances operational efficiency, it cannot replace essential face-to-face interactions that contribute to a strong organizational culture. The study suggests that start-ups must customize technology solutions to better align with their specific needs and culture. This research provides valuable insights into the integration of technology in HRM and offers recommendations for overcoming the challenges start-ups face in leveraging technology effectively
Human Resources as Brand Ambassador: a Qualitative Approach to Building Customer Loyalty Rostini; Razak, Annisa Zhalila; Muhammad, A Fadel; Sukiman; Hamsyah
Economics and Business Journal (ECBIS) Vol. 3 No. 4 (2025): May
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v3i4.214

Abstract

In an increasingly competitive business world, building customer loyalty does not solely depend on product quality but also on interactions that foster trust and emotional connection. This study explores the role of Human Resources (HR) as Brand Ambassadors in enhancing customer loyalty through a qualitative approach. The research method employed is a case study, utilizing in-depth interviews, participatory observation, and document analysis as data collection techniques.The findings indicate that internal brand ambassadors are more effective than celebrities or influencers as they have a deeper understanding of the product and company values. Direct interaction between internal brand ambassadors and customers creates a more authentic experience, strengthens trust, and enhances brand loyalty. Additionally, value alignment between employees and the company plays a crucial role in the success of this strategy. This study suggests that companies aiming to improve customer loyalty can optimize the role of HR as brand ambassadors. By fostering more personal and authentic interactions, internal brand ambassadors contribute to the development of long-term relationships between customers and brands
The Effect of Word of Mouth and Promotion on Purchasing Decisions for Alauddin Makassar Branch Fore Products Santy, Raeni Dwi; Nur DJ, Arini Izzatan; Rostini; Zhalila, Annisa; Syahribulan
Economics and Business Journal (ECBIS) Vol. 3 No. 5 (2025): July
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v3i5.223

Abstract

This study aims to determine the effect of Word of Mouth (WOM) and promotion on consumer purchasing decisions for Fore Coffee products at the Alauddin Makassar branch. In the current digital era, consumer behavior is heavily influenced by peer recommendations and digital promotional strategies. Using a quantitative research approach with stratified random sampling, data were collected from 100 respondents through a Likert-scale questionnaire. Multiple linear regression analysis was used to assess the impact of the two independent variables—WOM and promotion—on purchasing decisions. The results showed that WOM has a significant partial influence on purchasing decisions, indicating that peer communication, both traditional and electronic, is a dominant factor in shaping consumer perceptions and preferences. Promotion, on the other hand, did not show a significant partial effect, suggesting that price incentives alone may not be sufficient to influence purchasing behavior unless reinforced by social influence or trust. However, the simultaneous effect of WOM and promotion was statistically significant, emphasizing their combined role in consumer decision-making. The study concludes that WOM is a more dominant and effective marketing tool than standalone promotions and should be central to marketing strategies in the lifestyle-based coffee industry. These findings contribute to a deeper understanding of consumer behavior and offer practical implications for enhancing marketing effectiveness through integrated communication approaches.
Bibliometric Mapping of Research on Decentralization and Performance Evaluation Rostini; Ergicho, Yisihak
Economics and Business Journal (ECBIS) Vol. 3 No. 6 (2025): September
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v3i6.197

Abstract

This study aims to analyze trends, developments, and directions of scientific research related to decentralization and performance evaluation between 2015 and 2025. Using a bibliometric approach and data from the Scopus database, this study evaluates scientific publications based on the number of documents, country contributions, institutional affiliations, keywords, and collaborative networks between authors. The analysis shows that the number of publications fluctuates, with a significant spike in 2024. China is the country with the highest contribution to publications, while contributions from Indonesia remain very minimal. In terms of affiliations, Chinese universities dominate scientific production in this field. Network visualization shows that collaboration between researchers remains low and fragmented. The most dominant keywords are decentralization, blockchain, and performance evaluation, which form several research clusters that show links to financial management and public policy topics. These findings indicate the need to increase the involvement of Indonesian researchers and strengthen global collaborative networks on the topic of decentralization and performance evaluation.
Murabahah Financing as an Engine oof Growth: Analysis of Contribution and Integrated Risk Management at BMT Alif Mandiri Makassar Rostini
Economics and Business Journal (ECBIS) Vol. 4 No. 2 (2026): January
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v4i2.278

Abstract

The development of Islamic microfinance institutions requires the implementation of financing schemes that are not only compliant with Sharia principles but also capable of maintaining financing quality and sustainability. One of the most widely applied contracts is murabahah financing, particularly in supporting Micro, Small, and Medium Enterprises (MSMEs). This study aims to analyze the implementation of murabahah financing and the risk mitigation strategies applied at BMT Alif Mandiri Makassar. This research employs a qualitative approach with a descriptive-analytical method. Data were collected through field observations, in-depth interviews with management and financing officers, and documentation studies. The findings indicate that murabahah financing at BMT Alif Mandiri Makassar is implemented regularly through several stages, including application submission, feasibility analysis, financing approval, contract realization, and post-disbursement monitoring. The financing analysis emphasizes repayment capacity, members' character, and the suitability of financed goods for productive business needs. Risk mitigation strategies are conducted through careful customer character assessment, direct business verification, proportional margin determination, the use of collateral as a financing safeguard, and continuous monitoring. This study concludes that productive murabahah financing supported by integrated risk management practices is an effective and sustainable financing instrument for the development of MSMEs within Islamic microfinance institutions