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All Journal Journal of Accounting Research, Organization and Economics (JAROE) International Journal of Kita Kreatif Jurnal Pengabdian Bakti Akademisi
Zikran, Ghrina
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Economics, Econometrics & Finance Social Sciences

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Strategies in Increasing Foreign Tourist Visits to Halal Destination: Insights from Sabang, Indonesia Sitepu, Novi Indriyani; Syahrizal, TM; Halim, Hendra; Razaqi, Halir; Zikran, Ghrina
Journal of Accounting Research, Organization and Economics Vol 7, No 2 (2024): JAROE Vol. 7 No. 2 August 2024
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jaroe.v7i2.35818

Abstract

Objective This research aims to determine the impact of increasing the intention to visit on the competitiveness of Aceh's leading tourist destinations and to develop strategic steps to increase foreign tourist visits to Sabang.Design/methodology The methodology used is a mixed method, with quantitative and qualitative data collected by concurrent triangulation design. The quantitative sample comprised 100 participants, while the qualitative sample consisted of seven informants, all sample and informant from foreign tourists.Results The impact of increasing the intention to visit on the competitiveness of Aceh's leading tourist destinations is based in large part on its halal image, with attitude also having a significant effect on tourists' intention to visit tourist destinations in Sabang. Halal awareness among international tourists can strengthen or weaken the relationship between halal image, attitude and tourists' intention to visit tourist destinations in the area. Efforts to increase foreign tourist visits can be made by developing strategic steps through the optimization of roles. For example, the government should conduct promotions, provide education, and ensure environmental cleanliness. Entrepreneurs should promote Sabang Island through social media and collaboration with the travel, provide cleaning the facilities, and build prayer rooms. The society needs to understand Sharia behavior and be able to communicate in English through training and education programs, and also needs to keep the environment clean.Research limitations/implications This study focuses on efforts to increase the number of foreign tourists in Sabang, Aceh's. The research can contribute to developing superior Sharia tourist destinations in Sabang in the future and consequently increase foreign exchange earnings from tourism.Novelty/Originality The novelty is the development of Sabang as a premium sharia tourism destination in Aceh. Unique efforts were made by increasing halal awareness and approach optimalization role uses foreign tourists perceptions. Contributions from local governments, entrepreneurs and the community are needed to increase interest in repeat visits by foreign tourists.
Entrepreneurship Workshop: Guide to Successful Entrepreneurship Competitions Rivani, Rivani; Halim, Hendra; Fadhil, Rahmat; Sitepu, Novi Indriyani; Hanidah, In In; Zikran, Ghrina
Jurnal Pengabdian Bakti Akademisi Vol 2, No 1 (2025): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v2i1.43559

Abstract

The Entrepreneurship Workshop: Guide to Successful Entrepreneurship Competitions was conducted to address the challenges faced by university mentors in providing effective guidance to entrepreneurial students. These challenges include a lack of strategic methods and limited exposure to best practices in entrepreneurship mentoring. The workshop aimed to enhance the competencies of 100 entrepreneurship mentors at Universitas Syiah Kuala by providing practical knowledge and tools.The activity employed a Service Learning (SL) method, integrating theoretical and practical approaches through case-based learning, simulations, and discussions. Participants were introduced to project-based mentoring strategies, digital and financial literacy, and entrepreneurial ecosystems. The workshop also incorporated insights from successful entrepreneurship programs implemented at Universitas Padjadjaran's OoRange Business Incubator.The results showed a significant improvement in participants' understanding and readiness, evidenced by an increase in average pre-test scores from 65 to post-test scores of 85. Additionally, 92% of participants reported high satisfaction with the workshop. The activity has contributed to enhancing mentoring effectiveness and preparing students for entrepreneurship competitions. This initiative supports the development of entrepreneurial ecosystems in universities and aligns with the goals of quality education and economic growth as outlined in the Sustainable Development Goals (SDGs).
Digital Literacy Education as an Effort to Build a Generation of Technology-Savvy and Economically Independent Village Teenagers Miswar, Edy; Siregar, M. Ridha; Ramadhan, Fakhri; Nisva, Raisa Ullya; Zikran, Ghrina; Humaira, Radhia; Maulana, Rizki; Saddaq, Mizan
Jurnal Pengabdian Bakti Akademisi Vol 1, No 4 (2024): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v1i4.42516

Abstract

The community service activity themed "Digital Literacy Education as an Effort to Build a Generation of Technology-Savvy and Independent Village Teenagers" aims to improve digital literacy among village teenagers. This activity was carried out in Beurandeh Village, Mesjid Raya District, Aceh Besar Regency, involving 40 teenagers as participants. The program uses a Participatory Action Research (PAR) approach, which is divided into four phases: identification, needs determination, intervention, and evaluation. Each phase was designed to improve adolescents' understanding of digital literacy, including an understanding of digital safety, social media ethics, and productive and safe use of technology. The results showed a significant increase in adolescents' understanding and awareness of the importance of maintaining privacy and avoiding the spread of hoaxes, with an 85% increase in understanding. In addition, village officials also reported an increase in their ability to discuss digital literacy topics with teenagers, demonstrating the positive effects of the socialization. Although challenges such as lack of resources and limited parental understanding still exist, this activity is expected to have a long-term impact in building a generation of tech-savvy and independent teenagers, who are better prepared to face digital risks in the future.
Training to Build a Creative and Innovative Young Entrepreneur Mindset Hanidah, In-In; Halim, Hendra; Fadhil, Rahmat; Kesuma, T. Meldi; Siregar, M. Ridha; Ramadhani, Evi; Ginting, Ledy Mahara; Najla, Najla; Fakhrurrazi, Fakhrurrazi; Rahimi, Sayyid Afdhal El; Zikran, Ghrina
Jurnal Pengabdian Bakti Akademisi Vol 1, No 4 (2024): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v1i4.41551

Abstract

The community service activity Training to Build a Creative and Innovative Entrepreneurial Mindset for Young Entrepreneurs aimed to enhance innovation and creativity among beginner entrepreneurs in Banda Aceh. The program involved 100 participants and was conducted using the service learning method, which included practical sessions, group discussions, and business simulations. Pre-test and post-test evaluations showed an average improvement of 40% in understanding innovation concepts, technology adoption, and strategic business planning. Despite challenges such as limited digital infrastructure, the results demonstrated that participants were able to develop innovation-driven business plans. This program contributes to achieving the SDGs, particularly in the areas of decent work and economic growth, as well as industry, innovation, and infrastructure. It is hoped that this activity can serve as a model for future community service programs focused on entrepreneurial development.
Socialization of Post-COVID-19 Community Economic Strengthening Strategy and Regional Poverty Alleviation Strategy in Aceh Besar Regency Mukhlis, Mukhlis; Sakir, A; Darwanis, Darwanis; Jamal, Abd; Nisva, Raisa Ullya; Dawood, Taufiq C; Umuri, Khairil; Sari, Meutia Dwi Novita; Nabilah, Nabilah; Zikran, Ghrina
Jurnal Pengabdian Bakti Akademisi Vol 1, No 2 (2024): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v1i2.39018

Abstract

This community service activity aimed to address the economic challenges faced by the people of Aceh Besar post-COVID-19 and to develop effective poverty alleviation strategies for the region. Conducted on February 14, 2023, at the Dekranasda Aceh Besar office, this initiative was a collaboration between the Management Department, Faculty of Economics and Business, Universitas Syiah Kuala, and the Government of Aceh Besar. The primary objectives were to enhance the understanding and skills of local stakeholders in formulating and implementing economic strengthening strategies and to foster collaboration among various community elements. The service-learning method was employed, integrating academic learning with community service to provide practical solutions to real-world problems. The activity involved 150 participants, including members of the Aceh Besar Regional House of Representatives (DPRK), 58 regional government organizations (OPD), Aceh's Development Planning Agency (Bappeda), the Head of Aceh Besar Statistics Bureau (BPS), representatives from NGOs, community leaders, local officials, academics, and other relevant stakeholders. The activities included presentations, workshops, and group discussions led by experts from Universitas Syiah Kuala and Bappeda Aceh. The results showed a significant increase in participants' understanding and skills, with 85% reporting improved knowledge in economic strengthening strategies. Additionally, eight concrete action plans were developed and implemented by the participants in their respective communities. The activity's success is evident from the high levels of participation and positive feedback, demonstrating its effectiveness in achieving its objectives. These outcomes contribute to the Sustainable Development Goals (SDGs), particularly in poverty alleviation and economic well-being. Despite minor challenges such as time constraints and resource limitations, the activity successfully fostered collaboration and provided valuable insights for future community service initiatives.
Exploring Tourists Interpretations of Destination Innovativeness, Warmth, and Competence in Encouraging Revisit Intention in Aceh Province: A Phenomenological Approach Kesuma, Teuku Meldi; Siregar, M. Ridha; Halim, Hendra; Umuri, Khairil; Zikran, Ghrina; Humaira, Radhia; Raihana, Rana
International Journal of Kita Kreatif Vol 2, No 4 (2025): International Journals Kita Kreatif Vol.2 No. 4 November 2025
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/ijkk.v2i4.50386

Abstract

This study explores how domestic tourists interpret destination innovativeness, warmth, and competence as key factors influencing their intention to revisit tourist destinations in Aceh Province, Indonesia. Using a qualitative phenomenological approach, the research focuses on tourists lived experiences and subjective meanings derived from their interactions with innovative and culturally rich destinations. Data were collected through in-depth interviews and participatory observations at four major destinations: Banda Aceh, Sabang, Takengon, and Lhokseumawe. The findings reveal that destination innovativeness is perceived not only through technological and infrastructural improvements but also through efforts to preserve cultural authenticity and enhance comfort. Warmth is associated with the friendliness and sincerity of local communities, while competence reflects professional management, reliable information, and environmental care. Collectively, these elements form emotional and cognitive meanings that foster tourists intention to revisit. Theoretically, this study extends the Tourist Perceived Destination Innovativeness and Stereotype Content Model frameworks, while practically highlighting the importance of experience-based, socially warm, and competence-driven destination management in sustaining tourist loyalty.
Co-Authors - Fakhrurrazi Abd Jamal, Abd Darwanis Darwanis Edy Miswar, Edy Fadhil, Rahmat Ginting, Ledy Mahara Halim, Hendra Humaira, Radhia In-In Hanidah Kesuma, T. Meldi Mukhlis Mukhlis Nabilah Nabilah Najla, Najla Nisva, Raisa Ullya Rahimi, Sayyid Afdhal El Raihana, Rana Ramadhan, Fakhri Ramadhani, Evi Razaqi, Halir Rivani, Rivani Rizki Maulana, Rizki Saddaq, Mizan Sakir, A Sari, Meutia Dwi Novita Siregar, M. Ridha Sitepu, Novi Indriyani Syahrizal, TM Taufiq Carnegie Dawood Teuku Meldi Kesuma, Teuku Meldi Umuri, Khairil