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SIMBOLISASI BENANG TRI DATU SEBAGAI KOMUNIKASI KULTURAL UMAT HINDU BERDASAR TELAAH TEORI KOMUNIKASI Paramita, Eka Putri
Widya Sandhi Vol 9 No 2 (2018): Nopember 2018
Publisher : Sekolah Tinggi Agama Hindu Negeri Gde Pudja Mataram

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Communication is one of the most important aspects but also complex in human life. Every human being is using theory to guide the understanding of things and give a decision on what action should be performed. Based on an understanding of this is becoming interesting to see in more depth about the phenomenon of the use of the thread tridatu in the study of communication theory. The number of user threads tridatu seems to be a growing trend on Hindus. The question then is how the phenomenon of symbolizing the thread this has been analyzed with tridatu using the theory of communication. Among them are the symbolic interaction theory, the theory of self-disclosure and the theory of social interaction. The results showed that the thread symbolizing tridatu was described based on the perception of the whole of the respondents who had researchers meet. each of the respondents giving different perception that found against the use of FLOSS tri researchers analyze then datu opinion the respondents using the first communication theory, beginning with the symbolic Interaction theory based on This theory can be seen that the use of threads on the whole tridatu almost Hindus indicates that the thread Tridatu in Hindus have experienced significant shifts in meaning. From which a marker that someone has completed implementing the ceremony. To develop into one of the means of communication, which indirectly connects between Hindus who are one with the other. Then the second, the theory of self-disclosure, after the communication formed, Hindus who felt they have in common because it uses Tridatu yarns will felt has a personal affinity. And there is trust. And thirdly, that the theory of the construction of identity-based on this theory can be described that the use of the thread tridatu in the life of a days will indirectly construct an identity. The identity of the user stating if its was a Hindu.

Ritual Perang Topat Sebagai Strategi Komunikasi Dalam Menjaga Kebhinekaan : Lessons Learnt dari Tradisi Suku Sasak dan Bali Di Pulau Lombok I Wayan Suadnya; Eka Putri Paramita
JCommsci - Journal Of Media and Communication Science Vol. 1 No. 1 (2018)
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v1i1.6

Indonesia is pluralist a country with multi ethnics, cultures and religions. Religion is believed to provide guidance’s for humans life, however in other occasion it could become source of conflict. This happened due to monolithic belief which provides no space to accept the truth of other religions and cultures. This paper presents the meaning of ritual Perang Topat and lessons learned from the tradition of Sasak tribe who are Muslims and ethnic Bali who are Hindus.Perang Topat could be meaningful lessons learned in developing tolerance amongst different ethnics, culture and religions. It demonstrates that the Sasak ethnic and Balinese ethnic are able to live together in harmony both in daily lives and ritual ceremonies. Open communication and mutual understanding amongst ethnics is the key to sustain defferences. Therefore every one within the community do not provoc ofensive behaviour to other. Dialogue to find win win solutions is suggested as it it is demonstrated in the ritual. Thus this ritual need to be delivered so that it become lesson learnt in protecting unity. Values of the ritual should be explored and deseminated so that community understand and implement them. Key words: perang topat, lesson learnt, unity and differences

FRAMING BERITA PROMOSI PARIWISAT VS BERITA DAMPAK EKOLOGI PARIWISTA LOMBOK DI MEDIA MASSA (Analisis Framing Berita Promosi Pariwisata vs Berita Dampak Ekologi Pariwisata Lombok di Harian Lombok Post Januari-Desember 2014) DIYAH INDIYATI; Dian Lestari Miharja; Hartin Nur Khusnia; Eka Putri Paramita
JCommsci - Journal Of Media and Communication Science Vol. 1 No. 1 (2018)
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v1i1.10

In recent years the popularity of Lombok, West Nusa Tenggara as one of the foremost tourist destinations Indonesia indeed increasing. Lombok gains its popularity mostly supported by the social media and the mass media that present a variety of publications related to tourist sites, cultural attractions, events and other things that are considered attractive, presented either in news, photos, as well as freelance articles and travel-blog. This research y aims to determine how the media framing the news, especially the local media Lombok Post on Lombok tourism issue and whether the local media also do framing the news related to the impact of tourism. This research use Lombok Post publications during January 1st to December 31th 2014. This study uses framing analysis, by selecting the news published in this period by using Entman framing analysis which are done in four ways; problem identification, causal interpretatio), moral judgment, and suggestions deal with the problem (suggest remedies). According to its function, the role of mass media as a medium of informations, has played important and significant role in the case of Lombok tourism promotion. However, the media also should not to forget its education functions related to the impact of the tourism industry, particularly the ecological impacts arising from tourism activities.This research shows that fLombok Post frame its publications mostly to support Lombok’s tourism through issues selections and salience of the content mostly presents promotive topics.

Gender Equality Messages in Film Marlina The Murderer In Four Acts Husen Mulachela; Aurelius RL Teluma; Eka Putri Paramita
JCommsci - Journal Of Media and Communication Science Vol. 2 No. 3 (2019)
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v2i3.57

This research trying to analyze the meaning of symbols in the film Marlina The Murderer in Four Acts based on the indicators of gender equality namely, access, participation, control, and benefits. The unit of analysis in this study includes the audio and visual elements that exist in a selected scene for later analysis using the Roland Barthes semiotic method known as the "two order of signification" to find the meaning of denotation and connotation meanings and myths contained in both order systems. The whole series in this study refers to the framework of thinking with the aim of answering the formulation of the problem in research. From the results of the study, researchers found as many as 17 scenes containing the message of gender equality by including indicators of gender equality both in audio and visual elements. After going through the scene analysis process using the Roland Barthes semiotics method, control indicators in gender equality are found more prominently in films, then followed by indicators of access, participation, and benefits. This shows how the important role of control indicators in gender equality is applied so that other indicators can work.Keywords: Semiotic; film; gender equality; Marlina the Murderer in Four Acts

ANALISIS KALIMAT PERSUASIF DALAM STRATEGI KOMUNIKASI PENJUALAN ONLINE PADA MEDIA SOSIAL INSTAGRAM (IG) Eka Putri Paramita; Desak Made Yoniartini; I Made Permadi Utama
Jurnal Ilmiah Telaah Vol 7, No 1: Januari 2022
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/telaah.v7i1.6939

Abstrak:Kalimat persuasif adalah kalimat ajakan yang berfungsi untuk menggiring opini pembacanya agar mengikuti maksud dan tujuan dari pembuat kalimat tersebut. Instagram saat ini menjadi media sosial yang cukup banyak digunakan di Indonesia, tidak hanya sebagai media bersosialisasi melalui dunia maya Instagra tetapi juga dimanfaatkan penggunanya untuk aktifitas jual beli. Kalimat persuasif digunakan oleh penjual untuk menarik konsumen agar berbelanja di lapaknya. Adapun tujuan penelitian ini adalah untuk mengetahui jenis-jenis kalimat persuasif dan makna kalimat persuasif yang digunakan oleh penjual di instagram. Metode yang dipakai dalam penelitian ini adalah deskriptif kualitatif. Hasil penelitian ini menemukan bahwa penjual di instagram menggunakan kalimat persuasif agar mendapatkan perhatian dari pembeli, maka kalimat persuasif yang digunakan berupa kata-kata populer bahasa gaul dan menggunakan bahasa asing.Abstract:A persuasive sentence is an invitation sentence that serves to lead the opinion of the reader to follow the intent and purpose of the maker of the sentence. Instagram is currently a social media that is quite widely used in Indonesia, not only as a medium for socializing through cyberspace but also being used by users for buying and selling activities. Persuasive sentences are used by sellers to attract consumers to shop at their stalls. The purpose of this study was to determine the types of persuasive sentences and the meaning of persuasive sentences used by sellers on Instagram. The method used in this research was descriptive qualitative. The results of this study found that sellers on Instagram use persuasive sentences to get the attention of buyers, so the persuasive sentences used were in the form of popular words (slang) and use foreign languages.

SIMBOLISASI BENANG TRI DATU SEBAGAI KOMUNIKASI KULTURAL UMAT HINDU BERDASAR TELAAH TEORI KOMUNIKASI Eka Putri Paramita
Widya Sandhi: Jurnal Kajian Agama, Sosial dan Budaya Vol 9 No 2 (2018)
Publisher : Institut Agama Hindu Negeri Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (587.454 KB)

Communication is one of the most important aspects but also complex in human life. Every human being is using theory to guide the understanding of things and give a decision on what action should be performed. Based on an understanding of this is becoming interesting to see in more depth about the phenomenon of the use of the thread tridatu in the study of communication theory. The number of user threads tridatu seems to be a growing trend on Hindus. The question then is how the phenomenon of symbolizing the thread this has been analyzed with tridatu using the theory of communication. Among them are the symbolic interaction theory, the theory of self-disclosure and the theory of social interaction. The results showed that the thread symbolizing tridatu was described based on the perception of the whole of the respondents who had researchers meet. each of the respondents giving different perception that found against the use of FLOSS tri researchers analyze then datu opinion the respondents using the first communication theory, beginning with the symbolic Interaction theory based on This theory can be seen that the use of threads on the whole tridatu almost Hindus indicates that the thread Tridatu in Hindus have experienced significant shifts in meaning. From which a marker that someone has completed implementing the ceremony. To develop into one of the means of communication, which indirectly connects between Hindus who are one with the other. Then the second, the theory of self-disclosure, after the communication formed, Hindus who felt they have in common because it uses Tridatu yarns will felt has a personal affinity. And there is trust. And thirdly, that the theory of the construction of identity-based on this theory can be described that the use of the thread tridatu in the life of a days will indirectly construct an identity. The identity of the user stating if its was a Hindu.

Disclosing Strategy in Communicating Uncertainty: Case of Climatology Station Climate Information Dissemination in Lombok Island I Wayan Suadnya; Agus Purbathin Hadi; Eka Putri Paramita
SOSHUM : Jurnal Sosial dan Humaniora Vol. 12 No. 3 (2022): November 2022
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/soshum.v12i3.240-252

Certainty of climate information is essential for farmers in developing farming decisions but, climate forecasts produced by Climatology Station contain 30 per cent uncertainty. The fact that climatology station has carried out climate information dissemination to farmers in Lombok. However, many farmers experienced harvesting and planting failure due to climatic uncertainty. The objectives of this research are to describe the communication strategy implemented by the Kediri Climatology Station in communicating climate information to farmers on Lombok Island and to identify obstacles experienced in disseminating climate information. This research was conducted at the Kediri Climatology Station and on the island of Lombok using a descriptive method. Data were collected through in-depth interviews. The collected data were analyzed using descriptive qualitative analysis. The results show that the strategies implemented by the Kediri Climatology Station were strategies to increase the station's credibility through the improvement of data collection technique and analysis to minimize uncertainty, compiling and packaging messages so that farmers easily understand them, conducting direct dissemination through climate field school (SLI) and indirect using media, trying to understand the social and economic conditions of the communicants as well as utilization of feedback. However, there are obstacles faced by the Kediri Climatology Station in providing climate information namely: many extension agents are reluctant to convey climate information to farmers, climate change that affects forecast accuracy, difficulty convincing the public, and lack of funds to conduct Climate Field School, limited personnel, and language barriers.

PERSEPSI PENGGUNA APLIKASI HALODOC TERHADAP PENINGKATAN LITERASI KESEHATAN DI KOTA MATARAM Tesa Hawa; Yulanda Trisula Sidarta Yohanes; Eka Putri Paramita; Dian Lestari Miharja
Jurnal Ilmiah Mahasiswa Komunikasi (JIMaKom) Vol. 4 No. 2 (2023): Public Relations, Digital, dan Budaya
Publisher : Program Studi Ilmu Komunikasi Universitas Mataram

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Pandemi covid-19 dinilai sebagai momentum yang baik untuk melakukan perbaikan dan penelaahan dalam pelaksanaan tata kelola klinis yang baik. Covid-19 juga menjadi salah satu pendorong transformasi pelayanan kesehatan di seluruh dunia tak terkecuali Indonesia. Salah satu solusi pelayanan kesehatan di masa pandemi adalah telemedicine. Telemedicine dinilai memiliki potensi untuk memberikan revolusi terhadap kesehatan masyarakat Indonesia dan mampu mengatasi berbagai masalah layanan kesehatan. Beberapa alasan di atas yang disertai pandemi covid-19, membuat para penyedia layanan telemedicine mengalami perkembangan pesat di tanah air. Dengan demikian, telemedicine menjadi fenomena baru yang menarik untuk ditelusuri. Maka dari itu, penelitian ini menelusuri persepsi pengguna terhadap salah satu aplikasi telemedicine, yaitu Halodocselaku aplikasi medis terbaik dan paling diminati di Indonesia. Menggunakan 4 dimensi literasi kesehatan untuk mengukur tingkat literasi kesehatan penggunanya serta 4 dimensi kualitas pelayanan untuk mengukur kualitas layanan yang diberikan Halodoc. Melalui metode penelitian kuantitatif deskriptif dengan mengumpulkan data primer dan sekunder. Setelah melakukan penelitian, peneliti berkesimpulan bahwa persepsi pengguna aplikasi Halodoc terhadap peningkatan literasi kesehatan masyarakat di Kota Mataram adalah positif dan terbukti Halodoc mampu membawa dampak positif bagi kehidupan penggunanya, yang ditandai dengan peningkatan literasi kesehatan mereka.

STRATEGI KOMUNIKASI ORGANISASI ANTARA PIMPINAN DAN KARYAWAN DI RUMAH SAKIT SILOAM MATARAM DALAM MENUMBUHKAN SENSE OF BELONGING Sang Ketut Wiranadi; Shinta Desiyana Fajarica; Eka Putri Paramita
Jurnal Ilmiah Mahasiswa Komunikasi (JIMaKom) Vol. 4 No. 2 (2023): Public Relations, Digital, dan Budaya
Publisher : Program Studi Ilmu Komunikasi Universitas Mataram

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Rumah sakit sebagai organisasi pelayanan kesehatan yang kompleks memerlukan strategi komunikasi yang efektifantara pimpinan dan karyawan dalam menumbuhkan sense of belonging pada karyawan. Tujuan dari penelitian iniadalah untuk mengetahui strategi komunikasi organisasi yang digunakan pimpinan Rumah Sakit Siloam Mataramdalam menumbuhkan sense of belonging pada karyawan. Penelitian ini menggunakan metode deskriptif kualitatifdengan teknik pengumpulan data melalui wawancara mendalam dan dokumentasi. Analisis data dilakukan denganmenggunakan teknik analisis deskriptif kualitatif. Hasil penelitian menunjukkan bahwa strategi komunikasi organisasiyang digunakan pimpinan Rumah Sakit Siloam Mataram untuk menumbuhkan sense of belonging pada karyawan meliputi: 1) menjalankan program atau kegiatan baik formal maupun informal guna membantu meningkatkan motivasi,kebahagiaan, produktivitas, loyalitas, dan keharmonisan di tempat kerja, 2) menerapkan beberapa budaya perusahaan yang merupakan implementasi dari nilai nilai perusahaan atau Siloam Core Values, dan 3) budaya perusahaan, dimana pada praktiknya, budaya tersebut melibatkan suatu proses komunikasi organisasi. Dalam kesimpulan, penelitian ini menunjukkan bahwa pimpinan Rumah Sakit Siloam Mataram telah berhasil menggunakan strategikomunikasi organisasi yang efektif dalam menumbuhkan sense of belonging pada karyawan. Diharapkan hasilpenelitian ini dapat memberikan kontribusi bagi pengembangan teori dan praktik manajemen organisasi kesehatandalam meningkatkan kinerja organisasi melalui penumbuhan sense of belonging pada karyawan.

AKTIVITAS KOMUNIKASI PEMASARAN PADA MEDIA ONLINE INSTAGRAM INSIDE LOMBOK DALAM MENINGKATKAN JUMLAH CLIENT : (STUDI PADA DIVISI MARKETING INSIDE LOMBOK) Ni Putu Ayu Nanda Widyasuari; Eka Putri Paramita; Ida Ayu Sutarini
Jurnal Ilmiah Mahasiswa Komunikasi (JIMaKom) Vol. 4 No. 3 (2023): Komunikasi Strategis, Politik, Budaya, Pembangunan, dan Jurnalistik
Publisher : Program Studi Ilmu Komunikasi Universitas Mataram

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ABSTRACT In its empirical reality it is almost impossible to market without communication. Communication is always present in every marketing. The business world needs communication science to explain itself broadly. The existence of online media and determining what media will be used in conducting marketing communications is important, because it is through this media that every idea and idea can be conveyed. Online media is a form of convergence and digitalization of media today so that people are easier to get information. One of the fast-growing online media currently on the island of Lombok is Inside Lombok. To increase the number of Inside Lombok clients, the right marketing communication strategy is needed. This research is a qualitative descriptive research. The informants in this study consisted of key informants and additional informants. Data collection techniques are carried out through interviews, observation, and documentation. Meanwhile, the stage to test the validity of data uses the data sources triangulation technique. The result showed that the marketing communication activities carried out by Inside Lombok in increasing the number of clients by implementing an integrated marketing communication strategy in its planning, uploading content, client testimonials and data in the form of insight are Inside Lombok’s efforts to increase the number of clients. keywords : Marketing communication activities, inside lombok, increasing the number of clients.

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