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All Journal Jurnal Abdi Insani Reswara: Jurnal Pengabdian Kepada Masyarakat Pengabdian Kampus: Jurnal Informasi Kegiatan Pengabdian Pada Masyarakat
Hasanah, Laila Uswatun
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Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences

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Peningkatan Pengetahuan dan Keterampilan Budidaya Ayam Petelur Melalui Pendampingan Edukasi untuk Siswa dan Mahasiswa di Desa Mendawai Kabupaten Kotawaringin Barat Wulandari, Lies Tiarini; Hasanah, Laila Uswatun; Pratama, Rifki Tegar Adi
Jurnal Pengabdian Kampus Vol 11 No 2 (2024): Jurnal Pengabdian Kampus
Publisher : LPPM Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52850/jpmupr.v11i2.17332

Abstract

Laying hens are used as an option in raising livestock because it is felt that the chicken can produce eggs in sufficient quantities in a fast time. The first egg is produced at the age of 6 months and will continue to produce eggs until it reaches 2 years old. With a total egg production between 250 to 280 eggs per year. Proper management in laying hens farming is crucial to achieve maximum production results. This community service activity is an educational mentoring program aimed at the younger generation to increase their knowledge and understanding of laying hen farming, starting from chick management, feed and drinking water management, housing, disease control, and egg handling. The activity took place at the Pialun poultry farm in Mendawai Village, West Kotawaringin Regency, with 7 participants. The implementation method began with a socialization session on laying hen farming in the first session, followed by the second session, which involved interviews with field assistants regarding management practices and skills in laying hen farming.
Peningkatan Kapasitas Mahasiswa Melalui Pembelajaran Konstektual Tentang Manajemen Itik Pedaging Di Kabupaten Kotawaringin Barat wulandari, lies tiarini; Hasanah, Laila Uswatun
Reswara: Jurnal Pengabdian Kepada Masyarakat Vol 6, No 2 (2025)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/rjpkm.v6i2.6657

Abstract

Pembelajaran berbasis teori dalam pendidikan kurang memberikan pemahaman yang aplikatif kepada mahasiswa. Kelemahan utama dari pendekatan ini karena kurangnya keterlibatan langsung mahasiswa dalam kegiatan di lapangan. Pembelajaran kontekstual merupakan pendekatan yang mengintegrasikan materi pembelajaran dengan pengalaman di lapangan. Kegiatan ini bertujuan untuk meningkatkan kompetensi teknis dan melatih kemampuan manajerial dalam manajemen itik pedaging di lapangan. Kabupaten Kotawaringin Barat dipilih sebagai lokasi kegiatan karena memiliki potensi peternakan itik yang masih dapat dikembangkan. Adapun Metode yang digunakan dalam pembelajaran kontekstual meliputi sosialisasi materi, praktek lapangan, serta teknik evaluasi. Evaluasi dilakukan melalui pre-test yang dilakukan sebelum kegiatan dan post-test dilakukan setelah kegiatan, untuk mengukur peningkatan kapasitas pemahaman mahasiswa dalam pembelajaran kontekstual. Hasil ini menunjukkan bahwa terdapat peningkatan pada nilai post-test dibandingkan dengan nilai pre-test, yaitu sebesar 43,83% yang termasuk ke dalam kategori tinggi. Kegiatan pembelajaran secara kontekstual sangat efektif dalam meningkatkan pengetahuan dan keterampilan mahasiswa sebagai salah satu langkah strategis dalam meningkatkan kualitas pendidikan.
INOVASI DIGITAL MARKETING PADA ASPEK ¬REBRANDING TEH BUNGA TELANG PRETREATMENT ASAM SEBAGAI UPAYA PENINGKATAN DAYA SAING PRODUK HERBAL Wijinindyah, Ayutha; Selvia, Jerry; Nurhayati, Novi; Sugama, Muchamad Yoga; Rossayanti, Rossayanti; Hasanah, Laila Uswatun
Jurnal Abdi Insani Vol 11 No 4 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i4.2110

Abstract

Telang flower tea is one of the plants that has potential as an herbal drink because it can treat several diseases. The partner is a Women Farmers Group that has a telang flower tea production business. One of the obstacles faced is that the marketing aspect is still limited because the product is less attractive and less recognized by the public. The purpose of this activity is to rovide digital marketing education, with the rebranding aspect for acid pretreatment of telang flower. The method of implementing activities is through education with presentation, pre test and post test, Focus Group Discussion (FGD), as wel as hands on activities. The result of this activity is that partners are open to improving product branding, including logo improvements. The conclusion is that digital marketing in the aspect of rebranding is able to increase the competitiveness of herbal products more widely.
Co-Authors Novi Nurhayati, Novi Pratama, Rifki Tegar Adi Rossayanti, Rossayanti Selvia, jerry Sugama, Muchamad Yoga Wijinindyah, Ayutha Wulandari, Lies Tiarini