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The Effect of Value Co-Creation, and Corporate Image on Building Customer Loyalty Toward Apartment Contractor Setijanto, Augustinus; Hardjomuljadi, Sarwono; Waty, Mega
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 7 No 6 (2024): November 2024
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v7i6.3004

The purpose of this study is to create strategy for apartment contractors to build loyalty of apartment developer by examine customer satisfaction as mediator between corporate image, vccreation with customer loyalty in the Indonesia apartment construction industry. Current study is conducted in the apartment construction industry in Indonesia. The population for this study is apartments developer in Indonesia. To accomplish main purpose, the data were collected from project managers of apartment developer firms in Indonesia. Online questionnaires were distributed and total of 316 respondents’ data were collected and analysed. Respondent data was processed using SmartPLS for hypothesis testing. The results shows that customer loyalty significantly influenced by their satisfaction, corporate image, and vccreation. The result also reveals that customer satisfaction mediate the relationship between corporate image, vccreation and with customer loyalty. Furthermore, the research results also found that corporate image, vccreation and positively influence satisfaction.

Building Apartment Developer Satisfaction with Brand Image, Value Co-Creation and Supply Chain Agility along with its Impact on Developer Loyalty Towards Apartment Contractors Setijanto, Augustinus; Hardjomuljadi, Sarwono; Sulistio, Hendrik
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 7 No 4 (2024): July 2024
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v7i4.2770

Objective: Apartment sector is one of the important real estate sectors of a country. The aim of this research is to analyse the influence of brand image, value co-creation, and supply chain agility on customer satisfaction and its impact on developer loyalty to apartment contractors. The novelty of this research lies in analyzing the influence of brand image, value co-creation, and supply chain agility on customer satisfaction simultaneously in the context of the apartment construction industry. Design/ methodology/ approach: This research uses a quantitative approach with structured equation modeling using smartPLS. The population of this research is apartment developers in Indonesia. Findings: The results of this research show that brand image, value co-creation, and supply chain agility have a positive and significant influence on customer satisfaction. This research has theoretical implications for expectancy disconfirmation theory and service dominance logic. The managerial implications of this research are on apartment contractors' strategies for gaining developer satisfaction and loyalty. Paper type: Research paper

Analysis of Management of Legal Consequences of Service Provider Default on Project Delays: A Legal Study and Relational Approach to Dispute Prevention Setijanto, Augustinus; Hardjomuljadi, Sarwono; Sami’an, Sami’an
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 8 No 6 (2025): November 2025
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v8i6.3470

Delays in construction work execution represent one of the most common forms of default that trigger disputes between employers and contractors. Within Indonesia’s civil law framework, such default entails legal consequences including delay penalties, compensation, contract termination, and enforcement of performance bonds. This study examines these legal implications under the Indonesian Civil Code (KUHPerdata), Law No. 2 of 2017 on Construction Services, and several Supreme Court decisions with permanent legal force namely Decisions No. 294 PK/Pdt/2014, No. 3053 K/Pdt/2011, and No. 60 K/Pdt/2020. The research adopts a normative juridical approach supported by secondary data from literature review and judicial case analysis. It also proposes a dispute-prevention hypothesis founded on effective communication through guanxi, dynamic relationship, and personal approach, aimed at reinforcing loyalty and preventing conflict. The findings reveal that Indonesia’s positive legal system remains sanction-oriented and emphasizes legal certainty, whereas sustainable dispute prevention requires a paradigm grounded in relational trust. Integrating relational approaches into construction contract practice may establish equilibrium between legal certainty and substantive justice.

Application of the Principles of Good Faith and Pacta Sunt Servanda in Unequal Construction Contracts: A Case Study of B2B Developer–Contractor Setijanto, Augustinus; Permatasari, Corina; Artahana, Nana; Hadamean, Join; Alam, Peto Syamsul; Koeswanto, Arief; Anggoro, Prastiwo; Prihatinah, Tri Lisiani
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 9 No 1 (2026): Jan - Feb 2026
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v9i1.3494

The legal relationship between developers and contractors in business-to-business (B2B) construction contracts in Indonesia often shows a significant imbalance of power. Although formally the contract is made based on the principle of freedom of contract, substantively the legal relationship often deviates from the principles of fairness and balance that form the basis of contract law. This paper examines the application of two fundamental principles in contract law, namely good faith and pacta sunt servanda, which means that every agreement made legally is binding on the parties who made it (Article 1338 paragraph (1) of the Civil Code) in the practice of biased construction contracts, particularly when developers modify FIDIC standard contracts by removing or limiting clauses that are detrimental to their interests, such as the Dispute Avoidance/Adjudication Board (DAAB), the right to an extension of time (EoT), and the right to suspend payment. This study uses a normative-juridical approach with case and comparative analysis methods, examining actual practices between developers and contractors experiencing delays, variation orders, and payment delays. The results of the analysis show that the removal of these protective mechanisms not only creates the potential for structural default but also constitutes a violation of the principle of good faith in the implementation of contracts as stipulated in Article 1338 paragraph (3) of the Civil Code. Meanwhile, the pacta sunt servanda principle cannot be applied absolutely if the substance of the contract contains a striking imbalance and violates propriety (Article 1339 of the Civil Code). This paper offers an update in the form of a reinterpretation of the principle of good faith as a corrective instrument against exploitative clauses, as well as a proposal for the establishment of a national DAAB institution with proportional costs to uphold contractual justice. Thus, the application of contract law in construction contracts must be directed towards substantive balance and a fair relational relationship between developers and contractors, so that national development objectives can be achieved without causing protracted disputes.

THE EFFECTIVENESS OF CONSTRUCTION GOODS AND SERVICES PROCUREMENT LAWS ON PRIVATE CONTRACTORS: A LEGAL SYSTEM PERSPECTIVE LAWRENCE M. FRIEDMAN Setijanto, Augustinus; Sudrajat, Tedi; Sami'an, Sami'an
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 9 No 1 (2026): Jan - Feb 2026
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v9i1.3516

Public procurement of construction works constitutes a strategic instrument for national development; however, in practice it continues to face complex legal problems. These problems do not merely arise from procedural violations or corrupt intent, but also from unclear administrative authority, regulatory complexity, and weak legal culture in procurement implementation. Such conditions have contributed to increasing procurement disputes and the risk of policy criminalization, particularly affecting private contractors who perform works based on administrative orders issued by authorized officials. This paper aims to analyze legal problems in construction procurement in Indonesia by applying Lawrence M. Friedman’s legal system theory, which emphasizes three interrelated elements: legal structure, legal substance, and legal culture. The research employs a normative legal method with statutory, conceptual, and case-based approaches, analyzed through qualitative-descriptive techniques based on procurement regulations, legal doctrines, and judicial decisions as well as procurement practices. The analysis demonstrates that the ineffectiveness of construction procurement law stems from an imbalance among the three elements of the legal system. Weak coordination within the enforcement structure leads to the criminalization of administrative errors, complex legal substance creates ambiguity and risky discretion, while a permissive legal culture exacerbates deviations in practice. This paper offers a systemic reform perspective by emphasizing clearer differentiation between administrative and criminal liability, stronger legal protection for good-faith private contractors, and the reinforcement of ethical values and legal culture in procurement governance. Through this approach, construction procurement law is expected to function more effectively in achieving legal certainty, justice, and utility for sustainable national development.

Legal Risks of Land Use and Spatial Planning in Development by Private Developers and Contractors in Indonesia: Normative Analysis, Case Studies, and FIDIC Contract-Based Mitigation Strategies Setijanto, Augustinus; Subekti, Rahayu; Hardjomuljadi, Sarwono
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 9 No 1 (2026): Jan - Feb 2026
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v9i1.3519

This article aims to comprehensively analyze the legal status of land use and spatial planning as a source of legal risk in construction projects, as well as its implications for private developers and contractors. This study uses a normative legal research method with a statutory, conceptual, and case study approach, by examining relevant laws and regulations, legal doctrine, and court decisions, including Supreme Court Decision Number 3053 K/Pdt/2011 and an apartment development dispute at the West Jakarta District Court. The results of the study indicate that land rights are not absolute and are always limited by spatial planning provisions as a public legal instrument. Weak synchronization of the RTRW/RDTR, zoning changes, and low internalization of the social function of land in development practices are dominant factors in the occurrence of disputes and project terminations. This study also found that contractors can no longer be positioned solely as technical implementers, but rather as active subjects of spatial planning compliance who potentially bear legal risks if they continue to carry out work that conflicts with spatial designations.These findings and proposals are expected to strengthen legal certainty, improve projectgovernance, and minimize disputes in private sector development.

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