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Perbandingan Perilaku Zuhud dalam Konsumsi Produk Eco Friendly di Kalangan Generasi Milenial dengan Generasi Z putra, rezkianandaputra; Kamiruddin; Munawarah
Al-Maqrizi: Jurnal Ekonomi Syariah dan Studi Islam Vol. 2 No. 2 (2024): Al-Maqrizi: Jurnal Ekonomi Syariah dan Studi Islam
Publisher : ekonomi syariah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/amq.v2i2.44710

Penelitian ini menganalisis perbedaan perilaku zuhud antara generasi Milenial dengan generasi Z dalam konsumsi produk ramah lingkungan (eco-friendly) di Watampone, dengan latar belakang nilai tradisional dan kesadaran lingkungan yang kuat. Zuhud dimaknai sebagai pengalihan dari kesenangan material ke tujuan yang lebih bermakna, termasuk dalam konsumsi produk eco-friendly. Survei dilakukan terhadap 80 responden di Tanete Riattang, Watampone, menggunakan skala Likert dan dianalisis dengan perangkat statistik SPSS 27 (Statistical Package for Social Sciences). Menggunakan pendekatan kuantitatif, penelitian ini mengeksplorasi tiga faktor utama yang memengaruhi perilaku konsumen: solidaritas sosial, pengelolaan sumber daya, dan edukasi lingkungan. Solidaritas sosial mencerminkan kepedulian kolektif pada kesejahteraan lingkungan, pengelolaan sumber daya menekankan pemakaian bahan berkelanjutan, dan edukasi lingkungan berperan dalam meningkatkan kesadaran publik. Untuk memahami pembentukan pola konsumsi, penelitian ini menggunakan Teori Perbedaan Generasi dan Value Belief Norm Theory.

Analysis of Competitive Strategy of Brown Sugar Makers in Marketing Based on Sharia Economic Perspective (Case Study of Brown Sugar Entrepreneurs in Amali District) Arga Arya Ahmadil Awal; Arifin S; Kamiruddin
Jurnal Pengetahuan dan Pendidikan Vol 3 No 4 (2024): Journal of Media, Sciences and Education
Publisher : Yayasan Baru Haji Samsudin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/jomet.v3i4.77

This research aims to analyze the competitive strategies of brown sugar producers in marketing within Amali District, Bone Regency, and to review these strategies from an Islamic economic perspective. The research method used is qualitative with a case study approach. Data collection was carried out through observation, interviews, and documentation. The results show that brown sugar producers in Amali District implement various competitive strategies in marketing, focusing on product quality, good service, and the application of comprehensive marketing concepts. They use the 4P marketing mix principle (Product, Price, Place, Promotion) in their business strategies. These entrepreneurs also demonstrate adaptability to various challenges such as limited stock, weather constraints, and capital limitations. From an Islamic economic perspective, the competitive strategies applied are in accordance with Islamic principles, based on the obligatory attributes of the Prophet and Messenger, namely Shiddiq (truthfulness), Amanah (trustworthiness), Fathanah (intelligence), and Tabligh (conveyance). This research implies the need for government support in the form of regulations and promotional programs, as well as efforts to improve product quality standardization and packaging to enhance the competitiveness of the local brown sugar industry.

URGENSI ZAKAT PROFESI ERA KONTEMPORER DALAM PERSFKTIF ISLAM Marta, Irma Martawati; M.IKBAL WIJAYA; KAMIRUDDIN
Indonesia Journal of Zakat and Waqf Vol 3 No 1 (2024): Indonesia Journal Of Zakat And Waqf
Publisher : Department of Management Zakat and Waqf

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35905/ijaza.v3i1.10439

Perubahan dan perkernbangan ekonomi dari sejak zaman Rasulullah SAW hingga kondisi saat ini berdampak pada pemikiran dan aplikasi konsep zakat dalam Islam Perkembangan zakat dalam konteks kekinian sering diistilahkan dengan kontemporer. Tulisan ini mengkaji zakat kontemporer dalam dua perspektif yaitu perluasan makna asnaf zakat khususnya fi sabilillah dan objek zakat. Metode pembahasan yang digunakan yaitu pendekatan literatur.Zakat profesi adalah zakat yang dikeluarkan dari penghasilan (hasil) profesi profesi/pekerjaan) jika sudah mencapai nishab. Terkait dengan kasus zakat profesi,Majelis Ulama Indonesia (MUI) mengatur pendapatan zakat. MUI telah mengeluarkan fatwanya dengan “Keputusan Fatwa Majelis Ulama Indonesia” Nomor 3 Tahun 2003 tentang Penghasilan Zakat. Meski jumlahnya banyak ulama yang menyetujui penerapan zakat profesional di era kontemporer saat ini, namun di sisi lain ada juga yang kurang setuju implementasinya. Mereka mendasarkan pandangannya pada masalah zakat sepenuhnya soal 'ubudiyah. Jadi segala macam peraturan dan ketentuan ketentuan tersebut hanya dapat dilaksanakan apabila terdapat petunjuk atau petunjuk yang jelas dan tegas contoh langsung dari Rasulullah dan bila tidak ada maka tidak perlu membuat peraturan baru.

Pengaruh Word of Mouth Terhadap Purchase Intention Melalui Customer Experience Sebagai Variabel Intervening (Studi pada Konsumen Toko Busana Muslim Rindu Mode Watampone Kabupaten Bone) Burhanuddin, Mutmainna; Farida, Ida; Kamiruddin
SAUJANA : Jurnal Perbankan Syariah dan Ekonomi Syariah Vol 7 No 1 (2025): SAUJANA : Jurnal Perbankan Syariah dan Ekonomi Syariah
Publisher : STEI Kanjeng Sepuh Gresik Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59636/saujana.v7i1.307

Penelitian ini bertujuan untuk menganalisis pengaruh Word of Mouth. (WOM) terhadap Purchase Intention melalui Customer Experience sebagai variabel intervening pada konsumen Toko Busana Muslim Rindu Mode, Watampone, Kabupaten Bone. Analisis jalur, atau path analysis, adalah metode kuantitatif deskriptif yang digunakan dalam penelitian ini. menggunakan software Smart PLS. Data dikumpulkan melalui kuesioner yang dibagikan kepada 120 responden, dan dianalisis menggunakan teknik statistik Smart PLS untuk menguji hubungan antar variable, Hasil penelitian menunjukkan bahwa Word of Mouth memiliki pengaruh positif dan signifikan terhadap Customer Experience, yang selanjutnya berpengaruh signifikan terhadap Purchase Intention. Selain itu, Customer Experience juga memediasi pengaruh Word of Mouth terhadap Purchase Intention. Temuan ini mengindikasikan bahwa rekomendasi positif dari konsumen lain berperan penting dalam menciptakan pengalaman belanja yang baik, yang pada akhirnya meningkatkan niat pembelian pada konsumen. Penelitian ini menggunakan teori perilaku konsumsi Muslim, yang berfokus pada pengambilan keputusan konsumen yang dipengaruhi oleh nilai-nilai Islam, seperti kehalalan, kejujuran, dan kepercayaan dalam bertransaksi. Temuan ini memberikan implikasi praktis bagi pemilik usaha, terutama di sektor ritel busana muslim untuk memanfaatkan Word of Mouth dan fokus pada peningkatan pengalaman pelanggan guna meningkatkan loyalitas dan niat beli konsumen. Dengan memperhatikan pengalaman pelanggan yang berkualitas, bisnis dapat memperkuat daya saing dan membangun reputasi yang baik di pasar

DISRUPSI DIGITAL MARKETING SYARIAH: STUDI KASUS INOVATIF PROMOSI SKINCARE DI ERA DIGITAL Anggryani, Lisa; Karmila Sari, Surya; Hasminiar; Amir, Muhammad Fakhri; Kamiruddin
Adzkiya : Jurnal Hukum dan Ekonomi Syariah Vol 13 No 1 (2025): Adzkiya: Jurnal Hukum dan Ekonomi Syariah
Publisher : Fakultas Ekonomi dan Bisnis Islam Institut Agama Islam Negeri Meto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32332/adzkiya.v13i1.9580

This research aims to explore the impact of digital marketing on consumer purchasing decisions in the skincare industry, especially in the context of marketing based on sharia principles. This study analyzes how digital promotional strategies, such as influencer marketing, electronic word of mouth (e-WOM), and the integration of Islamic values, influence consumer preferences and loyalty. The method used in this research is library research, with data collection through analysis of books, scientific articles and relevant digital sources, including industry reports and case studies of skincare companies. Data is analyzed descriptively to understand trends and changes in sharia digital marketing strategies. The research results show that digital marketing has changed marketing patterns from conventional systems to ones based on digital technology, which has an impact on increasing the affordability and effectiveness of promotions. In Indonesia, the use of social media as a means of marketing skincare products has increased significantly, with more than 70% of consumers influenced by influencer recommendations and e-WOM in their purchasing decisions. Apart from that, many skincare brands have adopted marketing strategies based on Islamic values, such as sincerity, honesty, meaningfulness and accountability. This strategy not only increases consumer trust, but also ensures that promotions are in line with Islamic ethical and moral principles. Thus, this research confirms that sharia digital marketing disruption not only creates efficiency in skincare marketing, but also builds emotional attachment with consumers through an approach that is in line with Islamic values

DISRUPSI DIGITAL MARKETING SYARIAH: STUDI KASUS INOVATIF PROMOSI SKINCARE DI ERA DIGITAL Anggryani, Lisa; Karmila Sari, Surya; Hasminiar; Amir, Muhammad Fakhri; Kamiruddin
Adzkiya : Jurnal Hukum dan Ekonomi Syariah Vol 13 No 1 (2025): Adzkiya: Jurnal Hukum dan Ekonomi Syariah
Publisher : Fakultas Ekonomi dan Bisnis Islam Institut Agama Islam Negeri Meto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32332/adzkiya.v13i1.9580

This research aims to explore the impact of digital marketing on consumer purchasing decisions in the skincare industry, especially in the context of marketing based on sharia principles. This study analyzes how digital promotional strategies, such as influencer marketing, electronic word of mouth (e-WOM), and the integration of Islamic values, influence consumer preferences and loyalty. The method used in this research is library research, with data collection through analysis of books, scientific articles and relevant digital sources, including industry reports and case studies of skincare companies. Data is analyzed descriptively to understand trends and changes in sharia digital marketing strategies. The research results show that digital marketing has changed marketing patterns from conventional systems to ones based on digital technology, which has an impact on increasing the affordability and effectiveness of promotions. In Indonesia, the use of social media as a means of marketing skincare products has increased significantly, with more than 70% of consumers influenced by influencer recommendations and e-WOM in their purchasing decisions. Apart from that, many skincare brands have adopted marketing strategies based on Islamic values, such as sincerity, honesty, meaningfulness and accountability. This strategy not only increases consumer trust, but also ensures that promotions are in line with Islamic ethical and moral principles. Thus, this research confirms that sharia digital marketing disruption not only creates efficiency in skincare marketing, but also builds emotional attachment with consumers through an approach that is in line with Islamic values

Critical Review of Murābaḥah Financing in Contemporary Islamic Banking: A Maqāṣid al-Sharī‘ah Perspective Djumadi; Arzal Syah; Hamida; Mujahidin; Kamiruddin
MILRev: Metro Islamic Law Review Vol. 4 No. 2 (2025): MILRev: Metro Islamic Law Review
Publisher : Faculty of Sharia, IAIN Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32332/milrev.v4i2.11087

This study critically analyses the implementation of murābaḥah contracts in contemporary Islamic banking through the lens of maqāṣid al-sharī‘ah theory. Murābaḥah has long been recognised as one of the dominant financing schemes in Sharia banks, particularly in Indonesia, where it plays a central role in meeting customer needs ranging from consumption to investment. However, in today's context of rapid financial innovation and global competition, questions remain regarding its alignment with the broader objectives of Islamic law beyond mere technical compliance. The research employs a descriptive qualitative approach, utilising in-depth interviews, direct observations, and documentation studies. The primary object of inquiry is Sharia banks in Indonesia, with informants drawn from banking practitioners and customers. This dual perspective provides a more comprehensive understanding of how murābaḥah is designed, implemented, and perceived in practice within the dynamics of modern Islamic banking. The findings indicate that although murābaḥah contracts are generally implemented in line with formal sharia procedures, the embodiment of maqāṣid al-sharī‘ah values remains partial. Elements such as justice, fair profit, social welfare, and mutual assistance are evident but fragmented and lack institutional standardisation. As a result, the spirit of maqāṣid al-sharī‘ah is not yet fully realised in contemporary practice. This study concludes that there is an urgent need to reformulate the strategy and design of murābaḥah products to reflect the holistic objectives of maqāṣid al-sharī‘ah better better. This involves preserving wealth and prohibiting usury and safeguarding life, intellect, and lineage. The research contributes by exposing the gap between formal compliance and substantive realisation, offering novelty in reframing murābaḥah as a contemporary instrument for promoting justice, welfare, and sustainable Islamic finance.

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