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All Journal NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Sewagati: Jurnal Pengabdian Masyarakat Indonesia Jurnal Ilmiah Teknik Informatika dan Komunikasi Tuturan: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Jurnal Bisnis dan Komunikasi Digital Ekspresi: Publikasi Kegiatan Pengabdian Indonesia
Rinda Aunillah Sirait
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Religion Arts Humanities Computer Science & IT Education Electrical & Electronics Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Penerapan Teknik Sinematografi oleh Director Of Photography pada Produksi Video Feature “Jejak Rasa: Akar dari Tanah Priangan” Diya Mirzha Rusyanto; Fazila Safia Utomo; Rinda Aunillah Sirait; Kurnia Lucky Fadillah
Ekspresi : Publikasi Kegiatan Pengabdian Indonesia Vol. 3 No. 2 (2026): April: Ekspresi : Publikasi Kegiatan Pengabdian Indonesia
Publisher : Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/ekspresi.v3i2.1079

Abstract

IIn the process of creating the feature video "Jejak Rasa: Akar dari Tanah Priangan," the author serves as the Director of Photography, responsible for managing the visual aspects to effectively and comprehensively convey the message. This is achieved through the application of various cinematographic techniques, such as careful selection of camera angles, types of shots, camera movements, and in-depth composition. The main goal of this feature video production is to showcase the cultural value of cassava as an essential part of the culinary identity of Tanah Priangan, while also highlighting its transformation from traditional food to modern culinary innovation with contemporary relevance and appeal. This work is expected to provide a more comprehensive visual representation of local food culture and raise public awareness about the importance of preserving culinary heritage as part of the nation's cultural wealth. The application of cinematographic techniques used not only strengthens the delivery of information but also effectively enhances the aesthetic quality of the work as a visual communication medium that can impact the audience emotionally and intellectually.
Pendekatan Ekspositoris tentang Kuliner Tionghoa Selatan di Kota Bandung dalam Penulisan Naskah Film Dokumenter “Jejak Rasa” Vania Annora Martsa Awanti; Rinda Aunillah Sirait; Jimi Narotama Mahameruaji
Ekspresi : Publikasi Kegiatan Pengabdian Indonesia Vol. 3 No. 2 (2026): April: Ekspresi : Publikasi Kegiatan Pengabdian Indonesia
Publisher : Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/ekspresi.v3i2.1084

Abstract

This study aims to examine the application of an expository approach in the scriptwriting of the documentary film "Jejak Rasa," which highlights Southern Chinese cuisine in Bandung as a representation of cultural acculturation. The background of this research is based on the declining interest of the younger generation in traditional culinary arts due to the influence of globalization and social media trends. The methods used included literature research, field observations, and interviews with relevant sources, such as culinary entrepreneurs and museum officials. The results show that the expository approach is effective in conveying information systematically, factually, and easily understood through the use of voice-over narration as the main direction of the story. Furthermore, the use of an implied first-person perspective creates an emotional connection between the audience and the material presented. This documentary serves not only as an information medium but also as a means of education and preservation of Peranakan Chinese culinary culture. By combining visual elements, narrative, and interviews, this documentary comprehensively presents historical, social, and cultural values. Therefore, this work is expected to raise public awareness of the importance of preserving culinary cultural heritage amidst modern developments.
Penerapan Pengambilan Gambar Naturalistik Dalam Film Dokumenter “Jejak Rasa” Shafa Najla Amira; Rinda Aunillah Sirait; Jimi Narotama Mahameruaji
Ekspresi : Publikasi Kegiatan Pengabdian Indonesia Vol. 3 No. 2 (2026): April: Ekspresi : Publikasi Kegiatan Pengabdian Indonesia
Publisher : Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/ekspresi.v3i2.1085

Abstract

The development of audiovisual media in the digital era provides a significant opportunity for conveying information, particularly regarding social and cultural issues. One interesting phenomenon is the acculturation of Peranakan Chinese cuisine in Indonesia, which is currently becoming less well-known among the younger generation. This study aims to represent this acculturation process through a documentary film entitled "Jejak Rasa" (Traces of Taste), using a naturalistic visual approach. The method used is a qualitative approach with field observation, interviews, and documentation strategies, integrated with a community organizing process. The research subjects included Peranakan Chinese culinary practitioners in Bandung, such as culinary business owners and museum guides. The production process consisted of three main stages: pre-production, production, and post-production. The naturalistic approach was implemented through the use of predominantly eye-level camera angles, minimal camera movement, and the use of natural lighting to produce authentic visuals. The results of the study indicate that documentary films can be an effective medium for representing cultural values, history, and culinary identity as part of the acculturation process. Thus, this work serves not only as a medium of information but also as an effort to preserve culture relevant to the development of modern media.
Komodifikasi Konten di Radio Berita Lokal: (Studi Kasus Intrinsik Radio PRFM 107.5 News Channel Bandung) Nadya Yasmine Khaerunnisa; Achmad Abdul Basith; Rinda Aunillah Sirait
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humani... Vol. 4 No. 1 (2026): Februari: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v4i1.2330

Abstract

Radio PRFM 107.5 News Channel Bandung has established its reputation as a citizen journalismbased local news radio through the slogan "Andalah Reporter Kami" (You Are Our Reporter). However, economic imperatives have steadily blurred the boundary between journalistic function and business logic, raising concerns about editorial independence in local broadcast media. This study aims to analyze content commodification practices at PRFM across both production and multiplatform distribution stages. Employing Vincent Mosco's (2009) political economy of communication theory, a qualitative approach with Robert E. Stake's intrinsic case study design was adopted. Data were collected through nonparticipant observation, indepth interviews, and literature study, subsequently validated through source triangulation. Findings reveal that content commodification operates systematically across two stages. During production, commodification manifests through marketdriven issue selection, sensational headline construction, and the strategic management of talkshow programs as advertiser recruitment instruments. During distribution, multiplatform content repurposing practices encompassing rhetoric of recombination, augmentation, and reversioning enable a single piece of information to be capitalized across multiple platforms simultaneously. Furthermore, PRFM's financial dependence on government advertisers, accounting for 85% of total advertising revenue, demonstrably erodes editorial independence and shifts the station's function from press watchdog to a media outlet vulnerable to external intervention. These findings imply that economic pressures in local media ecosystems require stronger institutional safeguards to protect journalistic integrity.
Co-Authors Achmad Abdul Basith Arkhadies Hanif Medina Aura Diva Rizky Diya Mirzha Rusyanto Encang Saepudin Fazila Safia Utomo Feliza Zubair Iwan Koswara Jimi Narotama Mahameruaji Kurnia Lucky Fadillah Muh. Fadli Rumpak Nadya Yasmine Khaerunnisa Nurmaya Prahatmaja Nuryah Asri Sjafirah Pandu Watu Alam Puspa Aulia Putri Rahadian Ngabanga Rahmat Maulana Sihotang Rap Yobel Nathania Ridha Rizqiyanty Robina Santi Susanti Shafa Najla Amira Silvi Alin Dhiya Vanessa Valencia Eleora Vania Annora Martsa Awanti Yanuar Aldi Allesandro Zidan Dwi Fatwa Aulia