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All Journal NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Sewagati: Jurnal Pengabdian Masyarakat Indonesia Jurnal Ilmiah Teknik Informatika dan Komunikasi Jurnal Bisnis dan Komunikasi Digital Ekspresi: Publikasi Kegiatan Pengabdian Indonesia
Rinda Aunillah Sirait
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Religion Arts Humanities Computer Science & IT Education Electrical & Electronics Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Penerapan Teknik Sinematografi oleh Director Of Photography pada Produksi Video Feature “Jejak Rasa: Akar dari Tanah Priangan” Diya Mirzha Rusyanto; Fazila Safia Utomo; Rinda Aunillah Sirait; Kurnia Lucky Fadillah
Ekspresi : Publikasi Kegiatan Pengabdian Indonesia Vol. 3 No. 2 (2026): April: Ekspresi : Publikasi Kegiatan Pengabdian Indonesia
Publisher : Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/ekspresi.v3i2.1079

Abstract

IIn the process of creating the feature video "Jejak Rasa: Akar dari Tanah Priangan," the author serves as the Director of Photography, responsible for managing the visual aspects to effectively and comprehensively convey the message. This is achieved through the application of various cinematographic techniques, such as careful selection of camera angles, types of shots, camera movements, and in-depth composition. The main goal of this feature video production is to showcase the cultural value of cassava as an essential part of the culinary identity of Tanah Priangan, while also highlighting its transformation from traditional food to modern culinary innovation with contemporary relevance and appeal. This work is expected to provide a more comprehensive visual representation of local food culture and raise public awareness about the importance of preserving culinary heritage as part of the nation's cultural wealth. The application of cinematographic techniques used not only strengthens the delivery of information but also effectively enhances the aesthetic quality of the work as a visual communication medium that can impact the audience emotionally and intellectually.
Pendekatan Ekspositoris tentang Kuliner Tionghoa Selatan di Kota Bandung dalam Penulisan Naskah Film Dokumenter “Jejak Rasa” Vania Annora Martsa Awanti; Rinda Aunillah Sirait; Jimi Narotama Mahameruaji
Ekspresi : Publikasi Kegiatan Pengabdian Indonesia Vol. 3 No. 2 (2026): April: Ekspresi : Publikasi Kegiatan Pengabdian Indonesia
Publisher : Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/ekspresi.v3i2.1084

Abstract

This study aims to examine the application of an expository approach in the scriptwriting of the documentary film "Jejak Rasa," which highlights Southern Chinese cuisine in Bandung as a representation of cultural acculturation. The background of this research is based on the declining interest of the younger generation in traditional culinary arts due to the influence of globalization and social media trends. The methods used included literature research, field observations, and interviews with relevant sources, such as culinary entrepreneurs and museum officials. The results show that the expository approach is effective in conveying information systematically, factually, and easily understood through the use of voice-over narration as the main direction of the story. Furthermore, the use of an implied first-person perspective creates an emotional connection between the audience and the material presented. This documentary serves not only as an information medium but also as a means of education and preservation of Peranakan Chinese culinary culture. By combining visual elements, narrative, and interviews, this documentary comprehensively presents historical, social, and cultural values. Therefore, this work is expected to raise public awareness of the importance of preserving culinary cultural heritage amidst modern developments.
Co-Authors Arkhadies Hanif Medina Aura Diva Rizky Diya Mirzha Rusyanto Encang Saepudin Fazila Safia Utomo Feliza Zubair Iwan Koswara Jimi Narotama Mahameruaji Kurnia Lucky Fadillah Muh. Fadli Rumpak Nurmaya Prahatmaja Nuryah Asri Sjafirah Pandu Watu Alam Puspa Aulia Putri Rahadian Ngabanga Rahmat Maulana Sihotang Rap Yobel Nathania Ridha Rizqiyanty Robina Santi Susanti Silvi Alin Dhiya Vanessa Valencia Eleora Vania Annora Martsa Awanti Yanuar Aldi Allesandro Zidan Dwi Fatwa Aulia