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Agus Yuniawan Isyanto
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Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis
Published by Universitas Galuh
ISSN : 24604321     EISSN : 25798340     DOI : 10.25157/ma
Core Subject : Agriculture,
Agriculture, Biological Sciences & Forestry
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis adalah jurnal ilmiah yang menerbitkan hasil-hasil penelitian sosial ekonomi pertanian. Jurnal ini bertujuan untuk memperluas dan menciptakan inovasi dalam konsep, teori, paradigma, perspektif dan metodologi dalam ilmu sosial ekonomi pertanian. Ruang lingkup Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis meliputi: Ekonomi Pertanian Sosiologi pertanian Kebijakan pertanian Pembangunan pertanian Penyuluhan pertanian Komunikasi pertanian Kelembagaan pertanian Usahatani dan pascapanen Agroindustri Perdagangan internasional Ketahanan pangan Manajemen agribisnis Manajemen produksi Manajemen operasi Manajemen pemasaran Pembiayaan agribisnis Rantai pasok Perencanaan wilayah pertanian Ekonomi sumberdaya alam.
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 1,668 Documents
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ANALISIS STRATEGI PENGEMBANGAN DENGAN ANALISIS SWOT SEBAGAI KAWASAN WISATA UNGGULAN DAERAH (Studi Kasus Kawasan Wisata Jumiang Kabupaten Pamekasan) Yuyun Sasmita; Campina Illa Prihantini; Nursalam Nursalam; Musoffan Musoffan; Darwis Darwis
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6710

Abstract

Jumiang tourist area is a one of the top tourist attraction in Pamekasan Regency, East Java. This area consists of beaches and hills that have a distinctive natural beauty. The research analyses the development strategy of of Jumiang tourist area as a nautical tourism in the future. The analysis is conducted with a qualitative method of analysis, namely SWOT analysis. The results of the analysis showed that the development of the tourist area Jumiang can utilize various ways in accordance with the results of the SWOT analysis that has been described in this study. Hopefully, the results of this study and research can be the basis and consideration materials in the development of sustainable education tourism (sustainable edutourism) in Pamekasan District, so that the community can be more independent in economic life. 
PERAN KELOMPOK TANI TERHADAP PENDAPATAN PETANI PADI SAWAH DI DAERAH IRIGASI TEKNIS KECAMATAN KAMBERA KABUPATEN SUMBA TIMUR Ferdinand Mangutu Kiki; Elfis Umbu katongu Retang; Junaedin Wadu
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6512

Abstract

This studi aims to determine the role of farmer groups on the income of rice farmers in the technical irigation area Kambera District East Sumba Regency. This research was conducted for 2 months from may to july 2021. The data used in this study are primary data and secondari data. The result of this study indicate the role of farmer groups as a learning class to get a score of 312 with a role category. The role of farmer groups as a forum for cooperation received a score of 286 in the category of quite role and the role of farmer groups as a production unit scored 257 in the category of playing a sufficient role.based on the results of the recapitulation of the role of farmer groups, it obtained a score of 287 which indicates that the farmer groups have quite a role as a learning class, a forum for cooperation and production unit. While the incomes of rice farmers can be seen by using income analysis. The resultsof this study indicate that the average cost incurred by farmers is Rp.10.256.325,00/ Ha and ravenue of Rp.20185.818,00/ Ha so that the income of rice farmers in the technical irrigation area of the Kambera sub-district is Rp.10.525.493,00/Ha. To determinate the role of farmer groups on income, the spearman rank correlation test was used using SPSS.16 which showed that the role of farmer groups had a significant effect on the income of lowland rice farmers. The more the role of farmer groups is increased, it will increased the income of rice farmers in the technical irrigation area of the Kambera Sub-district.
MODEL KEMITRAAN PADA UMKM JAMU TRADISIONAL MADURA MELALUI PENDEKATAN ANALYTICAL HIERARCHY PROCESS Yanuba Cahya Ramadhanti; Resti Prastika Destiarni; Dewi Muti’ah
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6905

Abstract

Pamekasan Regency is one of the areas on the island of Madura which has potential in the field of production and development of traditional herbal medicine. However, until now, the existence of traditional herbal medicine SMEs in Pamekasan has been carried out individually and developed according to natural selection and there has not been a partnership that accommodates it. The purpose of this study is to analyze the appropriate partnership model for traditional Madura herbal medicine SMEs in Pamekasan Regency. The method used in this research is the Analytical Hierarchy Process (AHP). The results showed that the traditional herbal medicine SMEs in Pamekasan Regency were entirely micro-scale businesses. Most of the traditional herbal medicine MSME players stated that they did not have a partnership. The results of the AHP analysis show that the traditional herbal medicine partnership model in Pamekasan can be formed through financial criteria with a weight of 0.498 and alternative capital criteria with a weight of 0.394. However, other criteria in the hierarchy also need to be considered in developing a partnership model for traditional herbal medicine SMEs in order to adapt to the conditions of traditional herbal medicine SMEs in Pamekasan.
ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI PRODUKTIVITAS DAN KELAYAKAN USAHATANI PADI SAWAH Carolus Oktavius Rudianto Laim; Liska Simamora
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.5887

Abstract

This research aims to analyze the production inputs (production capital, seeds, land area, labor, fertilizer, pesticide) that affect production and farming feasibility toward the productivity of rice field farming in Wonotoro Kecamatan Sambi Boyolali village. The data of this quantitative research was collected by using interview where the questions were written inside the questionnaires which have been distributed to the sample of this research. The sample was taken using Probability sampling technique with simple random sampling method. This research has 70 rice farmers as the respondents. The data were analyzed by using Cobb - Douglass production function. The result showed that the production function of land area and labor had a significant effect on productivity, while the production factors of capital, seeds, fertilizers, and pesticides had an effect on productivity. The result of the rice - field farming feasibility analysis shows that R/C ratio is 1,77 and B/C is 1,06. These addresses to a conclusion that farming activities is absolutely feasible because it could increase the financial aspect. The use of production capital and the right fertilizer could increase maximum result.
ANALISIS FAKTOR LOKASI, KELENGKAPAN PRODUK, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK DAGING SAPI DAN TURUNANNYA Agung Muhammad Firdaus; Achmad Firman; Anita Fitriani
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6808

Abstract

The purpose of the study was to determine the effect of location, product completeness, and price, either partially or simultaneously on purchasing decisions for beef products and their derivatives. The research method was a survey of 42 respondents using a questionnaire as a tool. The data obtained were analyzed using ordinal regression analysis. The results showed that there was a partial effect of location and price, while the completeness of the product did not partially influence the decision to purchase beef and its derivatives at Ciwastra Traditional Market; and all factors simultaneously influence the decision to purchase beef and its derivatives at Ciwastra Traditional Market with a model accuracy of 56%.
HUBUNGAN KOMPETENSI PETANI DENGAN PENDAPATAN USAHATANI BAWANG MERAH (Allium ascalonicum L.) (Kasus di Desa Mulyasari Kecamatan Losari Kabupaten Cirebon) Achmad Faqih
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6643

Abstract

The success of farmers in managing their farming, especially shallot plants is largely determined by the competence of farmers in conducting onion cultivation, because competence is a basic trait of a person which is itself related to the implementation of a job effectively and efficiently, as well as a combination of knowledge, skills, values and abilities. an attitude that is reflected in the habit of thinking and acting. This study aims to determine: (1) the relationship between knowledge competence and farm income, (2) the relationship between the attitude competence of farmers and farm income, and (3) the relationship between farmer skills competence and onion farming income. The research was conducted in Mulyasari Village, Losari District, Cirebon Regency. The research was conducted from October to December 2020. The research design used in this study was a quantitative study, with a descriptive survey research technique. Primary data collection was obtained through interviews with respondent farmers using a list of questions, and secondary data obtained from agencies related to this research. To determine the relationship between farmer competence and farmer income, the Spearman level correlation test was used. The results showed that: (1) there was a moderate and significant relationship between farmer knowledge and onion farming income, with a value of rs = 0.560 and a t-value of 5.060, (2) there was a moderate and significant relationship between farmer attitudes and onion farming income. red, with a value of rs = 0.544 and a tcount of 4.850, and (3) there is a moderate and significant relationship between farmer skills and onion farming income, with a value of rs = 0.550 and a t-value of 4.927.
KEPUASAN KONSUMEN DALAM BELANJA SAYURAN SECARA ONLINE DI PO. ELLFAZ FRUITS & VEGETABLES DI KECAMATAN BANDUNGAN Febryanna Savitri; Bayu Nuswantara
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6312

Abstract

Currently online shopping is becoming a populer way among the public, this can be seen by the development of the process of buying and selling vegetables online that makes it easier for consumers to buy vegetables. Consumers can shop anytime and anywhere easily. The purpose of this study is to find out the characteristics of vegetable consumers to satisfaction in shopping vegetables online and know the level of satisfaction based on the dimension of consumer satisfaction. The research method used is quantitative descriptive research with purposive sampling techniques as many as 60 respondents of PO Ellfaz Fruits &Vegetables PO consumers. With data analysis techniques used are CSI (Customer Satisfaction Index) method and IPA (Importance Performance Analysis) method. The results of this study show that freshness aribut should be prioritized to be improved so that the performance of these attributes increases and meets consumer expectations.
PENGARUH LUAS LAHAN TERHADAP PENDAPATAN USAHATANI SEMANGKA DI DESA CIKADU KECAMATAN CIKALONG KABUPATEN TASIKMALAYA Ane Novianty; Fitri Awaliyah
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6857

Abstract

The land is the most important factor of production because the remuneration received by land is higher than other factors of production. The narrowing of land ownership, causing farmers to get smaller profits. This study aims to analyze the effect of land area on watermelon farming income in Cikadu Village, Cikalong District, Tasikmalaya Regency. The research was conducted by a case study on 10 watermelon farmers, with the variables used being land area (X) and farm income (Y). Based on the coefficient of determination analysis, it is known that the influence of land area on farming is 87.42%, which means that land area can affect farm income by 87.42% and its effect on other variables. Furthermore, the results of the linear analysis showed the value of t arithmetic 7.487 > t table 2.306 which means, land area has a positive and significant influence on the income of watermelon farming.
PENGGUNAAN MEDIA SOSIAL DENGAN PENDEKATAN MODEL AIDA BAGI ROTI BUND DALAM MENINGKATKAN MINAT BELI KONSUMEN Bunga Ega Evania; Roni Kastaman; Totok Pujianto
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.5767

Abstract

The internet offers many benefits for small and medium businesses to increase the marketing of their products. One of the rapidly developing internet technologies that have the potential to encourage small and medium business marketing is social media. Roti Bund must improve its marketing strategy using social media so that it attracts consumer buying interest. This study aims to determine whether there is a positive and significant influence between the Marketing Strategy through Social Media "Instagram" in Increasing Consumer Purchase Interest of Bund Bread and applying the use of social media by referring to the AIDA Model for Roti Bund. The use of the AIDA Model is used to assist Roti Bund in maximizing the use of social media, so that Roti Bund is able to more optimally market products / services through social media. The results showed that 59.6% of consumers' buying interest was really due to the factors of attention, interest, desire and action. variable attention has the most dominant effect on the increase in consumer buying interest. So in the use of Instagram that must be optimized is the attention variable first, that is, product posts that are posted must use quality, honest and reliable visualization in the use of images and captions and must have uniqueness that differentiates bakery bund posts from other companies' posts, captions as well. must be able to arouse the desire to know more about the product for example by explaining the benefits of the product.
ANALISIS RISIKO USAHATANI JAMUR MERANG DI KECAMATAN CILAMAYA KULON KABUPATEN KARAWANG Kiki Sasmita; Abubakar Abubakar; Luthfi Nur’azkiya
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6762

Abstract

Mushroom is one of the leading vegetable commodities that are widely cultivated in Karawang Regency. The aims of this study were 1) to determine the risks faced by mushroom farmers and how the risks to production, prices and incomes 2) farmers' perceptions of risk in Cilamaya Kulon District, 3) how farmers faced risks. The method used is descriptive analytic. This research was conducted in Cilamaya Kulon sub-district which is spread across the villages of Pasirukem, Pasirjaya and Muktijaya. The data analysis used is descriptive analysis to describe the types of risk and how farmers face risk, quantitative analysis to measure production risk, price and opinion by using the coefficient of variation. and analysis of farmers' perceptions which were measured using a Likert scale. The results showed that the types of risks faced by mushroom farmers in Cilamaya Kulon District were: production risk, namely poor seed quality, price/market risk, namely fluctuating selling prices, institutional risk, namely no agricultural extension workers, human risk, namely reduced labor. work, the financial risk is the small amount of capital owned by farmers. Farmers have a good perception of risk because they think the risks that occur are not too disturbing. Farmers' ways of dealing with risk are: Before farmers start farming, farmers make plans with farmer groups. During the production period, farmers adjust the temperature in the mushroom kumbung so that the temperature is maintained. After experiencing the risk, farmers continue to farm mushroom and look for other jobs to get additional income.

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