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Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis
Published by Universitas Galuh
ISSN : 24604321     EISSN : 25798340     DOI : 10.25157/ma
Core Subject : Agriculture,
Agriculture, Biological Sciences & Forestry
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis adalah jurnal ilmiah yang menerbitkan hasil-hasil penelitian sosial ekonomi pertanian. Jurnal ini bertujuan untuk memperluas dan menciptakan inovasi dalam konsep, teori, paradigma, perspektif dan metodologi dalam ilmu sosial ekonomi pertanian. Ruang lingkup Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis meliputi: Ekonomi Pertanian Sosiologi pertanian Kebijakan pertanian Pembangunan pertanian Penyuluhan pertanian Komunikasi pertanian Kelembagaan pertanian Usahatani dan pascapanen Agroindustri Perdagangan internasional Ketahanan pangan Manajemen agribisnis Manajemen produksi Manajemen operasi Manajemen pemasaran Pembiayaan agribisnis Rantai pasok Perencanaan wilayah pertanian Ekonomi sumberdaya alam.
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 1,668 Documents
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STRATEGI PEMASARAN SAYURAN HIDROPONIK (Studi Kasus Pada CV Casafarm Bandung) Almas Dwi Nurshadrina; Zumi Saidah
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 1 (2023): Januari 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i1.8143

Abstract

iThis istudy iaims ito identify the Vegetable marketing strategy to be implemented by CV. Casafarm Bandung. CV. Casafarm is a hydroponic farming business entity ilocated iin ithe icity iof iBandung, iWest iJava. CV. Casafarm is a privately owned company engaged in agriculture, especially in the field of hydroponic cultivation. iThe iresearch imethod iused iis iqualitative iwith ia idescriptive iresearch idesign. iData icollection itechniques iused iin ithis istudy iwere iinterviews iand idocumentation. iThis istudy iuses several analytical designs, namely environmental analysis, iIFAS (Internal iStrategic iFactor iSummary) Matrix Analysis, iEFAS i (External iStrategic iFactor iSummary) Matrix Analysis, iInternal-iExternal Matrix Analysis and SWOT Matrix Analysis. The itriangulation iused iin ithis iresearch iis isource itriangulation, itechnique itriangulation iand itime itriangulation. iThe results of calculations related to the company's internal and external factors obtained results, namely 1) Strength (strength) of 2.64; 2) Weakness is worth 0.44; 3) Opportunities (opportunities) are 2.36; and Threats (threats) are worth 0.56. CV development policy direction. Casa Farm Hydroponics is in a condition of rapid growth strategy where ibased ion ithe iresults iof the SWOT calculation ithat ihas ibeen icarried iout with a score of S > O, which means that the strength is greater than the existing opportunities
STRATEGI BERTAHAN HIDUP INDUSTRI KECIL AGRO PASCA PANDEMI COVID 19 DI INDONESIA: ANALISIS BERBASIS KETAHANAN Anne Charina; Rani Andriani Budi Kusumo; Gema Wibawa Mukti
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 1 (2023): Januari 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i1.9360

Abstract

COVID-19 has caused severe damage in various sectors of the world. The economic sector is a sector that is severely affected, especially small-scale industries. However, it turns out that there are still small industries that can survive in the midst of the pandemic that hit. This study identified small industrial survival strategies after the Covid-19 pandemic in West Java, Indonesia. This research adopts qualitative research techniques, through double Kasus study techniques. The data collection consists of personal interviews of 20 small agro industry entrepreneurs, through the exploration of personal stories and direct observation and analysis of documents. Qualitative descriptive analysisis used to analyze the data obtained. This research reveals that the survival strategy carried out by small industries post the Covid-19 pandemic in Indonesia is based on self-resilience. This highlights how processes and strategies rise from the downturn caused by covid. Self-resilience will be formed from attitudes of personal competence, strandar to advance and tenacious, Trust in one's instincts, tolerance of negative affect, and strengthening effects of stress, Positive acceptance of change, and secure relationships, control and Spiritual influences. This strategy is a very important basic stage for small industries to rise from the Covid-19 pandemic.
DAYA ADAPTASI KELOMPOK TANI LESTARI DALAM KEBERLANJUTAN USAHATANI PADI DI ERA NEW NORMAL Wahyu Rohsari Widowati; Agus Subhan Prasetyo; Joko Mariyono
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 1 (2023): Januari 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i1.9111

Abstract

The Lestari Tani Farmers Group discovered several issues regarding their rice farming business. The problems faced in the new normal era affect the outcome and sustainability of Lestari Tani Farmers Group rice farming. The problem is overcome by implementing several forms of adaptation that aim to reduce the impact of losses and maintain the sustainability of their agriculture. This research aims to discover the problems faced and the applied forms of adaptation. It is necessary to do this research to analyze the issues faced and several states of adaptation that were implemented in the Lestari Tani Farmers Group. This research was conducted in January-March 2022 in Lestari Tani Farmers Group. The determination used in this study amounted to 25 determinants consisting of a key informant, namely the chairman of the Lestari Tani Farmer Group and the other 24 members of the farmer group determined purposively. The primary data were collected from interviews, observation, and documentation. The secondary data were collected from Lestari Tani Group and BPP Selogiri. The method of analysis in this study was Miles and Huberman Method. The issues faced by the Lestari Tani Farmer Group consisted of: a decrease in the selling price of grain and rice, a reduction in the amount of production, a scarcity of fertilizers, an increase in production costs, and labour difficulties. The adaptation forms implemented include selling wet grain to intermediaries, producing organic fertilizer, buying more non-subsidized fertilizers, and looking for workers from outside the region.
DINAMIKA KELOMPOK STUDI PADA KELOMPOK TANI PAGUYUBAN BUMI MANDIRI DAN KELOMPOK TANI SRI TANGGULUN DI KABUPATEN SUBANG Evi Faridah Rostanti Meliyani; Tuhpawana P. Sendjaja; A. Choibar Tridakusumah
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 1 (2023): Januari 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i1.8466

Abstract

Organic rice is one of the promising rice farming businesses to provide benefits for farmers. Improving the performance of organic rice farming can be supported by the provision of production facilities and the participation of members of farmer groups. The purpose of this study was to determine the dynamics of organic rice farmer groups. The research method used was a survey, the population in this study was 32 organic rice farmers, Peguyuban Bumi Mandiri Farmers Group and Sri Tanggulun Farmers Group. The data analysis design used in this research is descriptive and quantitative analysis methods. The results showed that in general the condition of group dynamics was in the good category. group cohesiveness obtained the largest average index in the good category. Tension in the group obtained the smallest average index with less category. Tensions within the group in organic rice farmer groups include conflicts within the group and competition with other groups.
PENINGKATAN NILAI TAMBAH IKAN BANDENG MENJADI OTAK-OTAK BANDENG DI KELURAHAN TUMENGGUNGAN KECAMATAN LAMONGAN KABUPATEN LAMONGAN Wachidatus Sa'adah
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 1 (2023): Januari 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i1.9622

Abstract

Processed fishery commodities are perishable, so that fast, precise and appropriate handling actions are needed after being caught or harvested. In these conditions, handling and processing actions are needed, one method that can be applied is the milkfish brain processing method. The purpose of this study was to determine the added value of processed milkfish into milkfish brains. The method used in this study is a quantitative method. The results of this study indicate that the added value of milkfish brains is Rp. 30,733.2/kg with a value added ratio of 30.7%.
ANALISIS SPASIAL DAYA DUKUNG DAN DAYA TAMPUNG PANGAN KOTA DEPOK Resa Ana Dina; Eka Purna Yudha
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 1 (2023): Januari 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i1.8965

Abstract

Carrying capacity and capacity are environmental conditions so that they can still support the activities of the people who live in them. Development that is not planned and does not pay attention to the environment is a triggering factor for the environment. Therefore, various efforts are needed to improve food availability in urban areas, especially Depok City as an alternative source of life. Depok City is in a very strategic geographical position, including the Jabodetabekpunjur metropolitan area. Food carrying capacity and capacity in the city of Depok can be an alternative plan for life.
ADOPSI INOVASI LOKAL BUDIDAYA KENTANG (Studi Kasus Di Desa Karamatwangi Kecamatan Cisurupan Kabupaten Garut) Shalsabilah Ferbiansari; Ahmad Choibar Tridakusumah
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 1 (2023): Januari 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i1.8372

Abstract

This research was carried out based on the emergence of common problems that occur on the land or other technical problems due to the lack of information obtained by rural farmers. The objectives of this study are Knowing the characteristics of potato cultivation, Describe local innovations in potato cultivation, and Analyze the adoption of local innovations in potato cultivation in Karamatwangi Village, Cisurupan, Garut Regency. Informants were selected using the Snowball sampling technique. The research method used is qualitative with a case study approach with data collection techniques of observation, documentation and in-depth interviews with questionnaire instruments. Data analysis used descriptive analysis. The results showed potato farmers in Karamatwangi Village have local innovations in their cultivation processes such as the use of natural ingredients as land fertilizers and pest control drugs, maintenance of superior seeds, selection of planting patterns that are in accordance with land conditions in Karamatwangi Village, and others. Potato farmers in Karamatwangi Village have adopted local innovations well. The effect of the adoption of local innovation is the emphasis on the cost of production facilities.
FAKTOR-FAKTOR YANG MEMPENGARUHI SIKAP KOMSUMEN RUMAT TANGGA DALAM MENGKONSUMSI CABAI MERAH (Capsicum annuum L.) DI KOTA PADANG Ilham Martadona; Angelia Leovita; Tema Wahyuli
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 1 (2023): Januari 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i1.9551

Abstract

Red chili (Capsicum annuum L.) a commodity that is in great demand by almost everyone. Research objectives 1) to analyze the characteristics of red chili household consumers in Padang City; and 2) analyze the factors that influence the attitude of household consumers in consuming red chili in the city of Padang. The sampling technique was accidental sampling with a total of 44 people. Qualitative descriptive analysis method and quantitative analysis using multiple linear regression analysis. The results of the research on the characteristics of consumers consuming red chili in Padang City, are dominated by women (77.3 percent), with an age range of 24-29 years (38.6 percent), the highest education is SD/SMP/SMA (61.3 percent), married status (50.0 percent), with an income of 1,300,000 – 1,600,000 million (31.8 percent), with a total family member of 5 – 6 people (52.3 percent), has a spicy taste (59.1 percent) and with a purchase frequency of 1 x 3 days (72.7 percent). The results showed that the price variable and the education level variable were factors influencing the attitude of household consumers in consuming red chili.
DETERMINAN PENDAPATAN USAHATANI PADI SAWAH IRIGASI MENGGUNAKAN UNIT OUTPUT PRICE COBB DOUGLAS PROFIT FUNCTION DI KABUPATEN BANYUMAS Ulfah Nurdiani; Rifki Andi Novia; Altri Mulyani
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 1 (2023): Januari 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i1.8296

Abstract

This study aimed to examine the determinants of income for irrigated rice farming in Banyumas Regency. This research was used analytical descriptive method with the survey method for the technical implementation. Determination of the research location used purposive method, considering that the majority of the research locations were technically irrigated rice fields. Determination of irrigated rice farming income in Banyumas Regency used the Cobb-Douglass type UOP profit function (Unit Output Price of Cobb-Douglass Profit Function). The results showed that the income of irrigated rice farming in Banyumas Regency was negatively affected by the price of Urea fertilizer and the price of pesticide, and positively influenced by the area of land used for irrigated rice farming. Meanwhile, the price of seeds, Phonska & TSP fertilizer prices, labor wages, and depreciation of the equipment used did not significantly affect the income of irrigated rice farming in Banyumas Regency.
STRATEGI PEMASARAN BUAH MELON HIDROPONIK (Studi Kasus Di Rasidin Veggies House, Kecamatan Patrang, Kabupaten Jember) Farras Zalikhah Zahra; Muh. Taufiek Heryansah; Mulia Annisa Rahma; Ratih Apri Utami
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 1 (2023): Januari 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i1.9424

Abstract

This study aims to 1) explain the melon cultivation in Rasidin Vegies House, 2) identify the marketing mix strategy in Rasidin Vegies House, 3) analyze the marketing strategy using SWOT framework. The method used to determine the research location is purposive method. The research is located at Rasidin Vegies House, Patrang Sub-district, Jember District. This research used descriptive qualitative methods with case study techniques. The data obtained through are observation, in depth interview, and documentation.The result showed that 1)Rasidin Vegies House cultivates Honey Globe melon varieties with hydroponic drip irrigation system, 2) the 4P of marketing mix apllied are price, promotion, place, and product, 3) based on SWOT analysis gained are internal factors (strenght and weakness) and external factors (opportunity and threats). First, the strenght of Rasidin Vegies House’s cultivation is using hydroponic system. Second, the weakness found that is climatic condition in green house still haven’t optimal.Then, the opportunity is high-yielding variety in cultivation. But, this melon production has threat in market demand stock.

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