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Jurnal Utilitas
ISSN : 2442224X     EISSN : 27146588     DOI : -
Jurnal Utilitas (p-ISSN: 2442-224X, e-ISSN: 2714-6588) is a multi-disciplinary which has been established for the dissemination of state-of-the-art knowledge in the field of education, teaching, entrepreneurship, Administrative and management of education, administrative and management office, administrative and commercial management, economics of education, management, economics, accounting, Office administration, development, instruction, educational projects and innovations, learning methodologies and new technologies in education and learning.
Articles 133 Documents
Pengaruh Keindahan Alam terhadap Kepuasan Wisatawan Green Canyon di Pangandaran Jawa Barat Suyadi Suyadi
Jurnal Utilitas Vol. 2 No. 2 (2016): Jurnal Utilitas
Publisher : Universitas Muhammadiyah Prof. DR. HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (328.97 KB) | DOI: 10.22236/utilitas.v2i2.4699

Abstract

Research intended to acknowledge how much the influence of natural beauty perception of visitors of “Green Canyon” tourism site of Pangandaran, West Java, toward their traveling satisfaction. The method used was quantitative descriptive method. The research population were sampling from all visitors at certain period. The research conducted from January to February 2016. The sampling technique used was convenience sampling technique, by the sum of respondents were 150 tourists. The data then tested for its normality, multicolinearity, multiple regression, and its feasibility for regression coefficient. The result showed that the natural beauty variable have tcount: 12,585. Its bigger than ttable: 1,976. It mean that the natural beauty significantly affected for the tourists’ satisfaction. The value of coefficient of determination was 0.517 it showed that natural beauty contributed 51.7% toward tourist’s satisfaction. The other factors were government regulation, service quality, and security.
Pengaruh Corporate Social Responsibility terhadap Citra Perusahaan di PT Telekomunikasi Indonesia, Tbk. Viani Naufalia
Jurnal Utilitas Vol. 2 No. 2 (2016): Jurnal Utilitas
Publisher : Universitas Muhammadiyah Prof. DR. HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (775.977 KB) | DOI: 10.22236/utilitas.v2i2.4700

Abstract

This study aimed to determine the effect of corporate social responsibility to corporate image at PT. Telekomunikasi Indonesia, Tbk in North Jakarta. The population of this study is all Telkom customers who visited Plasa Telkom in North Jakarta during the study period. The sample of this study amounted to 67 customers who taken uses incidental sampling technique.This research uses the associative quantitative research method.After the data have the same characteristics and normal distribution based on normality and homogeneity test, followed by analysis of variance (ANAVA). Based on the results of linear regression calculations obtained Ŷ = 30.14 + 0.598 (x) and the calculation of ANAVA obtained Fhitung < Ftabel (1.127, 1.691). Hypothesis testing is done by calculating the correlation of the Pearson product moment and obtained rxy=0.615, it shows the influence of corporate social responsibility to corporate image at PT. Telekomunikasi Indonesia, Tbk in North Jakarta is Strong in accordance with the interpretation criteria in Table Interpretation of Correlation Coefficients. Therefore, the results of this study can be concluded that there is an influence between corporate social responsibility to corporate image at PT. Telekomunikasi Indonesia, Tbk in North Jakarta.
Peningkatan Kualitas UMKM dalam Menghadapi Pasar Bebas: (Studi Kasus di Sentra Industri Kerajinan Kulit Manding, Bantul DIY) Sugiono Sugiono
Jurnal Utilitas Vol. 2 No. 2 (2016): Jurnal Utilitas
Publisher : Universitas Muhammadiyah Prof. DR. HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (436.172 KB) | DOI: 10.22236/utilitas.v2i2.4701

Abstract

Small Micro and Medium Enterprises (SMEs) have a strategic role in national economic development. SMEs also play a role in economic growth and employment as well as income distribution. Entering the free market, there should be a special concern for the survival of SMEs in order to survive amid global competition. For that we need a strategic effort in conducting quality improvement of SMEs. Efforts could be done by strengthening the Network of Partnership, Innovation, Technology, Strengthening human capital and Entrepreneurship, Infrastructure Development of Physical Existence of Large Corporations and Access to Markets and Market Information and Access Business Support Services.
Sistem Manajemen Keselamatan dan Kesehatan Kerja di PT Centex Rani Dwi Astuti; Purnama Syae Purrohman
Jurnal Utilitas Vol. 2 No. 2 (2016): Jurnal Utilitas
Publisher : Universitas Muhammadiyah Prof. DR. HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (456.628 KB) | DOI: 10.22236/utilitas.v2i2.4702

Abstract

This study aimed to determine how Occupational Safety and Health Management System in PT Century Textile Industry. The method used is the qualitative nature is descriptive. The number of informants of this research consists of as many as 3 Safety Coordinator PT Century Textile Industry, Safety Coordinator Dyeing Departement, and Safety Coordinator Weaving Departement, all their informants are people who know and hostage in order in the occupational safety and health management system. The research sampling using purposive sampling. Based on the findings, that occupational safety and health management system includes the planning or policy of occupational safety and health, the implementation or communication of occupational safety and health, and evaluation of occupational safety and health. Planning or policy of occupational safety and health is done through 3 aspects: regulation of occupational safety and health management system which must be obeyed by all employees, occupational safety and health Standard Operating Procedures (SOP), and maintenance of machinery and work equipment. In the implementation or communication of safety and health through 3 aspects is the socialization and dissemination of occupational safety and health information, internal communication conducted between employees both- superiors about occupational safety and health, and external communication to the community about K3. The last stage of occupational safety and health evaluation is the stage of measurement, assessment, and improvement that must be done in PT Century Textile Industry by holding a safety patrol program.
Pengaruh Brand Identity terhadap Keputusan Pembelian Produk di Rabbani Bunker Rawamangun Jakarta Timur Fani Cyntia; Syuaiban Muhammad
Jurnal Utilitas Vol. 2 No. 2 (2016): Jurnal Utilitas
Publisher : Universitas Muhammadiyah Prof. DR. HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (688.323 KB) | DOI: 10.22236/utilitas.v2i2.4703

Abstract

The research objective is to learn the influence of Brand Identity (name, Logo, Color, packaging design, tagline and brand endorser, character, URL and website) against buying decision of Rabbani products in CV Rabbani Asyani at Rabbani Bunker Rawamangun. Normality test and homogeneity test applied before the main testing. Based on linear regression calculation, obtained Y= 46.32+0.575 (x) and ANAVA result shows Fcount <Ftable (0.473<1.94). Linier Shaped Fcount >Ftable ,(23,49>4,04) significan regression. Hypothesis testing done by calculating correlation Pearson Product and as result rxy=0.573, it shows that the brand identity affects Rabbani’s product buying decision in at Rabbani Bunker Rawamangun is strong, related with interpretation criteria of the correlation coefficient Interpretation table.
Model Pelatihan dan Pengembangan Karyawan PT Parador Management International Aprinda Komeliantari
Jurnal Utilitas Vol. 2 No. 2 (2016): Jurnal Utilitas
Publisher : Universitas Muhammadiyah Prof. DR. HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (662.381 KB) | DOI: 10.22236/utilitas.v2i2.4704

Abstract

The study aims to know employee training and development model at PT Parador Management International and utilized descriptive qualitative model by observing employee training and development model according to Schuler dan Jackson. The data collection technique used is observation, interview and document analysis. The data analysis technique used is interactive model according to Miles and Huberman, comprises of three things: data reduction, data display and conclusion. There are three dimensions of employee training and development. The first dimension is the stage of assessment, the indicators are need assessment and goal achievement. The second dimension is the stage of training and development, the indicators are media selection and learning principle, facilitating training, and creating condusive condition. The third dimension is the stage of evaluation, the indicators are performance development, pre-test, training monitoring, training evaluation, and transfer evaluation. Based on analysis result, it was concluded the employee training and development model has been running well according to the model of Schuler and Jackson. The company need to maintain the well-run dimensions but on the third dimension, the stage of evaluation, especially in the indicator of pre-test, the company need to do pre-test to see the effectiveness of training and development, it is not enough done by only asking the participant on the beginning of training.
Strategi Komunikasi Lazismu Cabang Kebayoran Baru dalam Meningkatkan Jumlah Muzakki di Lingkungan Perguruan Muhammadiyah Abdul Khohar
Jurnal Utilitas Vol. 6 No. 1 (2020): Jurnal Utilitas
Publisher : Universitas Muhammadiyah Prof. DR. HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/utilitas.v6i1.4754

Abstract

Potensi zakat di Indonesia sangat besar sekali. Selain karena jumlah penduduk yang banyak, penduduk Indonesia juga mayoritas beragama Islam. LazisMu sebagai lembaga zakat yang bernaung di bawah nama besar Muhammadiyah juga harus mengambil inisiatif dalam mengelola potensi zakat tersebut. LazisMu Cabang Kebayoran Baru berada tepat di tengah komplek perguruan Muhammadiyah, di mana ada tempat pendidikan dari mulai TK sampai Perguruan Tinggi tentu memiliki potensi yang besar untuk menarik jumlah muzakki baru setiap tahunnya. Dibutuhkan strategi yang tepat untuk menjaring jumlah muzakki baru agar potensi zakat yang besar dapat dimanfaatkan dengan sebaik mungkin. Penelitian ini dilakukan dengan penentuan unit pengamatan, analisis strategi komunikasi dan dilanjutkan dengan analisis triangulasi antara hasil wawancara mendalam dengan temuan hasil observasi di lapangan, identifikasi strategi komunikasi pengurus lazisMu Kebayoran Baru dan diperkuat dengan analisis hasil interpretasi. Strategi yang diterapkan oleh lazismu antara lain, Mengenali Sasaran Komunikasi, Pemilihan Media Komunikasi, Pengkajian Tujuan Pesan, serta Meningkatkan Peran Komunikator Dalam Komunikasi.
A DESCRIPTION OF DEFENSE ECONOMY AS A SCIENCE: THE DEVELOPMENT OF A COLD WAR TIME TO A CONTEMPORARY STUDY Endro Tri Susdarwono
Jurnal Utilitas Vol. 6 No. 1 (2020): Jurnal Utilitas
Publisher : Universitas Muhammadiyah Prof. DR. HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/utilitas.v6i1.4784

Abstract

The approach in this study uses a descriptive approach, the approach is intended to describe the description of the defense economy as a science by emphasizing the study of defense economics, especially the issues of study that developed during the cold war and post-cold war studies and the development of defense economy studies according to contemporary definitions. Defense economics is a study of defense costs that examines issues of defense and peace using economic analysis and methods which include microeconomic and macroeconomic studies such as static and dynamic optimization, growth theories, distribution, comparison of statistical and econometric data (use of statistical economic models). The post-Cold War Defense Economy is no longer just about managing logistical resources during wartime, managing the supply of weapons on the battlefield or war winning strategies by controlling economic resources. Understanding of the Defense Economy today has shifted to issues such as conflict, terrorism, peace, disasters to social problems ranging from food to health.
DESAIN POLA ASUH KELUARGA DALAM RANGKA MEMBANGUN KEMAMPUAN PROBLEM SOLVING ANAK (SEBUAH PEMIKIRAN) Kusroh Lailiyah
Jurnal Utilitas Vol. 6 No. 1 (2020): Jurnal Utilitas
Publisher : Universitas Muhammadiyah Prof. DR. HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/utilitas.v6i1.4828

Abstract

Penelitian ini bertujuan untuk mengetahui desain pola asuh dalam keluarga yang paling tepat guna membangun kemampuan problem solving anak. Metode yang digunakan dalam penelitian ini adalah metode kualitatif. Pendekatan yang peneliti gunakan adalah studi pustaka. Hasil penelitian ini menunjukkan bahwa desain pola asuh yang paling tepat dalam membangun kemampuan problem solving anak dalam keluarga adalah pola asuh demokrasi. Pola asuh demokrasi lebih mengedepankan keterbukaan antara anak dengan orang tua. Anak diberi ruang untuk berpendapat, anak juga diberi kebebesan untuk bertindak. Kebebasan yang diberikan orang tua kepada anak tidak mutlak artinya kebebasan tersebut tetap dibawah pengawasan orang tua. Pola asuh demokrasi membuat anak mampu mengembangkan kontrol terhadap perilakunya sendiri dengan hal-hal yang dapat diterima oleh masyarakat.
DESAIN PEMBERDAYAAN UMKM BERBASIS ONE VILLAGE ONE PRODUCT SEBAGAI GERAKAN EKONOMI BERNILAI KEARIFAN LOKAL: ONE VILLAGE ONE PRODUCT-BASED SMES EMPOWERMENT DESIGN AS ECONOMIC MOVEMENT WITH LOCAL WISDOM VALUE Arina Hidayati
Jurnal Utilitas Vol. 6 No. 1 (2020): Jurnal Utilitas
Publisher : Universitas Muhammadiyah Prof. DR. HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/utilitas.v6i1.4888

Abstract

OVOP is a program with the following missions: producing globalizing local product, producing product based on self-creativity and ability, and being able to develop human resource competency. OVOP program is expected to realize the superior product in each of businesses belonging to SMEs in Indonesia; thus, it is expected to realize an independent economy. This research aimed to describe the OVOP-based SMEs empowerment design as economic movement with local wisdom value. The research method employed was the qualitative one, with case study design. This research took place in Batik Bagus Warna Alam SME in Denasri Village. Techniques of collecting data used were interview, observation, and document study. Technique of analyzing data used was Spradley’s domain analysis. Data validation test in this study was conducted using data credibility test. Data credibility test was carried out using triangulation technique. The result of research showed that OVOP-based SMEs empowerment in Batik Bagus Warna Alam SME in Denasri Village was conducted in some stages: (1) choosing product with local typical characteristic, (2) education, training, and expert mentor corresponding to each area of SMEs, (3) implementing product monitoring, and (4) mapping local potency based on local wisdom values. However, in practice SMEs empowerment in Batang Regency has not been based on local wisdom values.

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