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Jurnal Manajemen Indonesia
Published by Universitas Telkom
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Articles 307 Documents
The Influence of Financial Knowledge on Financial Behavior and Financial Satisfaction on Pelita Indonesia Students Harry Patuan Panjaitan; Nicholas Renaldo; Suyono Suyono
Jurnal Manajemen Indonesia Vol 22 No 2 (2022): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v22i2.3675

Abstract

The 2020 pandemic situation caused more than 60 percent of dissatisfaction with the survey results to the current financial situation. From the same small survey, it was found 34 percent of respondents showed poor financial habits. This study aims to determine the effect of Financial Knowledge on Financial Behavior and Financial Satisfaction. The sample in this study was 246 people using purposive and convenience sampling techniques. Data processing using path analysis with a Bayesian approach. The results showed that there was a significant influence of Financial Knowledge on Financial Behavior, Financial Knowledge on Financial Satisfaction, and Financial Behavior on Financial Satisfaction. Improved Financial Knowledge, both directly and indirectly, will greatly impact on Financial Satisfaction and really needs to be improved. Central Bank can provide financial knowledge supplies to lecturers of certain subjects so that it can be passed on to students. Keywords—Bayesian Approach; Behavior; Knowledge; Satisfaction
Determinants Affecting the Dental Care Decision at Dental Clinics in Bandung Yogi Suprayogi; Ratih Hurriyati; Puspo Dewi Dirgantari; Nurul Hutami Ningsih
Jurnal Manajemen Indonesia Vol 22 No 3 (2022): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v22i3.4304

Abstract

The business development of dental clinics in the city of Bandung is growing rapidly along with public awareness of the importance of dental health. There has been a decrease in income at dental clinics in Bandung due to the pandemic in the last two years and similar business competition, so researchers want to help and find out what variables influence people's decisions in choosing a dental clinic. This research aimed at examining the effect of sales promotion, lifestyle, and price discount variables on dental care decisions at dental clinics in Bandung. The data were taken from 105 respondents who had experience having dental care at the dental clinics in Bandung by using online questionnaires. The analysis technique used multiple linear regression. The results showed that there was an influence of sales promotion, lifestyle, and price discount variables if they were combined simultaneously, on dental care decisions at the dental clinic in Bandung, but if it was seen partially, the price discount variable did not affect the decision to have dental care at dental clinics in Bandung. This research also proved that sales promotion and lifestyle had a positive and significant impact on dental treatment decisions at dental clinics in Bandung. The findings were further discussed in this research. Keywords—sales promotion; lifestyle; price discount; purchasing decision; dental clinics.
The Saving Matrix Method for Improving Distribution Efficiency Rinjani Tri Wulandari; Anton Mulyono Azis
Jurnal Manajemen Indonesia Vol 22 No 2 (2022): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v22i2.4239

Abstract

The delivery route for the Bandung 40400 Mail Processing Center is determined based on the estimation using the zoning system, and this may trigger delays. This happens because of each vehicle can only deliver to one distribution center at a time. This makes the load factor level of vehicle utilization below 20%. This study aims to obtain the optimal route and delivery schedule to improve distribution efficiency and increase the load factor of vehicle capacity utilization. This quantitative research method uses the Saving Matrix algorithm on all distribution channels. The results obtained indicate that the optimal delivery routes are 5 to 6 cluster. This saves mileage of up to 144 km per route per day and saves distribution costs of up to Rp. 39,146.50 for one delivery. In addition, there was an increase in the load factor of 18.37% for dropping 1 and 16.49% for dropping 2. By using the proposed route, a resume of the delivery schedule is obtained with clearer departure and arrival times and saving times up to 275 minutes. Furthermore, the expansion of the scope of research and comparing the level of effectiveness between distribution centers in various regions can be carried out as a follow-up study. Keywords—Saving matrix algorithm; Delivery routes; Load factor; Scheduling
Market Sensing Capability and Customer Relationship Management on Marketing Performance: Role E-Marketing Strategy Mulyana Mulyana; Mohammad Azka
Jurnal Manajemen Indonesia Vol 22 No 3 (2022): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v22i3.3768

Abstract

This study aims to investigate the effect of market sensing capability (MSC), customer relationship management (CRM) and Electronic-marketing strategy (e-MS) on marketing performance (MP). This study tries to solve the gap between market sensing capability and marketing performance. Respondents of this study were 192 owners or leaders of Muslim fashion SMEs in Central Java. A hierarchical regression analysis was used for data analysis. The results showed that market sensing capability and customer relationship management have a significant effect on e-marketing strategy and marketing performance. Furthermore, e-marketing strategy can mediate the relationship between market sensing capability and customer relationship management with marketing performance. Keywords—Market Sensing Capability; Customer Relationship Management; e-Marketing Strategy; Marketing Performance
What Drives Consumer Purchase Intention on Products Offered by E- Commerce During the Covid-19 Pandemic? An Empirical Study at Tokopedia Parlin Purba; Ari Setiyaningrum
Jurnal Manajemen Indonesia Vol 22 No 2 (2022): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v22i2.3730

Abstract

The main purpose of this research is to test a model to prove whether perceived usefulness, perceived ease of use, cost saving and time saving affect purchase intention directly or indirectly through perceived customer value. The research model was tested in e-commerce contexts at Tokopedia during the Covid-19 pandemic. Primary data were collected by distributing questionnaires to 313 people who had visited Tokopedia website or application but have never made a purchase. The purposive sampling technique is used in this research. Data analyzed using the partial least square method with SmartPLS. The findings indicated that perceived ease of use affects purchase intention, whereas perceived usefulness, cost saving, and time saving do not affect purchase intention. The results of the indirect effect prove perceived customer value mediates the effect of cost saving and time saving on purchase intention, while perceived customer value does not mediate the effect of perceived usefulness and perceived ease of use on purchase intention. The research findings also show that cost saving and time saving affect perceived customer value, whereas perceived usefulness and perceived ease of use do not affect perceived customer value, and perceived customer value affects purchase intention. Keywords— perceived usefulness; perceived ease of use; cost saving; time saving; perceived customer value; purchase intention.
Application of Job Design Strategy for Businesses MSMEs Facing the New Normal Era Arief Dwi Saputra; Alfina Rahmatia; Andi Azhar; Rr. Sri Handari Wahyuningsih
Jurnal Manajemen Indonesia Vol 22 No 3 (2022): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v22i3.4162

Abstract

The process of determining an organization's purpose to achieve its goals using three approaches is known as job design, particularly job enlargement, job rotation, and job enrichment. This study aims to prove and see how job design can be used as a strategy in the new normal era of business to improve the quality of human resources. This study adopted mixed-method research with quantitative and qualitative approaches. Data was carried out through literature studies (reputable journals), questionnaires, and in-depth interviews through Zoom, Google Meet, and WhatsApp applications. Data processing is done by collecting data with purposive sampling of 164 respondents. The data is managed using SEM AMOS & Nvivo plus 12 applications. Furthermore, on task significance, skill variety, autonomy, feedback, and task identity, study the potential motivation index based on the Motivating Potential Score (MPS). Finally, an assessment was carried out with the Job Diagnostic Survey (JDS) to produce a potential motivation score, namely low, moderate, or high motivation. The findings of this study suggest that job design can be used as a business strategy in the face of the new normal era for improving the quality of human capital since there is a high motivation strengthening by job rotation, job enlargement, and job enrichment. It is strengthened by achieving job design on motivation that increases productivity, commitment, and satisfaction and reduces turnover intention, insecurity, and work stress. Keywords—Job Design; Motivating Potential Score (MPS); Job Diagnostic Survey (JDS); MSME Business; New Normal
Car Sharing in Marketing Alexander Joseph Ibnu Wibowo; Ujang Sumarwan; Budi Suharjo; Megawati Simanjuntak
Jurnal Manajemen Indonesia Vol 22 No 2 (2022): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v22i2.4291

Abstract

The objective of this article is to explore several studies on Car Sharing (CS) in the marketing discipline. A total of 1,251 articles was collected from several journals in the Q1 Schimago category. Of these number 165 articles were chosen for research goals. A detailed investigation reduced this amount to 50 articles. The content analysis technique is applied by examining some key aspects, such as theme, authorship, research type, scope, and research design. The results of this study show that top-class journals have not published many articles about CS in the marketing discipline, but this does show an upward trend. Most articles are empirical papers. In general, the findings show a shift in the focus of CS studies in the marketing discipline over time. Keywords—Online transportation; Sharing economy; Car sharing; Marketing; Content analysis
The Role Of Community In The Maintenance And Preservation Of Coral Reefs In Ujung Genteng, Sukabumi Adrie Frans Assa; Gidion P. Adirinekso
Jurnal Manajemen Indonesia Vol 22 No 2 (2022): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v22i2.3960

Abstract

Coral reefs have an important role in the economic aspects of coastal communities in the Ujung Genteng, Sukabumi which depends on shallow waters. Increased human activity around the coast has an impact on coral reef ecosystems which are easily fragile by natural and non-natural factors. To prevent damage of coral reefs that have an impact on people's livelihoods, the community has carried out conservation efforts by involving various parties in Ujung Genteng. This study examines the role of the community in the maintenance and preservation of coral reefs. This study uses a qualitative design with a case study approach. Based on the research results, it is found that the community has a role in the preservation and maintenance of the marine environment, especially the coral reef ecosystem, in collaboration with related agencies and CSR and involving the local community directly as well. Community involvement in the process of maintaining and preserving coral reefs is also intended to increase the welfare of local communities that work as fishermen
Revisit Homestay in Kuching, Sarawak: The Perspectives of Local and Foreign Tourist Bernard Ak Stephen Jussem; Jati Kasuma; Hiram Ting; Saida Zainurossalamia ZA; Dio Caisar Darma
Jurnal Manajemen Indonesia Vol 22 No 3 (2022): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v22i3.4222

Abstract

The key factors that affect the tourist satisfaction and their motivation to revisit are the homestay attributes such as accessibility, accommodation, amenities, tourist attraction, tourist activities, and food. Therefore, this descriptive research aims to examine the impact of homestay attributes and mediating role of tourist satisfaction on tourist motivation to revisit homestay in Kuching, Sarawak from the perspectives of local and foreign tourists. The quantitative research through a valid and reliable self-administered survey questionnaire was conducted on 269 local visitors and 206 foreign visitors at four Kuching homestays located at Kampung Krokong Bau, Kampung Pueh Sematan, Kampung Annah Rais Padawan, and Kampung Santubong Kuching. The collected data were computed and analysed through SPSS 25 and SmartPLS. Only homestay attributes of tourist attraction, and food and meal are found to have a significant relationship with tourist satisfaction. While, homestay attributes of amenities, and food and meal are found to have a significant relationship with tourist motivation to revisit. The study proved that there is a significant relationship between tourist satisfaction and tourist motivation to revisit. It also proved that tourist satisfaction mediates the relationship between homestay attributes of tourist attraction, and food and meal on tourist motivation to revisit. The findings indicated that homestay attributes in Kuching, Sarawak need to be improved. Given the significant relationship of tourist attraction, amenities, and food and meal, as an index of tourist satisfaction and motivation to revisit, it is necessary that these homestay attributes to be improved. Keywords—homestay; attributes; mediating role; attraction; Sarawak
Human Resources Management in Family Businesses – Case of North Macedonia Selajdin Abduli; Avni Arifi
Jurnal Manajemen Indonesia Vol 22 No 2 (2022): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v22i2.4441

Abstract

This paper analyses one of the most important aspects of any organization, and that is how to manage human resources in a specific type of business, i.e., family businesses in North Macedonia. The reason for focusing on this topic is twofold. First, family businesses make up the majority of businesses in North Macedonia, and secondly, the HRM in these businesses is very specific and complex. The research was done through the questionnaire (distributed electronically and physically) by surveying family businesses in North Macedonia, in total 150 questionnaires were distributed and 141 were received. The questionnaire included 15 questions which included some general information about the family business profile, to continue with the part that deals with aspects of human resource management. The results obtained from the research provide an overview of how important human resources are considered for family businesses in North Macedonia and how managing them adequately affects the performance of businesses and employees. Keywords— Human Resource Management, family businesses.

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