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INDONESIA
Jurnal EMT KITA
Published by Lembaga Komunitas Informasi Teknologi Aceh
ISSN : 25797972     EISSN : 25496204     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
The Jurnal Ekonomi Manajemen Teknologi (EMT) KITA is one of the scientific publications published by the KITA Institute. The purpose of this Journal is to support the theory and practice of development management in the dissemination of research findings in the field. This journal covers fields such as People's Knowledge and Management, Operations and Performance Management, Business Risk, Finance and Accounting, Entrepreneurship, Strategic Business and Strategic Marketing and Decision Making and Negotiation.
Arjuna Subject : -
Articles 713 Documents
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Pengaruh Harga dan Media Sosial Instagram Terhadap Minat Beli Handphone Oppo pada Toko Oppo di Plaza Millenium Parlindungan Purba; Herniwati Tafonao
Jurnal EMT KITA Vol 7 No 3 (2023): JULY 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v7i3.1135

Abstract

The purpose of this study is to determine the impact of price and Instagram social media on consumer interest in purchasing Oppo mobile phones at Plaza Millennium. The impact between price and Instagram social media is partially and simultaneously analyzed with respect to purchase intent. The research method used is quantitative research. The data collection technique used questionnaires distributed directly to his Oppo shop in the Plaza Millennium using a targeted sampling technique. The sample for this survey was her Oppo mobile customer at the Millennium Plaza. The analytical methods used are validity testing, reliability testing, classical acceptance testing, multiple linear regression analysis, and hypothesis testing. The results of the research conducted show that price variables have a significant impact on consumer purchasing intentions. This is shown by the results of a partially run test (t-test) on the SPSS program, where tcount (3.165) is greater than ttable (1.661). The value of tcount (3,709) is higher than ttable (1,661) because the Instagram social media variables have a greater impact on consumer purchase interest, and the price variable and Instagram social media have a greater impact on consumer purchase interest. fcount affects price. Instagram social media outperforms ftable (55,561 > 3.09).
Pengaruh E-Commerce, Pengetahuan Kewirausahaan dan Sistem Informasi Akuntansi pada Minat Berwirausaha Ellista Delvisa; Riswan
Jurnal EMT KITA Vol 7 No 3 (2023): JULY 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v7i3.1170

Abstract

The purpose of this study is to analyze the impact of the use of e-commerce, business knowledge and accounting information systems on the entrepreneurial interests of students of the Accounting Studies Program at Bandar Lampung University. Research results show that there is a significant positive impact on students' interest in entrepreneurship between e-commerce, entrepreneurial knowledge, and the use of accounting information systems. This finding has important implications for the development of college student entrepreneurship. By improving their understanding and use of e-commerce, and good business skills, students are better prepared and motivated to develop their own businesses. A good understanding of accounting information systems also helps students manage their businesses effectively. Recommendations for educational institutions are to improve students' understanding and knowledge of e-commerce, entrepreneurship, and the use of accounting information systems through the development of relevant curricula. Governments and related parties can also support the development of e-commerce and create a favorable environment for the growth of student businesses. This research has made an important contribution to our understanding of the factors that influence students' interest in entrepreneurship and will serve as a reference for efforts to increase student entrepreneurship interest and promote entrepreneurial economic growth. can be used as.
Pengaruh Kemudahan Berbelanja pada Masa Society 5.0 yang Meningkatkan Sifat Konsumtif pada Kaum Milenial Nasruloh; Rahma Andriani; Rosmayanti; Mochamad Whilky Rizkyanfi
Jurnal EMT KITA Vol 7 No 3 (2023): JULY 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v7i3.1062

Abstract

This research focuses on how fast the development of technology and information is in society 5.0. This affects the changes in society in shopping to meet their daily needs. With the development of this technology, people can meet their daily needs without leaving the house, especially those who are busy. The method used for this research is quantitative data analysis by distributing questionnaires about online shopping and consumer behavior among adolescents towards adulthood, namely the age range of 17-25 years. The data were obtained by simple random sampling technique, namely random sampling of some participants in a population, and then the results of the data were analyzed. The results of the study show that the existence of technological developments does not necessarily cause a person to behave consumptively because it is easy to get something they want or need without leaving the house. However, there are other factors that encourage a person to behave more consumptively besides the existence of technology that makes it easier to shop. These factors are due to the discount offered so that without thinking twice, they immediately buy the item because they feel they can save more even though the item is not really needed, then a luxurious lifestyle and thinking about prestige because they want to be seen as having a high social status in society, and the last one always wants to appear with their peers, teenagers tend to do anything so as not to be left behind by the existing trends.
Pengaruh Orientasi Kewirausahaan, Inovasi Produk dan Keunggulan Bersaing Terhadap Kinerja Pemasaran UMKM Kuliner di Kota Bandar Lampung Tri Lestira Putri Warganegara; Karliony Ardila
Jurnal EMT KITA Vol 7 No 3 (2023): JULY 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v7i3.1175

Abstract

The purpose of this study is to explore the relationship between entrepreneurial orientation, product innovation, competitive advantage, and marketing performance of culinary micro-, small- and medium-sized enterprises (MSMEs) in Bandar Lampung. The study sample consisted of 53 of his MSME culinary entrepreneurs from Bandar Lampung city. The approach used in this study is quantitative research techniques and data analysis using IBM SPSS Statistics26. The results of the subtest show that while competitive advantage has a positive impact on marketing performance, it has no significant impact on business alignment or product innovation. Moreover, concurrent testing shows that marketing performance is jointly influenced by business alignment, product innovation, and competitive advantage. These results provide culinary SME entrepreneurs in Bandar Lampung with key insights to improve their marketing performance. Enhancing competitive advantage can be a powerful strategy for increasing business competitiveness, but the importance of business alignment and product innovation is also considered in achieving more optimal marketing outcomes. As business competition becomes more and more intense, this research could be the basis for strategic decisions in the development and growth of Bandar Lampung's culinary SME business.
The Influence of Competence and Motivation on Employee Performance at PT PLN (Persero) ULP Tanjung Karang Dwi Khafifah; Toton
Jurnal EMT KITA Vol 7 No 3 (2023): JULY 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v7i3.1177

Abstract

The purpose of this study is to investigate the impact of ability and motivation on the performance of employees of PT PLN (Persero) ULP Tanjung Karang. It will be the main source of task success to improve labor productivity. The survey respondents were all employees of PT PLN (PERSERO) ULP Tanjung Karang, totaling 30 people. Data were collected and analyzed using multiple linear regression equations using SPSS version 25. The coefficient of determination for the test results was 0.417. The current study found that both competence and motivation have significant positive effects on employee performance, with f-test scores at the significant level of 0.000.
Analisis Laporan Keuangan Untuk Menilai Kinerja Keuangan PT. Garuda Daya Pratama Sejahtera (GDPS) Anggun Preselia; Anggraeni Yunita; Julia
Jurnal EMT KITA Vol 7 No 3 (2023): JULY 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v7i3.1180

Abstract

The purpose of this study was to evaluate the financial condition of the company and measure the level of liquidity, profitability, solvency, and activity of GDPS. The type of research conducted was quantitative descriptive, and the data source used was the GDPS financial statements for the period 2019-2021. The results of the study showed that PT. GDPS has a good liquidity ratio to pay short-term debts, but cash management needs to be improved. Profitability ratios show that Net Profit Margin and Return on Asset are low but Return on Equity is good. Solvency ratios show high Debt to Asset Ratio and Debt to Equity Ratio values that can increase the risk of debt payment in the future. However, activity ratios show a good ability to utilize assets to achieve company goals.
Pengaruh Pengetahuan Kewirausahaan dan Efikasi Diri Terhadap Minat Wirausaha Mahasiswa Universitas Serambi Mekkah Kota Banda Aceh Ijal Fahmi; Yenni Agustina; TM Zulfikar; Jalaluddin; Zakaria
Jurnal EMT KITA Vol 7 No 3 (2023): JULY 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v7i3.1182

Abstract

This study aims to determine the effect of entrepreneurial knowledge and motivational self-efficacy on entrepreneurial interest in students of the Faculty of Economics, Serambi Mekkah University, Banda Aceh City. The population in this study were all students of the Faculty of Economics with a sample of 30 students. The method used is a survey method with a qualitative descriptive approach. The analytical tool uses multiple regression analysis, the coefficient of determination, and hypothesis testing for partial uses the t test while for the simultaneous use of the F test. The results show that entrepreneurial knowledge and self-efficacy have a positive and significant effect on the interest in entrepreneurship of students of the Faculty of Economics, Serambi Mekkah University, Banda Aceh City. The positive influence of entrepreneurship knowledge and efficacy on entrepreneurial interest shows that knowledge and understanding as well as a person's self-confidence in his ability to carry out entrepreneurial activities greatly influences the person's interest in entrepreneurship. Conversely, if the understanding and belief in one's abilities is low, then the interest in entrepreneurship will also be low.
Pengaruh Kualitas Pelayanan dan Lingkungan Kerja Terhadap Kepuasan Pelanggan Kapal Mutiara Berkah 1 M. Ferlin Aziz Hakim; Ardansyah; Hepiana Patmarina
Jurnal EMT KITA Vol 7 No 3 (2023): JULY 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v7i3.1188

Abstract

This study aims to determine the effect of differences (independent variable) on what (dependent variable). The higher the quality of service provided by PT Pelabuhan Indonesia (Persero) Regional 2 Panjang, the more satisfied the customers will be. The work environment can also affect customer satisfaction, so it is important to ensure that the conditions in the port work environment are good. The sample uses 100% of the population. Multiple linear regression analysis is a way to analyze data using the method, testing this hypothesis refers to testing (t) and testing (f). The results of this study indicate that good service makes the customers of the Mutiara Berkah 1 ship happy, and a good working environment makes the customers of the Mutiara Berkah 1 ship feel happy.
Analisis Motivasi Kerja dalam Meningkatkan Kinerja Karyawan pada Eyelashbdl di Bandar Lampung Shinta Septia; Vonny Tiara Narundana
Jurnal EMT KITA Vol 7 No 3 (2023): JULY 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v7i3.1189

Abstract

The purpose of this study is to analyze job motivation to improve the performance of Eyelashbdl's employees. The types of research used are descriptive and qualitative. The research was conducted at his Eyelashbdl using data sources obtained from interviews with the owner and two of her three informants. He uses a data-gathering technique in four stages: observation, interviewing, documenting, and providing information. As a result, it was found that work motivation plays an important role in supporting employee performance, and if employee performance is satisfactory, it can be said that Eyelashbdl employee performance is good, and the company's image can be improved. Factors that influence employee performance include providing annual bonuses, free lunches, meeting specific visit goals, working holiday bonuses, performance recognition, and the opportunity for free treatment at Eyelashbdl. Paying salaries annually can have a very positive impact on employee performance, reflected in the services they provide, and attracting customers through the convenience offered. However, the more employees you have, the faster your work will be, and the better your results will be. Eyelashbdl's Profit Growth Drives Employee Motivation.
Analisis Pengaruh Pertumbuhan Ekonomi, Pendapatan Asli Daerah dan Alokasi Anggaran Belanja Modal Terhadap Indeks Pembangunan Manusia di Kota Banda Aceh Nasir; Yuslinaini; A. Hamid; Zulfan Yusuf; Zakaria
Jurnal EMT KITA Vol 7 No 3 (2023): JULY 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v7i3.1199

Abstract

This study aims to look at the effect of economic growth, regional own-source revenue, and capital expenditure budget allocation on the rate of Human Development Index in Banda Aceh City for the 2010-2022 period. This study uses a quantitative method with data sources from the Badan Pusat Statistik Kota Banda Aceh. Data analysis through multiple linear regression using the SPSS program. The results showed that the variables Economic Growth and Regional Original Income had a positive and significant effect on the Human Development Index Rate in Banda Aceh City for the 2010-2022 period. Meanwhile, the Capital Expenditure Budget Allocation variable has a positive but not significant effect on the Human Development Index Rate in Banda Aceh City for the 2010-2022 period. The R value obtained was 0.825 indicating that the correlation or relationship between the dependent variable and the independent variable was 82.5%. The R2 value obtained was 0.681 which means that the quality of human development can be explained by economic growth, PAD, and capital expenditure budget allocation of 68.1%. While the remaining 31.9% is explained by other variables not included in this study.

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