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Alwahidin
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INDONESIA
Li Falah: Jurnal Studi Ekonomi dan Bisnis Islam
Li Falah, Journal of Islamic Economics and Business Studies is a scientific journal concerning on the latest research results and becomes a scientific communication media for lecturers, researchers, and or observers in the Islamic economics and business field.
Articles 8 Documents
Search results for , issue "Vol. 9 No. 2 (2024): December 2024" : 8 Documents clear
The Role of Brand Commitment in Mediating Brand Image and Brand Attacment to Repurchase Intention Aziza, Aqualerra Dewi; Fikriah, Nur Laili
Li Falah: Journal of Islamic Economics and Business Vol. 9 No. 2 (2024): December 2024
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v8i2.6347

Abstract

This study aims to analyse the influence of brand image and brand attachment on repurchase intention with brand commitment as an intervening variable among Scarlett Whitening consumers who use Shopee in Malang City. The method used in this study was a quantitative approach with correlation analysis, with purposive sampling of 175 respondents from Generation Z and millennials and data analysis using Partial Least Square (PLS). The theories employed include the concept of brand image as the public's perception ofakan a brand, brand attachment as consumers' emotional connection to a brand, brand commitment reflecting psychological loyalty, and repurchase intention as consumers' intention to repurchase. The results indicate that brand image does not significantly influence brand commitment but has a positive direct effect on repurchase intention. Conversely, brand attachment has a significant positive effect on both brand commitment and repurchase intention. Brand commitment also has a significant positive effect on repurchase intention. It mediates the relationship between brand attachment and repurchase intention but does not mediate the relationship between brand image and repurchase intention. The practical implications of this study emphasise the importance of marketing strategies that focus on strengthening consumers' emotional attachment through personalisation and intensive interaction to increase loyalty and repurchase. This study is relevant for the Generation Z and millennial markets in Malang and the Shopee e-commerce distribution channel.
Green Products, Halal Certification, and Halal Awareness: Case Study of Purchase Decision on Oriflame Products Nisa, Ainul Hayatin; Muhaimin, Muhaimin; Syarqawie, Fithriana; Akbar, Ilham; Rimayanti, Rimayanti
Li Falah: Journal of Islamic Economics and Business Vol. 9 No. 2 (2024): December 2024
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v8i2.6767

Abstract

This study examines the influence of green products, halal certification, and halal awareness on the purchasing decisions of Oriflame products in Banjarmasin. With growing environmental concerns and increasing awareness of halal consumption, Muslim consumers are now considering both the eco-friendliness and the halal status of products before making purchasing decisions. This research uses a quantitative approach, collecting data through questionnaires distributed to 96 respondents who are Oriflame consumers in Banjarmasin. The data were analyzed using multiple linear regression with SPSS 25. The results show that green products, halal certification, and halal awareness have a positive and significant effect on purchasing decisions, both individually and collectively. Specifically, halal awareness was found to be the most influential factor in shaping purchasing decisions. The study also reveals that while green products are essential for consumers concerned about the environment, halal certification plays a crucial role in ensuring the product’s compliance with Islamic law, fostering trust among Muslim consumers. The findings suggest that companies marketing to Muslim consumers should emphasize both the sustainability of their products and their halal certification to meet the growing demand for ethically and religiously compliant goods. This research contributes to understanding consumer behavior in the halal product market, particularly in Indonesia, and offers valuable insights for businesses seeking to target eco-conscious Muslim consumers.
Measuring and Evaluating Sharia Business Unit Spin-Off in Indonesia Using RBBR Model Rukminastiti, Atika Masrifah; Rifai, Muhammad Rizqi
Li Falah: Journal of Islamic Economics and Business Vol. 9 No. 2 (2024): December 2024
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v9i2.8997

Abstract

This study aims to measure and evaluate the performance of sharia business units that have spun off into sharia commercial banks in Indonesia, with an emphasis on the effectiveness of implementing the Risk-Based Bank Rating model. In addition, the study is driven by the regulatory mandate of the Sharia Banking Law and the industry's need for institutional strengthening after the spin-off. The research method uses a quantitative-descriptive approach by applying four main indicators in the RBBR model: risk profile, good corporate governance, profitability, and capital. Secondary data was obtained from the annual financial reports of Islamic banks resulting from spin-offs in the 2010–2022 period, which were then analysed comparatively to assess the differences in performance before and after the spin-off. The results show that spin-offs generally positively impact capitalisation and profitability, although improving governance quality and risk mitigation still face significant challenges. These findings provide input for regulators, particularly the Financial Services Authority (OJK), to refine spin-off policies so that they are oriented towards fulfilling legal obligations and increasing the competitiveness and stability of the Islamic banking system in Indonesia. The implications of this research emphasise the importance of risk management strengthening strategies, product diversification, and operational efficiency optimisation so that BUS after spin-offs can compete sustainably with conventional and full Islamic banks.
Halal Tourism: A Sharia Economic Perspective and its Impact on Local Economic Development Adiba, Anggita Farah; Nisa, Fauzatul Laily
Li Falah: Journal of Islamic Economics and Business Vol. 9 No. 2 (2024): December 2024
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v9i2.9232

Abstract

This study examines halal tourism from the perspective of Shariah economics, focusing on its potential to stimulate local economic growth, create new business opportunities, and improve community income and quality of life. Despite the growing interest in halal tourism, there is limited research on how it integrates with Shariah economic principles and its impact on local economies, especially in Muslim-majority countries like Indonesia. Using a qualitative literature review, this research synthesizes key studies on halal tourism and Shariah economics, emphasizing the principles of ownership, consumption, and distribution in the tourism sector. The study finds that halal tourism, when aligned with Shariah principles, can significantly contribute to economic development by creating jobs, boosting local businesses (such as hospitality, transportation, and retail), and increasing regional revenue, including local taxes and small business profits. Additionally, the research highlights that halal tourism encourages infrastructure improvements and enhances the overall quality of life for residents. The study's implications suggest that policymakers and tourism industry stakeholders should prioritize the development of Shariah-compliant tourism services, focusing on infrastructure, human resource training, and marketing to attract Muslim tourists and benefit local economies. By adopting these strategies, halal tourism can become a key driver of sustainable local economic growth, providing long-term social and economic benefits for communities.
Evaluating the Compliance of Shopee Paylater and Shopee Paypinjam with Islamic Finance Principles: Ethical Challenges and Opportunities in Fintech Rini; Rasulong, Ismail; Yuniarti, Andi; Rachman, Mutmainna
Li Falah: Journal of Islamic Economics and Business Vol. 9 No. 2 (2024): December 2024
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v9i2.10729

Abstract

This study evaluates the compliance of Shopee Paylater and Shopee Paypinjam with Islamic finance principles by examining their operational mechanism. The research focuses on the challenges posed by interest rates, late fees, and transparency, which hindre adherence to Sharia ethics. A qualitative approach, including case studies and semi-structured interviews with users, was employed, supported by secondary data analysis. The findings reveal significant reveal significant non-compliance with Islamic finance principles, particularly due to the imposition of interest and late payment penalties, both considered forms of riba. Moreover, unclear repayment terms and hidden fees undermine the transparency and fairmenss central to Islamic finance practices. While the fintech services provide convenience and accessibility, they fail to meet the understanding of fintech in Islamic markets, highlighting the need for profit-sharing models, improved transparency, and Sharia-compliant regulatory frameworks. The findings offer practical insights for fintech providers, policymakers, and Sharia boards, emphasizing the importance of fostering trust and inclusivity in digital financial ecosystem. Future research should explore comparative analyses across different regions and incorporate the perspectives of various stakeholders.
The Influence of Critical Factors on Customer Retention in Islamic Banking Gunawan, Dedi; Hanafi, Syafiq Mahmadah; Amal, Muhammad Ahsanul
Li Falah: Journal of Islamic Economics and Business Vol. 9 No. 2 (2024): December 2024
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v9i2.11473

Abstract

This study aims to examine the key determinants of customer retention in Islamic banking, with a specific focus on Bank NTB Syariah. Five critical factors are analyzed: trust, Islamic business ethics, relationship marketing, service quality, and customer satisfaction. Using a quantitative approach, the research applies Stuctural Equation Modeling (SEM) with Partial Least Square (PLS) method to analyze survey data collected from 220 customers. The results indicate that trust, Islamic business ethics, and relationship marketing significantly and positively influence customer retention. Conversely, service quality and customer satisfaction were found to have no siginificant effect. These findings highlight that ethical compliance and strong relational ties are more influential than traditional service attributes in shaping customer loyalty within Islamic banking. The study contributes to the literature by integrating ethical and relational perspectives into models of customer retention and provides practical guidance for Islamic banks to strengthen customer loyalty through trust-building, adherence to Islamic ethics, and relationship marketing strategis.
Market Reaction to The Palestinian-Israeli Conflict: Analysis of PT. Unilever Nazmi, Redha Alfin; Andini, Nova Riza Ayu; Amal, Muhammad Ahsanul; Iftitah, Insiyatul
Li Falah: Journal of Islamic Economics and Business Vol. 9 No. 2 (2024): December 2024
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v9i2.11474

Abstract

This study aims to analyze the impact of the Palestinian-Israeli conflict on stock market reactions, particularly at PT. Unilever Indonesia, focusing on changes in stock prices and abnormal returns before and after the boycott of Unilever products. This study employs a quantitative approach using an event study method conducted over 14 days, seven days before and seven days after the boycott issue emerged. The analytical techniques used include descriptive statistical tests, the Shapiro-Wilk normality test, and hypothesis testing using the paired sample t-test and the Wilcoxon signed-rank test. The study's results indicate significant differences in stock prices and abnormal returns of PT. Unilever Indonesia before and after the boycott issue, while trading volume activity did not differ significantly. The decline in stock prices and abnormal returns after the boycott issue indicates an adverse reaction from investors toward the company's involvement in the conflict. The implications of this study can provide insights to multinational companies on how global political conflicts can affect corporate image and financial performance through stock market reactions and the importance of more cautious communication strategies and policies in managing corporate involvement in global political issues.
Impact Analysis of Islamic Economics on Economic Growth: A Cross-Country Evidence Alaka, Abdullahi
Li Falah: Journal of Islamic Economics and Business Vol. 9 No. 2 (2024): December 2024
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v1i1.11581

Abstract

This study aims to assess the impact of Islamic economics, specifically through Islamic financial instruments like sukuk, murabaha, and musharaka, on economic growth in selected Muslim-majority countries (Indonesia, Libya, Malaysia, Nigeria, Qatar, and Saudi Arabia) over the period 2013-2021. The research addresses a gap in the literature, as previous studies have mainly focused on theoretical frameworks or the adoption of Islamic finance without fully examining its relationship with economic growth. Using a quantitative approach, the study employs a co-integration test and the Panel Random Effects Model to analyze the data. The findings show that Islamic financial instruments significantly contribute to economic growth, with a 1% increase in these instruments leading to a 0.0039% rise in GDP. Additionally, governance effectiveness and population growth positively affect economic growth. The study concludes that Islamic economics can serve as a viable alternative to conventional systems, promoting sustainable development. The research suggests that policymakers should focus on increasing public awareness of Islamic finance and removing regulatory barriers to harness its full potential for economic growth.

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