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JRMSI - Jurnal Riset Manajemen Sains Indonesia
Published by Universitas Negeri Jakarta
ISSN : 23018313     EISSN : 23018313     DOI : -
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Jurnal Riset Manajemen Sains Indonesia: JRMSI published since 2010. Registred with code of E-ISSN 2301-8313. JRMSI contains article related to the field of management, including financial management, marketing management, human resource management, strategic management, operations management, and also related o the theory and development that contribute to the management science. JRMSI publihed twice a year, April and September, which published by Faculty of Economics, State University of Jakarta.
Arjuna Subject : -
Articles 264 Documents
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PENGARUH IKLAN TELEVISI DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN SABUN LUX (SURVEI PADA PENGUNJUNG MEGA BEKASI HYPERMALL) Wibowo, Setyo Ferry; Karimah, Maya Puspita
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol. 3 No. 1 (2012): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

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Abstract

Generaly, the purpose of this research are: 1) To determine the analytical description of the television advertisement, price and purchase decision of Lux soap (Survey on visitors of Mega Bekasi Hypermall), 2) To determine the effect of television advertisement on purchase decision of Lux soap, 3) To determine the effect of price on purchase decision of Lux soap, 4) To determine the effect of the television advertisement, price and purchase decision of Lux soap (Survey on Visitors of Mega Bekasi Hypermall). The analysis which has been applied in this study is multiple linear regression analysis. The study has been conducted with a convinence sampling technique of 110 consumers who visited Mega Bekasi Hypermall, while the technique of data collection was done by distributing questionnaires which were processed by SPSS 19. According to the research that the t test result on the variable of television advertisement is 2,965 with a significant value of 0.004,which means that the television advertisement has a significant influence on purchase decision. Furthermore, the t test result on the price variable is 3,678 with significant value of 0.000, which means that the price has a significant effect on purchase decision. Whereas, the F test result of two variables television advertisement and price is 9,087 with a significance value of 0,000. Those figures descibes that the television advertisement and price simultaneously have significant influence on a purchase decision. In addition, the F test R2 value that is resulted from the research is 0.145 or 14.5%. This value describes the television advertisement and price influence on purchase decision as 14.5%. Keywords: Television Advertisement, Price, Purchase Decision.
PENGARUH BRAND IMAGE DAN BRAND TRUST TERHADAP BRAND LOYALTY TEH BOTOL SOSRO Survei Konsumen Teh Botol Sosro di Food Court ITC Cempaka Mas, Jakarta timur Rizan, Mohammad; Saidani, Basrah; Sari, Yusiyana
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol. 3 No. 1 (2012): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

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Abstract

The purposes of this research are: 1) To know the description of brand image and brand trust and the influence of them towards brand loyalty of Teh Botol Sosro. 2) To test empirically the influence of brand image towards brand loyalty of Teh Botol Sosro. 3) To test empirically the influence of brand trust towards brand loyalty of Teh Botol Sosro. 4) To test empirically the influence of brand image and brand trust simultaneously towards brand loyalty of Teh Botol Sosro. The analysis implemented in this research are descriptive and causal analysis. This research is taken 100 consumers of Teh Botol Sosro at the food court of ITC Cempaka Mas while data was collected by using questionnaire and processed using SPSS 16. The result shows that partially brand image has a positive and significant impact toward brand loyalty. Then, partially brand trust also has a positive and significant impact toward brand loyalty. Simultaneously, brand image and brand trust have a positive and significant impact toward brand loyalty. The empirical findings indicate that to create and improve the brand loyalty, Teh Botol Sosro need to consider brand image and brand trust because those factors shown to affect the level of job satisfaction. Keywords: Brand Image, Brand Trust, Brand Loyalty
PERBANDINGAN PROFITABILITAS PERUSAHAAN SEBELUM DAN SETELAH PENERAPAN UU NO. 40/ 2007 TENTANG KEWAJIBAN PERSEROAN TERBATAS (Studi Empiris pada Perusahaan-Perusahaan yang Bergerak di Bidang Energi dan Sumber Daya Mineral) Santoso, Yanuar; Rita, Maria Rio
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol. 3 No. 1 (2012): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

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Abstract

Law of the Republic of Indonesia number 40 of 2007 concerning limited liability company requires for every company operate in natural resources to execute corporate social responsibility (CSR). The purpose of CSR is to embrace responsibility for the company’s actions and encourage a positive impact through its activities on the environment, employees, communities, consumers and all other members of the public sphere who may also be considered as stakeholders. Sme previous studies found that CSR could increase financial performanc and gave positive image to communities. This purpose of this study is to test clearly about the difference of firm’s profitability (gross profit margin, operating profit margin, net profit margin, return on assets and return on equity) before and after the requirement of law no. 40/ 2007. The analysis using Wilcoxon signed rank test and using data of financial annual report of firms between 2004 to 2009. Samples consist of mining and mining services companies in Indonesia Stock Market (IDX). The results of this study show that profitabilities of the firms before and after the requirement of law no. 40/ 2007 have no significantly differences. This result probably due to research period is to short, so it can not show significant difference of increase in profit. Keywords: Corporate Social Responsibility, Profitability, Act No. 40/ 2007.
ANALISIS PENGARUH KARAKTERISTIK BANK DAN INFLASI TERHADAP NET INTEREST MARGIN Studi Kasus Pada Bank Konvensional yang Terdaftar di Bursa Efek Indonesia Tahun 2006-2010 Hidayat, Taufik; Hamidah, Hamidah; Mardiyati, Umi
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol. 3 No. 1 (2012): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

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Abstract

This paper investigates the influence of bank’s characteristics and inflation on commercial bank’s interest margins in Indonesia for the 2006-2010 period. The empirical results suggest that bank-specific characteristics, in particular bank capitalization and efficiency have a positive and significant impact on bank’s net interest margins. The bank size and liquidity have a negative and significant impact on bank’s net interest margins. We also find that inflation has a negative and significant impact on net interest margin (at level 10%). Key words : bank interest margin, panel data, Indonesia.
ANALISIS PENGARUH NILAI TUKAR, TINGKAT SUKU BUNGA DAN INFLASI TERHADAP INDEKS HARGA SAHAM Studi Kasus Pada Perusahaan Properti yang Terdaftar di Bursa Efek Indonesia Mardiyati, Umi; Rosalina, Ayi
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol. 4 No. 1 (2013): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

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Abstract

This study aims to analyze the effect of variable exchange rates, interest rates and inflation on share prices of listed property sector in Indonesia Stock Exchange. The population in this study is a company incorporated in the listed property sector in Indonesia Stock Exchange (BEI) for the period from 2007 to 2011. Samples obtained using purposive sampling method to obtain 48 companies. This study uses Ordinary Least Square analysis to determine the effect of independent variables on the stock price index of the listed property sector in Indonesia Stock Exchange. Based on t test, the exchange rate a significant negative effect on property sector stock price index, while the variable interest rates have a positive but not significant and variable inflation is positive but not significant effect on the property sector stock price index. Results simultaneously with the F test showed that all the independent variables significantly influence the stock price index property sector. So that only the exchange rate has an influence on stock price index of listed property sector in Indonesia Stock Exchange. Key words: Exchange rate, Interest Rates, Inflation, Stock Price Index.
PENGARUH EARNING PER SHARE, DEBT TO EQUITY RATIO, RETURN ON EQUITY, DAN PRICE TO BOOK VALUE TERHADAP RETURN SAHAM Studi Kasus Pada Perusahaan Industry Food and Beverages yang Terdaftar di Bursa Efek Indonesia Suherman, Suherman; Siburian, Anwar
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol. 4 No. 1 (2013): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

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Abstract

This research was to determine the effect of earning per share, debt to equity ratio, return on equity and price to book value toward stock return. The sample study is company on food and beverages industry are listed in Indonesia Stock Exchange in 2007-20010. Study sample as many as 17 companies food and beverages, where the method used was purposive sampling. Analysis of data using panel data regression, preceded by a test consisting of the assumption of classical test for normality test, multicollinearity test, heteroscedasticity test and autocorrelation test. Test data is done using panel data and for testing hypotheses using t test. The results of this analysis that the earnings per share and price to book has no significant relationship to the company's stock return, but the debt to equity ratio and return on equity have a significant effect on the company's stock return food and beverages industry. Keywords: Earnings Per Share, Debt to Equity Ratio, Return on Equity, Price to Book Value.
PERBANDINGAN KINERJA KEUANGAN PERUSAHAAN SEBELUM DAN SESUDAH MERGER DAN AKUISISI (PADA PERUSAHAAN PENGAKUISISI YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2004-2006) Hamidah, Hamidah; Noviani, Manasye
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol. 4 No. 1 (2013): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

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Abstract

The purpose of this study was to examine the differences in the financial performance of the acquirer pre and post mergers and acquisitions. Financial performance is measured with some ratios, Current Ratio (CR), Total Assets Turnover (TATO), Debt Ratio (DR), Return on Assets (ROA), and Price Earnings Ratio (PER). Population of this study included all public company which conducted merger and acquisition(M & A) activity in the period 2004-2006. The samples were 10 companies that were taken by purposive sampling method. Analysis of the data used to test hypotheses using Paired Sample t-Test. Empirical results shows that there are no significant difference for DR and TATO in testing 1 year before and 1 year after M & A up to 1 year before and 5 years after M & A. However, CR shows significant difference in test 1 year before with 2, 4, and 5 years after M & A; ROA shows significant difference in test 1 year before with 4 years after M & A; then PER shows significant difference in test 1 year before with 3 years after M & A. Key words: Financial Performance, Merger, Acquisition.
PENGARUH IKLAN DAN ATRIBUT PRODUK TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE SAMSUNG SERI GALAXY (SURVEI PADA PELANGGAN ITC ROXY MAS) Saidani, Basrah; Ramadhan, Dwi Raga
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol. 4 No. 1 (2013): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

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Abstract

Generally, the purpose of this research are: 1) to get more knowledge about Advertising, product attributes and the decision to purchase smartphone Samsung Galaxy series,. 2) to get more knowledge about the influenace of Advertising to purchasing decisions smartphone Samsung Galaxy series, 3) to get more knowledge about the influence of product attributes to purchasing decisions smartphone Samsung Galaxy series, 4) to get more knowledge about influenace of Advertising and product attributes simultaneously the decision to purchase smartphone Samsung Galaxy series. The observation unit in this research is 100 respondents visitors ITC Roxy Mas – Jakarta to purchase smartphone Samsung Galaxy series. Technique of determining the sample using a convenience sampling technique. Data collection techniques using the questionnaire Likert scale from 1 to 5. Descriptive analysis results showed: 1) the Advertising from Samsung Galaxy series is good enough as a whole but still lacking in message Acceptance and message retention. 2) Attribute a good product overall dimesi dominated by product fitures, 3) the decision to purchase is dominated by post-purchase where consumers get satisfaction after buying the Samsung Galaxy series. Hypothesis testing results showed: 1) Advertising have a significant effect on purchasing decisions, 2) product attributes have a significant effect on purchasing decisions, 3) Advertising and product attributes a significant effect on purchasing decisions. Key words: Advertising,, Product Attributes, and Purchase Decision
PENGARUH KUALITAS PRODUK DAN PERSONAL SELLING TERHADAP KEPUASAN PELANGGAN PADA MAJALAH INFO BEKASI (STUDI KASUS PT. SIBK) Rizan, Mohammad; Anjarestu, Yogha
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol. 4 No. 1 (2013): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

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Abstract

Generally, the purpose of this research are: 1) To know the description of product quality, personal selling and customer satisfaction on client of Info Bekasi Magazine. 2) To know the influence of quality product towards customer satisfaction on client of Info Bekasi Magazine. 3) To know the influence of quality product towards customer satisfaction on client of Info Bekasi Magazine. 4) To know the influence of quality product and personal selling simultaneously towards customer satisfaction on client Info Bekasi Magazine. The method implemented in this research are descriptive explanatory and causal. This research is taken 100 client of Info Bekasi Magazine after their interact with personal selling used field pricing system while data was collected by using questionnaire and processed using SPSS 20. The result shows that partially quality product has a positive and significant impact toward customer satisfaction. Then, partially personal selling also has a positive and significant impact toward customer satisfaction. Simultaneously, quality product and personal selling have a positive and significant impact toward customer satisfaction. The empirical findings indicate that to create and improve the customer satisfaction, Info Bekasi Magazine need to consider quality product and personal selling because those factors shown to affect the level of job loyalty. Keywords: Quality Product, Personal Sellling, Customer Satisfaction
PENGARUH KEPUASAN KERJA DAN STRES KERJA TERHADAP TURNOVER INTENTION PADA KARYAWAN PT. UNITEX DI BOGOR Waspodo, Agung AWS; Handayani, Nurul Chotimah; Paramita, Widya
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol. 4 No. 1 (2013): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

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Abstract

The purpose of this research are: 1) To analyze the influence of job satisfaction on employees turnover intention at PT. Unitex. 2) To analyze the influence of job stress on employees turnover intention at PT. Unitex. 3) To analyze the influence of job satisfaction and job stress simultaneously on employees turnover intention at PT. Unitex. The analysis method in this research using a simple linear and linear multiple regression. Sample of the research is 98 employees using simple random sampling. The techniques of data collection was done by distributing questionnaires and cultivated by using SPSS 16.00. t test result on job satisfaction variable is -5.412, with a significance value of 0.000. It means job satisfaction has a significant influence on turnover intention. t test result on job stress variable is 7.353 with a significance value of 0.000. It means job stress have significant influence on turnover intention. F test result is 39.037, it means job satisfaction and job stress has a significant influence on turnover intention. Determination coefficient score (R2) for X1 and X2 is 0.451, it means turnover intention can be influenced by job satisfaction and job stress around 45,1%, then other factors around 54,9%. Linear regression formula for hypotheses 1 is Y = 55.937 – 0.191 X1. Linear regression formula for hypotheses 2 is Y = 23.370 + 0.408 X2. Multiple regression formula for hypotheses 3 is Y = 36.323 – 0.126 X1 + 0.336 X2. Key word : job satisfaction, job stress, turnover intention.

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