MAKNA: Jurnal Kajian Komunikasi, Bahasa dan Budaya
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya is an open access scientific research journal published twice a year in March and September by Faculty of Communication, English Language and Literature of Universitas Islam "45" Bekasi. Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya has been published since 2010. Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya publishes original research articles which focused on communication studies, linguistics and cultural studies. Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya is an open access journal. Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya has a open peer review process where the identities of reviewers are known to the authors. Open peer review process provides transparency and recognition to every concerned party. Open peer review process also ensures the quality of published research articles.
Articles
344 Documents
Hajatan as a Musical Celebration in Urban Space
Machfuzoh, Elyane;
Aditya, Ignatius;
Priyatna, Endang Suryana
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol. 14 No. 1 (2024): Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa
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DOI: 10.33558/makna.v14i1.8194
This research discusses the sonic experience, sense, and cultural production resulting from music and sounds at wedding celebrations (hajatan) in Bekasi urban spaces. Perspectives on differences in sonic experience, sense and cultural production are examined as a result of the reconstruction of the sounds, music and venue of the hajatan The aim of this research is to examine the differences and reconstruction of senses and sounds presented in different places but with the same theme, especially hajatan. Data was taken by observing the hajatan in the yard area and the wedding hall. Critical theory from Edensor's explanation of sonic rhythms of place is used to analyze sense, sonic experiences, music and sounds at hajatan The results of the research show that sound, music and place can create different senses, sonic experiences and different cultural productions. In this way, music and sounds are not only an accompaniment to the event, but also a means of presenting different senses and sonic experiences.
The Role of Organizational Communication in Improving the Quality of Service at a Beauty Clinic
Ranti, Sofiah;
Suswanto, Budi;
Hamluddin, Hamluddin
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol. 14 No. 1 (2024): Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa
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DOI: 10.33558/makna.v14i1.8208
Communication in an organization is a communication process that involves superiors, subordinates and other stakeholders in the organization. In an organization, communication is important in improving the quality of service, as is done by a beauty clinic in Bekasi, Indonesia. Therefore, this research aims to analyze the role of organizational communication in improving service quality. This research uses a constructivist paradigm. Apart from that, this research design is descriptive qualitative in which this research aims to investigate the circumstances, conditions, existence of the research site, and others that have been mentioned and explained in the form of a report. The instruments of this research are observation, interviews and documentation. The results of the present research show that the quality of beauty clinic services can be considered good because of the role of good organizational communication. In this case, communication actors work together to achieve good organizational goals.
Text VS Discourse: Reformulating the Definition, Integrating Different Perceptions
Muttaqien, Muhammad Zainal;
Ulinnuha, Roma;
Heriyanti, Rina
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol. 15 No. 2 (2024): Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa
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DOI: 10.33558/makna.v15i2.9809
There have long been different perceptions on what text and discourse are. Some experts in linguistics view these two objects as the same thing whereas others see them as two different forms. Occasionally, text and discourse are parallel to each other but often the former is seen as the subordinate of the latter and vice versa. This paper aimed at formulating new definitions of text and discourse in order to clarify the nature of each as well as the relations that may exist between them. The method applied in this study was by collecting as many as definitions of text and discourse as stated by linguistic experts and quoted in references. These data were then compared and contrasted to find out the similarities and the differences between the objects for drawing a conclusion in the form of definitions and descriptions that precisely represent the characteristics of each. The result shows that, text and discourse share both similarities and differences. At certain level, they can be seen as the same entity but in other conditions one may take position as part of the other.
Language Patterns on Music Festival Posters from the 80s Era to the 2020s Era
Puspahaty, Novita;
Rahmawati, Putri
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol. 15 No. 2 (2024): Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa
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DOI: 10.33558/makna.v15i2.9915
Differences in eras can affect language patterns in naming posters at music festivals. This study aimed to discover the differences in language patterns in music festival posters from the 80s to the 2020s. At the morphological level, we used Yule's theory (2010) to analyze word formation. Then, at the syntactic level, we used Morley's theory (2000) to examine phrases. We also used a content analysis to examine data collected from newspapers and social media. The results of the study showed that at the morphological level, the most commonly used in naming music festival titles from the 80s to the 2020s is the type of word borrowing and clipping. The borrowing word formation type is used up to 18 times, while the clipping word formation type is used 6 times. In addition, at the syntactic level, the results found are included in the category of noun phrase types from the 80s to the 2020s.
Dramaturgical Analysis of Role-players on Telegram
Mutifa, Imtiyaz Wahyu;
Primasari, Winda
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol. 15 No. 2 (2024): Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa
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DOI: 10.33558/makna.v15i2.9916
K-Pop (Korean Pop) culture is very popular among Indonesian people, especially children and teenagers. One of the impacts of the popularity of K-Pop is the emergence of role-play accounts. Role-play is a make-believe game that requires players to imitate a K-pop idol. Someone who plays role-play will be called a role-player. We aimed to analyze the differences between how a role-player act in the role-play world and the real world. This research focuses on Telegram role-players. We applied a qualitative netnographic research design and used a dramaturgical theory as a research approach. The results of this study showed that the role-players used Telegram as their front stages where they managed the impressions according to the role-play personas they chose. In addition, the results of this research showed that the direct message features of the role-players’ Telegram accounts are used as their middle stages while the backstage is their real life. The results suggest that each role-player has a different character from their role-play persona, showing the distinctive differences among the front stage, the middle stage and the backstage.
The Effectiveness of Communicative and Test-Focused Approaches in TOEFL® Preparation Classes
Farid, Achmad;
Yusuf, Adi;
Qani’ah, Binti
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol. 15 No. 2 (2024): Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa
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DOI: 10.33558/makna.v15i2.9918
This study investigates the effectiveness of the Communicative Approach and the Test-Focused Approach in TOEFL® preparation classes. Sixty-four students from Islamic Senior High School Madrasah Aliyah Al-Insan (pseudonym) in Jombang, East Java, Indonesia, were divided into two groups: one receiving instruction based on the Communicative Approach and the other on the Test-Focused Approach. Using a quasi-experimental design, pre-test and post-test scores were analyzed to measure improvements in TOEFL performance. The results showed significant score increases in both groups. The Communicative Approach group’s mean pre-test score of 456 improved to 483 post-intervention, while the Test-Focused Approach group’s mean score rose from 460 to 493. The paired sample t-test results indicated statistically significant improvements within each group, with p-values of 0.00 for the Communicative Approach and 0.00 for the Test-Focused Approach. Additionally, the independent sample t-test revealed that the Test-Focused Approach group performed significantly better than the Communicative Approach group post-intervention, with a p-value of 0.030. These findings align with existing theories on language learning and test preparation, suggesting that while communicative methods enhance overall language proficiency, test-focused strategies more effectively boost immediate test performance. The study concludes that integrating both approaches in TOEFL preparation programs can provide a balanced and comprehensive strategy, optimizing both language development and test readiness. Future research should explore the long-term effects of such integrated methods on students' language proficiency and academic success.
JAKTV Local Broadcast Media Strategy in Maintaining Existence in the Digital Era
Ratnamaya, Deana;
Yasir, Yasir;
Yesicha, Chelsy
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol. 15 No. 2 (2024): Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa
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DOI: 10.33558/makna.v15i2.9921
JAKTV is a local television station in Jakarta. The presence of various new broadcast media willcertainly add competitors and make people's tastes begin to change. In this regard, JAKTV must beable to plan and carry out various strategies to be able to adapt and transform in order to continueto exist and be able to compete in the current era. This research aims to identify how JAKTV'sstrategy in maintaining their existence as local television, using the Niche (Media Ecology) theoryby Dimmick and Rothenbuhler. The method used in this research is a qualitative approach and datacollection techniques are by interview, observation, and collecting documents related to theresearch. The results of this study indicate that JAKTV as a local Jakarta television station inmaintaining their existence is by carrying out strategies including, planning marketing activities toget advertisements by strengthening their brand to gain the trust of the public and consumers, aswell as providing good service and compliments to clients. Conducting audience segmentation bygrouping based on geographic, demographic, and psychological audiences and positioning bystrengthening an image as a local Jakarta television. Conducted programme planning, productionand partnership, designed programme execution using the “day parting" method, and monitoredand evaluated performance to develop future plans.
Analysing the Meaning of Audience for Cross-gender Artists in the Documentary Lelaki Ayu Primadona Java: Lengger Lanang
Ujiningtyas, Safira Nur
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol. 15 No. 2 (2024): Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa
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DOI: 10.33558/makna.v15i2.9976
Lengger Lanang is a traditional Javanese dance performed by a group of men that dress like women. This tradition might clash with a conservative Indonesian culture that considers cross-dressing men as deviant. This research aims to analyze how a group of people perceive a documentary film titled Lelaki Ayu Primadona Jawa: Lengger Lanang about a group of Lengger Lanang dancers. Using Stuart Hall’s encoding-decoding theory, this research involved seven informants who were divided into three groups of reader positions: dominant, negotiation and opposition. This research used a descriptive qualitative research design which focuses on the audience's reading position by analyzing the audience's understanding of cross-gender artists through documentary film scenes. Data was obtained from in-depth interviews with the informants. The research results showed that four informants who were in dominant positions and three informants who were in negotiating positions, and there were no audience members who were in opposition positions. The audience's reading position is influenced by the background of the audience watching the documentary. The audience interprets this documentary as an understanding of artists across gender but also discusses the preservation of the culture, history and values of the Lengger Lanang dancers.
Like a Chameleon: Deception Language in Spy x Family
Huda, Annas Secario Choirul;
Buwono, Ryo Adi;
Rafi, Muhammad Fikri;
Suseno, Daffa Mahfud;
Nandwita, Wisnu Arya
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol. 16 No. 1 (2025): MAKNA: Jurnal Kajian Komunikasi, Bahasa dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa
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DOI: 10.33558/makna.v16i1.10179
Critical analysis of deceptions in fictions can provide a comprehensive discourse. The study examined deception within the Forger family in Spy x Family, where each member hides their true identity: Loid is a spy, Yor an assassin, and Anya an esper. Using Shuy's (2012) theory, a qualitative analysis of their dialogue identified nine types of deception: giving overly detailed or marginally relevant details, complicating stories, providing unusual or external associations, displaying subjectivity, correcting spontaneously, acknowledging memory loss, and excessive self-reference. The most common deception type in family interactions is giving marginally relevant details. The research highlights deception's key role in the anime's plot and character relationships and serves as a foundation for future studies on deception.
Analysing the Effectiveness of an Online Campaign’s Messages
Khadijah, Siti;
Shabirah, Nada Muthiah
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol. 16 No. 1 (2025): MAKNA: Jurnal Kajian Komunikasi, Bahasa dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa
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DOI: 10.33558/makna.v16i1.10583
Depressions among women, especially young women can happen due to the lack of support systems around them. Thus, it is important to create a support system where women can thrive from the support given to them. In this regard, Rahasia Gadis, an online community developed aims to provide a support system for women, especially young ones. This research analyzed the effectiveness of messages given in the #DariGadisKeGadis, an online campaign created by Rahasia Gadis to the participants’ eagerness to create a support system for people, especially young women around them. This research used a descriptive quantitative research design. This research applied a convenience sampling technique to obtain the participants. The results of this research indicate the positive impacts of the #DariGadisKeGadis campaign’s messages to the participants' willingness to develop a support system.