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INDONESIA
The Management Journal of Binaniaga
Published by STIE Binaniaga
ISSN : 25274317     EISSN : 2580149x     DOI : -
Core Subject : Economy, Science, Education, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences
Arjuna Subject : -
Articles 91 Documents
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AN ANALYSIS REGARDING THE EFFECTS OF THE EMPLOYEES AND WORKING PROCESS UPON THE LEVEL OF CUSTOMER SATISFACTION AT PT TELKOM TBK BOGOR Syarief Gerald Prasetya; Yustiana Wardhani
The Management Journal of Binaniaga Vol 2, No 02 (2017): December 2017
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/mjb.v2i02.135

Abstract

Customer’s satisfaction and dissatisfaction is not new phenomena of Business in Indonesia. From the customer’s perspective has mostly complained about the goods or services with low quality, expensive price, inappropriate guarantee, etc. On the other side (in this case producer) there’s a response to fix it. A lot of facts may cause the customer satisfied, for example, reasonable price, interesting promotion, professional labour, work procedure and creative product with high standard. By finding and developing customer’s satisfaction factors, a company will perform a rapid development. Therefore this thesis has identified the employees’ factor and working process affecting the customer’s satisfaction in order to focus the research.Main problem of this research is whether the employees or the working process has been affecting the customer’s satisfaction rate either simultaneously or partially? According to this problem so the purpose is to notice the employees and the working process that have affected the customer’s satisfaction rate simultaneously or partially. This research also has applied the theories which explain about the factors that are affecting the customer’s satisfaction including the definitions. From that point of view a hipothesis is defined that the employees and the working process are affecting the customer’s satisfaction rate. either simultaneously or partially. The analysis report shows that the employees and the process of work/work procedur have been really the result of the customer satisfaction rate simultaneously. This can be proved with the test by using F-test method and the result shows that the correlation between the employees and the working procedure has really affected the customer’s satisfaction rate which is it has been accepted. Then the test of the effect of the customer’s satisfaction rate which is the result of the correlation between the employees and the working procedure using t-test method, and the result shows that the employees and the working procedure partially has have really affected the customer’s satisfaction rate, and it is accepted. As the conclusion, we could say that the correlation between the employees and the process of work/working procedure has a really been affecting the customers satisfaction rate, either simultaneously or partialy. The writer can only suggest the company (PT. Telkom Tbk Bogor) to pay more attention to the front liners employees to become permanent employees because I think it could be such a motivation for them to give a much better services to the customers, by providing a continuously training to the front liners, especially, always maintaining the consistency of high quality of the services as well as solid environment among departments, so it would give a guarantee to the customers, regarding the due date of a complaint or or the new lines services to complete.Keywords: customer satisfaction, work process 
STRATEGY FORMULATION OF PT. BANK PEMBANGUNAN DAERAH KALIMANTAN TIMUR Sumardjono Jono; Rio Cipto Sulton
The Management Journal of Binaniaga Vol 3, No 02 (2018): December 2018
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/mjb.v3i2.258

Abstract

The purposes of this study are: 1. To find out the factors which become the main strengths and weaknesses of PT. Bank Pembangunan Daerah Kalimantan Timur 2. To find out the factors which become the opportunities and threat weaknesses of PT. Bank Pembangunan Daerah Kalimantan Timur 3. To find out the right strategies to be implemented in PT. Bank Pembangunan Daerah Kalimantan Timur. The population in this study is a group of management officials of PT. Bank Pembangunan Daerah Kalimantan Timur with total 5. headquarter employees. The results of this study show that the alternative strategy which can be implemented by management of PT. Bank Pembangunan Daerah Kalimantan Timur management based on the results of Quantitative Strategic Planning Matrix (QSPM), i.e. internal and external long-term implementation based on TAS (Total Atractiveness Score), i.e. Product innovation 3.15 + 3.07 = 6 , 22 Market research 2.69 + 2.98 = 5.67 Increasing the number of customers 2.89 + 3.02 = 5.91 Improvement of services 2.79 + 2.83 = 5.62, whereas the Implementation of Medium-term strategies are: 1. Providing information about the product provision that applied according to the provisions of Bank Indonesia 2. Providing up-to-date knowledge products enable the employees to be able to control the banking industry 3. Promoting activities in each corner of the market in the field of education, tourism and collaboration with local governments 4. Providing convenience in providing credit loans to customers according to their needs. While the Short-term implementations are: 1. Provide regular training enable the employees to maintain and improve customer service 2. Maintain the existing products and improve product innovation to anticipate new products of competitors 3. Perform promotional activities through print media and electronic media by using brief and clear discussion in order to attract customers and facilitate with a maximum budget 4. Controlling financial expenses and manage capital in order to create profits and anticipate liquidation. Key words : BPD Kalimantan Timur – Strategy Analysis
Analysis of the factors determining social media instragram as promotion media on the online shop in DKI Jakarta area Restu Hazar; Resista Vikaliana
The Management Journal of Binaniaga Vol 5, No 01 (2020): June 2020
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/mjb.v5i01.371

Abstract

Social media is basically regarded as one kind of communication media. Social media in general is a medium used to socialize (connection, either personal or group and so on) among the users, it is not any exception, Indonesia's business community is Instagram social media. Instagram is one of the social networking apps used to share photos and videos that allow users to take photos and share them with followers. This way is used by online shop to promote its products. This study aims to determine and analyze the factors that determine Instagram social media as a campaign media on the online shop 1) Cognitive, 2) Affective, 3) Personal Integration, 4)Social Integration, 5) Release Tension, 6) Accessibility, 7) Relative Cost, 8) Life Style Envy about 3 online shops @elzattahijab, @zoyalovers, and @rabbaniprofesorkerudung_shop which are selling or offering women's clothing. This research uses descriptive qualitative method. Informant in this research is divided into 2 (two) that is key informant and main informant. Data analysis using comparative constant model The process of data analysis includes data reduction, data category,and sisntesisation. The 8 (eight) factors that determine social media Instagram as media promotion on the online shop and there are 7 (seven) factors that determine the online shop @elzattahijab, @zoyalovers, and @rabbaniprofesorkerudung using Instagram as a media campaign on their online shop which is, cognitive, affective , personal identity, social identity, release of tension, easy accessibility, relative reasonable cost factors. For life style envy or jealousy lifestyle, online shop does not feel this factor has become one of the use of social media Instagram as a media campaign on their online shop. And researchers have found one factor that become online factor shop @elzattahijab, @zoyalovers, and @rabbaniprofesor kerudung using Instagram as a media campaign, the innovation feature on Instagram is Insta Stories and live broadcast. Keywords: Promotion, Instagram, Online Shop
DEVELOPING THE SPECIAL NEEDS CHILDREN ABILITY (ABK) TO MOTIVATE AND TO OBTAIN THEIR SELF-DEPENDENCY AT THE EXTRAORDINARY EDUCATION PROGRAM SCHOOL B AND C AT KEBON KOSONG DISTRICT, KEMAYORAN SUBDISTRICT, CENTRAL JAKARTA Ari Soerti Yani; Riris Rotua Sitorus; Fauziah Fauziah
The Management Journal of Binaniaga Vol 1, No 02 (2016): December 2016
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/mjb.v1i02.14

Abstract

Abstract. Special Education Program is an education for abnormality student or student with extraordinary intelligence can be run in secondary and junior education.Special education can be held as Extraordinary School matched with his needs / specialty. Improving the ability of students at Harapan Ibu and Makna Bakti Extraordinary School located in Central Jakarta adapted to the place and the environment, such as self development (the ability to be independently), skills, crafts, cooking, and can operate the computer and can socialize in the community such as small conversation. Extraordinary school B’s student or deaf student, are children who have hearing obstacles in both permanent and non-permanent. Because that student has a bottleneck in hearing so that student has speaking obstacle. Students or mentally disabled, is children who have mental retardation or low intelligence and difficult to adjust and thrive. For the mentally disabled can be classified based on the level of IQ, ie C / low (IQ = 51-70), and C / moderate (IQ = 36-51), severe (IQ = 25-35) and severe (IQ below 20). Through Focus Group Discussions in this case are focused by providing training such as computer operation, utilizing the skills of crafts with recycled items such as sisri tea’s glass, assorted packs of coffee, milo and others. Besides learning cooking and establishing themselves as well as how students can socialize in the community. To improve Extraordinary School students’s ability is not only through training, but also aid equipment such as computers, crafts skills, cooking and establish themselves. This equipment is very helpful and supportive in the smooth process of learning.Keywords :  Childern with special needs ability, Motivation and autonomy, extraordinary school B and C 
ANALYSIS OF NETWORK SERVICE ACTIVITIES IMPROVEMENT AT PT. ABC Rizki Ahmad Fauzi
The Management Journal of Binaniaga Vol 1, No 01 (2016): June 2016
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/mjb.v1i01.108

Abstract

This research aims to identify a chain of network services that should have to be improved considering to the level of needs and customer service satisfaction. Understanding about the services conditions based on the level of its needs and customer satisfaction requirements, then the company is able to perform the priority of its improvement. This research has identified the sampling taken from ABC’s customers and have implemented the Important Performance Analysis Method. Several factors have been evaluated are as follows: Stable network (non intermitten); Network which has never had problems.; Network which has never had repeated problems;Speed of accessible network is in compliance with the contract.; Data application runs well; Sound/voice application is good;Internet application runs well; Service Level Ability is in compliance with the contract and Guarantee coverage is in compliance with the agreement. Having had research of the aforementioned factors, there are three factors need to be improved as the priority; stable network, network which has never had problem, and network which has never had repeated problem.Keywords : network services, customer satisfaction, performance importance analysis. 
THE ANALYSIS OF PRICE, PROMOTION, AND PLACE AND THEN TO EFFECT ON CONSUMER DECISION MAKING A Study of Structural Equation Modeling in Healthcare Products Ismulyana Djan; Fitriyanti .
The Management Journal of Binaniaga Vol 2, No 02 (2017): December 2017
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/mjb.v2i02.243

Abstract

The purpose of this study is to determine the customer’s purchasing decision toward the product that directly influenced by the price variable, promotion variable and place variable, included analyzing the policy of price decision, promotion implementation and how important the place to decide customer’s purchasing decision. The method used in his study is survey method using Structural equation modeling (SEM) analyzing technique through AMOS application. The result of the study shows that the price influenced the purchasing decision making as (CR) 2,399 > 1,96, and the promotion influenced the purchasing decision making as (CR) 3,493 > 1,96, and the place did not influence the purchasing decision making as (CR) 1,089 < 1,96.Keyword : Structural Equation Modeling (SEM)
The effect of quality of the service upon customer satisfaction at royal safari garden resort and convention Cisarua Bogor Dwi Gemina; Rully Zulkiply
The Management Journal of Binaniaga Vol 4, No 02 (2019): December 2019
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/mjb.v4i2.333

Abstract

This research aims to analyze the impact of quality of the service upon customer satisfaction at Royal Safari Garden Resort and Convention Cisarua Bogor. The questionniares have been distributed to 100 respondents. Type of the research is descriptive and verificative one. The questionnaire has applied validity test, reliability test and classics assumption. Likert scale has been used before applying multiple regression test to see the effect of five independent variables upon one dependent variable. The result has indicated that simultaneously and partially quality service (physical evidence, emphaty, reliability, responsiveness and guarantee) has positively and significantly affected the Customers satisfaction at Royal Safari Garden Resort and Convention Cisarua Bogor. Keywords : Service Quality, Customer Satisfaction, Royal Safari Garden Resord and Convention Cisarua Bogor.
The influence of CSR and corporate governance on the risk of share prices in banking in Indonesia Agnessa Britannia Paragina; Farah Margaretha Leon
The Management Journal of Binaniaga Vol 5, No 2 (2020): December 2020
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/mjb.v5i2.361

Abstract

Abstract: This research was conducted to determine whether social responsibility and corporate governance actually have a significant effect on the risk of the company's stock price. The independent variable in this study is social responsibility and corporate governance, while the dependent variable is the risk of stock prices. There are four control variables in this study, namely company size, return on equity (ROE), earnings per share (EPS), and stock price volatility. This study collects data from 26 banking companies listed on the Indonesia Stock Exchange over a period of 5 years (2014-2018) and uses a multiple regression model for testing. The findings of this study indicate that social responsibility, company size, ROE, EPS, and stock price volatility have no significant effect on stock price risk. Meanwhile, corporate governance has a significant positive effect on stock price risk. The results of this research can be used to present a successful model for banking companies in Indonesia to concentrate more on social responsibility and corporate governance in mitigating their share price risk. All studies have used NCSKEW and DUVOL as measures of share price risk. In the novelty of this study, the Coefficient of Variation is used to measure the dependent variable so that the measurement can be distinguished from previous studies. Keywords: Banking Industry, Corporate Social Responsibility, Corporate Governance, Multiple Regression, Stock Price Risk
Influence of organizational culture, leadership and decision making on employee performance at the Ministry of Defense of the Republic of Indonesia Nina Ruslinawati; Syarief Gerald Prasetya
The Management Journal of Binaniaga Vol 6, No 1 (2021): June 2021
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/mjb.v6i1.385

Abstract

Abstract: The research is intended to explain the relationship between employee performance and organizational culture, leadership and decision making. The research used 100 randomly selected samples and analyzed the data using path analysis by inserting all variables into the correlation matrix. The results of the analysis showed decision making was directly influenced by organizational culture and leadership. Then the performance of employees is directly and indirectly influenced by leadership and decision making. But the performance of employees is not directly illuminated by the culture of the organization. Based on the findings explained that variations in employee performance changes can occur due to influenced organizational culture, leadership and decision making. Therefore, the management of employee performance, organizational culture, leadership and decision making should be included in the strategic plan of human resource development at the Ministry of Defense of the Republic of Indonesia. The need to include other variables to estimate employee performance in subsequent research.Keywords: organizational culture, leadership, decision making, employee performance
Fintech and its challenge for banking sector diyan lestari; Basuki Toto Rahmanto
The Management Journal of Binaniaga Vol 6, No 1 (2021): June 2021
Publisher : STIE Binaniaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33062/mjb.v6i1.428

Abstract

Abstract: The rapid development of technology has shifted consumer behavior which impact on business, including banking sector. It is expected that technology can be optimized to improve productivity and performance. In banking sector, technology plays important role to ease the financial transaction and minimize cost. In the digital age, most of individual activities are conducted by technology, including completing their financial transaction. Technology also helps to promote financial inclusion. Furthermore, the Covid-19 pandemic has leveraged the digital adoption into different level due to the social distancing practice. This study aims to investigate the fintech strategy to enter the financial service sector, and how bank response the fintech development. This study is a qualitative research which implemented depth interviews and content analysis. Moreover, this paper utilized both primary and secondary data in order to provide valid investigation. This study found that fintech is basically innovative, and promotes innovative strategy to enter the financial service industry, while banks have already prepared to compete in the digital age. Several strategies were formulated by banks to win the competition, including investing in software, hardware, and even in financial technology companies.       Kata kunci: fintech, banking, innovation

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