cover
Contact Name
Yaktiworo Indriani
Contact Email
editor.jiia@fp.unila.ac.id
Phone
+6285269027745
Journal Mail Official
editor.jiia@fp.unila.ac.id
Editorial Address
Jurusan Agribisnis Fakultas Pertanian Universitas Lampung
Location
Kota bandar lampung,
Lampung
INDONESIA
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science
Published by Universitas Lampung
ISSN : 26204177     EISSN : 26204177     DOI : http://dx.doi.org/10.23960/jiia.v12i2.8948
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science is published by the Department of Agribusiness, Faculty of Agriculture, University of Lampung, in collaboration with PERHEPI, the Indonesian Agricultural Economist Association. The first printed Journal was published in 2013 and the online version started in May 2018 edition. The scopes include agribusiness, agricultural economics, agricultural development, rural sociology, agricultural extension, food security, and other subjects related to agriculture and society. This Journal is published four times a year, February, May, August, and November.
Articles 1,038 Documents
SISTEM PRODUKSI PADI ORGANIK DI KABUPATEN LAMPUNG TENGAH: ANALISIS USAHATANI DAN PASCAPANEN Revani Intan Putri; Bustanul Arifin; Sudarma Widjaya
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 8, No 4 (2020)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v8i4.4699

Abstract

This research aims to know the farming income of organic rice; production risk and price risk faced by the organic rice farmers. This research was conducted in North Lampung Regency in March-April 2019. This sample of this research consists of 31 organic rice farmers which are taken by using census method. Thedata analysis method are farming income analysis and risk analysis which uses statistics method by counting variance, standard deviation, and coefficient of variation (CV). The results showed that the average of farming income that was achieved by organic rice farmers amounted to IDR 60,525,621.96. The production and price risk are classified into the low category because the value of CV of production risk is 0.13 and CV of price risk is 0.10.Key words: income, organic rice, risk.
PENINGKATAN PENJUALAN KERIPIK PISANG SETELAH MEMPEROLEH SERTIFIKAT HALAL SERTA PERILAKU KONSUMENNYA DI KOTA BANDAR LAMPUNG Elsa Fitriana; Yaktiworo Indriani; Begem Viantimala
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 8, No 4 (2020)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v8i4.4710

Abstract

This study aims to study the halal certification process of banana processed products at the Institute forFood, Drugs, and Cosmetics Studies of The Indonesian Ulama Council (LPPOM MUI) Lampung Provinceto find out the increase in sales of banana chips after obtaining a halal certificate, and to explore consumer behavior of Lampung banana chips branded KPS, PD. AS, and KPKK. The research is conducted by surveymethod. Data collection was conducted in March 2019 in which 45 people were selected by using accidentalsampling. The data are analyzed by descriptive analysis and Attitude model of Multiatribute Fishbein. Thehalal certification process carried out by LPPOM MUI Lampung Province on banana chips agroindusty hasseveral online steps on web regs.e-lppommui.org. The increase in sales after obtaining a halal certificate is an increase in the number of production with the turnover reaching 40 percent. When purchasing bananachips, halal is highly considered by consumers. Consumers at KPS, PD. AS, and KPKK are satisfied andmay repurchase.Key words: banana chips, consumers, halal certificate
PENGARUH BAURAN PEMASARAN TERHADAP LOYALITAS KONSUMEN BUAH MELON GOLDEN (Cucumis Melo L) di PT. MEKAR UNGGUL SARI, BOGOR, JAWA BARAT Rangga Aldion; Ali Ibrahim Hasyim; Ktut Murniati
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 8, No 4 (2020)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v8i4.4715

Abstract

The purpose of this study was to analyze the marketing mix, the level of consumer loyalty to the consumption of melon fruit and the effects of the marketing mix on the loyalty of melon consumers at PT. Mekar UnggulSari, Bogor, West Java. Data were collected in September until November 2018. The research was conducted at PT. Mekar Unggul Sari, Bogor, West Java as a case study. Respondents in the study amounted to 89 people with the sampling technique used was no-probability sampling with accidental sampling. The results of the study explain that the marketing mix elements used as variables in this study are the elements of the product, price, place and promotion. The level of consumer loyalty of melon fruit at PT. Mekar Unggul Sari in this study is at the liking the brand level. The average score on the variable consumer loyalty obtained is 4.38 or it can be said that the level of loyalty of melon consumers score is 93.26% at the level of liking the brand.Key words: effect, loyalty of consumer, marketing mix
KEPUASAN, LOYALITAS KONSUMEN DAN STRATEGI PENGEMBANGAN AGROINDUSTRI KERUPUK BAWANG DI KOTA BANDAR LAMPUNG Nurul Fajri Indah Lestari; Dyah Aring Hepiana Lestari; Ani Suryani
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 8, No 3 (2020)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v8i3.4442

Abstract

This research aims to analyze the level of satisfaction and loyalty of consumers’of onion crackers and build strategies on the development of onion creackers agroindustry in Bandar Lampung city . This research is a case study. The samples are stakeholders from agroindustry, government officer, employees, and consumers of onion crackers. Technique sampling for consumers is snowballing. The methods of data analysis used are Customer Satisfaction Index analysis(CSI) analysis, SWOT analysis and Quantitive Strategic Planing Matrix analysis (QSPM). The results of this research showed that onion crackers consumers were loyal customers with high levels of satisfaction (CSI = 71.04%) and on the loyalty pyramid consumers were categorized as loyal, because 63.33% of them were committed buyers. For strategies combination IFE value was 2.686 and EFE was 2.645. In the internal and external matrix the position of the business was in quadrant V, meaning that agroindustry were in the growth phase. Based on QSPM analysis, the recommended strategies were to increase the production amount especially in dry season in order to meet consumer demand in rainy season by implementing the provided production machines which were owned by the agroindustry.Key words: consumer, loyalty, onion crackers, statisfaction, strategy.
ANALISIS PENDAPATAN USAHATANI DAN BIAYA POKOK PRODUKSI PADI RAWA LEBAK DI DESA SERIJABO KECAMATAN SUNGAI PINANG KABUPATEN OGAN ILIR Aminah Candra Kasih; Wan Abbas Zakaria; Maya Riantini
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 8, No 3 (2020)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v8i3.4470

Abstract

This research aims at determining the farm income and main production cost of rice on lowland swamp in Serijabo Village Sungai Pinang Sub-District. This field research was conducted in February-March 2019. The location was one of central productions in Sungai Pinang Sub-District. The sample size was 51 rice farmers who were selected using simple random sampling method. The data were analyzed by using farm income and main production cost analysis with 95 percent of confidence level. The study showed that the biggest average production of rice was 4,446.35 kg per ha per year with the average of farm income of IDR3,655,271.77. The main production cost of rice per kilogram was IDR825,70 over cash costs and IDR3,682.70 per kg over total costs with 95 percent of confidence level between IDR2,.987.13 per kg and IDR4,335.80 per kg of rice.Key words: farming, income, lowland, production cost, rice
Daftar Isi JIIA Vol. 9 No. 4, November 2021 Tim Pengelola JIIA
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 9, No 4 (2021)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v9i4.5382

Abstract

PENDAPATAN USAHATANI TEBU RAKYAT DAN POLA KEMITRAAN PADA PETANI MITRA PT BUMA CIMA NUSANTARA, KABUPATEN LAMPUNG UTARA Safira Puspa Nusa; Dwi Haryono; Yuliana Saleh
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 9, No 4 (2021)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v9i4.5398

Abstract

The objectives of this research were to find out the income of sugar cane farming and the implement of partnership pattern between PT Buma Cima Nusantara and partner farmers in Bunga Mayang Sub-District, North Lampung Regency. The location was determined purposively, considering that Bunga Mayang Sub-District has been the center of sugar cane production in North Lampung Regency. The number of respondents in this research were 66 respondents and taken randomly. Data were collected from January to February 2020. The analytical methods that used were farm income analysis and descriptive qualitative analysis. The study shows that the average income for total cost of sugar cane farming is Rp12,056,030.40/hectare and the R/C ratio is 1.49. The partnership pattern that PT Buma Cima Nusantara and partner farmers implemented is a agribusiness operational cooperation partnership pattern, where the sugar cane farmers act as a group of partners that provide land, facilities, and labors and PT Buma Cima Nusantara acts as a partner company that provides costs, capital, management, procurement of production facilities, and the guarantor of the product market.Key words: income, partnership, sugar cane farming
EFISIENSI TEKNIS DAN PENDAPATAN USAHA TANI BAWANG MERAH DI KECAMATAN KOTA GAJAH KABUPATEN LAMPUNG TENGAH Adam Rahmatulloh; Fembriarti Erry Prasmatiwi; Lina Marlina
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 9, No 4 (2021)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v9i4.5384

Abstract

This study mainly purposes to analyze revenue, risk, relationship between revenue with risk, technical efficiency, and factors that affecting technical efficiency of shallot farming. The research location is located in Kota Gajah Sub District, Central Lampung Regency with and the data was collected in July - August 2019 using census method. The number of respondents are 40 farmers members of three farmer groups who have planted shallots. The data are analyzed using revenue analysis, coefficient of variaton, Pearson Correlation Analysis, technical efficiency using Frontier Function, and multiple linear regression. The study shows that shallot farming income from cash costs and total costs Rp15.142.901,83/hectare and Rp4.002.020,84/hectare, respectively. Therefore coefficient of variation of income risk is 1,02 indicating that the risk of farming is very high. The relationship between revenue risk and revenue level is quite close. The shallot farming is technically efficient yet. The factors that significantly affecting technical efficiency are farming costs, revenue, and revenue risk.Key words: efficiency, farmers, revenue, risk, shallot.
ANALISIS KELAYAKAN FINANSIAL INDUSTRI SIRUP KALAMANSI DI KOTA BENGKULU (STUDI KASUS PADA UNIT USAHA SEGAR ASRI DI KELURAHAN PADANG SERAI, KECAMATAN KAMPUNG MELAYU, KOTA BENGKULU) Adelia Putri Ayunisa; Wan Abbas Zakaria; Eka Kasymir
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 9, No 1 (2021)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v9i1.4822

Abstract

The purpose of this research was to analyze financial feasibility and sensitivity of calamansi syrup industry in Segar Asri, Padang Serai Village, Kampung Melayu Sub-district, Bengkulu City. This research is a case study conducted in April - May 2019. The location of the research is chosen purposively. Data were obtained from the interview process using a questionnaire. The analytical method used in this research is investment criteria (Internal Rate of Return, Net Present Value, Gross Benefit Cost Ratio, Net Benefit Cost Ratio and Payback Period). The results showed that the financial analysis carried out at Segar Asri, Padang Serai Village, Kampung Melayu Sub-district, Bengkulu City was profitable and feasible to continue. Sensitivity analysis of calamansi syrup industry in Segar Asri, Padang Serai Village, Kampung Melayu Sub-District, Bengkulu City is feasible to continue if there is a decrease in calamansi syrup production by 10%, 20%, and 30%.Key words: Calamansi, feasibility, financial, sensitivity, syrup
ANALISIS KINERJA DAN STRATEGI PENGEMBANGAN USAHA PADA ROSE FLORIST DI BANDAR LAMPUNG Wenni Mey Kardepa Sembiring; Wuryaningsih Dwi Sayekti; Dame Trully Gultom
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 9, No 3 (2021)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v9i3.5319

Abstract

This study aims to analyze the existing performance of the Rose Florist agro-industry and formulate the business development strategy. This research uses a case study method with three respondents consisting of business owner, an employee of the business, and an UMKM officer. Data collection was carried out in April-May 2020. Data analysis uses cash flow and SWOT. The results showed that the Rose Florist Agroindustry has a good financial performance. There was an increase in cash of 9,538,729.17 from the cash flow statement, from the first period of IDR 153,249,128.57 to the second period of IDR 162,787,857.74. The development strategies that can be used in the development of the Rose Florist Agroindustry are to make quality flower arrangements, to add business signposts in business locations, and to train the workers on good management and better skills. Keywords: agro-industry, performance, Rose Florist, strategy

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